Dieter Rams German industrial designer born in 1932, has become one of the most recognized and influential designers of the 20th Century. A firm believer in Functionalism,...

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Dieter Rams

Back in the late 1970s, Dieter Rams was becoming increasingly concerned by the state of the world around him — “an impenetrable confusion of forms, colours and noises.” Aware that he was a significant contributor to that world, he asked himself an important question: is my design good design?

Dieter Rams 10 principles of good design have become iconic and have inspired designers across the world. - Born in Wiesbaden on May 20, 1932, Dieter Rams soon made a name for himself in the field of industrial design. Over the course of half a century, he has developed more than 500 products ranging from audio to furniture. – Read all principles and shop Braun products from Dieter Rams & co. at Only / Once shop.

Dieter Rams is one of the most influential designers alive today. He spent most of his career as head of design at Braun, where he worked for 40 years. His name has become synonymous with modern…

While most architects and designers were busy developing the future of everyday things, a few made the foray into hi-fi and had stunning results. Aiming to add simplicity to our lives by shunning maximalism, mid-century designers experimented with the concept of “form follows function” in almost every aspect of the design of daily life. It’s no surprise that many venerated mid-century architects and designers got in on reimagining what at-home listening could look like. Notable names like…

Swiss Style Poster about Dieter Rams

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T asked some of the field’s top talents to weigh in on the legend’s noteworthy works.