Perfect Game, the world’s largest baseball scouting organization, has announced a partnership with Zepp Labs to introduce technology into the process. This

Future Athlete

Creative direction and experience design for the launch of Nike’s first self-lacing shoe designed specifically for Basketball, the Nike Adapt BB. The entire first floor of Nike House of Innovation NYC was transformed into the Nike Adapt Testing Lab, where consumers could access ultra-rare prototypes as well as participate in a digitally, interactive Basketball trialing experience.

Sport Technologies to Help You Get Stronger, Faster and Better @Under Armour #FFtech #Fitfluential

ASICS GEL® technology is a central element to the history and future of the brand, and ‘ENGINEERED FOR EVERYDAY’ exhibits this. The campaign showcases the scientific elements ASICS apply to the creation of their products, playfully testing the footwear and the wearers in a stylized lab setting, putting each model through their paces in every day scenarios. Participants use VR to simulate running for a bus, are challenged to push start a car and dance in a bass-heavy club simulator. These…

The app is part training platform, part game, and is taking the dread out of indoor running.

The use of technology to motivate and encourage people to increase their fitness levels through tracking, personal goals and real-time feedback is extremely pop

The Sports Industry is one of the biggest industries in the world right now which is involved in producing, facilitating, promoting or organizing any activity related to sports. There have been changing trends after every two or three years or even after a year in the sports industry. So, today we are here with some ... Read more The post 5 Trends to Watch Out for in the Sports Industry In 2023 appeared first on Hyderabad Boss.

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