Escaping The Discount Trap

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1-FACT -> 2-PRODUCTS

A. Apple is the leader in Offers a wide variety of

The telephone and Products from telephones to

Its add-ons region Laptops and its very own cloud

B. Also the most effective Offerings

Corporation that doesn’t


3-PRICE 4- Competition
Deliver bargain intead There's no direct competition for
The apple merchandise have apple at the
Fees a top class Pricing the front however on the
Constantly been priced better
premise of overall performance there
Than its competitors which is Are a lots of brands inclusive of
samsung and oneplus
Because of the charisma created by Which give manner higher price for
it cash .
Contributed via the 6.Cannibalisation
Self cannibalization
Mental element of Is releasing new
5-distribution community “popularity symbol” Products that
Lower the sale of
Apple has its personal showrooms Its present
and enjoy centres wherein Products.The
Example can be the
It showcases it products. One of the
Launch of iphone
different issue that apple is When ipod call for
So properly at it's far by using Was sky excessive. Iphone
growing a feel of shortage making it Made from ipod,
Net and camera
Available most effective in pick tier 1 Bringing the demise
and tier 2 towns. Of ipod.

Escaping the Discount Trap


7.Apple over time

The cornerstone of apple has continually been its

Innovation. The only turned into it may live in top is to

Continuously churn out new merchandise. It became

The primary to carry out airpods, smartwatch

Bands, and so forth and will always be synonymous to


8.Steve jobs-apple Innovation
Apple could never were what it's miles nowadays

Without its first-rate and charismatic proprietor


steve 9. Destiny
Jobs. He changed into a visionary due to the fact The uture of tech is continually exciting and we will best wait and
that he came up with watch what they could convey to live
New merchandise along with ipod and iphone Applicable and ahead of the opposition. But one issue is for
which certain and this is whoever innovates
Gave upward thrust to its prominence as a Will stay and the others can most effective comply with

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