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    Whole Food Market 2008 Vision, Core Values & Strategy

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    zigert51
    Whole Foods Market was founded in 1978 in Austin, Texas and has since expanded across the US, Canada and UK. Its vision is to be a dynamic leader in the quality food business and set standards of excellence for food retailers. Whole Foods' core values include selling high quality natural and organic products, satisfying customers, supporting employee happiness and excellence, caring about communities and the environment, and promoting healthy eating. The company's strategies focus on customer satisfaction, developing excellent employees, return on investment, improving the environment, and supporting local communities.

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    Whole Food Market 2008 Vision, Core Values & Strategy

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    zigert51
    59 views8 pages
    Whole Foods Market was founded in 1978 in Austin, Texas and has since expanded across the US, Canada and UK. Its vision is to be a dynamic leader in the quality food business and set standards of excellence for food retailers. Whole Foods' core values include selling high quality natural and organic products, satisfying customers, supporting employee happiness and excellence, caring about communities and the environment, and promoting healthy eating. The company's strategies focus on customer satisfaction, developing excellent employees, return on investment, improving the environment, and supporting local communities.

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    Whole-Food-Market-2008

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    Whole Foods Market was founded in 1978 in Austin, Texas and has since expanded across the US, Canada and UK. Its vision is to be a dynamic leader in the quality food business and set standards of excellence for food retailers. Whole Foods' core values include selling high quality natural and organic products, satisfying customers, supporting employee happiness and excellence, caring about communities and the environment, and promoting healthy eating. The company's strategies focus on customer satisfaction, developing excellent employees, return on investment, improving the environment, and supporting local communities.

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    © All Rights Reserved
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    Download as ppt, pdf, or txt
    59 views8 pages

    Whole Food Market 2008 Vision, Core Values & Strategy

    Uploaded by

    zigert51
    Whole Foods Market was founded in 1978 in Austin, Texas and has since expanded across the US, Canada and UK. Its vision is to be a dynamic leader in the quality food business and set standards of excellence for food retailers. Whole Foods' core values include selling high quality natural and organic products, satisfying customers, supporting employee happiness and excellence, caring about communities and the environment, and promoting healthy eating. The company's strategies focus on customer satisfaction, developing excellent employees, return on investment, improving the environment, and supporting local communities.

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    Whole Food Market 2008;

    Vision, Core Values &


    Strategy
    Achmad Wibowo
    Hellen
    Arief Sumawan

    0600673186
    0940000175
    0940000181

    Background

    Founded in Austin Texas on 1978 by John


    Mackey & Renee Lawson Hardy
    1980 the opening of the original Whole Foods
    Market with 10,500 M2 and 19 staff
    1981 worst flood in Austin, they loss
    $400,000,- no insurance covering
    1984 2004 is expansion period. Expanded to
    Canada in 2002 and UK 2004

    Background

    August 2007: A federal judge cleared the way for Whole


    Foods to merge with its rival Wild Oats Markets Inc.,
    discounting recent arguments that the reduced competition
    would lead to higher prices.
    March 2009: Federal judge orders the divesture of Wild Oats
    Market as well as one of Whole Foods existing stores.
    December 2009: In a December 24, 2009 filing with the U.S.
    Securities and Exchange Commission, Co-founder and CEO
    John Mackey voluntarily gave up his chairmanship, a
    position he's held since Whole Foods' inception in 1978. John
    Mackey will still remain on the board of directors. The new
    chairman will be John Elstrott

    Vision

    Mackey's ideas about business and society


    reveals a vision is mega-chain retailing that
    involves strategic swallowing up (or driving
    out of business) of smaller retail competitors.
    It is a business model that objectively
    complements the long-term industrialization
    of organics (that is, large-scale corporate
    farms) over small family farms

    Vision

    Whole Foods Market is a dynamic leader in the


    quality food business. We are a mission-driven
    company that aims to set the standards of excellence
    for food retailers. We are building a business in
    which high standards permeate all aspects of our
    company. Quality is a state of mind at Whole Foods
    Market.
    Our motto Whole Foods, Whole People, Whole
    Planet emphasizes that our vision reaches far
    beyond just being a food retailer.

    Values

    Selling the Highest Quality Natural and Organic Products


    Available
    Satisfying and Delighting Our Customers
    Supporting Team Member Happiness and Excellence
    Creating Wealth Through Profits & Growth
    Caring about our Communities & Our Environment
    Creating ongoing win-win partnerships with our suppliers
    Promoting the health of our stakeholders through healthy
    eating education.

    Strategy

    Customer satisfaction
    Team Member excellence and happiness
    Return on capital investment
    Improvement in the state of the environment
    Local and larger community support

    THANK YOU

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