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Information, learning, and drug diffusion: The case of Cox-2 inhibitors

Pradeep Chintagunta, Renna Jiang () and Ginger Jin ()

Quantitative Marketing and Economics (QME), 2009, vol. 7, issue 4, 399-443

Keywords: Learning; Drug diffusion; Prescription choice; Patient satisfaction; D8; I1; M3; C5 (search for similar items in EconPapers)
Date: 2009
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Citations: View citations in EconPapers (35)

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DOI: 10.1007/s11129-009-9072-1

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Quantitative Marketing and Economics (QME) is currently edited by Pradeep Chintagunta

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