Effective retail design plays a crucial role in attracting customers, creating a memorable shopping experience, and driving sales. However, there are common design mistakes that retailers often make, which can hinder their success.

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It’s official. For once, the internet is of no use to me. Every year I say I’m going to get all my shopping done in the first two weeks of the holiday season and here we are, with 72 hours to go and I haven’t checked everyone off my Christmas…