Willys Identification Tags

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IDENTIFICATION PLATES – 1945 - 1962

WILLYS-OVERLAND AND WILLYS MOTORS VEHICLES

SERIAL NUMBER TAGS, WILLYS & JEEP BRANDED VEHICLES

The scope of the KFOCI HANDBOOK will include various Willys and Jeep-branded vehicles
built between the 1945 and 1962 model years. Release 4.0 has information on various 1953 Aero
Willys passenger cars and certain 1953 model year Jeep products. Other types will be included in
future releases, if sufficient factory based information comes forth. One thing that can be covered at
this time is a complete listing of Willys-Overland Motors Corporation and Willys Motors, Incorporated
vehicles that were produced during the years 1945-1956. Willys and Jeep spotters have their work
cut out for them in not only identifying the year and model involved, but where to find the serial
number tag to begin with. For reasons best known to the management at Willys-Overland and (later)
Willys Motors, tags showed up in the strangest places.

To start with, where do you look to find the tags? Unlike Kaiser-Frazer, the Willys serial
number tags were scattered around the vehicle based on type and model year. Here is an overview
based on the Willys Popular Price List as released in 1958:

GENERAL INFORMATION

Vehicle Serial Number Locations


Universal Jeep Models: (except CJ-3B and DJ-3A)
Metal plate attached to dash under hood on left side of vehicle.
CJ-3B & DJ-3A
Metal plate attached to dash under hood on right side of vehicle.
Jeep Utility Wagon and Utility Delivery Models:
Metal plate attached to floor riser to the left and directly back of drivers seat.
Jeep Truck Models: Metal plate attached to the floor riser under the left side of drivers seat.
Jeep Forward Control Models:
Metal plate attached to the cab floor above the wheel housing, at the right door.
Jeepster Models:
Metal plate attached under edge of cowl directly above glove box door.
Willys Passenger Car:
Metal plate attached to left front hinge post.

Like I say, finding the serial number tags is hard enough, but it is only part of the battle to identify just
what you are looking at.
At the end of World War II, Willys-Overland started a new serial numbering system reflecting
the new postwar product line. For reasons best known to the company, they did not identify model
year changes by serial number prefixing. Prior year model identification was retained, and serial
number start/stop points were used to segregate model years. With the exception of the Universal
Jeeps (the CJ type models) the model identified number of cylinders and engine horsepower. As a
result, station wagon and truck types were jumbled together, causing all kinds of problems with
registration and servicing.
In 1949 the company overhauled its identification system. Besides the normal Prefixing, there
were sub divisions (including serial number breaks) to identify the different models using same
engines but this was not enough. In 1951, the company rolled out a 3 character prefix to identify the
engine number of cylinders, followed by 2 digits for the model year. The next group of characters
identified a particular model and then the serial number range for that model. This seemed to work
out well and remained in place through the 1954 model year.

For 1955, another new system was implemented, incorporating a block of numbers to identify
year, model, engine, type of drive (2 or 4 wheel) and other particulars. This appeared to cause some
kind of confusion at the factory and/or in the field for in 1956 they re-did the system and kept it
through the 1952 model year.

To present this information the best way possible, I have copied pages from Willys parts books
and Willys Motors Service Bulletin #328 to show how all this worked.

INFORMATION BEGINS ON THE NEXT PAGE.


GENERAL INFORMATION (Cont'd)
Chassis Serial Numbers; (Cont'd)
(Station Wagon, Panel Delivery, Station Sedan, Models 4-63, 6-63)
Chassis serial number is shown on plate located on outside of left frame side rail at front end, or
on the left or right driver's seat floor riser. Numbers start at 10,001.
(Trucks, Models 2WD, 4WD)
Chassis serial number is shown on plate located on left front side of dash panel near steering
column. Numbers start at 10,001.

Chassis Serial Numbers by Year

Serial No. Serial No.


Year Model Beginning Ending

1945 CJ-2A 10001 11824


1946 CJ-2A 11825 83379
4-63 10001 16534
1947 CJ-2A 83380 148458
4-63 16535 44050
2WD Truck 10001 12642
4WD Truck 10001 12346
1948 CJ-2A 148459 222581
4-63 SW, P.Del. 44051 84825
6-63 SS 10052 14569
6-63 SW 10001 13607
2WD 12643 21859
4WD 12347 33304
1949 CJ-2A 222582 224764
CJ-3A 10001 37749
4-63 SW, P.Del. 84826 107895
4x4-63 SW 10001 14472
6-63 SS 14570 16855
6-63 SW 13608 23614
*VJ-2 65199 ____
VJ-3 10001 12698
VJ3-6 10001 10654
2WD 21860 26815
4WD 33305 44062
* VJ-2 serial numbers run consecutively with 4-63 SW and P. Del.

Engine Serial Number:


Engine serial number is stamped on the top water pump boss at upper front end of cylinder block,
or on a boss on the right side of cylinder block above generator. Numbers start at 10,001.
Engines equipped with. 010 undersize main and connecting rod bearings can be identified by the
letter "A" following the serial number. Example: 10, 001-A. Engines having cylinder blocks with
.002 oversize bores can be identified by the letter "B" following the serial number. Example: 10,001-B.

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