Here are 20 easy and affordable ways to promote your event on social media along with ready-made, editable templates.

The Power and Potential of Event Branding. Events have a personality of their own and, if done well, can support and promote your organizational brand.

Discover the best brand activations at events with 13 stunning examples. See how companies got incredible results, and ways you can customize their ideas.

Pop up shop Fila x Factorie

Sunset/Studios chats with BizBash about all the interactive, pink-hued ways the agency helped the superstar celebrate Rare Beauty's new collection of lip oils.

The nonprofit organization’s inaugural event featured fun activations and a more casual vibe that was fitting for the young actress and her brand.

Need help with writing your event description? Check out these 7 tips for building an amazing event description to event drive attendance.

So much goes into creating a profitable corporate event — including strong event branding. Event branding turns static logos into a cohesive (and immersive) experience for your consumers. We're sharing 27 creative ways to put your brand at the forefront.

In this article, we’ll dive deep into what experiential marketing is, how to best use brand activations for the greatest effect, ways to incorporate