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Placemaking: Revathy Ashif Bennett Ajay Farook Shivaram

Placemaking is a collaborative process that shapes public spaces through community involvement. It strengthens connections between people and the places they share. Placemaking focuses on physical, cultural, and social identities to inspire people to collectively reimagine public spaces. While urban design aims to create useful spaces, placemaking emphasizes local identity, sense of place, and community participation to foster great public spaces.

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Revathy Nanda
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82 views11 pages

Placemaking: Revathy Ashif Bennett Ajay Farook Shivaram

Placemaking is a collaborative process that shapes public spaces through community involvement. It strengthens connections between people and the places they share. Placemaking focuses on physical, cultural, and social identities to inspire people to collectively reimagine public spaces. While urban design aims to create useful spaces, placemaking emphasizes local identity, sense of place, and community participation to foster great public spaces.

Uploaded by

Revathy Nanda
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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PLACEMAKING REVATHY

ASHIF
BENNETT
AJAY
FAROOK
SHIVARAM
WHAT IS PLACEMAKING?
Community Lead Visioning
• Placemaking inspires people to collectively
reimagine and reinvent public spaces as the
heart of every community.
People & Places
• Strengthens the connection between
people and the places they share.
Collaborative
• Placemaking is a collaborative process by
which we shape our public spaces.
• Placemaking focuses on the physical,
cultural, and social identities of a place.
ORIGIN OF PLACEMAKING AS A CONCEPT
• Placemaking is not a new idea.
• The thinking behind Placemaking gained traction in the 1960s.
• Jane Jacobs and William Whyte introduced the idea of designing cities for people, not just
cars and shopping centres – focusing on the social and cultural importance of lively
neighborhoods and inviting public spaces.
• Jacobs advocated “four generators of diversity" that "create effective economic pools of
use”:
1. Mixed primary uses, activating streets at different times of the day
2. Short blocks, allowing high pedestrian permeability
3. Buildings of various ages and states of repair
4. Density
WHAT MAKES A GREAT PLACE
• Successful places have four key qualities: people are
engaged in activities
• the space is comfortable and has a good
image
• they are accessible
• it is a sociable place.
• Some of the measurements of a Great Place:
• Land Use Patterns / Rent Levels / Retail Sales
• Crime Statistics / Environmental Data
• Pedestrian Activities / Transit Usage / Traffic
• Street Life / Volunteerism / Evening Use
GREAT SPACE
• Placemaking is the process through which we
work together to shape our public spaces.

• Rooted in community-based participation,


Placemaking involves the planning, design,
and programming of shared use spaces.

• More than just designing spaces, Placemaking


brings together diverse people (including
professionals, elected officials, residents, and
businesses) to improve a community’s cultural,
economic, social and ecological situation.
IS PLACEMAKING SAME AS URBAN DESIGN
More than Urban Design
• Placemaking is more than just promoting
better urban design.
Built Form Focus
• Urban design aims at the creation of
useful, attractive, safe, environmentally
sustainable, economically successful and
socially equitable places.
Sense of Place
• Good urban design pursues local identity
and sense of place, cultural responsiveness
and purposeful environmental innovation.
PLACEMAKING VS URBAN DESIGN
PLACEMAKING URBAN DESIGN
• Home • House
• Existing buildings and places • New buildings and infrastructure
• social programs • design
• Place
• space
• Existing places
• new places
• Social
• utilitarian
• Owned by the people (spirit)
• experts
• People watchers
PLACEMAKING IS A PROCESS
•It is centered around observing, listening to,
andasking questions of the people who live,
work,and play in a particular space in order
tounderstand their needs and aspirations for
thatspace and for their community as a whole.
• With this knowledge, a common vision for
thatplace is developed.
• The vision should evolve into an
implementationstrategy.
• The Implementation strategy should begin
withsmall-scale Quick Wins that bring
immediatebenefits both to the spaces themselves
and thepeople who use them.
11 KEY PRINCIPLES OF PLACEMAKING
The Community Is The Expert
Create a Place, Not a Design
Look for Partners
You Can See a Lot Just By Observing
Have a Vision
Start with the Petunias: Lighter, Quicker,
Cheaper (Quick Wins)
Triangulate
LOOKING TO THE FUTURE
• Ageing Population – We will need to continue to evolve • Charles Landry identified the importance of
our places. place to the economy: places need to be
“distinctive”, have a recognisable “variety” of
• Technological Advancements – AV’s, changing nature of
people, business, culture, buildings and “flow”,
retail and office precincts will continue to evolve labour
markets. and allow people to choose their own pace
and path.
• Climate Change – More than 80% of our population
lives in vulnerable coastal settlements. • The physical and Cultural characteristics of a
place are most clearly linked to its attraction
• Globalisation – We are competing with the world. As we
of talent, business and investment.
move towards a knowledge-based economy, strategies
for economic development must increasingly take into
account the importance of place.
SUMMARY
• Placemaking requires a collaborative community lead approach to establish a vision,
plan and implementation.
• Its about places and how people use them – creating places where people want to
work, live and play.
• Built Form & Urban Design by itself is not enough to create a place. It does however
provide a foundation upon which future placemaking can evolve.
• Regulation can dictate process but not outcomes for placemaking. Current legislation,
regulations and planning instruments in Australia focus more on built form than
function
• Placemaking principles will become increasingly important as we manage the future
megatrends.

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