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    Mission and Vision Statements of Toyota

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    MShahzadChoudhary
    Toyota's mission is to become the number one respected and successful automobile company through action, commitment, teamwork, and a wide range of high-quality products. Its vision is to be a global leader in the automobile industry through innovation, environmental conservation, and developing talented employees. Toyota fulfills its mission and vision by emphasizing quality, safety, customer satisfaction, and technological innovation in its products and strategic actions. It also focuses on human resource development, corporate social responsibility, and leadership in the global market as outlined in its holistic vision statement.

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    Mission and Vision Statements of Toyota

    Uploaded by

    MShahzadChoudhary
    502 views3 pages
    Toyota's mission is to become the number one respected and successful automobile company through action, commitment, teamwork, and a wide range of high-quality products. Its vision is to be a global leader in the automobile industry through innovation, environmental conservation, and developing talented employees. Toyota fulfills its mission and vision by emphasizing quality, safety, customer satisfaction, and technological innovation in its products and strategic actions. It also focuses on human resource development, corporate social responsibility, and leadership in the global market as outlined in its holistic vision statement.

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    Mission and Vision Statements of Toyota

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    Toyota's mission is to become the number one respected and successful automobile company through action, commitment, teamwork, and a wide range of high-quality products. Its vision is to be a global leader in the automobile industry through innovation, environmental conservation, and developing talented employees. Toyota fulfills its mission and vision by emphasizing quality, safety, customer satisfaction, and technological innovation in its products and strategic actions. It also focuses on human resource development, corporate social responsibility, and leadership in the global market as outlined in its holistic vision statement.

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    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    502 views3 pages

    Mission and Vision Statements of Toyota

    Uploaded by

    MShahzadChoudhary
    Toyota's mission is to become the number one respected and successful automobile company through action, commitment, teamwork, and a wide range of high-quality products. Its vision is to be a global leader in the automobile industry through innovation, environmental conservation, and developing talented employees. Toyota fulfills its mission and vision by emphasizing quality, safety, customer satisfaction, and technological innovation in its products and strategic actions. It also focuses on human resource development, corporate social responsibility, and leadership in the global market as outlined in its holistic vision statement.

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    Submitted By:

    Shahzad Hussain
    Submitted To:
    Dr. Suleman Aziz Lodhi
    Subject:
    Strategic Management

    Topic:

    Mission and Vision Statement and Planning their


    for Fulfillment

    Pak-Aims (Institute of Management Of Sciences)


    Mission Statement:
    Action, Commitment and Teamwork to become # 1 in Pakistan

    Vision Statement:
    “To be the most respected and successful enterprise, delight customers with a wide
    range of products and solutions in the automobile industry with the best people and
    the best technology.”

    How Toyota planned to fulfill their Mission and Vision:


    Toyota Motor Corporation’s mission statement and vision statement guide the
    company’s success trajectory. Founded in 1937, Toyota is now one of the most
    popular global firms. This popularity reflects the company’s mission statement and
    vision statement, which emphasize a comprehensive approach that considers
    innovation and customers’ needs. Toyota’s mission statement reflects the
    company’s strategies and strategic objectives. On the other hand, Toyota’s vision
    statement indicates the long-term direction of the business. The company continues
    to follow through with implementing strategies to address its long-term goals.
    Toyota is currently one of the top automobile manufacturers in the world. The
    business adheres to the requirements contained and implied in its mission
    statement and vision statement. Toyota’s global success points to the fulfillment of
    its mission and vision statements.

    In the vision statement, Toyota includes major areas of its business. The vision
    statement states that the company aims to achieve leadership in the global market.

    2|Page
    The vision statement also shows that Toyota moves forward based on quality,
    innovation and environmental conservation. Thus, Toyota includes corporate social
    responsibility in its vision statement. In addition, the company emphasizes human
    resource development, as shown in the “talent and passion of people” component
    of the vision statement. Therefore, Toyota’s vision statement is holistic because it
    encompasses strategic goals for business leadership, product quality, human
    resources, and corporate social responsibility. These points of the vision statement
    have direct correlation with the points in Toyota’s mission statement.

    Toyota’s mission statement focuses on products. The firm always considers the
    preferences and expectations of consumers, arguably based on trends and market
    research. In the strategic actions encompassed in its mission statement, Toyota
    emphasizes quality of products, with reference to such criteria as safety and
    customer satisfaction. In addition, Toyota’s mission statement specifies employee
    education as a way of achieving the human resource development aim in its vision
    statement. Also, this mission statement shows that Toyota maintains its
    commitment to technological innovation. Innovation is seen as a way for the
    company to achieve its aims in product quality, customer satisfaction, and
    corporate social responsibility. Thus, Toyota’s mission statement is holistic and
    aligned to its vision statement.

    3|Page

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