Kimberly Rose Resume 2021

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Kimberly Rose

New York, NY
kimi.rose896@gmail.com w (404) 660-0946
LinkedIn Profile: https://www.linkedin.com/in/kimberly-rose
ePortfolio: https://kimberlylrose.wordpress.com

Digital Marketing and Content Writing Professional


Copywriting Blogging
SEO Social Media Marketing
Creative Writing Targeted Brand Messaging
Teamwork Problem Solving

Education: BA Degree, Journalism, Southern Methodist University, Dallas, TX


BA Degree, Fashion Media [Minor, Advertising] (2018)

Technologies: Microsoft Office, Adobe Photoshop, Adobe Lightroom, Adobe


InDesign, Adobe Premiere Pro, Social Media (all platforms),
Digital Photography, WordPress
Industries: Hospitality, Travel, Pet Care, Wedding, Lifestyle, Fashion

WORK HISTORY

Content Writer, Wpromote, Dallas, TX (2019-2020)

● Wrote compelling copy with a targeted brand message that motivated, informed and drove action
across various channels, including e-commerce, social, and B2B and B2C marketing campaigns. Clients
included Marriott, Vacations by Marriott, "I and love and you," Everleigh, KONG, Greystar Apartments,
Enviroscent, DNA Diagnostics, and Outlook Amusement (California Psychics).
● Created content for 400+ Marriott International hotels, enhancing brand voice and SEO.
● Crafted 15+ effective blogs, metadata, and product landing pages, helping clients achieve
marketing goals.
● Collaborated with 15-member content team on story ideas and marketing strategies.
● Managed simultaneous projects under deadline pressure.

Content Creator, WeddingWire, Inc | The Knot, Remote (2018-2019)

● Produced creative content that created a positive, engaging experience for those planning weddings.
● Provided a distinct brand voice for 300+ wedding industry vendors to better position products
for optimized e-commerce.
● Tailored copy to meet multiple customer touchpoints across numerous industries, including
hospitality, wedding, travel, lifestyle, and fashion.
Editorial Intern, DHome & DWeddings, Dallas, TX (2017-2018)

● Pitched content ideas and wrote 10+ articles, spotlighting couples, artists, and architects.
● Fact-checked submissions by reviewing sources for the magazine.
● Interviewed personalities for content.

Editorial Intern, Modest Truth Magazine, Remote (2017-2017)

● Crafted 16 digital articles on fashion, entertainment, and lifestyle.


● One article became a feature story, “A Love Letter to Pride,” published in print magazine.

Intern, Quincy Area Bridal Magazine, Quincy, IL (2015-2015)

● Interviewed local couples for ‘Love Stories’ section for digital and print content.
● Designed graphics for and wrote published feature story, “Gifts for Your Wedding Party.”

ADDITIONAL EXPERIENCE AND LEADERSHIP

Program Support Specialist, Junior Achievement of Georgia, Cumming, GA (2018-2019)


● Greeted arriving volunteers and students from over 75 schools, directing them to appropriate
stations and providing assistance during educational simulations.
● Promoted productivity for a 10-person team by ensuring simulation space and materials were
organized and well-stocked.

Digital Imaging Intern, Modern Luxury, New York, NY (2017-2017)


● Utilized Adobe Photoshop to retouch hundreds of images across 10+ magazine issues.

Founder | President, SMU Dance Marathon, Dallas, TX (2015-2017)

● Partnered with Children’s Health to organize all facets of the Dance Marathon experience.
● Established and managed a 16-member executive board, 29 committee members, overall event
plans, and media channels.
● In 2016, raised $32,000 and, in 2017, raised $51,000 (a 59% increase) for Children’s Health.

Member, Alpha Chi Omega, Dallas, TX (2015-2018)

● Social Media Committee: captured essence and activities of 200+ member sorority using
photography, editing, and posting on Instagram (audience:1925) / Facebook (audience:1275).
● Recruitment Day Party Chair: collaborated with Recruitment Chair to organize and coordinate all
Open House Day details for Formal Recruitment 2017.

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