Chapter 7: Business Torts and Product Liability
Chapter 7: Business Torts and Product Liability
Chapter 7: Business Torts and Product Liability
A claim of slander requires the showing of actual harm, such as job loss, unless it is slander per se and include allegations of serious sexual
misconduct, commission of a serious crime, etc.
Libel generally does not require a showing of actual harm. It is a more permanent stain because it is written.
Truth acts as a complete defense to a defamation claim. If we tell the truth about others, we cannot be guilty of defamation, regardless of our evil
intentions.
Protected statements because of the circumstances in which they are made:
Absolute privileges: remarks by government officials in the course of their duties or by participants of a trial
Qualified privileges: includes statements to secure credit or a job
Invasion of Privacy:
Appropriation of a persons name or likeness: When an individuals name or image is used without permission for commercial purposes. Ex: using a
celebritys name without permission to imply that she has endorsed the product
Intrusion: intentional invasion of a persons solitude if it would be highly offensive to a reasonable person. Ex: opening an employees mail
Public disclosure of private facts: highly offensive to a reasonable person. Ex: sexual preferences or debt payment
False Light: when claims are published about another that have the effect of giving a false light in the public mind. The interest of being left alone. Ex:
an employees office was wrongfully searched and he was led out of the workplace in full view of others
Emotional Distress: courts require that compelling evidence of outrageous conduct causing severe emotional pain was present.
Torts against Property:
Trespass to Real Property: (Land and immovable objects) intentional entry to the land of another without consent
Trespass to Personal Property: (Moveable property) intentional interference with a persons right to enjoy his or her personal property
Conversion: more serious and extensive interference with personal property. Ex: keeping a car in a parking lot for months because the owner hasnt
paid and during that time the car suffered damage
Injurious Falsehood:
Nuisance:
Selected Intentional Tort Defenses:
Consent: If you gave permission, unless it was under mistake, fraud, or duress
Mistake: can be a good defense against events that happen rapidly. Ex: breaking up what looked like a fight.
Necessity: in emergency situations one may commit a tort and be excused. Ex: breaking into a building because it was on fire or trespassing to save
yourself.
Self-Defense: must be a threat to personal safety. You cannot set up traps to deter intruders or etc.
Product Liability:
Addresses situations in which injuries result from defective products
Product liability litigation compensates those who are harmed while applying important pressure to improve product quality
The 3 major product liability causes of action are negligence, breach of warranty, and strict liability:
Negligence: breach of the duty of due care
Failure to do what a reasonable person would do, or doing what a reasonable person would not do.
Victims of negligence can bring actions against all careless parties in the chain of production/distribution. Ex: claims against the manufacturer of a
car even though you bought the car from someone else
Negligence Test: to establish a successful negligence claim the plaintiff must meet:
1.Duty: The plaintiff must establish that the defendant owed a duty of due care (that a reasonable person acts sensibly and responsibly)
2.Breach of Duty: Must prove that the defendant did not act reasonably. Taking precautions against harms when doing so costs less than the
discounted value of the harms risked
3.Causation:
a.Actual Cause: Did the defendants breach of duty actually cause the harm? Ex: but for the defendants failure to stop at the red
light, the pedestrian would not have been struck in the crosswalk
b.Proximate Cause: are the defendants actions sufficiently connected to the plaintiffs injury
4.Injury: the plaintiff must have sustained injury (often must be physical)
Classes of Negligence Claims:
1)Manufacturing Defects: improper manufacturing of products.
Res ipsa loquitur allows the court to infer a defendants negligence even though it cannot be proven. It requires that:
1.The injury was caused under the control of the defendant
2.The accident ordinarily would not happen absent the defendants negligence
3.There is no evidence for other causes of the accident
2)Design Defects: Manufacturers must design products to anticipate and avoid customer injury
1.Risk-Utility Test: a product is negligently designed if the benefits of the products design are outweighed by the risks
2.Consumer Expectations Test: imposes on the manufacturer a duty to design its products so that they are safe for their intended use
and also for the reasonably foreseeable use.
A product would be considered defective in design only if its foreseeable risks could have been reduced or avoided by a reasonable
alternative design and if failure to include that design makes the product not reasonably safe.
3) Inadequate Warnings: A product may be considered defective because of inadequate warnings when reasonable warnings would have reduced or
avoided the foreseeable risks
Negligence Defenses:
Comparative negligence: weighing the relative negligence of the parties. Plaintiffs recovery is reduced by the percentage that he is at
fault for
Contributory negligence: any contribution by the plaintiff in his own harm means he is barred from recovery. He will receive nothing
Assumption of the risk: a plaintiff who willingly enters a dangerous situation and is injured will be barred from recovery. He will receive
nothing
1.Knowledge of the risk
2.Voluntary assumption of the risk
Warranties: a guarantee arising out of a contract
Express Warranties: if a seller of goods states a fact or makes a promise regarding a good
Guarded by the UCC: any fact, promise, or description that becomes the affirmation for the bargain creates an express warranty. Any
sample creates an express warranty that the whole will be the same
Puffing: does not create an express warranty. It is an opinion or sales talk. Ex: this is the best TV around
Implied Warranties: when a seller enters a contract for the sale of goods an implied warranty arises by the operation of law, unless the
warranty is disclaimed by the seller.
Merchantability: a warranty that the goods shall be merchantable is implied in a contract for their sale if the seller is a merchant with
respect to goods of that kind
Fitness for Particular Purpose: where the seller at the time of purchase knows the purpose for which the goods are required and that
the buyer is relying on the sellers skill, there is an implied warranty that the goods shall be fit for such purpose.
Disclaimers: AS IS or With All Faults. Or when a buyer inspects before buying or declines to inspect no implied warranty exists.
Strict Liability: focuses on the condition of the product, rather than the conduct of the parties. Therefore a seller who is free of fault may be liable
for injuries caused by a defective or unreasonably dangerous product
Defenses: Assumption of risk (the plaintiffs decision to proceed and to use the product despite the obvious dangers) and Product misuse (product
used improperly or the directions are ignored)
Tort Reform: the business community wants change in the legal system in ways that would reduce the heavy costs of personal injury claims. Ex:
reducing punitive damages
Imperfect Information: because we cannot have perfect information, the government may impose regulations to improve the available information
or to diminish the unfavorable effect of inadequate information.
Monopoly: the government intervenes to reduce anticompetitive behaviors. Ex: price fixing, abuse of market dominance that results in a reduction of
open, efficient competition.
Externalities: when all the costs and benefits of a good or service are not fully absorbed, these costs or benefits fall elsewhere. Ex: pollution results in
the environment being used without charge; means the product is underpriced and the consumer does not pay the full social cost of the product.
Government regulation is considered sometimes necessary to place the full cost on those who generated it.
Public Goods: some goods and services cannot be provided by the pricing system. Ex: national defense, pollution
Regulatory Life Cycle?
Stage 1: The free market itself
Stage 2: Market failure is identified
Stage 3: Governmental regulation is imposed
Stage 4: Regulatory failure occurs
Stage 5: Regulatory reform or move to Stage 6
Stage 6: Regulation is eliminated
Philosophy and Politics
1.One view is that regulation is necessary for the protection of the public. Government intervention can stabilize the economy
2.Regulation is developed at the request of industry and is operated for the benefit of the industry. Subsidies and tax advantages are an example
3.Bureaucrats (body of officials) who perform government regulation are themselves a powerful force in maintaining and expanding that regulation
The Constitutional Foundation of Business Regulation
Supremacy Clause: When there are conflicts with state or local law this clause says that the constitution is the supreme (number 1) law.
Commerce Clause: Gives congress exclusive jurisdiction over foreign commerce. They can even regulate interstate commerce.
Too Much Federal Power?
The Commerce Clause does not give unlimited power to the government.
Congress does not have the constitutional authority to regulate guns in schools/noneconomic violent crime (under commerce clause)
Intrastate commerce (having no significant effect on interstate commerce) is regulated by the states
Interstate commerce can be regulated both by the government and the states (this can cause conflicts)
The government has exclusive power over foreign commerce
The states are primarily responsible for regulating the insurance industry, heavily involved in regulating banking, securities, and liquor sales.
Licensure: Local regulation (which is much less economically significant than state regulation) requires various licenses. You must obtain one locally and some
people argue that it increases prices and decreases services. The benefits are supposed to be that it will protect the public from unsafe and unhealthful
services and goods.
Judicial Functions: agencies must often turn to judicial proceedings to enforce agency rules
consent order: effort made to reach a settlement in which the party being investigated agrees to steps suitable to the agency, but does not admit guilt
ALJ Administrative Law Judge: decides all questions of law and fact for problems with agencies. The party has no right to a jury trial. It can move to the
federal court system if appealed.
Controlling the Agencies
Executive Constraints: the president appoints the top administrators and has a great influence in the budget process
Congressional Constraints: congress creates and can dissolve the agencies; it also controls their budgets, and passes laws to make the agencies take specific
actions
Judicial Review: narrow approach to judicial review. Usually the agencys decision is right but steps can be taken if it is completely out of line
The FCC and Indecency Today: Indecent programming can lead to fines. Ex: Janet Jacksons boob was shown on national TV that was non-satellite and
noncable between 10am and 6pm when children are prone to watch. FCC charged CBS for this, but it was reversed.
Howard Stern with his vivid sexual talks on radio has now moved to satellite radio because of the FCC
Criticisms:
Excessive Regulation: government rules reduce business efficiency, curb freedom, and unjustly redistribute resources
Insufficient Regulation: Changes in society calls for a new government regulation. Ex: Congress seems likely to provide financial relief to the many troubled
borrowers and lenders.
Ineffective Regulation: Productivity is low and policy enforcement is weak and ineffective.
Deregulation: In cases where government regulation cannot be eliminated they say that fines should be used. Use the cost-benefit analysis when
implementing new rules
Lower Prices
More innovation
More business: Falling prices create a demand for new products
Improved lives
Telecommunications: lowered long distance but local cable and phone prices have been rising
Electricity: prices climbed in deregulated states a lot more than regulated states
Transportation
Financial Services
Principal Legislation: Sherman Act section 2: any person who attempts to monopolize shall be deemed guilty of a felony punishable by a fine
Monopolization Analysis: usually monopolies are determined on case by case basis (case law)
Product Market: where the products compete. The fundamental test is interchangeability as determined by price, use, and quality of product. A
matter of elasticity
Geographic Market: where the product can be purchased
Market Power: does the market share held by the defendant threaten competition? How large that share is depends on many considerations.
Market share ALONE does not establish monopoly power
Intent: need for proof of intent to monopolize. Monopoly power that was earned wrongfully.
Defenses: the defendant may prevail of he proves that the monopoly was earned innocently
Mergers
Mergers are addressed by the Sherman Act, Section 1; but the Clayton Act, Section 7, offers the primary legislative oversight:
That no person engaged in commerce shall acquire the whole or any part of the stock or the assets of another person engaged also in commerce where the
effect of such acquisition may be substantially to lessen competition, or to tend to create a monopoly.
Antitrust law embraces all situations in which previously independent business entities are unitedwhether by acquisition of stock, purchase of physical
assets, and creation of holding companies, consolidation, or merger.
Horizontal Merger: involves firms that are in direct competition and occupy the same product and geographic markets. Ex: a merger of vodka companies in
same geographic market
1. Market Power: Broadly the guidelines are designed to identify mergers that result in market power, meaning, the ability of a seller profitably to maintain
prices above competitive levels for a significant period of time
2. Anticompetitive Effects: government worries that the merger may permit monopoly behavior in the merged firms market
3. Ease of Entry: if it is easy for new companies to enter the post-merger market, the existing firms will be forced to charge competitive prices
4. Defenses: an unacceptable merger may be saved by certain defenses. The failing company doctrine allows a merger to preserve the assets of a firm that
would be lost
Vertical Merger: two or more firms at different levels of the same channel of distribution. Ex: a furniture manufacturer and a fabric supplier
Conglomerate Merger: involves firms with unrelated products. Ex: a pet food manufacturer acquired by a book publisher
Hart-Scott-Radino Antitrust Improvements Act (HSR): mergers and acquisitions must be reported to the Federal Trade Commission and the Justice
Department if they affect the gross national product
U.S. Antitrust laws are applicable to foreign firms doing business here. Sherman/Clayton/FTC are applicable to American business abroad.
STATUTES:
Sherman Act: applies to the conduct of the American business abroad when that business has a direct effect on American commerce. That the business was
conducted entirely abroad or that the agreement was entered into in another country does not excuse American firms from the reach of the Sherman Act
(assuming that American courts can achieve the necessary jurisdiction)
Clayton Act: Section 7 is applicable to acquisitions combining domestic and foreign firms and is potentially applicable to acquisitions not involving American
firms if the effect would harm competition in the American market.
Federal Trade Commission Act: the FTC shares antitrust enforcement authority with the Justice Department and Section 5 of the act strengthens Clayton 7.
International Antitrust Enforcement: American officials are encouraging stricter antitrust enforcement by other nations, US enforcers are willing to
aggressively assert American laws globally
Extraterritoriality: Justice Departmentgeneral idea is to sue foreign firms that violate US antitrust laws even when the actions take place entirely overseas.
The Justice Dept. files suit in US courts against foreign companies operating in the USA if those companies are taking actions abroad that 1) harm
Negligence in Hiring/Retention/Training/Supervision: employers may be liable for hiring an employee who causes harm to a third party or for careless
training or supervision.
Liable if the employer knew they were hiring a dangerous/dishonest employee
Some states have exceptions that if the company was being negligent and that was the cause of death, then they can be sued.
If workers comp. is issued they are barred from suing
Medical and rehab expenses are covered along with partial income replacement
Injuries/deaths must: arise out of the employment and arose in the course of employment
Employee Privacy:
Up to the states and employers for dress codes or what they require
At your request, a credit reporting agency must show you your file and a list of people that recently looked at your info
If you claim that your file is inaccurate, the CRA must investigate and give you a written report
All inaccurate info must be corrected or removed within 30 days
In most cases, negative information more than 7 years old must not be reported
You must provide a written consent before a CRA can provide info to employers
You can sue for damages if your rights are violated under the act
Fair Credit Billing Act (FCBA): provides a mechanism to deal with billing errors
If you receive a wrong bill must complain in writing to the creditor within 60 days
The creditor cannot threaten a consumers credit rating
Electronic Fund Transfers: The Electronic Fund Transfer Act (EFTA) provides remedies for consumers with electronic banking problems
Debit card losses are less protected than credit cards
Equal Credit Opportunity: The Equal Credit Opportunity Act combats bias in lending
No credit bias based on sex/age/race/religion/etc, or bias for food stamps
Debtor Protection
Debt Collection Law: The federal Fair Debt Collection Practices Act (FDCPA) shields debtors from unfair debt collection tactics by debt collection agencies
The act does not extend to creditors who are trying to recover debt owed to them
The FDCPA forbids:
o Use of bad words, contact with third parties, use of threats, contact during inconvenient hours, repeated harassing phone calls
The Federal Trade Commission is responsible for the FDCPA
Bankruptcy
The Reform Law: forces some filers to file under Chapter 13 and not Chapter 7. Those with income above their states median who can pay $6000 in 5 years.
Bankruptcy Rules: Bankruptcy governed by federal law
1.Liquidation (Chapter 7): most debts are forgiven and all assets except exemptions are distributed to creditors
2.Reorganization (Chapter 13): creditors are kept from the debtors assets. The debtor, under the supervision of the court, works out a plan to pay
creditors
3.Adjustment of Debts: of an individual with regular income, in which individuals with limited debts are protected from creditors while paying debt in
installments
Reduces tariffs and barriers to trade, that will contribute to raising standards of living and ensuring full employment, growing volume of real income
The value of reducing trade barriers is a widely shared belief in the international community
WTO talks based on consensus (general agreement) not on votes
Globalization is not uniformly beneficial: promotion of free trade could be problematic. Protection of historical/social/cultural values. Public support of
immigration restrictions
Ethics: Understanding cultural differences
Language: obvious cultural difference
Religion: often provides the foundation of a cultures ethical structure
Different countries believe in different rights, some based on their religion
Social Responsibility in Host Country
comparative advantage: that developing countries typically have a comparative competitive advantage in cheap labor, while developed countries have an
advantage in such things such as an educated work force/manufacturing expertise
Child labor Ex: Puma/Nikes production of soccer balls with child laborthey made a statement that they will not allow child labor in their foreign
production
Corporate responsibility reports
Social Responsibility in Home Country
Includes exporting your home countrys values
Foreign Corrupt Practices Act (FCPA): forbids bribery
some argue that it is not right for the USA to try to impose its sense of morality on others via foreign trade
Market Failure?
The market has failed to protect us from pollution and rules are necessary
Market Incentives: sometimes dictating standards isnt as effective as free market tactics like incentives
Pollution Credits: USA set a cap on the number of tons of pollutants to be emitted. You either had to reduce to meet the cap or buy credits from
other businesses that had reduced and had some left over
Taxes: tax incentives to encourage behavior or additional taxes to discourage other behavior. Ex: income tax credit for buying a hybrid car.
Global Examples: European Commission set targets for 2020 to reduce emissions and any country that could not meet the target will be fined. Other
countries set fishing quotas to prevent overfishing. Some tax shopping bags so people would bring their own cloth bags.
Ethical Business Decision Making
Why are corporate giants voluntarily doing now what they havent done in the past?
Being sees as Green by consumers and investors will improve the bottom line
Manager may believe what they are doing now for social responsibility may lessen the likelihood of future regulation on an issue that is becoming
increasingly visible (Pay-now-or-pay-later management analysis). Managers may take a more socially responsible approach to the environmental
issue now because they think the future cost of not doing so will be larger
Strong relationship between environmental high performance and high profitability
Laws and Regulations
Cost-benefit analysis: Environmental protection can be expensive. How do we value human life? How do we value the costs of reduced pollution?
Impact on future generations: When performing cost-benefit analysis how do we deal with the cost to future generations of our not taking action?
Proving causation: In the environmental area, issues of coincidence, correlation, and causation may be very difficult to determine. If it is not causing, we may
be wasting our money on something.
Who pays? NIMBY: yes its necessary, but not in my backyard!
The impact of politics: an administration has considerable impact on the enforcement on our environmental laws
Environmental Protection Agency (EPA): The private sector was not left without regulation
Gathering information, by surveying pollution problems
Conducting research on pollution problems
Assisting state and local pollution control efforts
Administering many of the federal laws directed to environmental concerns
Regulation of Air Pollution
Clean Air Act of 1990 (CAA): Early clean air legislation in 1963 and 1965 gave the government limited authority. Amendments of 1970 and 1977 gave the EPA
the power to set air quality standards and to ensure those standards were achieved according to a timetable.
The NEW Clean Air Act of 1990 had tougher auto emissions standards, cleaner-burning gasoline, new equipment to capture industrial and business
pollution
Under CAA, air quality standards are set federally but the states are required to establish implementation plans to achieve these standards
Motor Vehicle Emission Standards: US Department of Transportation (DOT) is responsible for setting fuel economy standards for new motor vehicles.
Regulation of Water Pollution
The waste from production has commonly been disposed of in the water at a cost beneath that required to dispose of the waste in an ecological way.
Runoff: lawn fertilizer, pet waste, oil, and anything else from our modern lives pollutes surface water. It is easier to track pollution from large facilities but
runoff polluted water comes from roads, farms and other places harder to track.
Beaches: closings related to sewage, debris and other carried to the beaches from runoff
Federal Policy:
The Clean Water Act (CWA): designed to restore and maintain the chemical, physical, and biological integrity of the nations waters.
Goals are:
1.Achieving water quality sufficient for the protection of fish, shellfish, and wildlife and for recreation in and on the water
2.Eliminating the discharge of pollutants into navigable waters
The states have the primary responsibility for enforcing the CWA, but the federal government, via the Environmental Protection Agency, is empowered to
assume enforcement authority if necessary
The goals of the CWA are implemented by imposing limits on the amount of pollutants that may lawfully enter the water of USA from any source
The National Pollutant Discharge Elimination System (NPDES) requires all pollutant discharges to secure an EPA permit before pouring fluids into a
navigable system
Regulation of Land Pollution
Toxic Substances Control Act (TSCA): to control dangerous chemicals
Resource Conservation and Recovery Act (RCRA): solid and hazardous wastes. Report the waste site and activities to the government
Chapter 18