When Lo Bosworth developed Love Wellness in 2016, the goal was to create a one-stop shop of over-the-counter, all natural remedies for common women’s health issues. Talk to Lo for five minutes and you understand that her brand is an embodiment of her personality – joyous, playful, driven, with incredible integrity and focus. We knew immediately the brand would have to convey fun and friendliness in an iconic way, without losing its conciseness in educating customers of the product’s…
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