This warm and witty spot showcases Dorset Cereals' personality and links to nature, aiming to build on the emotional connection between consumers and the brand. Directed by Conor Finnegan, t... Read allThis warm and witty spot showcases Dorset Cereals' personality and links to nature, aiming to build on the emotional connection between consumers and the brand. Directed by Conor Finnegan, the "Life Begins at Breakfast" message uses entertaining animal characters supporting the b... Read allThis warm and witty spot showcases Dorset Cereals' personality and links to nature, aiming to build on the emotional connection between consumers and the brand. Directed by Conor Finnegan, the "Life Begins at Breakfast" message uses entertaining animal characters supporting the brand image to reinforce how important breakfast is to starting the day.