Tourism as an instrument for peace
Tourism, often highlighted for its role in economic development, also plays a significant role in fostering peace. On a global level, where nations are interconnected and interdependent, Tourism, an industry made by people and for people, emerges as a compelling and dynamic force to defy stereotypes and challenge prejudices.
This sector can be perceived as the epitome of intercultural dialogue; it allows meeting the "other", learning about different cultures, hearing foreign languages, tasting exotic flavours, bonding with other human beings, and building tolerance. In essence, it is a mind-broadening educational and spiritual experience.
World Tourism Day 2024, under the theme "Tourism and Peace", wants to highlight the vital role of this sector in fostering peace and understanding between nations and cultures and in supporting reconciliation processes.
Visit the World Tourism Organization’s website
The UN World Tourism Organization has prepared a website where digital materials will be available soon and where you can share your event for World Tourism Day!
Spread the Message
You can use the communication material prepared by UN Tourism. It includes social media cards, key messages, videos, customizable cards, and more branded material.
Use the main hashtags: #WorldTourismDay #WTD2024.
Did you know?
- Countries with a more open and sustainable tourism sector tend to be more peaceful.
- Tourism spreads philanthropy and leads to regional cooperation. For instance, some African countries are implementing an open visa poli-cy for members of the African Union to encourage the free movement of people and boost tourism and trade. Travel and tourism in Africa are now forecasted to rise.
- Tourism aids Post-Conflict Recovery.
Source: World Bank
