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    Question 2: Identify The Key Factors For Success From The Diagnosis

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    The key factors for success identified in the document are: 1. Brand name recognition and trust built up over 50 years as an innovative company in the window sector. 2. Extensive training provided to over 10,000 workers to encourage high energy performance standards. 3. A customer-oriented approach with control of the entire supply chain from order to delivery and installation.

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    Question 2: Identify The Key Factors For Success From The Diagnosis

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    Nishtha Raheja
    1K views2 pages
    The key factors for success identified in the document are: 1. Brand name recognition and trust built up over 50 years as an innovative company in the window sector. 2. Extensive training provided to over 10,000 workers to encourage high energy performance standards. 3. A customer-oriented approach with control of the entire supply chain from order to delivery and installation.

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    The key factors for success identified in the document are: 1. Brand name recognition and trust built up over 50 years as an innovative company in the window sector. 2. Extensive training provided to over 10,000 workers to encourage high energy performance standards. 3. A customer-oriented approach with control of the entire supply chain from order to delivery and installation.

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    Download as docx, pdf, or txt
    1K views2 pages

    Question 2: Identify The Key Factors For Success From The Diagnosis

    Uploaded by

    Nishtha Raheja
    The key factors for success identified in the document are: 1. Brand name recognition and trust built up over 50 years as an innovative company in the window sector. 2. Extensive training provided to over 10,000 workers to encourage high energy performance standards. 3. A customer-oriented approach with control of the entire supply chain from order to delivery and installation.

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    Question 2: Identify the Key Factors for Success from the diagnosis

     Brand Name: Founded in 1970, Fenêtres was one of the first French companies in the
    PVC/carpentry sector to offer a customized service. Over the years, it has positioned itself as
    an innovative company, always seeking to apply the latest technical developments.
    Customers know and trust the brand.

     Extensive training: Training schemes provided for companies and craftsmen, to encourage
    them to take into account the energy performance of buildings. Since its launch in 2008, over
    10,000 workers have been trained under this measure. Also, each year, a salesperson has
    two weeks of training

     Customer-oriented Company: MPO Fenêtres has complete control of the entire supply
    chain, right from the order to delivery of the product to the company. The company
    markets, designs, manufactures and installs its own products (Both new and replacement
    windows). This ensures complete control of the order and keeping to a minimum the
    number of contacts for the customer.

     Innovation: A key success factor for MPO Fenêtres is innovation. Technical and technological
    innovations are constantly sought, as represented in its range of low thermal coefficient
    products. Innovation is one of the core values of the companies along with, cheerfulness
    within the company, and honesty with all company’s stakeholders.

     Salesforce: The company’s sales forces is an important element of the new marketing
    strategy and the launch of the triple-glazed windows. The salespeople actively seek potential
    clients, especially at trade fairs and exhibitions. These events provide opportunities to
    expand the client base and win new contracts. Up to 25% of the annual turnover of an
    agency can be attributed to contacts made during these events

     Customization: While initially MPO Fenêtres specialized in public and collective markets
    (professional/ major accounts, government, schools, municipalities and other communities),
    from 1995 onwards it developed its sales specific to individual consumers.

     Commitment to Sustainable Development: MPO Fenêtres develops its products within the
    framework of sustainable development, from design to installation. The company highlights
    its long-term commitment to sustainable development by ensuring that that the joinery
    products it sells are environmentally-friendly. MPO Fenêtres has improved its installation
    and waste treatment along ecological lines, including waste recycling. In other words. Since
    2007, the company has also committed itself to producing more eco-friendly windows,
    offering NFcstBat-certified eco-friendly windows and triple-glazed Visio windows. Additional
    certification for the installation of windows obtained in 2011 is further evidence of the
    company’s desire to provide a quality service.

     Focus on Continual Improvement: An audit of the company’s performance was conducted in


    order to improve its performance and commercial strength. To rethink organizational
    practices and make necessary changes Internal research within the company was conducted
    which enabled the identification of tasks conducted by employees, and the time allocated to
    each task etc.MPO Fenêtres also maintains its commitment to the continuous improvement
    of its products, including products with triple glazing, which allow an increase in
    performance of over 40% compared to the best double-glazing on the market.

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