Brand color palette
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SomeOne's progressive brand identity for World Travel Market's Travel>Forward
World Travel Market's TravelForward 2018 Progressive symbol of ‘’ Continuously moving forward at speed. Use arrow collectively as a chevron and as a graphic device to signify its ever progressive nature. Portray the idea of agile, fast thinking. This brand should be seen as never standing still, continuously unleashing new ideas into the travel industry from proven professionals and bleeding-edge radicals. The graphical chevron pattern is bold, and together with the digital colour palette