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Gojek

Gojek is a "super app" that allows users in Southeast Asia to order food, commute, pay digitally, shop, and access over two dozen on-demand services through a single app. It is Indonesia's first unicorn startup and processes over $9 billion annually across markets in Singapore, Thailand, and Vietnam. Gojek aims for fast service, continuous innovation, and positive social impact. Research shows Gojek contributed around $3 billion to Indonesia's economy in 2018 by supporting the growth of small businesses, providing income that improved drivers' and service providers' quality of life, including hiring many female workers and those with disabilities.

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86 views

Gojek

Gojek is a "super app" that allows users in Southeast Asia to order food, commute, pay digitally, shop, and access over two dozen on-demand services through a single app. It is Indonesia's first unicorn startup and processes over $9 billion annually across markets in Singapore, Thailand, and Vietnam. Gojek aims for fast service, continuous innovation, and positive social impact. Research shows Gojek contributed around $3 billion to Indonesia's economy in 2018 by supporting the growth of small businesses, providing income that improved drivers' and service providers' quality of life, including hiring many female workers and those with disabilities.

Uploaded by

Hesa Miarta
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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About

Gojek is a Super App. It’s one app for ordering food, commuting, digital payments, shopping, hyper-
local delivery, getting a massage and two dozen services. It is Indonesia’s first and fastest growing
unicorn building an on-demand empire across Southeast Asia.
As of 2018, Gojek processed more than $9 billion annualized gross transaction value (GTV) across all
markets where it operates - in Singapore, Thailand and Vietnam. The Gojek app was launched in
2015, and is now the largest consumer transactional technology group on a GTV-basis in Southeast
Asia.

The 3 Gojek Pillars


Speed
Gojek service is fast, and continually learn and grow from experience.
Innovation
Gojek work hard to continuously improve services, so that they provide more ease for users.
Social Impact
Gojek work to create as much positive social impact as possible for Gojek users
Social Economy Impact

 Research by the Demographic Institute of the Faculty of Economics & Business, University of
Indonesia, in 2018, involving 6,732 respondents, conducted across 9 cities in Indonesia.
 Delivering Economic Impact For Indonesia
Gojek contributed around Rp44.2 trillion (US$3 billion) to the Indonesian economy as of end
2018*.
 Gojek Impact Helps The Members In Their Ecosystem
Driver-partners
After joining Gojek, the quality of life of gojek driver-partners’ have increased—100% of
them believe that they can provide better well-being for their family. Most also claim they
can now send their children to school, especially with the fair incentives and policies that
Gojek provides.
 Merchants
Gojek’s ecosystem supports the growth of MSMEs in Indonesia. 93% of MSME partners
experience an increase in transaction volume and 55% of them experience an increase in
earnings.
 Service providers
GoLife partners with more than 60,000 service providers, 70% of which are female;
and 90%s are high school graduates. Approximately 1 in 20 of GoLife service providers in
GoMassage and GoAuto are persons with disabilities.

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