TASK 1 Data - Quality - Analysis
TASK 1 Data - Quality - Analysis
The data quality analysis is the core phase and due to errors in the data set, we suggest
the following mitigates in order to improve the data quality, which will eventually help
us to driven the better analytics, results for your company.
We can take a mode year value for the missing records of customers DOB.
We can assign a uniform last name of customers, which values are missing.
Replace gender ‘U’ with reference to the customer name and make a consistency.
For tenure values, we can take a mean of rest of the values and assign the mean
value to the missing fields in order to maintain the consistency of data.
Eliminate the blank orders considering fake orders.
The following are the details of error encountered in the data set.
Regards,
KPMG (Data Analytics Team)