COPQ

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Cost of poor quality is defined as costs that would disappear if systems,

processes, and products were perfect. In other words Cost of 'not doing it right
the first time.' It includes cost of lost goodwill, and expenses incurred in refund,
replacement, rework, scrapping, etc.
Cost of Poor quality range from 5-35 % of sales.
The language of money improves communication between middle managers and upper
managers.

COQ = COPQ( Internal Failure cost & External Failure Cost) + (Prevention & Appraisal costs)

>70%

Internal failure costs


1. Costs of deficiencies discovered before delivery.
2. Avoidable process losses and inefficiencies that occur even when
requirements and needs are met.
It includes
1. Purchasing - late deliveries to us, reject, rework, research replacement
suppliers
2. HR - high staff turnover, retaining
3. Finance & Admin - late data, data errors
4. Operations - delays, scrap, rework, excessive stock, breakdown
maintenance, unplanned overtime
5. Design - excessive redesign, abandon design, late design
6. IT downtime

External Failure Costs

1. These are costs associated with deficiencies that are found after product is
received by the customer
2. Also included lost opportunities for sales revenue.

It includes
1. Warranty claims, service engineer revisits, re-repairs
2. Customer complaints, lost accounts
3. Returns, product recalls and patches
4. Credit notes, discounted sales as compensation
5. Bad press, customer demerits, loss of potential revenue, litigation
6. Late or replacement deliveries to customer + transport costs, visits to
placate customer
Control
There is an optimum level of quality costs and this can by identified by estimating
the amount which might economically be gained by an improvement programme

Plan, Do, Check and Act


Plan, Do, Check and Act is a useful model in developing and managing quality
objectives. Logically, PLANning stems from ISO 9001 Data Analysis (8.4). This
requires that performance is analysed; such things as supplier performance,
customer satisfaction and internal performance. Where analysis shows poor
performance, this data should be used to set quality objectives

Identification
Calculation
Observation
Planning
Implementation

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