Either democracy was on the ballot in November or it wasn’t, and if it was, it makes no political, ethical or strategic sense to act as if we live in normal times.

This is meant to ensure efficient use of funds and prevent favoritism, however, the approach often sidelines critical factors like food quality, ethical labor practices and local economic benefits.

“It’s examining how media has changed, and ethical questions regarding the media. Our focus was this story.”

“We’re very proud of our 30-year record of doing so by supplying a safe, ethical and reliable source of veterinary blood products for which there is no viable alternative,” he said.

The new Fifa licence is designed to boost standards and "raise the professional and ethical standards of the profession".