Business Ethics
Business Ethics
Business Ethics
Business Ethics
Business ethics is the study of proper business policies and practices regarding potentially
controversial issues, such as corporate governance, insider trading, bribery, discrimination,
corporate social responsibility and fiduciary responsibilities. Law often guides business ethics,
while other times business ethics provide a basic framework that businesses may choose to
follow to gain public acceptance.
Business ethics ensure that a certain required level of trust exists between consumers and
various forms of market participants with businesses. For example, a portfolio manager must
give the same consideration to the portfolios of family members and small individual investors.
Such practices ensure that the public receives fair treatment.
Board of Directors
A board of directors is a group of individuals, elected to represent shareholders. A board’s
mandate is to establish policies for corporate management and oversight, making decisions on
major company issues. Every public company must have a board of directors. Some private
and nonprofit organizations also have a board of directors.
2. Formulation of Mission, Objectives and Policies: Board of directors must see the long run
view and have long run perspective of the company. The board formulates, reviews and
reformulates the company’s mission, objectives and policies which forms the basis for strategy
formulation and implementation.
3. Designing Organizational Structure: The board designs the structure of the organization
based on the objectives, policies, environmental factors, degree of competition, role of quality,
expectations of employees etc.
4. Selection of Top Executives: The board should assume the responsibility of screening and
selecting the top executives who can formulate and implement the strategies. Chief executives
are key personnel in the process of strategy implementation.
6. Feed forward and Feedback: The board has to obtain information from the external
environmental factors and feed that information forward to various key points in the company
in order to prevent possible hurdles and mistakes in the process of achieving organizational
goals. Further, the board also obtains the information from internal sources of the organization,
and feeds it forward to prevent possible failures in decision-making by the top level executives.
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7. Link between the Company and External Environment: The board acts a vital and
continuous link between the company and external environment like government, other
companies, social and economic institutions etc.
• Diversity
Each organizational climate has its own attitude towards diversity, either positive, negative or
somewhere between. Ideally, all organizational climates should have a positive attitude toward
diversity. Organizations should not discriminate against people based on race, religion or
gender.
• Centralized or Decentralized
Organizational climates are either centralized and hierarchical or decentralized. Centralized
organizations give certain individuals power over others. Decentralized organizational cultures
have authority spread out between different members.
• Formal or Informal
The climate can have a more formal or informal structure. Formalized structures have
standardized rules about how workers carry out activities in the organization, while less
formalized structures give members the freedom to engage in alternative solutions to problems,
with members having more freedom.
• Social Interaction
The level of social interaction in an organizational climate influences how innovative and
cooperative the climate is, according to Chung-Jen Chen and Jing-Wen Huang in the
International Journal of Information Management. Some organizational climates are more
teamwork-oriented, while other organizational climates have isolated members operating on
their own. Teamwork-oriented climates are more supportive.
• Integration
Integration is the extent to where the subdivisions of the organization work together.
Organizations that are highly integrated have more opportunities for the members to work
together, share information, learn from each other, solve problems and identify potential
problems that other members miss.
• Self-Direction
Organizations vary in the extent to which the members feel like they have control over
themselves and the organization. Some organizational climates have a high degree of stress,
which increases the chances that members will experience burnout and increases the rate at
which members leave due to low satisfaction with the organization. Workers experience
burnout when they feel exhausted both emotionally and with their work.
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1. Support the code of ethics: Employees should be familiar with the code and use it on a
daily basis. Organizations should incorporate behavior consistent with the code of ethics
into job descriptions and consider that during annual performance reviews.
2. Offer ongoing education: Ethics, like most other disciplines, must be learned. It is not
intuitive or just being good. New employee orientation and all educational programs
should include ethics content, with specific examples of how to apply theoretical principles
to concrete issues. Education gives employees tools for decision making.
3. Create an environment where employees can speak up: Having a practice environment
that supports employees in raising ethical questions and empowering them to address
those concerns also is vital. Ethical issues are complicated and everyone brings their own
experiences and values to the situation. These are complicated issues, and it is hard to
work it through in your own head. The best ethical analysis is done in the open with other
people.”
5. Provide ethics experts: On-site ethicists or other ethics professionals who can
confidentially talk with are valuable in helping people look at the situation from other
perspectives. All staff should feel safe in reaching out, perhaps to request a consultation
or just to talk things through. They often will call looking for affirmation they are thinking
correctly and not going off base.
6. Add unit-based ethics mentors: (Prevention is better than cure) Everyday ethical issues
need to be addressed. Organizations could develop unit-based ethics mentors, who could
help their colleagues with those day-to-day concerns that come up. If you have someone
unit-based, you could address the conflicts earlier and from a preventive ethics
perspective, and therefore it could be readily resolved and not lead to further conflict.
7. Sponsor ethics journal or book clubs: Book clubs and journal clubs offer an opportunity to
focus on ethics. Reading articles helps employees to realize other people have experienced
similar feelings. A journal club can make it safe to talk about, because the discussion starts
with the article, although it can move into personal values.
Code of Ethics
• A code of ethics is a guide of principles designed to help professionals conduct
business honestly and with integrity.
• A code of ethics document may outline the mission and values of the business or
organization, how professionals are supposed to approach problems, the ethical
principles based on the organization's core values and the standards to which the
professional is held.
• Both businesses and trade organizations typically have some sort of code of ethics
that its employees or members are supposed to follow.
• Breaking the code of ethics can result in termination or dismissal from the
organization.
• A code of ethics is important because it clearly lays out the rules for behavior and
provides the groundwork for a preemptive warning.
• Regardless of size, businesses count on their management staff to set a standard of
ethical conduct for other employees to follow.
• When administrators adhere to the code of ethics, it sends a message that universal
compliance is expected of every employee.
2. Quality of service
The Code of Ethics aims to ensure and safeguard the quality of service provided by the
signatories to the public we serve. We acknowledge that the establishment and maintenance
of high standards of practice are a fundamental responsibility to the public and the public
good, essential to winning and preserving customer confidence
3. Fair competition
The Code of Ethics focuses on orderly and courteous professional conduct among
signatories. In addition to stating the rules that govern our actions, the Code of Ethics is an
expression of shared fundamental values and represents a framework for decision-making.
We recognize the importance of integrity and discipline in our operations and how we relate
to each other. We pledge to practice the highest standards of accuracy, fairness and
professionalism.
4. Quality of information
One objective of this Code is to set a basis to provide consistent and clear information for
customers, partners and governments on metrics, statistics, charges and services, so that
those parties are better able to make informed decisions.
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Ethics Committee
• Companies should have a committee of independent non-executive directors who are
responsible for ensuring that systems are in place in the company to assure employee
compliance with the code of ethics.
• An ethics committee will be able to provide an overarching view of how the company
does its business.
• It will have responsibility for establishing and embedding corporate ethical values, the
ethics policy and code and ensuring and monitoring ethical business practice.
3. Conduct Reviews and Deliver Discipline: It’s often left to the ethics committee
members to dole out discipline when an employee violates company ethics rules.
At the very least, it’s the ethics committee that oversees disciplinary actions taken
by managers to ensure they are distributed equally and fairly.
4. Review Company Ethics Policies and Recommend Changes: While the ethics
committee may create the initial set of rules and regulations to govern company
ethics, it also reviews those policies on a regular basis and refines them when
necessary. The committee may get input from employees through surveys,
employee hotlines and questionnaires.
Ethics Training
• The purpose of Ethics Training is "to enable employees to identify and deal with
ethical problems developing their moral intuitions, which are implicit in everyday
choices and actions".
• Training in Ethics helps the members of an organization judge the moral legitimacy
of their decisions, enabling them to apply moral principles and values in business
decision-making.
• At the same time, ethics training fosters the employees' agreement and compliance
with the organization’s ethical vision representing a mutually-acceptable balance
between different stakeholders.
• Therefore, implementing ethics training does not only mean informing employees
about choices made by the management of the company, but also putting each
individual corporate member in a position to understand, interiorize and
contribute to the corporate mission achievement through a conscious orientation
of their own choices and everyday behaviour.
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Integrity Pact
• The Integrity Pact (IP) is a tool developed during the 1990s by Transparency
International (TI) to help governments, businesses and civil society intent on fighting
corruption in the field of public contracting. It consists of a process that includes an
agreement between a government or government department and all bidders for a
public sector contract.
• The IP sets out rights and obligations to the effect that neither side will pay, offer,
demand or accept bribes, or collude with competitors to obtain the contract, or while
carrying it out. In addition, bidders are required to disclose all commissions and similar
expenses paid by them to anybody in connection with the contract.
• If violations occur then sanctions will apply. These sanctions range from loss or denial
of contract, forfeiture of the bid or performance bond and liability for damages, to
blacklisting for future contracts on the side of the bidders, and criminal or disciplinary
action against employees of the government.
• Companies and governments alike stand to benefit from IPs. Companies can refrain
from bribing in the knowledge that their competitors are bound by the same rules,
while governments can reduce the high cost of corruption on procurement,
privatization and licensing.
• The IP has shown itself to be adaptable to many legal settings and flexible in its
application.
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MODULE 2
Corporate Governance
• Corporate governance is the system of rules, practices and processes by which a firm
is directed and controlled.
• Corporate governance essentially involves balancing the interests of a company's
many stakeholders, such as shareholders, management, customers, suppliers,
financiers, government and the community.
• Since corporate governance also provides the framework for attaining a company's
objectives, it encompasses practically every sphere of management, from action plans
and internal controls to performance measurement and corporate disclosure.
• Governance refers specifically to the set of rules, controls, policies and resolutions put
in place to dictate corporate behavior.
• Proxy advisors and shareholders are important stakeholders who indirectly affect
governance, but these are not examples of governance itself. The board of directors
is pivotal (importance) in governance, and it can have major ramifications for equity
valuation.
• Good corporate governance creates a transparent set of rules and controls in which
shareholders, directors and officers have aligned incentives.
• Most companies strive to have a high level of corporate governance.
• For many shareholders, it is not enough for a company to merely be profitable, it also
needs to demonstrate good corporate citizenship through environmental awareness,
ethical behavior and sound corporate governance practices.
5. Hostile Take-Overs:
Hostile take-overs of corporations witnessed in several countries, put a question mark
on the efficiency of managements of take-over companies. This factors also points out
to the need for corporate governance, in the form of an efficient code of conduct for
corporate managements.
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7. Globalization:
Desire of more and more Indian companies to get listed on international stock
exchanges also focuses on a need for corporate governance. In fact, corporate
governance has become a buzzword in the corporate sector. There is no doubt that
international capital market recognizes only companies well-managed according to
standard codes of corporate governance.
2. Organization: have the main purpose is to control i.e. through skills, intelligence,
innovation, ideas, professionalism etc. Therefore, here in this perspective, resource
allocation decision should rest with them.
3. Stakeholders: here, it says that for long term business, only shareholders value
maximization should not be seen as sole goal but it should be for well being of all groups
with stake of long run of business and it should be goal of corporate governance.
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• Corporate governance has existed since past but it was in different form. During Vedic
times kings used to have their ministers and used to have ethics, values, principles and
laws to run their state but today it is in the form corporate governance having same
rules, laws, ethics, values, and morals etc. which helps in running corporate bodies in
the more effective ways so that they in the age of globalization become global giants.
• Several Indian Companies like PepsiCo, Infuses, Tata, Wipro, TCS, and Reliance are
some of the global giants which have their flag of success flying high in the sky due to
good corporate governance.
• Toady, even law has a great role to play in successful and growing economy.
Government and judiciary have enacted several laws and regulations like SEBI, FEMA,
Cyber laws, Competition laws etc and have brought several amendments and repeal
the laws in order that they don’t act as barrier for these corporate bodies and
developing India. Judiciary has also helped in great way by solving the corporate
disputes in speedy way.
• Corporate bodies have their aim, values, motto, ethics and principles etc which guide
them to the ladder of success. Big and small organizations have their magazines
annual reports which reflect their achievements, failure, their profit and loss, their
current position in the market.
• With increase in interdepence and free trade among countries and citizens across the
globe, internationally accepted corporate governance standards are of paramount
importance for Indian Companies seeking to distinguish themselves in global
footprint. The companies should always keep improving, enhancing and upgrading
themselves by bringing more reliable integrated product and service quality. They
should be more transparent in their conduct.
• Hence corporate governance is a means and not an end, corporate excellence should
be end.
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1. Rule of Law
Good governance requires fair legal frameworks that are enforced by an impartial regulatory
body, for the full protection of stakeholders.
2. Transparency
Transparency means that information should be provided in easily understandable forms and
media; that it should be freely available and directly accessible to those who will be affected
by governance policies and practices, as well as the outcomes resulting therefrom; and that any
decisions taken and their enforcement are in compliance with established rules and regulations.
3. Responsiveness
Good governance requires that organizations and their processes are designed to serve the best
interests of stakeholders within a reasonable timeframe.
4. Consensus Oriented
Good governance requires consultation to understand the different interests of stakeholders in
order to reach a broad consensus of what is in the best interest of the entire stakeholder group
and how this can be achieved in a sustainable and prudent manner.
7. Accountability
Accountability is a key tenet of good governance. Who is accountable for what should be
documented in policy statements. In general, an organization is accountable to those who will
be affected by its decisions or actions as well as the applicable rules of law.
8. Participation
Participation by both men and women, either directly or through legitimate representatives, is
a key cornerstone of good governance. Participation needs to be informed and organized,
including freedom of expression and assiduous concern for the best interests of the organization
and society in general.
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MODULE 3
Shareholders
• Because shareholders are a company's owners, they reap the benefits of the company's
successes in the form of increased stock valuation. If the company does poorly and the
price of its stock declines, however, shareholders can lose money.
• Although they are owners of the company, shareholders do not manage operations. A
board of directors is appointed to govern the activities and operations of the company.
• Many companies elect to issue two types of stock: common and preferred. Most
shareholders are common stockholders primarily because common stock is less
expensive and more plentiful than preferred stock.
• Common stock is generally more volatile and more likely to generate profits compared
to preferred stock.
• Preferred stockholders generally have no voting rights because of their preferred status.
They receive fixed dividends, generally larger than those paid to common stockholders,
and their dividends are paid before common shareholders.
• These benefits make preferred shares a more useful investment tool for those primarily
looking to generate annual investment income.
Rights of Shareholders
Common shareholders also have the right to influence company management through the
election of a company's board of directors. In smaller companies, the president or chairperson
of the board is typically the individual who owns the largest share of common stock. Larger
companies may have greater diversity in the common shareholder investor pool.
If the company is wound up, creditors will generally all need to be paid first out of any funds
available. If, however, there are then surplus funds, these can be shared amongst the
shareholders – usually in proportion to the number of shares they hold. However, different
share classes may have different rights to a distribution in these circumstances.
• Transactions between a firm and its own managers, directors, principal owners or
affiliates are known as related party transactions. Such transactions, which are diverse
and often complex, represent a corporate governance challenge.
• A related-party transaction is a business deal or arrangement between two parties
who are joined by a preexisting special relationship. For example, a business
transaction between a major shareholder and a corporation
Institutional Investor
An institutional investor is an entity which pools money to purchase securities, real property,
and other investment assets or originate loans.
MODULE 4
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