Genre Analysis Final

Running head: GENRE ANALYSIS FINAL 1
Genre Analysis Final
Joshua A Zamora
University Of Texas At El Paso

GENRE ANALYSIS FINAL 2
Introduction
Beliefs are like roots that start at the surface of our brains then grow deep when the soil is
most vulnerable. As to manifest our thoughts so much so that our judgement and sense of
morality is often broadly unique when compared to others. On many if not all occasions these
unique “roots” are the prime reason why difficulties are abundant in the world, whether it is on a
grand scale such as international relations or a much lesser scale such as individual arguments.
Therefore, I have chosen two genres to represent my preference towards an open-minded society.
One of which is simply a photograph of a sign hung up on a wall and secondly, a man explaining
in detail this point of view by way of a YouTube video. In this analysis, I will discuss how these
two genres have employed their strategies given the constraints and I will determine the exigence
by understanding their desired audience.
First Genre
The first genre I have chosen is an entrance sign. This sign
is related to my topic because it states “open” on it as other
LED signs do except that the sign is in the shape of a human
head where the “open” word is on the brain of the individual.
This is simply a play on the typical “open” signs that are
plastered on bars or stores meant to welcome people. Instead
it gives a deeper meaning as to remind people to be open-
minded in the process of also welcoming them in.
In this example of a genre, Ethos is portrayed in the form of presumably being hung
outside a bar or restaurant. The fact that this open sign is hung where people go for leisure
activities creates a sense of awe and credibility. Next, Pathos is felt because the shape of the sign
itself is a human being. This causes an emotional connection to the sign even though it is not
living. People will look up at it and will automatically feel associated. Finally, Logos is seen in
the brain of the sign itself. The whole point of the sign is to let you know that the restaurant or
store to be open but at the same time spark a thought of yourself as an individual to be open as
well. This is logic in the most obvious form because it gets you to think broadly in a casual
instance.
There are obvious constraints to this sign that may render it sort of underappreciated or
misunderstood. Firstly, the obvious is that it’s an open sign that is obligated to be only so big and
only accomplish one function which is to let outsiders know that in fact the building is open.
Thus, it can’t fit so much intellectual knowledge in the square area so the actual meaning of the
sign itself may be misinterpreted or even in some cases not even acknowledged at all. Secondly,
the sign is presumably only lit up during the nighttime due to the darkness in contrast of the
surroundings so this pose’s yet another obstacle. People walking by or driving by during the day
will most likely not see the sign. Therefore, they will not have the opportunity to obtain such
knowledge.
The exigence or the urgency provided is the need to get people to begin thinking outside
of the box. To, in a sense, “open” their own minds and think of other feelings or ideas that would
not otherwise be going through their own heads. This would be of course to also hint at people to
be more civilized in dyer situations by considering all the consequences if this sign was in fact
hung in front of a bar.

The primary audience of this genre is basically anyone who passes by but is also capable
of reading the sign itself. Also, people who are not already in an open-minded state, so they can
feel the urge to consider that state of mind.
Second Genre
The second genre I have chosen to analyze is an informative video. This 10 min video
contains commentary over many visuals which tries to represent just what open-mindedness
means and how it’s played its part in the world today. This complements my topic because it also
goes into detail of the other side of the story which is being close-minded as well.
The first strategy I’ll be observing is Ethos. Ethos is almost all throughout the video
because the man explaining, gives solid examples of open-mindedness and how it relates to the
real world. Also, he goes into detail of beliefs and that builds credibility because every individual
in the world has certain beliefs. Furthermore, Pathos is also felt all throughout the video but one
example he gave stood out more than the rest in relation to having an emotional appeal. The
example he gave was to explain skepticism. He said to imagine you were in a car accident with a
loved one and your loved one was on the ground dying. Then a lady that witnessed the accident
walked over and told you that she has magic powder that would heal such wounds. Then he
posed the question “Would having an open mind mean that you allow an unknown person to
treat your loved one?”. This example illustrates a strong emotional response as everyone has
loved ones. Finally, Logos is also shown throughout the video in logical and relatable examples.
He constantly talks about the mind and provides convincing evidence for his point of view.
Seeing as this genre is broad and allows for an abundance of information to be supplied
to the viewer, there is little to no constraints. The only constraint that is plausible is that there is
no physical connection to the viewer, so I can see how information may not stick as well whereas
on a greater personal level if the information was provided in person.
This video contained an abundance of urgency because the main purpose is to provide
you with compelling examples of what being open-minded really means and how you should go
about your daily life in such fashion.
The primary audience in this case is every individual who happens to come across the
video on YouTube. Since the purpose is wide-ranging as to fit into everyone’s inner world then
the case is made that the audience is everyone on earth.
Synthesis
To conclude, I chose to analyze two completely different genres. One of which is simply
as sign and the other is a well in detailed video. I believe these two genres bring about their own
uniqueness in very different ways but what they share is that they spark the mind to consider
being open-minded. I think the first genre I analyzed which was the sign, was not as appealing or
invasive in the mind of others. At least as much as it could have been. Secondly, the next genre
was thoroughly informative so as a result I’d much rather have someone explain a point of view
to me than simply allowing me to figure it out.

References
How Open-Minded Are You? (2015, June 10). Retrieved February 19, 2018, from
http://www.playbuzz.com/katiel17/how-open-minded-are-you
Q. (2009, March 31). Retrieved February 19, 2018, from
https://www.youtube.com/watch?v=T69TOuqaqXI

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Running head: GENRE ANALYSIS FINAL 1

Genre Analysis Final

University Of Texas At El Paso

by understanding their desired audience.

The first genre I have chosen is an entrance sign. This sign

is related to my topic because it states “open” on it as other

LED signs do except that the sign is in the shape of a human

head where the “open” word is on the brain of the individual.

This is simply a play on the typical “open” signs that are

plastered on bars or stores meant to welcome people. Instead

it gives a deeper meaning as to remind people to be open-

minded in the process of also welcoming them in.

hung in front of a bar.

feel the urge to consider that state of mind.

on a greater personal level if the information was provided in person.

about your daily life in such fashion.

the case is made that the audience is everyone on earth.

to me than simply allowing me to figure it out.

Q. (2009, March 31). Retrieved February 19, 2018, from

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