Creator brands are the pioneering makers of the world. They are creative and resourceful, and seek to turn imagination into creation. Customers gravitate to Creator brands because they are inspired by the way the they think and innovate the world around us.

Developing your own brand archetype is the basis for your brand identity. Here’s how to use them to develop your brand and build brand loyalty.

Creator brands differentiate themselves from the “do-it-all” brands, which encourage little imagination from the user. If this sounds like your business, read on.

The creator is one of my absolutely favourite archetypes, authentic little guys!🙂 #personalbranding #branding #brandarchetypes

Our Creator brand archetype is the most detailed resource for understanding and using the Creator brand archetype with many detailed examples.

Who do we go to when we need new ideas... when the stuff around us is not good enough to solve our problems or bring us the delight we desire? Who do we turn to when we need something produced that impresses our peers? Who has the vision to imagine what is not yet in existence? Who can design a bet

How are you resonating with your audience through personality? If your audience desires thoughtful creations of lasting value or your brand's offering has an element of turning ideas into reality, the creator archetype may offer a solid foundation for your personality. Highlight being creative in solving problems. Do you use archetypes in your brand personality development?

Jamie Thomson Designer: Creator archetypes excel in helping their customers learn to DIY. They value self-expression above all things, particularly

Creator Archetype SOUL Brand Identity Bundle: includes pre-designed, editable Instagram and Facebook templates in Canva.

Lego and Apple perfectly represent the Creator archetype, igniting creativity and innovation. Learn how to incorporate this archetype into your brand's personality for maximum impact. Click the link above to try our free brand archetype tool or save this pin for more insights on typology and cognitive functions.