Michael Warner, PMP
Michael Warner, PMP
Michael Warner, PMP
MikeJWarner@gmail.com michaelwarner.weebly.com
MARKETING MANAGER
Marketing manager with seven years experience in marketing, analysis, opportunity identification and execution.
Strategic critical thinker with strong analytical, organization and project management capability. Web savvy team
oriented individual with the ability to execute.
KEY SKILLS
Web 2.0 Marketing Teamwork Analysis Strategy Project Management Adobe Photoshop, InDesign
Director of Operations, Cinneas Financial Group, Newport, MN January 2007 – November 2008
Directed all functions of vocational training business. Lead a team of three.
• Launched consumer vocational training business subsidiary.
• Led a project team in the redesign of product deliver methods to reduce input costs per customer.
• Developed low cost Internet marketing strategy that utilized social networking and linking campaigns.
Strategic Marketing Manager, TCE, Inc., Eagan, MN November 2004 - January 2007
Designed consumer marketing communications strategy. Implemented marketing plans that utilized electronic,
print, radio, event and outdoor marketing as well as PR and gorilla marketing tactics. Led a team of two.
• Devised a marketing plan that resulted in a ten percent sales revenue increase.
• Led a team that restructured the event channel resulting in a ninety percent increase in category sales.
• Secured half hour segment on the Dave Ryan morning radio show (KDWB) featuring the company.
• Established reciprocal agreements that produced fifteen percent savings in print and Internet categories.
Marketing and Project Specialist TCE, Inc., Eagan, MN March 2001 – November 2004
Executed media planning and buying activities as well as special projects.
• Improved website functionality and visibility increasing hits per month by fifteen percent.
• Negotiated a thirty percent reduction in media vendor contracts.
• Incorporated email marketing as a channel for lead generation.
Bachelor of Arts in Marketing Management, magna cum laude Graduation: March 2005
Concordia University, Saint Paul, Minnesota GPA: 3.4
Professional Associations: American Marketing Association Social Media Marketing eMarketing Assoc.
Project Management Institute Toastmasters Ventures Plus