@@ -52,16 +52,20 @@ user's focus while using a website based on heatmaps generated from mouse
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movements.
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## Web Analytics Resources
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- This
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- [ Google Analytics for Developers] ( http://blog.arkency.com/2012/12/google-analytics-for-developers/ )
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+ * [ Google Analytics for Developers] ( http://blog.arkency.com/2012/12/google-analytics-for-developers/ )
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- This beginner's guide to
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- [ math and stats behind web analytics ] ( http://www.seotakeaways.com/beginners-guide-maths-stats-web-analytics/ )
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- provides some context for understanding and reasoning about web traffic.
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+ * [ Pandas and Google Analytics ] ( http://blog.yhathq.com/posts/pandas-google-analytics.html )
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+ shows how to use pandas for data analysis with Google Analytics' API to
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+ perform calculations not available in the tool itself.
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- This post provides context for determining if a given metric is
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- [ "vanity" or actionable] ( http://fizzle.co/sparkline/vanity-vs-actionable-metrics ) .
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+ * This beginner's guide to
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+ [ math and stats behind web analytics] ( http://www.seotakeaways.com/beginners-guide-maths-stats-web-analytics/ )
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+ provides some context for understanding and reasoning about web traffic.
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+
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+ * This post provides context for determining if a given metric is
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+ [ "vanity" or actionable] ( http://fizzle.co/sparkline/vanity-vs-actionable-metrics ) .
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+
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+ * Read this post on [ how your analytics software actually works] ( http://www.bayesianwitch.com/blog/2013/howyouranalyticswork.html )
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+ to get a better understanding of what's going on behind the scenes from
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+ a technical perspective.
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- Read this post on [ how your analytics software actually works] ( http://www.bayesianwitch.com/blog/2013/howyouranalyticswork.html )
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- to get a better understanding of what's going on behind the scenes from
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- a technical perspective.
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