INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

HARD GOODS RETAIL

Camelbak Case Study

EBOOK - THE RISE OF SOFT GOODS RETAIL

THE CONSUMER
Remington Products Case Study

Innovating Products that Exceed Expectations

SOLUTIONS

with Smart Product Development CONCLUSION

1
 INTRODUCTION

FURNITURE

Today’s consumers are more discerning and fickle about home and Flexsteel Case Study
lifestyle products. There are so many more places to shop, and
consumers have become more social-media savvy, posting product
HOME AND GARDEN
reviews and sharing information in ways that can make or break a
product. Satisfying increasingly higher customer expectations puts Bresslergroup Case Study
pressure on manufacturers of home and lifestyle products to deliver
higher quality, more innovative products faster and more cost-
LEISURE GOODS
effectively, contributing to specialization and the segmentation of the
broader consumer products market into six distinct market segments. Robot Bike Co. Case Study

This segmentation creates challenges for manufacturers, FASHION BRANDS

challenges that can be overcome through the greater Mary Kay Case Study
automation and collaboration of smart product development
and manufacturing. With these tools, home and lifestyle HARD GOODS RETAIL
product manufacturers can achieve the time savings, cost Camelbak Case Study
reductions, improved quality, and increased innovation
that exceed growing customer expectations and create a SOFT GOODS RETAIL
competitive advantage. Remington Products Case Study

This ebook examines the challenges and opportunities of an

increasingly segmented home and lifestyle products market, and the SOLUTIONS

ways that the integrated SOLIDWORKS® 3D product development

system—including design, simulation, communication, collaboration, CONCLUSION
visualization/configuration, workflow automation, quality assurance,
and innovation solutions—can help consumer products manufacturers
adapt, innovate, and succeed.

2
 INTRODUCTION

HOME AND LIFESTYLE MARKET FURNITURE

SEGMENTATION ACCELERATES Flexsteel Case Study

Consumers of home and lifestyle products have become much Brand market segments include furniture, home and garden, leisure
HOME AND GARDEN
more demanding than in years past. Often referred to as “the goods, and fashion brands, while brand/retail market segments
rise of the consumer,” this trend stems from the greater access include hard goods retail and soft goods retail. Manufacturers in Bresslergroup Case Study
consumers have to product information online—especially each of these spaces face not only demands for product innovation
through social media—as well as from a steadily increasing and differentiation but also consumer expectations for greater
LEISURE GOODS
number of shopping and purchasing options. Today’s consumers customization, new experiences based on technology, faster times-
want something new or different—products that make them to-market, and cost reductions to make products more affordable. Robot Bike Co. Case Study
feel like they were made for them or with a clear purpose.
Innovating products that create a buzz and brand status in To meet these requirements, home and lifestyle product FASHION BRANDS
the marketplace—and differentiate brands—has always been a manufacturers are moving from supply chains optimized for high
challenge for home and lifestyle product manufacturers. With volume to value chains optimized for flexibility, a transition that can Mary Kay Case Study

the additional challenges posed by the changing home and be facilitated through the use of smart product development and
lifestyle product consumer, as well as market segmentation manufacturing technologies, which are characterized by integration, HARD GOODS RETAIL
and specialization, manufacturers need to develop innovative automation, and flexibility. By leveraging investments in smart,
Camelbak Case Study
products faster and better, and at less cost than competitors to integrated product development and manufacturing tools, such as the
remain successful. integrated SOLIDWORKS 3D product development system, home and
lifestyle product manufacturers can improve operational efficiency, SOFT GOODS RETAIL

Emerging technologies, greater product customization, increase market share, grow profit margins, and deliver the improved
Remington Products Case Study
products and experiences that consumers now demand. This ebook
and new markets have divided what was once a single
explores the impact of the rise of the consumer and segmentation
home and lifestyle products manufacturing market into on the home and lifestyle products market, the challenges that these SOLUTIONS
six distinct segments—four that involve brands and two manufacturers face, and the ways that investments in an integrated
that apply to brands and retailers. 3D product development system like SOLIDWORKS can help you
CONCLUSION
transform these challenges into opportunities.

3
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

FURNITURE HARD GOODS RETAIL

Camelbak Case Study

Today’s more informed consumers want to plan the look and But furniture makers can use integrated product development
SOFT GOODS RETAIL
feel of their homes before they purchase the furniture that and online configuration tools to achieve the flexibility that
complements their vision. Not content with buying and taking Remington Products Case Study
home furniture to see how it will appear, they want the ability
allows consumers to visualize and configure their products to
to try out or virtually “test-drive” different types of furniture their specific tastes.
SOLUTIONS
before making a purchasing decision. They also want their
furniture more personalized, with color, upholstery, and style Automation can then drive manufacturing on demand as well
choices particular to their tastes. Clearly, furniture manufacturers as production and inventory decisions. A fully integrated, highly CONCLUSION
cannot produce furniture pieces and collections that meet every collaborative product development and manufacturing environment can
customer whim or desire. increase development speed, advance process automation, and inspire
innovation, resulting in shorter design cycles, reduced development
costs, and consistent quality.

4
 INTRODUCTION

…A CASE IN POINT
FURNITURE

ACCELERATING CUSTOM Flexsteel Case Study

FURNITURE DEVELOPMENT
HOME AND GARDEN
AT FLEXSTEEL INDUSTRIES
Bresslergroup Case Study

Named for the famous “flexsteel” spring that revolutionized

furniture comfort, Flexsteel Industries, Inc., has led the North LEISURE GOODS
American furniture industry for over a century. In recent years,
the furniture manufacturer has become America’s Seating Robot Bike Co. Case Study

Specialist, offering products ranging from home furniture

and hospitality collections to vehicle seating for boats, motor FASHION BRANDS
homes, and travel trailers. After implementing SOLIDWORKS software, the furniture
Mary Kay Case Study
manufacturer reduced product development times by five to seven
In 2008, Flexsteel’s Contract Furniture Group decided to weeks, allowing the company to routinely achieve faster time-to-
upgrade its product development platform from AutoCAD® market. “SOLIDWORKS has enabled Flexsteel to reduce time and HARD GOODS RETAIL
2D tools to a 3D design system. According to Andrew Rudisill, costs by taking the fat out of our development cycle as we strive Camelbak Case Study
SOLIDWORKS engineering supervisor in Flexsteel’s Contract to make it as lean as possible,” Rudisill continues. “By relying on
Furniture Group, the furniture manufacturer made the move SOLIDWORKS as the core of our engineering effort, we are achieving
to increase productivity and improve accuracy. “In the contract our development and business goals.” SOFT GOODS RETAIL
furniture business, where you have to submit a winning bid,
Remington Products Case Study
cost is an important factor,” Rudisill stresses. “By shortening In addition to shortening product development cycles with
development times, minimizing errors, and accelerating SOLIDWORKS, Flexsteel has reduced errors and rework by 40 percent,
production, Flexsteel could better control costs, win more cut prototyping requirements by 30 percent, and introduced a new SOLUTIONS

business, and grow market share. That’s why we decided to custom-configured seating business model.
move to 3D.” CONCLUSION

After evaluating several 3D packages, Flexsteel chose

READ THE WHOLE STORY
SOLIDWORKS Professional design software. Flexsteel selected To read the full Flexsteel story,
SOLIDWORKS software because it’s easy to use; includes click here.
visualization, configuration, and surfacing tools; and provides
the smoothest transition path from 2D. 5
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

HOME AND GARDEN HARD GOODS RETAIL

Camelbak Case Study

As with the furniture market segment, consumers of home and Home and garden product manufacturers, like furniture
SOFT GOODS RETAIL
garden products are increasingly wanting to understand and makers, can use integrated product development and
visualize how furnishings and other home-related products fit Remington Products Case Study
within their home décor or how garden products will look in
online configuration tools to achieve the flexibility that
their gardens, yards, and outdoor spaces without having to buy enables customers to configure and visualize their own
SOLUTIONS
different products and lug them home for visualization, only customer furnishings.
to return them later. Like furniture shoppers, home and garden
product consumers want to try out or virtually “test-drive” A fully integrated, highly collaborative product development and CONCLUSION
furnishings, appliances, and garden products. For example, manufacturing environment can provide the automation, agility, and
they might want to configure and visualize a garden shed using flexibility that these manufacturers need to continue to be successful.
online configuration technology to see how it looks in their
own garden.

6
 INTRODUCTION

…A CASE IN POINT
FURNITURE

COMMERCIALIZING AUTOMATED Flexsteel Case Study

HOME TOWEL DISPENSER AT

HOME AND GARDEN
BRESSLERGROUP
Bresslergroup Case Study
With a collective history of more than 1,500 product design
projects for clients as diverse as Black & Decker, Motorola, LEISURE GOODS
Becton Dickinson, and Honeywell, Bresslergroup has grown
to become one of the preeminent product development Robot Bike Co. Case Study

consulting firms in the United States. An important part of

Bresslergroup’s process is the transition between industrial FASHION BRANDS
design and engineering, according to Director of Engineering SOLIDWORKS solutions have helped Bresslergroup develop many
Mary Kay Case Study
David Schiff. innovative products. One recent example is an automated paper
towel dispenser for the home that feeds, cuts, and dispenses
“Bresslergroup decided to move to a 3D design environment any type of paper towel, regardless of thickness or texture. This HARD GOODS RETAIL
to shorten design cycles, reduce costs, and increase recent project for CleanCut International features a gesture-based, Camelbak Case Study
innovation,” Schiff recalls. “We were also seeking a broken-beam interface, which functions 100 percent of the time
system that would facilitate interaction between our and is more reliable than the reflective sensors used in commercial
industrial designers and engineers, as well as support towel dispensers. SOFT GOODS RETAIL
engineering analysis requirements. That system was
Remington Products Case Study
SOLIDWORKS software.” In addition to reducing the time required for handoff iterations
between industrial design and engineering, the move to
Bresslergroup implemented SOLIDWORKS design and SOLIDWORKS enabled Bresslergroup to cut prototyping iterations SOLUTIONS
simulation solutions to help it achieve productivity and from its development process, optimize designs via design-table-
innovation goals. “SOLIDWORKS is integral to our design driven simulations, and achieve production cost reductions. CONCLUSION
process at Bresslergroup,” Schiff stresses. “With SOLIDWORKS
software, the back-and-forth between industrial design and
engineering takes 30 percent less time, which translates into READ THE WHOLE STORY
a shorter overall development cycle and faster time-to-market To read the full Bresslergroup story,
for our clients.” click here.

7
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

LEISURE GOODS HARD GOODS RETAIL

Camelbak Case Study

The growing leisure goods market segment spans a wide range To meet their expectations and build brand loyalty, leisure
SOFT GOODS RETAIL
of products, encompassing any product used for entertainment, goods manufacturers need to shorten design cycles and
recreation, or tourism. This market segment has specialized Remington Products Case Study
segments within it, with products ranging from bird-watching
speed time to market without sacrificing safety or quality.
binoculars, kayaks, and musical instruments, to custom bicycles,
With an integrated, smart product development and manufacturing SOLUTIONS
exercise equipment, and luggage. A consumer’s natural affinity
system, leisure goods manufacturers can achieve these goals while
for these types of products based on his or her interests can lead
simultaneously elevating their ability to support customer requests
to high levels of consumer loyalty to a specific brand, but only CONCLUSION
for customization.
as long as the brand manufacturer consistently delivers quality,
innovative products at a good price faster than the competition.
Leisure goods customers value safety, reliability, and the addition
of innovative new features at regular intervals.

8
 INTRODUCTION

…A CASE IN POINT
FURNITURE

CREATING THE ULTIMATE MOUNTAIN Flexsteel Case Study

BIKE AT ROBOT BIKE CO.

HOME AND GARDEN

Passion fuels innovation, and friends who met at the University Bresslergroup Case Study
of Bath—drawn together by their fervor for mountain biking—
have transformed that passion into the development of the
LEISURE GOODS
ultimate mountain bike frame. With the ability to leverage
additive manufacturing techniques to make optimized Robot Bike Co. Case Study
titanium lugs—impossible to manufacture with conventional
machining—and online configuration capabilities, Robot Bike
FASHION BRANDS
Co. has made it possible for customers to tailor bike designs to
SOLIDWORKS, and the tools allow us to ensure such high levels
individual dimensions. Mary Kay Case Study
of quality, that we offer a lifetime guarantee,” Haythornthwaite
explains. “This solution has enabled us to design our lugs in such
Because creating a parametric model to drive design
a way that titanium doesn’t reach its fatigue point, validating HARD GOODS RETAIL
configurations and optimizing bike frame topology to
durability and extending bike frame life indefinitely.”
reduce mass and weight and dial-in stiffness were critical Camelbak Case Study
requirements, Robot Bike Co. chose SOLIDWORKS 3D
By choosing SOLIDWORKS, Robot Bike Co. delivered custom-
design software as its development platform and integrated SOFT GOODS RETAIL
engineered mountain bike frames in weeks versus months;
SOLIDWORKS Solution Partner GRM Consulting Ltd.’s
supported online configuration of 250,000 mountain bike size Remington Products Case Study
TruForm® SW topology optimization software. “SOLIDWORKS
and style combinations; cut rocker mass by 27 percent and stress by
provides everything we need as a startup,” CEO Ed
50 percent, while increasing torsional stiffness; and revolutionized
Haythornthwaite stresses. “It’s affordable, supports SOLUTIONS
the use of titanium additive manufacturing for mountain bike
automated design configurations, and includes the finite
frame lugs.
element analysis [FEA] tools that we need to drive topology
CONCLUSION
[external shape] optimization with TruForm.
READ THE WHOLE STORY
“The combination of SOLIDWORKS and TruForm enables To read the full Robot Bike Co. story,
us to develop the lightest, most efficient parts for our bikes click here.
with the optimal stiffness. TruForm works so neatly inside

9
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

FASHION BRANDS HARD GOODS RETAIL

Camelbak Case Study

Fashion brands, goods, and accessories are the largest segment To maintain and grow consumer loyalty, fashion brand
SOFT GOODS RETAIL
within the home and lifestyle market. As with leisure goods, manufacturers need to continually deliver quality, innovative
brand loyalty is particularly strong in this category, which Remington Products Case Study
includes everything from clothes and shoes to handbags and
products and product features before their competitors.
cosmetics. However, as consumers gain more information and
Fashion brand customers value design aesthetics and quality. Cost and SOLUTIONS
become more discerning, the appeal of brand status is gradually
customization are also becoming important factors as consumers who
giving way to brand substance, with younger consumers more
once gladly paid a premium for fashion brand status are increasingly
likely to be interested in new, up and coming, innovative brands CONCLUSION
seeking value in their fashion purchases. To satisfy customer
than older, more conventional and traditional brands.
expectations and grow brand loyalty, fashion brand manufacturers
need to accelerate time to market while improving quality,
objectives for which an integrated, smart product development and
manufacturing system is an effective solution.
10
 INTRODUCTION

…A CASE IN POINT
FURNITURE

SEEING BEAUTY IN COSMETICS Flexsteel Case Study

PACKAGING AT MARY KAY

HOME AND GARDEN

Mary Kay Inc. has produced successful cosmetic products that Bresslergroup Case Study
offer rewarding opportunities for more than 50 years. Today,
Mary Kay is a top beauty brand—with $4 billion in global
LEISURE GOODS
annual sales—and a direct seller of cosmetic products in more
than 35 markets worldwide. Robot Bike Co. Case Study

Fueling Mary Kay’s growth is an active product development

FASHION BRANDS
operation, which has expanded the company’s offering from
“What really sold me on SOLIDWORKS Visualize software was the
five original products to more than 200 premium products Mary Kay Case Study
‘glass’ quality—how real it makes glass bottles look,” Staab stresses.
today. The company benefited from its decision to leverage
“We do a lot with glass and plastics, and we need a tool that provides
SOLIDWORKS Professional 3D design software in 2007. Yet,
the most photorealistic images possible.” HARD GOODS RETAIL
requests for improved visualization of design concepts and
demand for increasingly higher levels of realism in design Camelbak Case Study
With the ability to quickly create realistic images of packaging
imagery continued, according to Senior Industrial Designer
concepts, Mary Kay has reduced the time required to secure approvals,
Jenny DeMarco Staab. SOFT GOODS RETAIL
resulting in shorter design cycles and improved marketing materials.
By adding SOLIDWORKS Visualize rendering software, Mary Kay cut Remington Products Case Study
“SOLIDWORKS design software provided an efficient tool for
its Fearless Collection packaging development time by 50 percent,
designing products and getting things done, but we continued
accelerated approvals of packaging design concepts, leveraged
to have issues involving the difficulty that key team members SOLUTIONS
renderings for focus groups and internal reviews, and improved the
experienced in extrapolating design concepts from CAD
quality of its sales toolkit materials.
imagery or 2D drawings,” Staab explains. “It was hard for
CONCLUSION
marketing and our international team to grasp concepts, and it
took additional time to create physical models, both of which
slowed down approvals. READ THE WHOLE STORY
To read the full Mary Kay story
click here.

11
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

HARD GOODS RETAIL HARD GOODS RETAIL

Camelbak Case Study

Hard goods retail refers to the retailers and combination Retailers are addressing this growing need partly by adding “digital
SOFT GOODS RETAIL
retail/brands that market and sell hard goods, a category that walls” to their physical stores, allowing them to showcase a much larger
encompasses a broad range of products, including many of the selection of products and providing many more choices for consumers. Remington Products Case Study
home and lifestyle products previously addressed in this paper, Hard goods retailers are also employing 3D visual merchandising to
such as furniture, appliances, tools, electronics, jewelry and visualize and plan their store layouts to provide a consistent shopping
SOLUTIONS
sporting goods. experience across all stores, a process that can be facilitated and
accelerated through the use of a smart, integrated product development
For retailers in this space, new customer experiences and manufacturing system. CONCLUSION

have become even more critical for success as consumers

seek unique shopping experiences and the ability to
personalize and customize hard good products.

12
 INTRODUCTION

…A CASE IN POINT
FURNITURE

REVOLUTIONIZING HYDRATION Flexsteel Case Study

PRODUCT DEVELOPMENT
HOME AND GARDEN
AT CAMELBAK
Bresslergroup Case Study
Ever since founder Michael Eidson filled an IV bag with water,
stuck it in a tube sock, and strapped it on his back to compete in LEISURE GOODS
the Hotter‘n Hell Hundred bike race in Texas in 1988, CamelBak
Products, LLC has innovated unique ways to stay hydrated. Robot Bike Co. Case Study

Today, CamelBak is the leading hydration brand, expanding

its initial offering of reservoir backpacks with product lines for FASHION BRANDS
the bottled, filtration, and military markets. The company’s SOLIDWORKS PDM Professional product data management
Mary Kay Case Study
Hard Goods Group, which focuses on the development of software to more efficiently handle the increasing volume of design,
reusable bottles and containers for water and beverages, engineering, and manufacturing data associated with its products.
has made displacing plastic disposable water bottles its HARD GOODS RETAIL
ongoing mission. “With SOLIDWORKS, we can roll out product innovations in a timely Camelbak Case Study
manner,” Davies says. “SOLIDWORKS saves us time and money
Developing new products and innovative features demands the because we can iterate quickly on a design, helping us to shorten
greater design power of 3D, according to Principal Engineer time-to-market, meet firm deadlines, and ensure product durability SOFT GOODS RETAIL
Jeff Davies. “Expanding product lines required 3D design tools, and performance.” Remington Products Case Study
including organic surfacing, rapid prototyping, and FEA [finite
element analysis] simulation capabilities,” Davies explains. By choosing SOLIDWORKS, CamelBak grew its product offering to
SOLUTIONS
include bottled, filtered, and military hydration products; innovated
“We found the design power that we needed to maintain the first BPA-free plastic water bottle; supported its lifetime “GOT
our leadership position in the SOLIDWORKS development YOUR BAK” product guarantee, and created prototypes 10 to 20 CONCLUSION
environment,” Davies adds. “The software is easy to use and times faster.
provides the integrated solutions we need to continue to
innovate and succeed.”
READ THE WHOLE STORY
CamelBak implemented SOLIDWORKS design and simulation To read the full CamelBak story,
solutions to support its product expansion, and added click here. 13
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

FASHION BRANDS

Mary Kay Case Study

SOFT GOODS RETAIL HARD GOODS RETAIL

Camelbak Case Study

Soft goods retail covers the retailers and combination retail/ Soft goods consumers are even more interested in trying out
SOFT GOODS RETAIL
brands that market and sell soft goods, such as clothing, linens, and visualizing how a product will look than are hard goods
and bedding. Improved, unique shopping experiences are just as Remington Products Case Study
important, if not more important, for soft goods retailers as they
customers, and also want the ability to personalize and
are for retailers of hard goods. In fact, consumers in this market customize soft good products.
SOLUTIONS
category are even more interested and susceptible to the use of
technology to transform a shopping trip from a visit to the local Soft goods retailers are responding to these market demands by
mall into an online, digital experience with virtual dressing operating both physical and virtual stores, and leveraging the product CONCLUSION
rooms and custom-fitting analysis capabilities. design data and imagery that is generated by an integrated product
development and manufacturing system to meet these requirements.

14
 INTRODUCTION

…A CASE IN POINT
FURNITURE

DEVELOPING FOAM CUSHIONING FOR Flexsteel Case Study

FOOTWEAR AT REMINGTON PRODUCTS

HOME AND GARDEN

How does a U.S.-based fabricator of foam cushioning products Bresslergroup Case Study
for the footwear industry succeed amid an onslaught of low-
cost global competition? Remington Products Company
overcame the challenges related to the flight of manufacturing LEISURE GOODS

to overseas suppliers by becoming more efficient, and Robot Bike Co. Case Study
expanding beyond its traditional OEM business as a supplier
of footwear products.
FASHION BRANDS
development more efficient. Remington’s engineers also believed
The course the company ran to greater productivity and Mary Kay Case Study
that SOLIDWORKS would help them speed time to market and
business expansion required a new product development
control costs by providing the right mix of design and mold
solution. Remington Products needed to be faster, more
development tools. HARD GOODS RETAIL
innovative, and more responsive to develop successful lines
of OEM and after-market products—in markets as new and Camelbak Case Study
“We have realized tremendous efficiency gains in design and mold
varied as medical, sporting goods, military, industrial, apparel,
development since moving to SOLIDWORKS,” Smicklevich says.
packaging, automotive, electronic, and consumer products. SOFT GOODS RETAIL
“We are creating designs and making molds faster, and the quality
of our molds is improving. We have had a really good experience
“Our business consists of working with customers to create Remington Products Case Study
with SOLIDWORKS.”
inserts, cushions, and protective products using proprietary
materials,” explains Engineering Manager Mickey Smicklevich. SOLUTIONS
By choosing SOLIDWORKS, Remington Products shortened its design
“We need to create prototypes quickly and use them to drive
cycles by 25 percent, improved time to market by 20 to 25 percent,
our mold-making operations, which range from compression
reduced scrap/rework costs by 15 to 20 percent, and expanded CONCLUSION
molds for foam, to molds for expanded urethane. To succeed,
beyond its traditional OEM footwear business.
we need to be better, faster, and more responsive than
the competition.”
READ THE WHOLE STORY
Remington Products chose SOLIDWORKS Professional To read the full Remington Products story,
software because it is easy to use and makes product click here.
15

Please note:
This file may require further electronic production work for
appropriate final output of design, in particular the drop shadow.
IN SOME PRINTING PRODUCTION APPLICATIONS THE DROP
 INTRODUCTION

FURNITURE

Flexsteel Case Study

HOME AND GARDEN

Bresslergroup Case Study

LEISURE GOODS

Robot Bike Co. Case Study

SOLUTIONS
FASHION BRANDS

Mary Kay Case Study

Home and lifestyle product manufacturers can overcome • Design – SOLIDWORKS CAD, Electrical, and PCB
the challenges accompanying more exacting consumers
• Simulation – SOLIDWORKS Simulation, Plastics, Flow HARD GOODS RETAIL
and market segmentation, as well as achieve higher levels
Simulation, and Electronics Cooling
of automation and specialization, through the use of a fully Camelbak Case Study
integrated, highly collaborative development environment • Communication – SOLIDWORKS eDrawings®, Composer™, PDM,
like the integrated SOLIDWORKS 3D product development and MBD
SOFT GOODS RETAIL
system. With integrated SOLIDWORKS design, simulation,
communication, collaboration, visualization/configuration, • Visualization – SOLIDWORKS Visualize
Remington Products Case Study
workflow automation, quality assurance, and innovation • Collaboration – SOLIDWORKS CAD, Electrical, PCB, PDM, and
solutions, home and lifestyle product manufacturers MBD SOLUTIONS
can realize the agility, flexibility, and automation that
they need to grow and prosper, while simultaneously • Workflow Automation – SOLIDWORKS PDM and Manage
improving consumer experiences and customer satisfaction. • Quality Assurance – SOLIDWORKS Inspection
CONCLUSION

• Innovation – SOLIDWORKS CAD, Simulation,

Electronics Cooling, and PCB

• Production – SOLIDWORKS CAM

16
 INTRODUCTION
TRANSFORM HOME AND LIFESTYLE
MARKET CHALLENGES INTO Manufacturers of these types of consumer products can turn
FURNITURE
the challenges they face into opportunities and improve their
OPPORTUNITIES WITH INTEGRATED market position through investments in smart, integrated Flexsteel Case Study

SOLIDWORKS SOLUTIONS product development and manufacturing tools, like the

integrated SOLIDWORKS 3D product development system. HOME AND GARDEN
Home and lifestyle product manufacturers face a host of new With integrated SOLIDWORKS solutions, home and lifestyle
product development challenges due to the changing nature product manufacturers can collaborate globally and more Bresslergroup Case Study

of consumer expectations; market segmentation; increasing efficiently, develop more innovative products and processes,
specialization; and the need for innovation, automation, and define new business models and market opportunities. LEISURE GOODS

©2019 Dassault Systèmes. All rights reserved. 3DEXPERIENCE®, the Compass icon, the 3DS logo,CATIA, BIOVIA, GEOVIA, SOLIDWORKS, 3DVIA, ENOVIA, EXALEAD, NETVIBES, CENTRIC PLM, 3DEXCITE, SIMULIA,
and customization. Growing consumer demands and new No matter what kind of consumer product your company

DELMIA, and IFWE are commercial trademarks or registered trademarks of Dassault Systèmes, a French “société européenne” (Versailles Commercial Register # B 322 306 440), or its subsidiaries in the United
Robot Bike Co. Case Study
technologies combine with increasing specialization to manufactures, integrated SOLIDWORKS product development
place competitive pressures on home and lifestyle product tools can help you increase automation and improve

States and/or other countries. All other trademarks are owned by their respective owners. Use of any Dassault Systèmes or its subsidiaries trademarks is subject to their express written approval.
manufacturers to leverage automation to create more productivity, providing the development agility, design FASHION BRANDS
innovative, safe, and dependable products faster and more flexibility, and product innovation necessary for improving
Mary Kay Case Study
cost-effectively, in order to build and maintain brand loyalty. customer experiences and cementing brand loyalty.

HARD GOODS RETAIL

To find out what’s new in SOLIDWORKS product development and learn more about how integrated SOLIDWORKS solutions Camelbak Case Study
can help your company take advantage of the opportunities presented by the segmenting home and lifestyle products
market, click here or call 888.874.6324. SOFT GOODS RETAIL

Remington Products Case Study

Our 3DEXPERIENCE® platform powers our brand applications, serving 11 industries, and provides a rich portfolio of industry solution experiences. SOLUTIONS
Dassault Systèmes, the 3DEXPERIENCE® Company, provides business and people with virtual universes to imagine sustainable innovations. Its world-leading solutions transform the way products are designed, produced,
and supported. Dassault Systèmes’ collaborative solutions foster social innovation, expanding possibilities for the virtual world to improve the real world. The group brings value to over 250,000 customers of all sizes in all
industries in more than 140 countries. For more information, visit www.3ds.com.
CONCLUSION

Europe/Middle East/Africa Asia-Pacific Americas TriMech Headquarters 888.874.6324

Dassault Systèmes Dassault Systèmes K.K. Dassault Systèmes 4461 Cox Road, Suite 302 Marketing@TriMech.com
10, rue Marcel Dassault ThinkPark Tower 175 Wyman Street Glen Allen, VA 23060 www.TriMech.com
CS 40501
78946 Vélizy-Villacoublay Cedex
2-1-1 Osaki, Shinagawa-ku,
Tokyo 141-6020
Waltham, Massachusetts
02451-1223
17
France Japan USA