"Scare Campaign" is a new Slasher flick from Directors (& brothers) Colin and Cameron Cairnes. Their first film "100 Bloody Acres" was a great horror/comedy that got slightly over shadowed by "Tucker & Dale Vs Evil" due to having a similar tone/storyline. I really enjoyed their first film a lot so I was excited to see what else they had to offer, and "Scare Campaign" definitely did not disappoint.
So the storyline follows the cast and crew of a TV show called Scare Campaign (a prank show that aims to scare the hell out of it's stooge), very similar to the real life TV show Scare Tactics, they are in their fifth season and the show has gotten a bit stale so they are asked to step up their game. So the creator of the show hatches a plan to boost ratings and things don't exactly go as planned. I liked the storyline, it's kind of simple and I saw most of the twists coming from a mile away, but it's a solid backdrop for a slasher movie and kept me interested as I sat their waiting for the killing to start.
Once things get going (and they do fairly quickly) the whole thing turns into a very entertaining blood bath, just about all the kills were done really well and the gore level was pretty high. For a lower budget flick the cast, effects, etc were all very impressive. Really from start to finish "Scare Campaign" had me entertained and interested to see what would happen next. The ending could have been better though, was kind of hoping they would go another way with it but it didn't really take too much away from the film.
If you are a fan of gory slasher movies that don't take themselves too seriously then you will most likely enjoy this film, one of the better slasher flicks to come in recently.
7.5/10