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    Resume Francesco Rene Loli

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    Francesco Loli
    I am available for any strategic planning, marketing research, social media or program management job. No call centers!

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    Resume Francesco Rene Loli

    Uploaded by

    Francesco Loli
    87 views2 pages
    I am available for any strategic planning, marketing research, social media or program management job. No call centers!

    Copyright

    © © All Rights Reserved

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    PDF, TXT or read online from Scribd

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    I am available for any strategic planning, marketing research, social media or program management job. No call centers!

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    87 views2 pages

    Resume Francesco Rene Loli

    Uploaded by

    Francesco Loli
    I am available for any strategic planning, marketing research, social media or program management job. No call centers!

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
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    Francesco Loli

    francescololi668@hotmail.com (385) 233-1421 www.commsview.wordpress.com

    Professional Profile
    Talented marketing and PR strategist with experience in strategic planning and research. Have created and implemented
    marketing and communications strategic plans to create and deliver messages that focus on target market.

    Professional Experience
    Freelance Public Relations and Marketing Consultant

    Jun 2013 till present

    Create marketing plan and strategies to launch products overseas to increase brand positioning and market share
    Develop and manage social media strategies to bring brand awareness, interaction and traffic to websites
    Implement internet marketing strategy optimizing 6 websites to improve user experience, website traffic and awareness
    Create surveys that tracks program quality and design and execute strategies that improve services offered
    Create and maintain companys database that has more than 300 clients in foreign markets
    Design a clinics website that optimize the incoming of new patients by accessing forms and documents online

    Public Relations Coordinator


    MicroBusiness Mentors, Provo, UT

    Aug 2012 Jan 2015

    Created organizations first communications and marketing strategic plan to improve volunteer engagement, community
    participation, and program management
    Manage a team of 3-4 people charged with community outreach and public relations
    Managed the creation of marketing materials to attract volunteers and clients and to promote community awareness
    Created client survey to improve program quality and client relations and maintaining expected ROI
    Managed social media marketing to increase presence, appeal to volunteers and increase number of clients

    Communications & Marketing Specialist


    Internexus Provo, Provo, UT

    Jul 2013 Jun 2014

    Created student surveys and analyze the results to improve overall student satisfaction
    Implemented marketing strategies based on student survey input
    Managed social media strategy that increase number of students and brand awareness overseas

    Account Coordinator
    Bradley Public Relations Agency, Provo, UT

    Jun 2012 Apr 2013

    Researched and developed strategic plans to rebrand organizations, increase sales, and to improve community relations
    Developed research projects for specific marketing issues to develop new leads
    Implemented marketing recommendations based on survey findings

    IT Support Representative
    BYU Office of Information Technology, Provo, UT

    Aug 2008 Dec 2012

    Trained 3-4 new agents per month in companys software and applications, and mentored them in challenging calls
    Created and edited 100+ knowledge base and troubleshooting articles, increasing accuracy effectiveness
    Increased customer satisfaction by 70% after following up and coordinating with international tech representatives

    Campus Desk Writer


    BYUs Universe, Provo, UT
    Wrote 12 articles that highlighted multicultural events and community issues
    Created relationships with 20+ interviewees and sources

    Jun 2012 Aug 2012

    Marketing Research Coordinator


    Agroindustrial del Fenix SAC, Lima, Peru

    Sep 2004 Jul 2007

    Managed the information gathering process for potential market of almost 1 million people
    Managed the creation of a business plan that supported sales, customer service and management
    Analyzed sales activities, customer, pricing and competitors in detail, with charts, graphs and explanatory texts
    Created and analyzed sales, costs and customer services statistics and suggested changes based data

    Volunteer Experience
    Executive Assistant
    The Church of Jesus Christ of Latter-day Saints, Pleasant Grove, UT

    Apr 2004 May 2013

    Discussed with the main leader and subunit leaders about welfare and spiritual needs of more than 100 individuals,
    gave feedback and followed up on assignments
    Managed finance and administrative matters involving more than 100 people
    Took minutes during meetings to distribute and better follow up on assignments
    Provided Spanish translation for audience when receiving guest speakers who only speak English

    Proofreader
    El Peridico de Utah (Utahs Newspaper), South Jordan, UT

    Apr 2012 Oct 2012

    Reviewed articles to correct grammatical errors and to keep writing style according to the Spanish language, improving
    grammatical accuracy and style

    Full time Volunteer Representative


    The Church of Jesus Christ of Latter-day Saints, Piura, Peru

    Mar 2002 Mar 2004

    Trained and supervised 6-12 volunteers on how to interact with families and other volunteers
    Organized and led training meetings on how to improve teaching and current activities
    Implemented the statistics database of volunteer achievement
    Counseled with individuals and offered solutions on decision-making, moral issues, communications and collaboration
    Interacted with people from different cultures and values

    Education
    Master of Business Administration
    Western Governors University
    Bachelor of Arts in Communications, Emphasis in Public Relations
    Brigham Young University, Provo, UT

    Expected graduation Dec 2016


    Jun 2013

    Minor: Business Management

    Bachelor of Science in Economics,


    National University of Calla, Lima, Peru
    Minor: Marketing

    Specialties and Skills

    Social media and analytics


    SEO
    Wordpress
    Strategic planning
    Customer engagement
    Marketing Research
    Adobe Suite
    Blogging
    Writing in AP style
    Data analysis

    Apr 2006

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