But the zesty, illuminating “The World According to Allee Willis” feels like what the showbiz biodoc was meant for, to give voice to someone who was so much more than a ubiquitous album-sleeve credit.

“The people of privilege are the ones that are using their voice in a respectful way to give voice to people who haven’t had it,” the 67-year-old former counseling psychologist said.

“Film and television not only entertain, but they also provide a way to highlight issues, start conversations about difficult topics, and give voice to those whose stories we may not have heard.”

"We are working toward scaling this methodology to real-time, open-source sentiment tracking, viewable by stakeholders like government officials, national labs and the industry that could give voice to public concerns in the coming years."

This election could give voice to a new generation, who are aware of apartheid and the ANC’s role in defeating it through stories told by their parents and grandparents but don’t see how it helps them three decades later.