Levi's, Planet Fashion

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Levi's, Planet Fashion

Madura Fashion & Lifestyle is the largest premium branded apparel player in India selling two branded apparel every three seconds. Having doubled its revenue size to ~USD 450 million in past 2 years, Madura sells leader brands viz., Louis Philippe, Van Heusen, Allen Solly and Peter England through 1,197 exclusive brand outlets spanning across 1.7 million square feet area besides more than 1,400 departmental stores and multi brand outlets. It has a strategic distributorship tie-up with leading brand Esprit and it retails international brands under The Collective. Louis Philippe

Louis Philippe symbolises elegance, class, status, and a lifestyle that is distinctly majestic and opulent. The brand draws its name and inspiration from King Louis Philippe of France, who was famed for his generosity of spirit and his appreciation of the arts. From its inception, Louis Philippe has been seen as the purveyor of fine clothing for the discerning European gentleman. Garments under this label combined the finest fabrics with designs inspired by the latest global trends, addressing the needs of the style-conscious contemporary male. The international superbrand offers elegant ensembles for the new Indian man. The entire range of formals, semi-formals, knits, custom-made apparel, and accessories is inspired by the latest European fashion trends. Synonymous with premium, international mens fashion, Louis Philippe was launched in India in 1989. Celebrating the sophistication of the Indian gentleman, Louis Philippe garments establish that their wearer is a man of infallible taste and class. The brands Franco-Italian lineage, combined with its focus on global fashion gives it indisputable premium and an exclusive image. Today, Louis Philippe is a brand leader in formal and quasi-formal wear.

The embellished Crest is a sign that the wearer of a Louis Philippe wardrobe has truly arrived. Today, the Crest is prized even more for its focus on luxury, exquisite craftsmanship and attention to detail, establishing that its wearer is truly a member of The Upper Crest. The comfort and perfection of the clothing is also evident in their line of elegant shoes, crafted from the finest leather, and their range of innerwear, sourced from the softest cotton. Louis Philippe garments are available at 138 stores, and at the exclusive LP stores created by famous European architect John Marsala. The brand continues to be the leader in retail sales in all leading menswear and department stores. The retail experience is further augmented by Madura Fashion & Lifestyles retail chain Planet Fashion. Louis Philippe also launched sub-brands including LP and Luxure. LP by Louis Philippe has an exciting range of shirts, trousers, T-shirts, suits, jackets and accessories to put together a youthful wardrobe. Luxure, the masterpiece collection, was created to deliver sartorial elegance for the refined connoisseur. Louis Philippe recently made a foray into the footwear segment, offering more than 40 exciting designs, in an unparalleled width in the formals market. VAN HUESEN:

Launched in India in 1990, Van Heusen is yet another success story from the Madura Fashion & Lifestyle stable. The brand operates under license to Madura Fashion & Lifestyle in India and South East Asia. A premium lifestyle brand, Van Heusen assiduously follows the company mandate; fashion for the corporate world. The brands target audience is the successful, sophisticated, erudite, multifaceted professional. For the Van Heusen customer, elegance and style are not just fads, but a philosophy. And therefore, keeping their tastes in mind, Van Heusen was opposed to the conventional nine-to-five formal wear. Instead, the brand makes available a 24/7 self-expression range of garments to their target audience. With more than half of Indias population under 25, it was not a surprise when Van Heusen moved from targeting only the 25-45-year-old businessman. With the introduction of V dot that opened up the specialized clubwear category, Van

Heusen also addressed the needs of a younger consumer and a changing lifestyle one who had disposable income and the attitude to go with it. V dot offered a range of clothing that was edgy, not reckless, fashionable, not flippant, youthful, not juvenile. It added a bold sophistication to the brands design philosophy. Though initially a mens couturier, it did not take long for Van Heusen to appreciate that todays woman is as much a stakeholder as her male counterpart in Indias growth story. The Van Heusen Woman is dynamic, well-educated, ambitious and intelligent. She lives life on her own terms, and is poised and feminine. The companys Everyday Couture for women recognises that todays woman straddles many worlds and many roles with ease. The line captures her many facets, and offers her a classy, fashionable wardrobe that is truly unique. The Van Heusen range is modern, minimalistic and timeless. It is distinguished by its high quality, and its relevance to the times, neither too edgy nor too futuristic. Van Heusen aims to be a complete lifestyle brand and plans are to increase the number of stores to more than 200.
ALLENSOLLY:

Launched in India in 1993, Allen Solly brought about a completely new concept to menswear in India Friday Dressing. In the years that followed, the brand, with its Anglo-American heritage, proved to be the most innovative of the Madura Fashion & Lifestyle's brands; it is one of India's most popular and easily recognised brands in the branded premium apparel segment. Convention is not a word that exists in the brand's vocabulary, and from the beginning, the brand not only broke the rules of formal workplace dressing, but also re-wrote them. The dull world of business dressing with its greys and whites was shaken up by Allen Solly, which unapologetically added vibrant dashes of colour to its formal wear lines. The approach paid off, spawning many imitators. Nevertheless, the unconventional, yet unmistakable Allen Solly Man never lost his place in the spotlight. Today, the brand appeals to that section of consumers who are young and want to create their own world. Offering clothing that spans casual, work and evening wear, the brand's personality is well-reflected through its 'My World, My Way'

campaign. Allen Solly has several product innovations to its credit and loyal consumers swear by the brand's comfortable and fashionably-styled cotton trousers and bright, colourfulshirts. The brand then went a step further, launching a collection of shirts and trousers called 'The Uncrushables' a wrinkle-free wardrobe in an unconventional 'solid' palette. And the brand is not only for men. Allen Solly's nod to women in the workforce came in 2001, when the brand came out with a line of women's formal wear. A few years later, they rewrote their own rules again, by bringing in their casual chic collection for women. Allen Solly's apparel is well known for its superior quality and it has consistently won industry awards and consumer recognition for its clothing.
PETER ENGLAND:

Peter England is the largest menswear brand in India with over 5 million garments sold every year. First launched by Madura Fashion & Lifestyle (then known as Madura Garments) in the mid-price shirt segment in 1997, the company acquired the world rights for the brand in the year 2000. Today, Peter England has a strong national presence with 551 exclusive stores and over 1600 multi-brand outlets in more than 200 towns. Peter England is universally accepted amongst its millions of consumers for its standardised fits, superior quality, wide range and 'fashion-right' styles in its segment, making it the most trusted brand amongst consumers in the readymade apparel category, as per a recent study conducted by Brand Equity, Economic Times. With offerings in the mid-priced value for money range, Peter England brings formal wear for young men in the early years of their career. The product assortment includes shirts, trousers, suits, blazers and accessories for everyday and special occasions. It also offers relaxed office wear and weekend casual wear through its Peter England Elements line. This is an eclectic and stylish casual wardrobe including

washed cotton shirts, denims, cargoes, jackets, sweaters and accessories. Peter England also offers a complete range of sub-premium formals through its sub-brand Peter England Elite, meant for the young manager. The wardrobe includes a complete array of fine-crafted formal shirts and trousers, sharp suits and blazers, and accessories. The look is progressive, international, and one of understated elegance. Peter England partners with the IPL team, Chennai Super Kings, as the official offthe-field apparel sponsor. Building on that relationship, the brand has launched an exclusive product line called PE-CSK, which reflects the sporty-casual attitude of the team. A recent foray for Peter England has been in the world of clubwear, called Peter England Party. This line offers affordable club wear with mainstream S
PRESTIGE SMART KITCHEN:

Indias largest kitchen appliances company catering to the needs of home makers in the country. Description Over the past five decades TTK Prestige Limited, has emerged as Indias largest kitchen appliances company catering to the needs of home makers in the country. Every Prestige brand product is built on the pillars of safety, innovation, durability and trust, making the brand the first choice in millions of homes. Apple Cookers ,

Prestige Microchef, Pressure Cookers,

Pressure Handis,

Inner Lid Cookers, Non-Stick Cookware, Mixer Grinders, Hand Blenders, Rice Cookers, Induction Cook-Tops, Pop-Up Toasters, Sandwich Toasters, Electric Kettles, Coffee Makers, Oven, Toaster & Grill, Irons, Juicers, Gas Stoves, Kitchen Hoods and Hobs, True Edge Knives, Other Small Applications, Modular Kitchens, GiftCertificates

Maybell, Giny & Jony,


Gini & Jony is India's leading brand specializing in kid's wear. TheirMission is to become the most trusted & desired kids fashion brand in the country

We believe that children must be happy. Its the only goal set for ourselves. A happy, laughing child is one of the best sights of life & we believe that childhood lasts a lifetime.
A brand kids adore, Gini & Jony, has won admirers and accolades both in India and abroad throughout its 30 years of experience. It combines cutting-edge design with superior fabrics to deliver an experience like no other kids wear brand. It stands for joy, energy and innocence emotions summarized in its tagline, Happy Style. Gini & Jony is available in over 250 excusive outlets and malls across India.

The newest addition to GJ family, GJ Baby, is an exhaustive range of high quality garments for toddlers. Every garment is created with the love and care the world has come to expect of us. Toddlers look cute in GJ Baby garb, not only because the product range is trendy and peppy. They look cute because the comfortable feel of the garments makes them break in to smiles often, too.

A premium denim brand for kids, GJ Jeans has an ardent fan following amongst Indias young citizens. GJ Jeans are a result of extensive R&D on the latest washes, treatments and fits. Every piece of denim is designed to inject attitude while being high on comfort. The brand has two broad categories one that inclines more towards the trends en vogue, and the other that is eternal and classic.

A value brand that is as affordable as it is trendy, Palm Tree, offers a wide variety of garments for both boys and girls Our products define the future fashion statements of kids and young adults. We cater to needs of both boys and girls in the age group from 6 months to 16 years. We have a wide range of products; T-shirts, shirts, jackets, trousers, cargos and jeans for boys. Capris, dungarees, skirts, co-ordinate tops, Jamaicans, jeans and pants for girls, and a complete range of garments for infants. The brand also sells a range of accessories like footwear, eyewear, belts and other co-ordinates.

Adidas,
Integrating consumer-evident technology innovation in all key products to

enhanceperformance credentials SPORTSWEAR PROFILE: ADIDAS Adidas is on the move and always has been: It has had an adventurous history since it first grew out of a family business in Herzogenaurach, Germany in the 1920s. With the hostile separation of two brothers interests in the 1940s, nearly going bust in the 1980s and then executing two rescue operations, first by sending production offshore to Asia and then by reinventing itself into a design and marketing company, Adidas has riden the waves of change in the sports goods sector both up and down. Alongside its own brands, it owned the Saloman ski and sportswear brand for nearly a decade and now includes the Reebok, Taylormade Golf and Rockport brands in its stable. Despite its challenger position, adidas is still the number one sports brand for millions around the world. The brands adidas is all in campaign, featuring football/soccer stars Lionel Messi and David Beckham, NBA star Derrick Rose, and pop icon Katy Perry, has effectively united its Sport Performance, Sport Style, and Originals subbrands. This broadened the presence of the iconic three stripes, particularly online. The main clip has had more than 2.5 million views, indicating a worthwhile increase in marketing spend. adidas continues to focus on digital strategies to promote its style in sports position, with some success. The virtual miCoach is a great way to engage with customers, and adidas Originals alone has more than 14 million Facebook fans. The real test of these strategies is how the brand is performing. In the first half of 2012, it performed incredibly well sales were up 18.5%. adidas is also expected to see record

sales in the football/soccer category, surpassing even those from the year of the 2010 World Cup. The brands biggest challenge is to keep expanding its relevance, which should see a boost from heavy media coverage of high-profile adidas-sponsored events such as the London Olympic Games (adidas supplied sportswear and produced many souvenirs) and the FIFA World Cup in 2014 in Brazil.

Nike, The Nike brand defines innovation and embodies Reebok,

the creativity of youth, united by action. Nike delivers footwear and apparel to support the new generation of action sports athletes who are changing the worlds of surf, snow, ski, BMX, wake and moto. Their Reebok is an American-inspired, global brand that creates and markets sports and lifestyle products built upon a strong heritage and authenticity in sports, fitness and womens categories.

Puma , Fast Track, Pizza Corner, Baskin Robbins,

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