Hygge design graphic

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Hygge Dress is a slow fashion label designing ethically made linen dresses in natural fabrics. We jumped at the chance to develop the branding for an ethical fashion label, and developed a brand that communicates their values of comfort and simplicity, with a timeless logo and a signature floral element, created from a vintage drawing of the flax plant - the plant that creates the linen that is at the heart of the brand. We worked on brand strategy, branding, graphic design and print design. Hygge Logo Design, Linen Branding Logo, Hygge Graphic Design, Plant Logos, Decor Logo, Living Brand, Design Studio Logo, Fashion Logo Branding, Flax Plant

Hygge Dress is a slow fashion label designing ethically made linen dresses in natural fabrics. We jumped at the chance to develop the branding for an ethical fashion label, and developed a brand that communicates their values of comfort and simplicity, with a timeless logo and a signature floral element, created from a vintage drawing of the flax plant - the plant that creates the linen that is at the heart of the brand. We worked on brand strategy, branding, graphic design and print design.

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