SWOT Assessment: Internal Analysis of The Real Estate
SWOT Assessment: Internal Analysis of The Real Estate
SWOT Assessment: Internal Analysis of The Real Estate
A scan of the internal and external environment is an important part of the strategic planning
process. Environmental factors internal to the organization usually can be classified as Strengths
(S) or Weaknesses (W). Those external to the organization can be classified as Opportunities (O)
or Threats (T). This is an analysis which should take into consideration the real estate´s specific
characteristics and act according to the market´s characteristics for the area where the real estate
is visible.
Advantages
SWOT assessment is a preliminary decision-making tool that sets the stage for strategic planning
SWOT assessment provides a holistic snapshot of the relationship between assets and limitations
SWOT methodology can condense large number of situational factors into a manageable number.
These reforms have reignited the real estate market in Ethiopia due to the ever growing
demand for homes from both the local population and the Ethiopian diasporas.
inflation
Based on the SWOT model, the real estate´s potential and the potential of its real estate team is the
result of the combinations between the strengths and opportunities. Once determined these two, we
can detect the strategically lines of action in order to get the best results.
In the same time, the limits of the real estate as an organization will be determined by the combination
between the weaknesses and threats that the applicable model reflects.
It is highly important that the real estate clears the aspect of the risks that it should assume in the
organization and the risks will always be determined by the combination between its strengths and
threats.
On the other hand, the challenges that the real estate has to confront are determined by the result of
the combination between the weaknesses and opportunities.