October 23, 2007 - On a scale of one to ten - one being "surprising" and ten being "not surprising at all" - today's announcement by DreamWorks and Paramount that Transformers is officially the best-selling day-one DVD release in either standard or high-definition format ranks somewhere in the vicinity of 11 or 12…Selling more than 4.5 million standard-def units and destroying previous records with 100,000 HD DVDs sold on its first day of release, Transformers continues to dominate with audiences world wide. Additionally, having move more than 190,000 units in its first week alone, the HD DVD release is now the fastest and best-selling week one release on either high definition format as well as the best selling HD DVD ever.

"The performance of the TRANSFORMERS DVD and HD DVD has demonstrated the phenomenal success of this global franchise," said Kelley Avery, president, Worldwide Home Entertainment, Paramount Pictures. "We're happy to be kicking off the fourth quarter with a title that clearly shows home entertainment releases are still an event that drives consumers into stores—which is a win for both content providers and retailers."

Now let's kick back and wait to see how well Spider-Man 3 performs!