Sally
Sally
Sally
Not every advertisement is automatically invitation to treat (ITT). The courts have held
advertisements making promise to reward or promise to pay were offers made to the public at
large (unilateral). If the advertisements by its words showed it to be an offer, the court is
prepared to construe the advertisement is an offer not an ITT. The contents (words) in the
advertisement must clearly show that it is intended to be an offer and not an ITT. Anyone
who meets all the terms of the proposal may accept. The legally enforceable promise
Refer to the scenario, the company guarantees to return the price of the cream and pay the
customer an additional USD1000 if customers do not lose 5kgs in 30 days after using the
cream according to instructions. Therefore, the advertisement made by the company should
be considered as a binding unilateral offer that is accepted by anyone who completes its
terms. As refer to Sally’s actions, she has completed all the terms stated in the advertisement.
Thus, there is a legal obligation for the company to return the sum Sally paid for the cream