Unit 1 Business Activity

Unit 1 Business Activity

The intention of this unit is to introduce students to the basic concepts of
business and the business world, and to provide a framework for other units in
the course.
There is no requirement for prior knowledge, however students should develop

knowledge of, and interest in the business world around them. The unit lends
itself well to assignment-based activity, in which students are guided through
activities that help them to find out about the basic concepts. The assignment
could be based around local businesses and aims to get students to identify and
classify businesses in relation to their size, nature and objectives.
This assignment can be used to assess the students’ performance in this unit.
The topics will require access to a suitable textbook.
For this purpose, IGCSE Business Studies Second Edition by Karen Borrington
and Peter Stimpson is recommended. Chapters relating to this unit are chapters
1 and 2. There are also suitable class activities and worksheets on the
accompanying CD-ROM.
The topics covered in this unit are:
1.1 Introduction
1.2 Business Activity as a means of adding value and helping to satisfy
customers needs
1.3 Classification of local and national firms into primary, secondary and
tertiary sectors
1.4 Business objectives and their importance
1.5 Stakeholders and their differing objectives
1.6 Aims of private and public sector organisations
1.7 Business growth and measurement of size
1.8 Revision
Related topics appear in Unit 7, External Influences.
The Scheme is neither intended to be prescriptive, nor complete as local

conditions will vary: time and resource availabilities are likely to differ
considerably. More, the Scheme it is intended to give ideas to teachers
upon which they can build. It is certainly not intended that teachers
undertake all of the activities shown in the various units – that would be
impossible in the time usually available – but rather to offer choices which
could depend on local conditions. Timings for topics have not been given
as there is a great deal of variability in time available for the qualification
from centre to centre.
www.theallpapers.com
Topic Specification Chapter Activities Resources Glossary

1.1 Introduction Get students to make a Some means for students to make Marketing
presentation in groups to presentation e.g. flipchart. Human
address Resource
the question “What makes a Management
successful business?” Draw Production
out Finance
the key features of the External
course Influences
(Marketing, HRM, Finance,
Production).
1.2 Business Demonstrate 1 Discuss the complete Final

activity as a understanding process from customer
means of of business source to finished product Intermediate
adding value activity in in customer
and meeting adding value making furniture (from Consumer
customer need and helping to forest to Value added
satisfy the customers room) bringing
needs of out
customers in a concepts of customer, value
changing added, consumer needs.
competitive ** This could be combined
environment with 1.3 to also bring out
Primary, Secondary and
Tertiary sectors.
Explain the 1 Discover extent of public Visit the website of the national Public sector
purposes of sector in government. See resource list for Private sector
business students’ own country some ideas Privatisation
activity in terms Profit
of the ** This could be covered
objects of non- under 1.5 business
profit making objectives below.
activity, private
enterprise and
public enterprise
1.3 Classification of Describe and 2 Class investigation to Visit Government websites and De-industrialisation
local and classify business identify nature and explore National Government Primary, Secondary
national firms activity in terms importance of each sector Statistics e.g. Tertiary.
into primary, of primary, in own country. May be www.economy.gov.eg (Egypt)
secondary and secondary and useful to do comparison www.ipa.gov.pg (Papua New
tertiary sectors. tertiary sectors. with another country. Guinea)
Graph the different sectors www.gov.bw (Botswana)
Demonstrate an in selected countries and http://www.bccthai.com/ (Thailand)
awareness of the compare them. www.mop.gov.kw (Kuwait),
changes that Also explain how these www.saudinf.com (Saudi Arabia)
have taken place sectors change as a www.investinspain.org (Spain)
in these sectors country develops. www.statistics.gov.uk (UK)
within own www.pak.gov.pk , (Pakistan)
country. Worksheet on IGCSE CD- www.commonwealth.org.uk
ROM. IGCSE Business Studies CD-ROM
1.4 Business Describe and 2 Teacher lead discussion www.thetimes100.co.uk and follow Strategic decisions
objectives and explain the and case study (Amway). links to Amway via companies. The Tactical decisions.
their private and Coca-Cola case study would also
importance. public sectors as Compare with a public be useful to look at.
a way of sector organisation (e.g. a
organising hospital).
business activity.
Include - Why
businesses grow
and expand,
problems
connected with
this and how this
might be
overcome.
1.5 Stakeholders 1 Student group activity – www.thetimes100.co.uk Stakeholder.
and their identify stakeholders in a Choose a large business in the
differing business by identifying country and access its accounts on
objectives them in a case study or an the net, or find a multi-national that
annual report. operates in the country.
1.6 Aims of private Demonstrate an 1 Compare the objectives of a

and public awareness of the hospital with those of
sector aims and McDonalds.
organisations. objectives of
enterprises in
both private and
public sectors.
1.7 Business Show knowledge 2 Students classify a variety Provide students with these Turnover
growth and of the methods of businesses by turnover, statistics on various businesses. Profit
measurement and problems of profit, labour, capital Capital
of size. measuring the employed, outlets. Use local sources or Employed
size of business Problems brought out www.bized.co.uk
units. through discussion of Look at change in size of
results. www.vodaphone.co.uk
1.8 Revision End of unit test. Multiple choice questions e.g.

IGCSE Business Studies CD-ROM,
revision websites such as Student
www.learn.co.uk , www.revision-
notes.co.uk and
www.bbc.co.uk/schools/gcsebitesiz
e/business/, revision questions at
end of chapters of IGCSE Business
Studies textbook,
IGCSE Study Guide for Business
Studies and IGCSE Business
Studies Revision CD-ROM.

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Unit 1 Business Activity

Unit 1 Business Activity

There is no requirement for prior knowledge, however students should develop

The topics covered in this unit are:

Related topics appear in Unit 7, External Influences.

The Scheme is neither intended to be prescriptive, nor complete as local

Topic Specification Chapter Activities Resources Glossary

1.2 Business Demonstrate 1 Discuss the complete Final

1.6 Aims of private Demonstrate an 1 Compare the objectives of a

1.8 Revision End of unit test. Multiple choice questions e.g.

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