Celebrating Two Peas & Their Pod's new cookbook, Let's Eat Cookies, with the ultimate cookie party! The BEST cookie recipes!

Rex is a new app revolutionizing the way people share and discover new places. 🍦🍹🍝 See how our Giant iPhone brought the app to life at last week's NYC launch party, allowing guests to interact with the app on a enormous scale. 📱✨

You have a new product or service to launch, but hitting “publish” on the web page and posting to Instagram just isn’t going to cut it. If you want to build long-term momentum and interest that will last beyond launch day, a launch event is a must. Read on to see how a launch event can drive sales, generate content and get more eyes on your business. — Darcy Lane Branding, Websites & Event Branding

Shein x Les Do Makeup

Bose celebrated the release of the Bose QuietComfort Earbuds II with a launch party built around the message “sound is power.” Here's how every decision elevated the event’s tagline.

Sunset/Studios chats with BizBash about all the interactive, pink-hued ways the agency helped the superstar celebrate Rare Beauty's new collection of lip oils.

SKIMS by Kim Kardashian West launching party in Selfridges