Professional Theatre in Canada
Professional Theatre in Canada
Professional Theatre in Canada
THEATRE
and valued by Winnipeggers.
It creates energy and
The Stratford Festival
spirit, making Winnipeg
IN CANADA
is a catalyst for the tourism
a better place to live
industry in Stratford generating
and a community open
$145 million in economic activity
and attractive
and 3,000 full-time jobs.
to businesses.
The theatre is also
a key selling feature
Part of vibrant
Dave Angus
President & CEO
for other business sectors
Winnipeg Chamber that are drawn by the vibrant
of Commerce cultural scene and the
quality of life that it offers communities
to its work force.
coast to coast!
Canadian
Dan Mathieson
Mayor, City of Stratford
Professional theatre enriches
MAP!
making Corner Brook an amazing place to live and Live theatre
Theatre is a
and destination of choice for cultural tourists.”
is the
77%
reflection of our
Charles Pender
Mayor, Corner Brook, NL heartbeat of Canadians are in favour of
hearts and souls that of our community additional investment in theatre to
enriches celebrate Canada’s 150th birthday
our lives
8/10
Canadians believe that
THEATRE
IS A MIRROR
live theatre is important
ONTO OURSELVES
to making communities
vibrant places to live AND OUR
“Theatre is a reflection of our hearts
THEATRE HISTORIES
SUPPORTS
and souls that enriches our lives. Theatre has the
As a longtime volunteer I see unique power to
BUSINESS
2/3
unite an
first-hand the power of theatre
to uplift Canadians and
make our country a happier place.” of Canadians understand that audience
GROWTH!
“The success of
Jean Giguère theatre helps attract businesses Kim’s Convenience has
2014 Ramon John Hnatyshyn Award for
Voluntarism in the Performing Arts demonstrated the hunger
Co-Chair, Culture Days Manitoba of Canadians for stories
other tourist that reflect the changing
attractions “The Shaw Festival has been crucial to the economy of story that is Canada.
are all Niagara-on-the-Lake for more than 50 years. Our audience Theatre has the unique
power to unite an audience
flourishing has grown to more than 250,000 annual visits, and wineries,
restaurants, local businesses, hotels, b&b’s and other tourist and to make manifest their
in our little town attractions are all flourishing in our little town of 15,500 residents.” shared journey on stage.”
This information reflects the results of a national random telephone survey of 1000 Canadians commissioned from Nanos Research for the Professional Association of Canadian Theatres. It was conducted between March 6 and 12, 2014. The margin of error for a random sample of 1,000 respondents is 3.1 percentage points, plus or minus, 19 times out of 20.
Live theatre
The Canada Council for the Arts invests
$26.5 MILLION
Live theatres are part of the In Canada,