Too good to be true money-making ventures.

He tells BBC Newsbeat the space is getting more "saturated" as carving out a career online is seen as a money-making option.

Some say the money-making opportunities are better on rival services.

The “Pitch Perfect” and “Up in the Air” star has said the new film “was never a money-making venture” for her,” telling SiriusXM’s “Crime Junkie AF” podcast host Ashley Flowers that she didn’t feel right about taking a paycheck from the project.

“Halloween is right in the middle of the biggest money-making time for influencers, so a viral costume is a great way to get attention on your content.”