An important question

"What can I do? What can I do?" That phrase ran 'round and 'round in my head as I pondered what I should be writing about. Other phrases followed soon after: "What gets tweeted? What gets shared on Facebook? What gets pinned? What sells??" Because, after all, that's what this is all about, isn't it? We all want to be affirmed for our efforts. We want to be appreciated for our contributions. We want to be paid for our work. And there's nothing wrong with that. But if the filter I'm applying…