You have a new product or service to launch, but hitting “publish” on the web page and posting to Instagram just isn’t going to cut it. If you want to build long-term momentum and interest that will last beyond launch day, a launch event is a must. Read on to see how a launch event can drive sales, generate content and get more eyes on your business. — Darcy Lane Branding, Websites & Event Branding

It’s easy to look at your insta-neighbor’s 5-6 figure launches and think…”wow, she makes it look so easy”Frustration sets in. Dread. Self-doubt. Sound familiar? What we often don’t see are the time, planning, effort, financial investment, and MOST IMPORTANTLY THE SYSTEMS that go in the backend of successful launches. Successful launches don’t start during Day […]

Still in awe of the love and support I felt this past weekend. 💖 My sister and husband surprised me with the sweetest small business launch party, and I couldn’t be more grateful! Every little detail, every hug, every smile—I was so deeply touched. To those who were there, you made my heart so full, and for those who couldn’t make it, your love was felt from afar. Special thanks to everyone who contributed to making this day so magical—whether it was with your time, your talents, or just…

5 more days until my launch party!!! Details: Launch Party @12-3 pm on Sunday, March 3rd Location: @elevatebeautebar (316 East Judge Perez Dr. Chalmette, La) I can’t wait 🤍 #1515boutique #onlineboutique #onlinebusiness #launchparty #boutiquelaunchparty

Entrepreneurs often launch or relaunch their business or a new service without having a pre-launch strategy. But here’s the thing — if you wait until the moment you launch to start telling people about your new endeavor, you’ll miss out on a huge opportunity to leverage the big event. So you need to build buzz and excitement well before the big day!

Everything you need to consider when hosting a website launch party--location, guest list, activities, decor, and much more.

The @glassons 2020 launch with @Wild_Flos florals, @woofysau popcorn and drinks cart, @harrythehirer1 change rooms & furniture styled by The Small Things Co. If you're throwing an event or party in Melbourne, click the link to enquire with us!

In this episode, I'm sharing 5 types of content you should be sharing during your pre-launch phase of launching a program or product.