New World Festival
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T-Mobile Brand Activation at iHeart Radio's Music Festival
At this year’s iHeart Radio Music Festival, T-Mobile engaged concertgoers like never before. From mini adventures like our Mobile Zip Line to lawn games like our Giant Corn Hole, T-Mobile's signature pink lounge was filled with a variety of fun activities. #brandactivation #experientialmarketing #experiential #brandmarketing #sponsorshiplounge #brandactivationideas #mobilezipline #cornhole #musicfestivalideas #sponsorshipactivation