Lens Creation, Simplified.
Lens Web Builder makes it easy to create augmented reality Lens campaigns directly in Ads Manager.
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Lens Web Builder
Lens Creation, Simplified.
Lens Web Builder makes it easy to create augmented reality Lens campaigns directly in Ads Manager.
Simple
Build a Lens by picking from hundreds of free 3D objects, animations, and templates.
Fast
Select SKUs, build Lenses from new AR shopping templates, and publish right to your Profile in just a few clicks.
Free
Set up an ad campaign using goal-based bidding for Lenses within the auction, or feature your Lens on your Public Profile for Business for free!
Explore Lens Web Builder
AR Assets
Check out Lens Web Builder’s Asset Library for hundreds of AR assets related to different verticals and events. Adding assets and objects like Makeup, Accessories, and more to your Lenses can increase engagement and relevance.
Accessing Lens Web Builder
Every member of an ad account should have access to Lens Web Builder. What you can do depends on your roles and permissions.
Create and View Lenses
Account Admin | Campaign Manager | Creative Manager
View Lens Templates
Data Manager | Data Analyst
Try Lens Web Builder Today
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