Imech

PLAN - A
(Conservative Plan)

Items Channels

On Page
Search Engine Optimization
(SEO)
Off Page

Consulting Facebook

Social Media Management

(SMM) Instagram

Online Reputation Care

Paid Search
Google Search Engine
Media Buying Product Listing Ads
(PPC Campaigns) Google Display Network,
Display/Banner Ads Social Media Sites (like FB
and instagram) , Relevant
Display (Remarketing Ads) blogs and websites

PLAN - B
(Recommended Plan)

Items Channels

On Page
Search Engine Optimization
(SEO)

Consulting
 Search Engine Optimization
(SEO)
Off Page
Consulting
Facebook
Social Media Management Instagram
(SMM)
Online Reputation Care

Paid Search
Google Search Engine
Media Buying
(PPC Campaigns) Product Listing Ads
Google Display Network,
Social Media Sites (like FB
Display/Banner Ads and instagram) , Relevant
Display (Remarketing Ads) blogs and websites

Items Channels

On Page
Search Engine Optimization
(SEO)
Off Page
Consulting

LinkedIn
Social Media Management
(SMM)
Online Reputation Care

Paid Search
Google Search Engine

Media Buying
(PPC Campaigns)
 Google Search Engine
Product Listing Ads
Media Buying Display/Banner Ads Google Display Network,
(PPC Campaigns) Social Media Sites (like FB
and instagram) , Relevant
Display (Remarketing Ads) blogs and websites
 PLAN - A
(Conservative Plan)

Recommendations Remarks

Basic SEO & Web maintenance, month on

month position improvements for max of 12
keywords in a location
Yes

Profiles are created and maintained.

Engaging content related to your LOB with
the potential to go viral is regularly posted.
The content created is original and can be
copyrighted to for use in other media.

No

No Search engine ads

No Best for ecommerce

No
Ads will be shown to those who have
No allready visited your website.

Consulting
(Discounts cannot be provided for Media
spend as it is paid to 3rd party sources)
Media management fee (15%)
Total

PLAN - B
(Recommended Plan)

Recommendations Remarks

Basic SEO & Web maintenance, month on

month position improvements for max of 20
keywords in a location
Yes
 Basic SEO & Web maintenance, month on
month position improvements for max of 20
keywords in a location
Yes
Profiles are created and maintained.
Engaging content related to your LOB with
the potential to go viral is regularly posted.
The content created is original and can be
copyrighted to for use in other media.
No

No Search engine ads

No Best for ecommerce

No Ads will be shown to those who have

No allready visited your website.

Consulting
(Discounts cannot be provided for Media
spend as it is paid to 3rd party sources)
Media management fee (15%)
Total

PLAN - C
(Aggressive Plan)
Recommendations Remarks

Basic SEO & Web maintenance, month on

month position improvements for max of 30
keywords in a location
Yes
Profiles are created and maintained.
Engaging content related to your LOB with
the potential to go viral is regularly posted.
The content created is original and can be
No copyrighted to for use in other media.

No Search engine ads

No Best for ecommerce
No

Ads will be shown to those who have

Yes allready visited your website.

Consulting
(Discounts cannot be provided for Media
spend as it is paid to 3rd party sources)
Media management fee (15%)
Total
Commercials (INR) Monthly

18,000

5,000

18,000
5,000
750
23,750

Commercials (INR) Monthly

30,000
30,000

30,000
0
0
30,000

Commercials (INR) Monthly

40,000
5,000

40,000
5,000
750
45,750
FEATURES Universal
No of Pages 1
No of Keyword Groups 1
Total Keywords 4
Time Frame Monthly
Ground Zero Analysis
Keyword Analysis Yes
Common SEO Analysis Yes
Back Link Analysis Yes
Competitor Analysis Yes
Baseline Ranking Check Yes
Duplicate Content Check Yes
Navigation Analysis Yes
Security Audit Yes
Page Speed Analysis Yes
Mobile Usability Yes
Total Website Broken Links check Yes
Research
Keywords Research Yes
Meta Tags Research Yes
Header Tags Research & other HTML Tags Yes
Image Alt Tags Research Yes
URL Structure Yes
Anchor Text & Title tag Research Yes
Development & Production
Content Development Yes
Image Content 2
PDF/PPT Development 1
Video Development No
Inforgraphic Development No
Sitemap Generation Yes
Favicon Creation & Implementation Yes
Optimization & Implementation
Content Improvement Yes
Anchor and Title tag implementation Yes
Description Tag Optimization for CTR Yes
Header Tag implementation Yes
Meta Tags implementation Yes
Image Alt Tags implementation Yes
SEO Friendly URL’s Yes
Removal of Inline CSS Yes
Internal Links & External Links Optimization Yes
Keywords Density Yes
Speed Optimization
HTML Compression Yes
Page Cache Yes
Image Expire Yes
Removal of unnecessary code Yes
Image Optimization Yes
JS & CSS Minification Yes
Security Optimization
URL Canonicalization Yes
IP Canonicalization Yes
Safe Browsing Yes
Server Signature Yes
Directory Browsing Test Yes
Plain Text Emails Yes
Libwww-perl Access Yes
Robot.txt Yes
Off-page Optimization (or) Promotions
Search Engine Submission Yes
Article Submission 1
Press Release Submission 1
Directory submission 3 -4
Classified Submission 3 -4
Business + Local Listing 3 -4
Web 2.0 Profiles Creation 1
Web 2.0 Update Frequency 2-3/mo/profile
Social Profile Creation 1
Social Bookmarking 4/mo/profile
Blog Commenting 3 -4
Guest Blog Posting 1
Forum Interaction 2
Google Local Listing Yes
Infographic Submission No
PDF/PPT Submissions Yes
Ping submission Yes
RSS Feed Syndication Promotions Yes
Image Promotion Yes
Video Submissions No
Tracking & Monitoring
Google Webmasters Yes
Google Analytics Yes
Alexa Ranking Yes
Domain Authority Yes
Page-rank Yes
Reporting
Keyword Ranking Report Yes
Website Analytics Report Yes
Status Calls 2 only/ month
Work Carried Report Yes