Managing Reverse Logistics or Reversing Logistics
Managing Reverse Logistics or Reversing Logistics
Managing Reverse Logistics or Reversing Logistics
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Managing Reverse
Logistics or Reversing
Logistics Management?
Managing Reverse Logistics
or
Reversing Logistics Management?
Marisa P. de Brito
ERIM PhD Series Research in Management, 35
Erasmus Research Institute of Management (ERIM)
Erasmus University Rotterdam
Internet: http://www.erim.eur.nl
ISBN 90-5892-058-6
c 2003, Marisa P. de Brito
All rights reserved. No part of this publication may be reproduced
or transmitted in any form or by any means, electronic or material,
including photocopying, recording, or by any information storage
and retrieval system, without permission from the author.
Managing Reverse Logistics
or
Reversing Logistics Management?
Thesis
by
Marisa Paula de Brito Pereira Maduro
born at Luanda, Angola
Promoters: Prof.dr.ir. R. Dekker
Prof.dr. M. B. M. de Koster
Helga, Julia, Laura, Lenny, Viara, ... : cheers for all the lunches, dinners,
cocktails, parties, laughs, for the serious and less-serious conversations, and
especially for all the non-sense that made us wiser. Dennis, Julien, Eric, Ger-
ard, Guillermo, Manolo, Paolo, Ruud, Willem, Wybe, ... : urra for all the
barbecues, picnics, movies, sportive events, and so forth.
I mainly met those mentioned above during my PhD trajectory. Yet, I
would like to mention, what I believe was the conception of a potential PhD in
the Netherlands: my exchange period as an undergraduate student in the aca-
demic year 1996/97, at the Econometric Institute of the Erasmus University
Rotterdam. Then, I wrote my thesis on inventory control with Hans Frenk
and closely watched by Marcel Kleijn. The proof of the success is that this is
one of the areas I deal with in this PhD dissertation. I would like to thank once
again the Department of Statistics and Operations Research (DEIO), Faculty
of Sciences, University of Lisbon, for facilitating the exchange. In particular, I
would like to thank the support and encouragement of my Professors Joaquim
Gromicho, Ivette Gomes, Antónia Turkman and António Rodrigues.
I also want to acknowledge the precious financial support of the Portuguese
Foundation for the Development of Science and Technology, Fundação Para
a Ciência e a Tecnologia (FCT).
I want to express my gratitude to my family, above all my parents: por
tudo, obrigada! In particular, I want to mention what I have learned from
my close family, which has proved most relevant for my research work. Thus:
Pai, obrigada for impregnating me with the “what-if” state of mind, which
makes so natural the act of thinking beyond current reality. Mãe, obrigada for
your multi-functional way of carrying life, (a precious inherited talent, which
helped me a lot in writing this thesis!). Obrigada mano Zé for influencing me
on “always knowing exactly how things are/ work/ etc,” which started in my
early youth with looking up words in the dictionary and their whereabouts in
the encyclopedia. Obrigada mano Rui for teaching me to give my max while
working in a team because, after all, every single thing is about people.
Finally, I would like to acknowledge who was much supportive during my
PhD as a friend, as a partner, as a colleague, and even as a co-author: Er-
win. We had so many moments related with my PhD that I deeply cherish.
To mention only a few: going to conferences together, participating in group
discussions, making presentations together and most especially our disagree-
ments about the Quans vs. the Quals in Science. Even the latter were very
much enjoyable!
For all of you: ’brigada, dank, dziekuje, gracias, grazie, kiitt, ksznet, tank,
tesekkr !
Contents
1 Introduction 17
1.1 Reverse Logistics: definition and scope . . . . . . . . . . . . . . 19
1.1.1 Definition and a brief history . . . . . . . . . . . . . . . 19
1.1.2 Delineation and scope . . . . . . . . . . . . . . . . . . . 20
1.1.3 The European dimension . . . . . . . . . . . . . . . . . 22
1.2 Literature on Reverse Logistics . . . . . . . . . . . . . . . . . . 23
1.2.1 Books on reverse logistics . . . . . . . . . . . . . . . . . 24
1.2.2 PhD theses on reverse logistics . . . . . . . . . . . . . . 25
1.2.3 Review articles on reverse logistics . . . . . . . . . . . . 26
1.2.4 Some literature on areas related to reverse logistics . . . 27
1.3 About the thesis . . . . . . . . . . . . . . . . . . . . . . . . . . 28
1.3.1 The structure . . . . . . . . . . . . . . . . . . . . . . . . 28
1.3.2 The process: aims, objectives and methods . . . . . . . 29
1.3.3 Research paradigms and this thesis . . . . . . . . . . . . 36
7
8 Contents
Bibliography 287
11
12 List of Figures
5.1 Outgoing and return flows (in roll cages, per week) at the food
retailers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 155
5.2 Outgoing and return flows (in roll cages, per year) at SC1, SC2
and SC3. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 156
5.3 Return type and policy at nine retailers. . . . . . . . . . . . . . 158
14
List of Tables 15
8.5 Top research trends and breakthroughs with high impact and
likelihood. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 258
8.6 Top pedagogic challenges and utilities with high priority. . . . . 259
8.7 Realism, rigor and links: average ratings. . . . . . . . . . . . . 261
8.8 Top research trends: North America vs. Europe. . . . . . . . . 264
8.9 Top research breakthroughs with high likelihood: North Amer-
ica vs. Europe. . . . . . . . . . . . . . . . . . . . . . . . . . . . 265
Chapter 1
Introduction
Twenty years ago, supply chains were diligently fine-tuning the logistics from
raw materials to the end customer. Today an increasing flow of products is
going back in the chain.
Thus, companies have to manage reverse logistics as well. Yet, logis-
tic managers typically think “forward,” putting the emphasis on moving the
goods to the clients. The issue is, whether or not, companies can go on, and
manage reverse logistics, with a purely forward-based thinking. Or, perhaps,
there is a need for a considerable share in focus with respect to reverse flows.
The question is then: is it a matter of simply managing reverse logistics or of
reversing logistics management?
Reverse logistics practices are in the position of being an asset rather
than a liability. When a consumer gets rid of a product, this does not mean
that the product is valueless. For instance, computers might contain precious
metals such as gold, palladium, platinum, and silver, and these materials are
still intact when the computer reaches obsolescence. Actually, one metric ton
of electronic scrap from personal computers (PC’s) has more gold than that
extracted from a 17 ton of gold ore. Taking into account that millions of PC’s
become obsolete every year, it is not surprising that many consider obsolete
computers a “Gold Mine” (USGS, 2001). Global Investment Recovery, Inc. is
one of the many companies providing services in this area. Global Investment
Recovery, Inc. was funded in 1992 and it processes millions of circuit boards
every year (see Global Investment Recovery, 2003).
17
18 Chapter 1. Introduction
Many other examples can be given, as the role of reverse logistics is in-
creasing in the whole range of industries, covering electronic goods, pharma-
ceutical products, beverages and so on. For more than a decade, Kodak sells
remanufactured single-use photo cameras and ReCellular has a mobile phone
remanufacturing business; all sorts of companies handle many of their prod-
ucts in reusable packaging, like Coca-cola (refillable bottles), Philip Morris
(pallets), and Estée Lauder’s Aveda (merchandize displays), see Kodak, 2003;
Recellular, 2003; Coca-cola, 2003; Andriesse, 1999.
Companies are also investing on information technology dedicated to re-
verse logistics, like Estée Lauder’s, which recovered the investment in one
year. Other companies, like L’Oreal push high quantities of products to the
retailers, because what is not sold can always be brought back (see Meyer,
1999; Coenen, 2000).
Reverse logistics is therefore a key competence in modern supply chains.
Accordingly, the importance of reverse logistics is widely recognized. Reverse
logistics has renowned professional organizations, like the Reverse Logistics
Executive Council (RLEC) in the U.S., which collaborates with academia.
In Europe, the European Commission has shown, for long, interest in the
development of the field by sponsoring international scientific projects on
reverse logistics, such as RevLog and Reloop (see Revlog, 2003; ReLoop,
2003).
This thesis is from the beginning rooted in one of these pan-European
projects, namely RevLog, the European Working Group on Reverse Logistics.
This thesis contributes to a better understanding of reverse logistics. We
bring insights to reverse logistics decision-making and to the field of reverse
logistics as a whole. With respect to the initial question, is it a matter of
simply managing reverse logistics or of reversing logistics management?, we
encourage the reader to bear it in mind along the whole thesis. We will come
back to it in the last chapter.
In the next section we put forward the definition and scope of reverse
logistics. Then, we review some of the literature on the topic, including key
monographs, PhD theses and reviews. After that, we present the structure
of the thesis, and we put forward the aims, objectives and the methods em-
ployed.
1.1. Reverse Logistics: definition and scope 19
and the encircling aspect of the process as a whole is therefore stressed: hav-
ing either 1) a physical closed-loop: to the original user (see Fleischmann et
al., 1997); or 2) a functional closed-loop: to the original functionality; or 3)
an open-loop, when neither the original user or original functionality are in
the reverse logistics process. The denomination closed-loop supply chains em-
phasizes the importance of coordinating the forward with the reverse streams.
Reverse Logistics is different but relates with other fields of research such
as green logistics and industrial ecology, as discussed above. In the academic
world, these fields inhabit separate islands, but they lay in the same sea. The
knowledge in each field has been growing quite independently of the knowledge
in related fields, but commonalities persist due to the similarities of the overall
environment. We believe that we only have to gain by establishing structural
links among the fields, even though we have to cross a period of confusion as
indicated in the previous section.
Table 1.1: Recycling quotas in Europe (data collected in 2003 with * being a
prognosis).
Labor, 1998a and 1998b; Desproges and David, 1998). The number of peo-
ple working in recovery activities is estimated to exceed 3 million (see Laxe,
1999). Besides this, the European Commission realizes that recovery activi-
ties offer an opportunity to create new distinct jobs, which are not going to
be a copy of already existing employment (see Europa, 2003). Furthermore,
these jobs are a privileged vehicle for reintegration of workers in professional
life. The number of social jobs (state financed) in recycling and reuse has
been estimated to surpass 35 000 in Western Europe (see ACRR, 2003).
In Europe, there are initiatives like the Association of Cities and Regions
for Recycling (ACRR). Yet, it is lacking a pan-European professional organi-
zation dedicated to Reverse Logistics. In contrast, in the U.S., there is the
Reverse Logistics Executive Council (RLEC). In addition, other organiza-
tions like The American Production and Inventory Control Society (APICS),
and The Council of Logistics Management (CLM) are very active on reverse
logistics (see as well Section 1.2.1).
Concluding, in Europe reverse logistics related activities play a threefold
role for sustainable development: environmentally, economically and socially.
ventory control in the supply chain. Other embraced aspects are forecasting,
information technology, technology diffusion and product design, where the
fulcrum is the customer. From a more business perspective, the economics
of closed-loop supply chains and the issue of acquisition management are dis-
cussed.
One of the RevLog books is dedicated to quantitative modelling as for
aiding reverse logistics decision-making (Dekker et al., 2003). Models are
brought together, compared with traditional literature, related to each other
and linked to real life examples. The models cover collection, distribution,
inventory control, production planning and supply chain management issues.
The book embraces particular subjects such as forecasting of returns, network
design, vehicle routing, return handling, lot-sizing decisions, co-ordination,
environmental and information management. The other RevLog book (Flap-
per et al., 2003) is on managing closed-loop supply chains and it is a collection
of case studies with the respective lessons for managing reverse logistics prac-
tices.
dam, in the Netherlands. On logistics network design, the author dealt with
the copier reverse logistics network of the international company Océ, with
headquarters in Venlo, the Netherlands.
Fleischmann (2000) dealt with quantitative models for reverse logistics
network design and for inventory management with returns. In particular,
the thesis inquired under which conditions a network can be split into two
separate networks, the forward and the reverse. In addition, the practical
issues arising from reverse logistics were illustrated with a case study at IBM.
Beullens (2001) focused on the use of Operations Research (OR) tools for
supporting the facility location decision, process planning and vehicle routing
in reverse logistics. All the issues were illustrated with real life examples.
Kobeissi (2001) considered the evaluation of options for recovery of end-
of-life products. The thesis described the required resources and the different
activities of the evaluation process. Also the dissertation of Landrieu (2001) is
about end-of-life products. The focus was on the collection strategies, taking
into account the product, or the geographic zone of collection. The measures
of performance were maximization of profit and the satisfaction of the client.
Besides this, particular informational issues were considered as follows: how
to integrate information in the collection schemes and what is the impact on
efficiency.
Brodin (2002) analyzed the influence of both the product and the relation-
ship between actors on the efficiency of logistics systems for recycling. To do
so, the author made use of 1) a case study of the electronics recycling in the
Netherlands; 2) a survey of the Swedish recycling market; and 3) interviews
with Ericsson, Telia (large customer of telecommunications equipment), Stena
Technoworld (recycling company) and Tekpak (a US package producer).
As expected, each of the reviewed PhD dissertation dealt with a set of par-
ticular issues within reverse logistics. A diversity of subjects can be found such
as recycling systems, inventory control of remanufacturing, recovery strate-
gies, network design and vehicle routing. Furthermore, most of the theses
made a link with practice. The theses included studies on the electronics and
communication industries (IBM, Ericsson), automobile industry (BMW and
Volkswagen), and packaging industry (Tekpak), among others.
Aims
To put together the aims we employ two sorts of input: on the one hand,
researchers with expertise on reverse logistics; and on the other hand, reverse
logistics (related) literature. Both the contact with experienced researchers
and a scan of the literature lead to the following conclusions:
• reverse logistics is a young field, growing fast, but with scattered and
fragmented theoretical contributions (see e.g. Melissen and Ron, 1999);
and practice, the following aims are put together: to better understand re-
verse logistics practices and to structure and support decision-making. Table
1.2 summarizes this.
This exploratory phase of setting the aims is a mean to elaborate the
geographic map of our “research expedition”. To be more specific on the trail
we will walk on, we elaborate specific objectives, which are described next.
Paradigm Main
/Element Ontology Epistemology Methodology
Positivism Single reality and Researcher and re- Hypotheses testing
apprehendable ality are indepen-
dent (findings are
true)
Critical Realism Single reality but Partial objectivism Falsification of hy-
imperfectly appre- (findings are prob- potheses
hendable ably true)
Critical theory Reality is shaped Value-ladenness Dialogical/ dialec-
(e.g. by cultural (findings depend tical (researcher
values) and be- of researchers’ changes reality)
comes more clear values)
over time
Constructivism There are multiple researcher and re- Hermeneutical/
and constructed re- ality are indivisible dialectical (re-
alities (created findings) searcher is an
active participant
in the world being
investigated)
Chapter 2
2.1 Introduction
The objective of this chapter is to provide an overall understanding of reverse
logistics by structuring the field. In fact, we put together a framework for
reverse logistics. A framework is “a basic conceptional structure” (see the
Merrian Encyclopedia, 2003). Ergo, here we put forward a basic conceptional
structure for reverse logistics, i.e. we identify the elementary ingredients
(dimensions) of reverse logistics, we structure them, and we describe their
relation to each other. With the framework we provide a basic understanding
about reverse logistics situations, since we
39
40 Chapter 2. A Framework for Reverse Logistics
the skeleton by presenting the typologies for each of the basic dimensions.
Section 2.6 articulates the framework by describing the relations between the
basic dimensions and showing the research opportunities. Finally, Section 2.7
provides a summary and conclusions.
2.2 Methodology
The overall approach of this research project is very much inline with the
principles of Grounded Theory. As described in Strauss and Corbin (2000):
“Grounded theory is a general methodology for developing theory that is
grounded in data systematically gathered and analyzed.” Furthermore, the
authors explain that it is “a way of thinking about and conceptualizing data”
and an attempt to generate theory that is grounded in the data. We would
like to stress that it is a way of thinking about data, as well as a way of
conceptualizing data.
Since Grounded Theory grounds findings on data, it is thus an appropriate
methodology to build-up a framework, which is a means to understand the
field. To put together the framework, we make use of the following three
sources of data (see also Figure 2.1).
The first procedure is rather explicit. In Section 2.3 we explain how the
literature leads to the skeleton of the framework, i.e. the basic dimensions.
42 Chapter 2. A Framework for Reverse Logistics
While putting forward the typologies (Section 2.5) we state what the con-
tribution is of the classifications in the existing literature. By typology we
mean a classification based on types or categories (see Merrian Encyclopedia,
2003).
Let us go into more details regarding the second and the third sets of
data. Interactive process refers to the progressive interaction and growth of
i ) the framework, and ii ) the review of the case studies. The analysis of the
case studies is based on the framework. Let us recall that the two research
projects were carried out simultaneously. The case studies are a tool to put
the adequateness of the typologies and its completeness to the test. This
allows the framework to be re-shaped and improved, when necessary. Also,
the interactive process provides a refinement in the naming of the elements
of the typologies. The naming of the elements originally was sometimes un-
suitable when faced with a specific case study. By carrying out the projects
simultaneously, we could ground the framework on empirical evidence.
Regarding the tacit record of basic dimensions, the whole doctoral tra-
jectory plays a role. It is the result of i ) cooperation with seniors and
young researchers, ii ) attending conferences, iii ) carrying out different re-
search projects on reverse logistics, and iv ) getting information from profes-
2.3. Reverse Logistics: a review of literature on theoretical developments 43
sional journals on the field, newspapers and internet sites. During the whole
PhD-trajectory there was awareness about this being the third source of data
for building the framework. It is important to note that this awareness is
actually the crux regarding this third source of data, so at all the moments
data could be gathered for the project. In addition, notice that a plurality of
approaches is employed, known as triangulation.
Triangulation is further achieved by carrying out research projects in two
different areas of the field: on the one end, research on an emerging cluster
of knowledge, and, on the other end, research in a well-established cluster of
knowledge. The contents of these projects can be found respectively in Part
II (Return Handling) and Part III (Inventory Management) of this thesis.
Furthermore, the criteria to choose the structure and to build-up the
framework can be summarized as follows (see Tashakkori and Teddlie, 1998;
Fleischman and Mumford, 1991).
Some of the ingredients are common to several of the references, though some-
times they are phrased differently. As the above list already suggests, the
ingredients can be clustered as follows.
• type of items
• actors
A closer look shows that actually these are answers to the following funda-
mental questions:
• what is recovered?
• Why-returning?
• Why-receiving?
• Why-receiving?
• Why-returning?
48 Chapter 2. A Framework for Reverse Logistics
• What?
• How?
• Who?
• Legislation;
• Corporate citizenship;
2.5. Reverse Logistics: why? what? how? who? 49
Figure 2.3 depicts these three drivers as the driving triangle for Reverse
Logistics (compare with Carrol’s triple bottom line for corporate social re-
sponsibility, Carrol, 1979). Below we go into more detail regarding the three
drivers.
Economics
A reverse logistics program can bring direct gains to companies, such as
OEM’s, by dwindling on the use of raw materials, by adding value with re-
covery, and by reducing disposal costs. Independent parties have also entered
the reverse logistics arena, because of the financial opportunities offered in
the dispersed market of superfluous or discarded goods and materials. For
example, metal scrap brokers have made fortunes by collecting metal scrap
and offering it to steel works, which could reduce their production costs by
mingling metal scrap with virgin materials in their process. In the electronics
industry, many products have a short life-cycle, but at end-of-life they still
have a high intrinsic economic value. For instance, Recellular is a U.S. firm
that is taking economic advantage from recovery by trading in refurbished
cell phones (see Guide and van Wassenhove, 2001).
50 Chapter 2. A Framework for Reverse Logistics
Even with no immediate expected profit, an organization can get more in-
volved with reverse logistics because of marketing, competition, and strategic
issues, from which indirect gains are expected. For instance, companies may
get involved with recovery as a strategic step to get prepared for future leg-
islation (see Louwers et al., 1999) or even to prevent legislation. In face of
competition, a company may engage in recovery to prevent other companies
from getting their technology, or to prevent them of entering the market. As
reported by Dijkhuizen (1997), one of the motives of IBM in getting involved
in recovery was to avoid that the brokers would do so.
Recovery can also be part of an image-building operation. For instance,
Canon has linked the copier recycling and cartridge recycling programs to the
“kyo-sei” philosophy, i.e. cooperative growth, proclaiming that Canon is for
“living and working together for the common good” (see Meijer, 1998; Canon,
2003). Recovery can also be used to improve customer’s or supplier’s relations.
An example is a tyre producer who also offers customers rethreading options
in order to reduce customer’s costs.
Summarizing, the economic driver embraces among others, the following di-
rect and indirect gains:
• Direct gains
- input materials
- cost reduction
- value added recovery
• Indirect gains
- anticipating/impeding legislation
- market protection
- green image
- improved customer/supplier relations
Legislation
Legislation here refers to any jurisdiction indicating that a company should
recover its products or take them back.
In many countries, home-shoppers are legally entitled to return the or-
dered merchandize (e.g. in the UK, see the Office for Fair Trading, 2003). Fur-
thermore, especially in Europe there has been an increase of environmentally-
related legislation, like recycling quotas, packaging regulations and take-back
2.5. Reverse Logistics: why? what? how? who? 51
• Consumer rights
• Pro-environmental legislation
Corporate citizenship
Companies use this term ‘corporate citizenship’ to express that they respect
society out of good principles. Note, that there are also other terms used such
as social responsibility or ethics. Though the term ‘corporate citizenship’
many not be generally accepted yet, it fits well our purposes, i.e. it represents
when a firm is “feeling” socially impelled to act in certain way (see also Tichy
et al., 1997).
In the context of reverse logistics, corporate citizenship concerns a set of
values or principles that impels a company or an organization to become re-
sponsibly engaged with reverse logistics. For instance, the concern of Paul
Farrow, the founder of Walden Paddlers, Inc., with “the velocity at which
consumer products travel through the market to the landfill,” pushed him to
an innovative project of a 100%- recyclable kayak (see, Farrow et al., 2000).
Indeed, many firms have extensive programs on responsible corporate citizen-
ship where both social and environmental issues become the priorities (see
Shell 2003).
Figure 2.4 summarizes the typology ‘drivers’ for the dimension ‘why-receiving’
as described in this section.
Companies are often involved with reverse logistics for a mix of these
driving forces and in reality it is sometimes hard to set the boundary. For
example, in many countries customers have the right to return products pur-
chased via a distant seller like mail-order-companies or e-tailers. Thus, these
companies are legally obliged to give the customer the opportunity to return
merchandize. At the same time, this is also perceived as an opportunity to
attract customers, bringing potential benefits to the company.
52 Chapter 2. A Framework for Reverse Logistics
• quality-control returns
• production leftovers/by-products
Distribution Returns
Distribution/supply returns refers to all those returns that are initiated during
the distribution phase. It refers to product recalls, commercial returns, stock
adjustments, and functional returns.
Product recalls are products recollected because of safety or health prob-
lems with the products, and the manufacturer or a supplier is usually the
initiator, and not the customer (see Smith et al., 1996). Product recalls fall
in ‘distribution returns’ as they are usually initiated during this phase and
they are anyway specially demanding with respect to distribution.
B2B commercial returns are all those returns for which a buyer has a
contractual option to return products to the seller (see a review of supply
chain contracts at e.g. Tsay et al., 1999). This can refer to wrong/damaged
deliveries, or to unsold products that retailers or distributors return to, e.g.
the wholesaler or manufacturer. The latter include outdated products, i.e.
54 Chapter 2. A Framework for Reverse Logistics
those products for which the shelf life is too short and may no longer be sold
(e.g. pharmaceutical products and food).
Stock adjustments occur when an actor in the chain re-distributes stocks.
For instance stock adjustments also occur between warehouses or shops for
instance in the case of seasonal products (see De Koster et al., 2002). Thus,
stock adjustments occur within a company while commercial returns involve
more than one company alone.
Finally, there are products for which their inherent function makes them go
back and forward in the chain. We suggest to call these as ‘functional returns’.
An obvious example is distribution carriers like pallets: their function is to
carry other products and they can serve this purpose several times (see e.g
Kroon and Vrijens, 1995 and Duhaime et al., 2000).
Summarizing, distribution returns comprehend:
• product recalls,
Customer Returns
The third group consists of customer returns, i.e. those returns initiated
once the product has reached the final customer. Again, there is a variety of
reasons to return the products, viz.
• warranty returns,
• end-of-life returns.
As much as possible, the reasons have been listed according to the life cy-
cle of a product. B2C commercial returns, like reimbursement guarantees,
give customers the opportunity to change their minds about purchasing when
their needs or expectations are not met (usually shortly after having re-
ceived/acquired the product). The list of underlying causes is long. For
2.5. Reverse Logistics: why? what? how? who? 55
Figure 2.5: The typology ‘return reasons’ for the dimension ‘why-returning’.
2.5. Reverse Logistics: why? what? how? who? 57
• composition;
- homogeneity
- disassembility
- testability
• deterioration
- economical
- physical
• use-pattern
- location
- intensity
- duration
- bulk use vs. individual
Composition
As highlighted by Gungor and Gupta (1999), product composition in terms of
the number of components and of materials is one of the many aspects to keep
in mind while designing products for recovery. Not only the number, but also
how the materials and components are put together, will affect the easiness of
disassembling, and re-processing them, and therefore the economics of reverse
logistics activities (Goggin and Browne, 2000 discuss product complexity).
The same holds for testability (e.g. in case of the recovery of mobile phones).
The presence of hazardous materials is also of prime relevance, as it demands
special treatment. The material heterogeneity of the product can play a role
in recovery, where one may try to separate streams of materials (see also
Krikke et al., 1999b). The size of the product has also been pointed out as a
significant factor for recovery systems (see Goggin and Browne, 2000). One
can imagine e.g. the impact of this aspect on transportation. Summing up,
the intrinsic characteristics of a product, like homogeneity, disassembility and
testability, are decisive for the recovery, since they affect the economics of the
whole process.
58 Chapter 2. A Framework for Reverse Logistics
Deterioration
Next, product and materials undergo deterioration processes, viz. physical
(homogeneous or not) and economic. This strongly affects the recovery option.
Several questions have to be asked in order to evaluate the recovery potential
of a product: does the product age during use? (intrinsic deterioration); do
all parts age equally, or not? (homogeneity of deterioration); does the value of
the product decline fast? (economic deterioration). Deterioration eventually
causes a non-functioning status of the product, but also determines whether
there is enough functionality left to make further use of the product, either
as a whole or as parts.
In fact, products may become obsolete because their functionality becomes
outdated due to the introduction of new products in the market, as it happens
with computers. This will restrict the recovery options that are economically
viable. The same can be said for the intrinsic deterioration and whether or
not it is homogeneous. If a product is consumed totally during use, such as
gasoline, or if it ages fast, like a battery, or if some parts are very sensitive to
deterioration, reuse of the product as such is out of the question. If however,
only a part of the product deteriorates, then other recovery options like repair,
or parts retrieval and replacement, may be considered.
Use-pattern
The product use pattern, with respect to location, intensity, and duration
of use, is an important group of characteristics as it affects for instance the
collection phase (see Section 2.5.4). It will make a difference whether the
end-user is an individual or an institution (bulk-use), demanding different
locations for collection or different degrees of effort from the end-user (e.g.
bring the product to a collection-point), see also Chapter 3. The use can
also be less or more intensive. Let us consider the case of leased medical
equipment, which is commonly used for a small time period, and it is likely to
be leased again after proper operations like sterilization. Time is not the only
component describing intensity of use, but also the degree of consumption
during use. Consider for instance the example of reading a book. Quite
often one reads a book only once after the purchase and keeps it, but does
not do anything more with it. This has stimulated Amazon.com to start her
successful second-hand trading of books.
The characteristics of the product are related with the type of product in
question. The product type in fact gives the first global impression on the
potential status of the product when it reaches recovery. Zhiquiang (2003)
uses for instance a typology for products in order to sketch the planning of
2.5. Reverse Logistics: why? what? how? who? 59
• spare-parts, and
Figure 2.6: The typologies ‘product characteristics’ and ‘product types’ for
the dimension ‘what’.
2.5. Reverse Logistics: why? what? how? who? 61
• collection,
• inspection/ testing,
• selection,
• sorting, and
• recovery itself.
• Direct Recovery
• Process Recovery
Direct Recovery
Note that re-use, re-sale and re-distribution are slightly different. Re-sale
applies to situations where the product is sold again. Re-use is a situation
in which the product is used again, but there is no purchase, e.g. unused
spare parts. Re-distribution refers to products like carriers, that are simply
distributed again and again. Direct recovery involves the three following
options:
- Re-use
- Re-sale
- Re-distribution
Process Recovery
Process recovery can involve several operations such as cleaning, disassem-
bling, and re-assembling. In spite of the detailed operations, process recovery
can be said to occur at different levels as explained next. For complete defi-
nitions, please see Thierry et al. (1995). For more on recovery/re-processing
levels, please have a look at Fleischmann et al. (1997), and Goggin and
Browne, (2000).
62 Chapter 2. A Framework for Reverse Logistics
Figure 2.7 gives the typologies ‘processes’ and ‘recovery options’ for the di-
mension ‘how’.
Figure 2.8 represents recovery options ordered regarding the level of recov-
ery (product as a whole; module; component; part; material; or, energy level).
This figure is in the form of an inverted pyramid, since repair and refurbishing
are forms of recovery at a more global level (at the top of the pyramid), while
recycling and incineration are forms of recovery in a more specific content
level (at the bottom of the pyramid). Please note that returns in any stage of
the supply chain (manufacturing, distribution and customer ) can be recovered
according to options from the top to the the bottom of the pyramid.
One can find overall similarities between the inverted pyramid of Figure
2.8 and Lansink’s waste hierarchy introduced in 1979 by this Dutch member
of parliament, being: prevention, re-use, recycling, and proper disposal (see
VVAV, 2003).
At first, one may think that recovery options at the top of the pyramid
are of high value and more environmentally friendly than options close to the
2.5. Reverse Logistics: why? what? how? who? 63
Figure 2.7: The typologies ‘processes’ and ‘recovery options’ for the dimension
‘how’.
bottom, which apparently recover less value from the products. It is important
to stress, however, that both thoughts are not necessarily true. Originally, the
Lansink’s hierarchy was put together regarding the environmental friendliness
of the recovery option. Yet, the hierarchy is not entirely true even with respect
to environmental friendliness. For instance, in the case of paper recycling
versus land filling, one may go against recycling by arguing that paper is
biodegradable and therefore land filling may require less energy than the de-
inking and the bleaching processes necessary for recycling. With respect to
the economic value of each recovery option, this depends for instance on the
existence of a matching market. This is because after recovery, products,
materials, and energy can go again to the market (see Figure 2.9). Thus, it
is possible that a used product has essentially no market value as such, but
is very valuable as a collection of spare parts.
Nonetheless, with respect to process recovery and if there is a market
for all the options, one is likely to select the options from top to bottom
(see Figure 2.9). This of course, if the product has enough quality to be
done so. The return reason plays a role here. If a customer is returning
the product because it needs to be ‘restored to working condition’ (service
returns), direct recovery is very unlikely. Note as well that the lines in the
figure separate recovery options that very much affect different parts of the
organization. Direct recovery mainly affects distribution, the middle group
64 Chapter 2. A Framework for Reverse Logistics
affects production planning, and the third group is most likely outsourced
by the organization. So, also depending of the recovery option, there are
opportunities in the reverse logistics arena for certain type of players. This is
further illustrated in Section 2.6.
• managing/organizing
• executing
• accommodating
Figure 2.10 gives the typologies ‘actors’ and ‘roles’ for the dimension ‘who’.
Figure 2.10: The typologies ‘actors’ and ‘roles’ for the dimension ‘who’.
At the managing level, parties are responsible for (organizing) the reverse
chain/network. Other players simply execute activities in the network. The
final role to add is the accommodator role, performed by both the sender/giver
and the future client (the market), without whom recovery would not make
much sense (see also Figure 2.11). The group of actors involved in reverse
logistic activities, such as collection and processing, are commonly indepen-
dent intermediaries, specific recovery companies (e.g. jobbers), reverse logistic
service providers, municipalities taking care of waste collection, and public-
private foundations created to take care of recovery. Each actor has different
2.6. The framework 67
Figure 2.11 gives an overall view on the type of players and their roles. The
parties at the top of the picture are responsible (or made responsible by leg-
islation) and/or they organize the network. They are from the forward chain,
like the OEM, or they are governmental entities like the European Union. At
the execution level, there are collectors, processors, and re-distributors, which
can be different parties. Between the managing and the execution level, there
are exchanges of information and capital.
By-product returns
Let us consider a typical situation of by-products in the pharmaceutical in-
dustry (see e.g. Inderfurth et al., 2004). During the manufacturing process,
chemical by-products are released (why-returning and what-type). These by-
products contain valuable substances that can again serve as input to the
production process. So, the manufacturer can directly gain from recovering
these substances (why-receiving). Please note that in this specific case, the
sender and receiver is one and the same organization, i.e. the manufacturer.
After retrieval the valuable substances are used again in the production
process (how-recovery option). However, the by-products deteriorate rapidly
(what-characteristics). This has an immediate impact on the way that pro-
cesses are organized. For instance, recovery is integrated with production
in the same production plant (how-processes and who). As a consequence,
both production and retrieval of substances compete for physical space and
manpower.
It is clear that the input dimensions, why-returning and what, have an im-
pact on the how and on the who. Furthermore, the combination of elements
defines the problematic issues and the associated decision-making areas. In
this case, coordination of production and retrieval operations is clearly essen-
tial. Figure 2.13 summarizes the above.
2.6. The framework 69
Functional returns
Functional returns are products that return due to their inherent function, like
distribution items (why-returning and what-type). A typical industry where
this type of returns occurs is the beverage industry.
A distribution item usually can be re-distributed several times, since it was
designed to be robust enough to protect product integrity in the first place
(what-characteristics). This makes re-distribution a natural and economically
viable recovery option (how). The drivers for recovery are economics and
possibly, also legislation in the form of recovery quotas, like it happens in
Europe (why-receiving).
Since the inherent function of distribution items is to go back and forward
in the chain, containers are carefully checked and cleaned, so they can be safely
redistributed (how-processes). Moreover, many actors are involved. Typically,
distribution items are pooled with several organizations. Thus forward players
as well as pool operators are usually involved (who).
Sometimes even parties from competing supply chains are involved. In this
setting, keeping control over the distribution items is problematic. One of the
issues is preventing leakage, i.e. preventing that items get lost or are stolen
throughout the chain. Note that the forward distribution depends heavily on
2.6. The framework 71
Service returns
In many B2B businesses, the original equipment manufacturer provides after-
sales service on valuable industrial products like e.g. aircrafts (why-returning
and what). After-sales service contracts are often very profitable, since this
service is very critical to maintain industrial systems and contracts are often
negotiated for the long-term (why receiving).
When a customer calls for an after-sales service due to a mal-function
of the equipment, a service engineer is sent to bring the equipment back to
2.6. The framework 73
End-of-use returns
Consider the B2B leasing of industrial goods such as copiers (what-type).
Normally, after a lease contract expires, the copier is returned (why-returning).
74 Chapter 2. A Framework for Reverse Logistics
Since these copiers are designed to be very durable, returned copiers are likely
to represent a high value (what-characteristics).
With these product characteristics, there is an excellent opportunity for
obtaining economic gain from remanufacturing (why-receiving and how-recovery
option). Typically, the recovery is done by the original manufacturer (who),
since they have the know-how and the resources to deal with these complex
machines. Since the recovery is done by the original manufacturer, it is nat-
ural to integrate the recovery with the production processes.
The questions are however to determine the the degree of integration and
how to do this efficiently. There is also a quality issue. Remanufacturing is
defined as ’the process that turns a product into as-good-as-new condition’.
Thus, how far should disassembly and recovery efforts go, so sufficient qual-
ity is guaranteed, but without wasting resources? In addition, the recovery
process would be more efficient in presence of design for remanufacturing (see
Figure 2.17).
End-of-life returns
Consider a well-known closed-loop recovery system, i.e. the paper industry.
Paper that is collected at the end-of-life can serve as pulp input for the indus-
try itself (what and why-returning). So, the industry has a direct economic
gain from the recovery of paper. In Europe, legislation is also a driver as
the paper industry is pushed to increase the percentage of paper recovered
(why-receiving). Since paper is a material, obviously, the only way to recover
it at the same time that serves as input for the paper industry, is recycling
(who and how-recovery option).
In paper-recycling, speed is not so much an issue, since we deal with a
material that does not deteriorate quickly. Therefore inventories and the recy-
cling process can be centralized. There is, however, a need for big investments
in recycling technology. Huge quantities need to be collected in order to take
advantage of economies of scale.
Acquisition is an issue, since you need the collaboration of the end-user
to separate the paper from the waste stream. Furthermore, the geographic
spread of paper-use calls for a very fine-branched network, which requires
even more investments (see Figure2.18).
Above, we illustrated with typical situations that filling the five dimensions
of the framework with information helps to identify the problematic issues
and the associated decision-making areas. The exact influence and relations
of the five dimensions of the framework presented here (why-receiving, why-
returning, how, what and who) is still an open question that requires more
investigation. There are nonetheless some leads in the literature, which we
discuss next.
Goggin and Browne (2000) developed typologies to assist to determine
the recovery level (in their case, remanufacturing, component recovery, and
material recovery) from product characteristics, like input product complex-
ity and output product complexity, together with some other factors. The
product complexity is defined after the number of levels and constituents in
the Bill of Materials describing the product. Future research can extend this
type of research. The authors restricted themselves to one kind of consumer
goods (electronic products) and two recovery options (reuse and refurbish-
ing). Future studies can embrace more recovery options and more product
types, covering a diversity of reverse logistics systems.
Krikke et al. (2003) study how value can be regained from returns. The
authors identify seven typical returns. They characterize them according to
the 1) features of the product (obsolescence, complexity, and remaining life-
time), 2) the influence of legislation, 3) the most associated recovery option,
and 4) market characteristics. Then, the authors try to match each reverse
flow with a specific type of reverse chain. They characterize this reverse chains
to 1) the main driver, 2) degree of centralization, 3) type of processes, and
4) the IT support. The main conclusion is that integration with the forward
chain provides the best opportunities, in particular when based on modular
reuse. The framework proposed in this chapter can be used in similar studies.
If one wants to get more in-depth details, build-up theory, or explain phenom-
ena, one has to go into more depth regarding some aspects of the framework.
Five key dimensions were considered, with their respective typologies (see also
Figures 2.4, 2.5, 2.6, 2.7 and 2.10):
Finally, we have pointed out that the five dimensions and the typologies of the
reverse logistics framework not only give context to reverse logistics situations.
Also their combination determines to a large extent the kind of issues that
arise in implementing, monitoring, and managing such situations. This was
illustrated with a collection of typical reverse logistics situations.
The framework is also a means to raise questions. For instance, the pre-
cise influence of the five dimensions of the framework presented here (why-
receiving, (why-returning, how, what and who) is still an open question that
requires more investigation. Some of the work going in this direction, such
as Goggin and Browne (2000) can be extended by taking into account more
product types and return options. The typologies presented in this chapter
can provide a basis for this.
Furthermore, Chapter 3, a review of more than sixty case studies, touches
upon this issue. There, the framework is used to facilitate the analysis, shed-
ding more light on the relations between the five dimensions, and on their
importance with respect to characterizing reverse logistics situations.
78 Chapter 2. A Framework for Reverse Logistics
“Practice is everything”
Periander
3.1 Introduction
This chapter reviews more than 60 case studies on the field of reverse logistics,
giving a fair idea of the diversity of reverse logistics practices. The review
not only gives an overview of real life situations, but it is also a source of
case support for researchers. This is important because one cannot provide
proper insights into reverse logistics without being familiar with how firms are
dealing with it in practice, what are the trade-offs during decision-making,
how decisions are being supported, and so on.
Field studies and surveys can be extremely helpful in getting this knowl-
edge. At the end of the nineties, Rogers and Tibben-Lembke (1999) presented
a broad collection of reverse logistics business practices, giving special atten-
tion to the U.S. experience, in which the authors carried out a comprehensive
questionnaire. One year later, Guide (2000) published a study on research
needs based on an extensive survey within the remanufacturing industry in
the U.S. Also, quite some case studies on reverse logistics have been described
in the literature dealing with different industries, recovery options and drivers.
This literature is however scattered over journals for very different research
communities. Besides this, in countries in the forefront of reverse logistics
79
80 Chapter 3. Reverse Logistics: a review of case studies
3.2 Methodology
“Case study” here means a close analysis of the practice (in scientific liter-
ature), together with the circumstances and its characteristics leading to an
understanding of the situation within its own context (see Stake, 1995). Note
that this definition rules out mere examples that are short on details. The
approach also excludes the pure description of business practice in profes-
sional magazines. We do not contest the usefulness of professional magazines
in learning about reverse logistics practice (see e.g. Duijker et al., 1994-2000).
However, articles in professional magazines more likely than scientific litera-
ture include immaterial content and are biased with promotional aims. Thus,
our main source of literature is scientific literature. Yet, we includ refereed
professional literature like the Handbook of reverse logistics (Van Goor et al.,
1994-).
The search procedure was as follows. The search was carried out by three
researchers, one junior and two seniors. We inspected the Science Citation,
and the ABI/Inform online libraries, using the combination of key words listed
in Table 3.1.
Table 3.1: Key words used for the search of case studies
Asset recovery
By-products/byproducts Post-consumer Repair
Containers Producer responsibility Repairable
Co-products/co-products Product ownership Resale / re-sale
Core Product recovery Resell / re-sell
Defects Product stewardship (commercial) Return
Defective Reassembly Reuse/ re-use
Disassembly Rebuild Reutilization
Dismantling Recalls Reusable
Disposal Reclaim Reverse logistics
Downgrading Reclamation Rework
Energy recovery Reconditioning Salvage
Environment Re-consumption Secondary (market)
Garbage Recovery (product, asset) Separation
Gate keeping Recycling Source reduction
Green logistics Refill Take back
Material recovery Refillable Upgrading
Obsolete (stock) Refurbishing Value recovery
Outlet Remanufacturing Warranty
Overstock Repack Waste
We also survey literature that is especially dedicated to the topic, like the
proceedings of renowned conferences, namely the APICS Reman and IEEE
82 Chapter 3. Reverse Logistics: a review of case studies
on Electronics and the Environment (see APICS, 2003, and IEEE, 2003).
The main search took place in early 2001 and continued till end 2002.
Note that we report only on the literature that fit the case study criteria,
i.e. leading to an understanding of reverse logistics issues, through a close
analysis of a real case.
To give the reader the overall reverse logistics context, we gathered, for
each case study, information on the five dimensions of reverse logistics, i.e.
what, how, who, and why-returning, why-receiving as introduced in Chapter
2.
In order to be engaged in, or to anticipate recovery activities, firms have
to consider several strategic, tactical and operational matters. At the strate-
gic level, the design of the recovery network has to be decided upon first. At
the tactical level, relationships with partners have to be developed. Relevant
issues here concern measures to ensure that the actors involved follow a cer-
tain behavior. At the operational level, inventories and the recovery activities
have to be managed and controlled (see Ganeshan et al., 1999; Fleischmann
et al, 1997). Information and communication technologies play an impor-
tant role to achieve this. Thus, we present the case studies according to
the following decision-making focus: Network Structures, Relationships, In-
ventory Management, and Planning and Control. Furthermore, there is an
overview of Information and Technology (IT) for reverse logistics. By IT
we denote technological means to process and transmit information (see IT
definitions by OECD, 2003, and NAICS, 2003). If a case focuses on multiple
decisions, then the case study is discussed in more than one section. With our
search procedure, we found 26 case studies on Network Structures,10 cases
on Relationships, 14 cases on Inventory Management, 25 cases on Production
Planning and Control, and 7 cases dedicated to IT issues.
3.3 Statistics
We have found more than sixty cases involving reverse logistics. Using the
United Nations classifications for Industry (see http://esa.un.org), roughly
60% of the cases are in the manufacturing category; about 20% are within
wholesale and retail trade and about 10% in construction. We have also
found cases in the following categories: transport and communication, public
administration and defense, and other community services (see Table 3.2).
We also use here the United Nations classifications for Products (see
http://esa.un.org). In Chapter 2 we actually expanded this classification
(what-types) as for thorough research, a more detailed typology is necessary.
For an overall perspective, we state here the statistics according to the United
3.3. Statistics 83
Nations classification. We observe that almost half of them deal with metal
products, machinery and equipment. Around 30% of the products being pro-
cessed fall in the category of other transportable goods like wood, paper and
plastic products. Around 20% concern food, beverages, tobaccos, textiles and
apparel. Less than 10% fall in the category ores and minerals. Not surpris-
ingly, these numbers show that the majority of the cases are on products with
high value (see Table 3.3).
The majority of the cases are from Europe. In fact, we report on 1 case
from South America ([79]), 2 cases from Asia ([46]; [134]), 17 case reports
from North America , ([16], [22], [76], [86], [95], [124], [128], [127], [129],
[130], [175], [185], [189], [209], [215] [249], [256]) and more than 40 cases from
Europe (note that some cases relate to more than one geographic area). The
unequal distribution of cases over geographic areas corresponds to the uneven
past development of reverse logistics research and practice in the different
continents. Next, we discuss the cases listed by subject.
84 Chapter 3. Reverse Logistics: a review of case studies
are members. The Stibat Plan describing how batteries are collected and
processed was approved by the Dutch ministry of Environment (VROM).
De Koster et al. [67] deal with recycling of white and brown goods. White
goods are large consumer appliances, like washers, dryers, and refrigerators.
Brown goods are small domestic appliances, such as a video recorder. The
authors also describe the details of network for end-of-life large white goods in
De Koster et al. (2003). The consumer pays a disposal fee when purchasing
the good, and the sector organization is responsible for “distributing” the
money among the parties involved.
Van Notten [274] explains the glass recycling system in the Netherlands.
The rules are legally established by the Dutch Ministry for the Environment
(VROM). The glass industry formed a Glass Recycling Foundation to deal
with them. The authors discuss the bring and pickup systems for the collec-
tion of glass scrap from households.
Van Burik [263] describes the car-recycling nation-wide scheme in the
Netherlands. Again a society, Auto Recycling Nederland (ARN) was raised
by the car manufacturers, importers, and other players in the network of the
car industry to address car recycling. A tax on new purchased cars, paid by
the consumer to the car importer is used to pay for the recycling. Discarded
cars are first assembled at car dismantling centers. Resulting materials are
collected and centrally recycled. Recycling companies are paid for processing
volumes.
Barros et al [15] discuss the design of a network for the recycling of sand
case that comes free during the sieving of building waste, in the Netherlands.
Sand recycling in large-scale infrastructure projects, e.g. road construction,
is considered a potential alternative to land fill and furthermore aligned with
environmental legislation. The Department of Public Works is responsible for
the destination of the recycled sand, since it coordinates large-scale infrastruc-
ture projects. As the Dutch government aims to increase the recycling quota
of building waste from 70% to 90%, a consortium of construction waste pro-
cessing companies is interested in improving efficiency in the sand-recycling
network. The main problem tackled in the paper is the determination of the
number and location of depots of the sand.
Kleineidam et al. [157] consider the structure of the recycling network of
the paper industry in the Netherlands. Paper recycling in the Netherlands is
bounded by the rules put down by the Dutch Ministry for the Environment
(VROM). Companies selling or importing paper and cardboard in/to the
Dutch market are members of the Dutch Corporation of Paper Recycling.
This corporation is in charge of the control mechanisms. The recycling system
resembles a close-loop, with used paper being collected, processed, and turned
88 Chapter 3. Reverse Logistics: a review of case studies
into pulp, which is raw material for the paper industry. Paper from households
is mainly collected by a network kept up by non-profit organizations. The
authors investigate the dynamic behavior of the chain and use it to evaluate
the system. In the analysis, both incineration costs and paper taxes are
considered.
Chang and Wei [46] discuss the recycling network for household waste of
the city of Kaohsiung in Taiwan, Waste management is maneuvered by the
Environmental Protection Bureau of the city. This bureau has the challenge
to have in place an effective planning recycling program. The authors deal
with the allocation of the recycling drop-off stations.
Private Networks (4 cases)
Louwers et al. [178] discuss the set up of a carpet recycling system. It
concerns a special type of carpets, of which the output is used as feedstock
in the chemical industry. Both the organization and the collection network
are discussed. Realff et al. [209] discuss a similar network, using the same
technology, but now in the U.S.
Spengler et al. [234] discuss two cases, one for recycling building debris
and one for the recycling of by products in the German steel industry. The
authors consider the effect of various variables, like the cooperation between
companies.
Typologies of the how and the who, also have been (more or less con-
sciously) employed in previous literature to distinguish reverse logistics net-
works (see Fleischmann et al., 1999; Goggin and Browne, 2000; Fleishmann
et al., 2000; and Fleischman et al., 2004). Thus, the how and the who are two
prominent elements when one characterizes reverse logistics networks. We
come back to this on Section 3.9.
3.5. Case studies on Reverse Logistics Relationships 89
fee that has to be paid when renting a car, whereas an example of the latter
is the deposit fee on certain bottles from glass and PET bottles (functional
returns), see e.g. Vroom et al [277].
2) Buy back option: At the moment that a product is sold, the buyer is
offered the possibility to sell back the product on a later moment in time.
Some conditions can be imposed, such as kilometers driven.
For instance, Ford has a program called Options, which gives the client
some advantages in exchanging his/her car, after two years, for another new
car Ford (end-of-use returns).
Rockwool Lapinus, the Dutch subsidiary of the Danish Rockwool Com-
pany, gives the client the opportunity to return rock wool for free or for a
lower price than he/she would else have to pay to get rid of it (end-of-life
returns), see Wijshof [282]. Numerous examples of buy back options for un-
used products (commercial returns) are presented in the literature, where no
explicit attention is paid to what happens to these products thereafter (see
e.g. Tsay (2001)).
3) Trade-in: One can only get a new product if a used one is returned.
This incentive is among others used by Daimler-Benz for the engines that
they produce for Mercedes-Benz passenger cars and small vans (Driesch et al,
[85]). Owners of a Mercedes-Benz (MB) passenger car or small van with an
MB engine can go to an authorized MB dealer in order to have their present
engine replaced by a reconditioned engine (service returns). The MB dealer
removes the engine and sends it to the central parts Distribution Center (DC)
of the center of Daimler-benz motor recycling (DB-MTR). From this DC, a
reconditioned engine is sent to the dealer where the engine is available within
24 hours. The MB-dealer puts the reconditioned engine in the MB passenger
car or van, after which its owner can use the car again.
4) Acquisition price: This is paid to the sender/giver when he or she
delivers a product for recovery. Some suppliers for toner cartridges, including
UNISYS, deliver their cartridge in a box that can be returned for free to
them either by post (Bartel [16]) or via another third party logistics service
provider like Hewlett Packard or Xerox do (see McGavis [185], Guide and
van Wassenhove, [129]). Recellular, a U.S. cellular phone remanufacturer
is also very active in setting prices to buy used mobile phones in the B2B
environment (see Guide and van Wassenhove [130]). These are cases of end-
of-use returns.
Also manufacturers of batteries use this type of incentive, see Yender [284].
Another example is Varta, the German battery manufacturer, that pays 50p
in the UK for every returned rechargeable battery (end-of-life returns) send
92 Chapter 3. Reverse Logistics: a review of case studies
Among the ten cases, there are quite different incentive tools:
1) Deposit fees (Vroom et al.[277]),
2) Buy back options (Wijshof [282])
3) Trade-in (Driesch et al, [85]),
4) Acquisition price (Faria de Almeida and Robertson [94], Bartel [16],
McGavis [185], Guide and van Wassenhove [130], [129]; Yender [284]),
3.5. Case studies on Reverse Logistics Relationships 93
ture deals with one or more aspects of those mentioned above. For instance,
1) literature on sales contracts with return options for unused products; and
2) research on the optimal acquisition price to realize a certain flow of prod-
ucts. The prime focus of the first group of literature is on what may be
gained by both sellers and customers by allowing customers to order more
under certain return options. Usually a fixed sales price is assumed for the
products that are taken back by the seller. Besides this, most of the literature
on contracts with a return option concern unused products (see Anupindi and
Bassok, 1999; Corbett and Tang, 1999; Debo et al., 2004; Tsay et al., 1999;
Tsay, 2001; Lariviere, 1999 [171]).
Klausner and Hendrickson (2000) present a mathematical model that
might be used for estimating the acquisition price. Guide et al (2001) present
a mathematical model to determine the optimal acquisition price for products
from the field as well as the selling price of these products. In the above two
models the time aspect is neglected, i.e. a steady state situation is considered.
This aforementioned literature can be used as a starting point to construct
a model to support the choice of which incentive to choose, under which
conditions.
Another research opportunity is searching explanatory variables with re-
spect to the choice of incentive. To start with, we suggest mapping who is
3.6. Case studies on Inventory Management 95
measure is fill rate (i.e. the percentage of demand that can immediately be
fulfilled from stock) and there is no budget restriction for service parts.
Moffat [192] provides a brief summary of a Markov chain model for ana-
lyzing the performance of repair and maintenance policies of aircraft engines
at the Royal Air force.
Van der Laan [266] describes the remanufacturing chain of engines and
automotive parts for Volkswagen. It is somewhat similar to the engine re-
manufacturing case with Mercedes Benz in the previous section (see Driesch
et al. [85]).
A special example of service returns is the one described by Toktay et
al. [256] on Kodak’s single use camera. Customers return it, so they can
develop the film. Printed circuit boards for the production of these cameras
are either bought from overseas suppliers or remanufactured from the cameras
returned by the customers via photo laboratories. The issue is to determine
a cost-efficient order policy for the external supplies. Major difficulties arise
from the fact that return probabilities and market sojourn-time distribution
are largely unknown and difficult to observe. The authors propose a closed
queuing network model to address these issues. They assess the importance
of information on the returns for the control of the network.
De Brito and Dekker [59] investigate the distribution of the return lag, i.e.
the time between the purchase and the return of an item for a spare parts
warehouse at a petrochemical plant.
End-of-use returns (1 case)
This return reason concerns items that are only temporarily with the user.
The product may e.g. be leased or rented.
Rudi et al. [222] discuss the product recovery actions of the Norwegian na-
tional insurance administration. This public entity retrieves no longer needed
wheel chairs, hearing aids and similar products provided to people with hand-
icaps. They assess how many are needed to meet all demands.
End-of-life returns (2 cases)
Fleischmann [101] describes the dismantling of computers at the end of their
life-cycle into useable spare parts with IBM. This source nicely combines
with return obligations and it is a cheap source for spare parts for systems on
which one does not want to spend too much. The problems identified were a
lack of knowledge of the content of the computers, as well as, an insufficient
information system to handle the operations.
Klausner and Hendrickson [154] develop a model to determine the optimal
buy-back amount to guarantee a continuous flow to remanufacturing power-
3.7. Case studies on Planning and Control of recovery activities 99
tools. The authors apply the model to the actual voluntary take-back program
in Germany.
• Functional returns,
• Commercial returns,
• Service returns,
• End-of-use,
• End-of-life
Part of the planning and control of product recovery concerns the planning
and control of supply of goods to be recovered in which incentives play an
important contextual role. This important aspect has already been dealt with
in subsection 3.5. In this subsection the incentives and their effect on supply
and acceptance are assumed to be given.
Planning and control of recovery activities is strongly related to inventory
management, the topic of the previous section. The latter includes the lev-
els triggering recovery activities. Hereafter it is assumed that the inventory
strategy has already been decided on. What are left are decisions concerning
the planning of activities, such as on lot sizes, re-processing priorities and
scheduling.
The 23 case studies on planning and control of product recovery activities
that we found in the literature (see Table 3.8) can be subdivided into case
studies dealing specifically with:
1) collection for recovery (13 cases), and
2) recovery itself (9 cases).
The cases are succinctly presented in Table 3.7.
[260] dist.items recycling other mater. households, municipalities specialized Metal in- Stichting legislation
dustries
(Europe) (tin plate) (tin) etc. player
[270] other mater. recycling other mater. construction specialized manufacturing corp. citiz.
(Europe) (construction) firms players leftovers legislation
[274] see Table 3.4
[282] see Table 3.4
101
102 Chapter 3. Reverse Logistics: a review of case studies
Bartels [17] describes the Dutch nation wide collection and processing of
disposed batteries. Among others, attention is paid to the collection of batter-
ies at municipality collection points. These depots call one of the contracted
collectors to collect the batteries, what has to happen within one month.
Van Donk [270] describes the system set up by Nelis Utiliteitsbouw B.V.,
a Dutch construction company. The system has as objective to raise the level
of reuse of different types of materials by separating them at the building
locations. Among other things, attention is paid to the number and sizes of
containers used for collection. Whenever at a building location it is expected
that a container will be filled soon, a recycling company is called who replaces
the filled container by an empty one.
Van Notten [274] describes the recovery of glass in The Netherlands. The
bring and pickup systems for the collection of glass scrap from households
are discussed, including the sizes of the containers used and the collection
scheme, usually being once a week.
Schinkel [225] describes the Dutch nation wide system for the recycling
of gypsum. Attention is paid to the actual collection of gypsum via special
containers and bags.
’T Slot and Ploos van Amstel [243] describe the pilot project in the region
of Eindhoven, the Netherlands preceding the introduction of a nation wide
system for the collection and processing of discarded white and brown goods.
Among others attention is paid to the collection scheme at households (fixed,
once per month or quarter), and the collection frequency at sales points of
white and brown goods.
Ubbens [260] describes the recovery of metal from metal packaging mate-
rials in The Netherlands. Among others attention is paid to the number and
sizes of special containers for collecting from households.
Wijshof [282] describes the system setup by Rockwool Benelux in the
Netherlands for the collection and processing of rockwool production scrap
and waste, as well as for the rockwool disposed after use. Among others
attention is paid to the sizes of the bags that are used for collection, and the
number of bags that has to be filled before a third party is collecting them
for Rockwool. The disposer has to contact the third party to do this.
Simons [229] describes the recycling system set up by Trespa International
B.V. This company is a producer of sheets made from resins and wood fibers,
which are used in the building industry. The recycling system was estab-
lished to recycle(or alternatively to incinerate) these sheets, or parts of them.
Attention is paid to the collection of leftover sheets at building sites. These
leftovers are put into containers supplied by Trespa. The customer lets Trespa
know when a container is filled. Empty containers replace filled containers
3.7. Case studies on Planning and Control of recovery activities 103
when new Trespa sheets are delivered to the customer. The reusable pallets
used for the distribution of the Trespa sheets to the customers are collected
by third party logistics service providers (3rd LSP’s).
Bakkers and Ploos van Amstel Jr [14] describe the recycling system setup
by Ortes Lecluyse, a Dutch producer of PVC window blinds. Attention is
paid to the sizes of the containers used for collection and to the frequency
for emptying these containers. The containers are located at their direct
customers, and they are collected once a week, when new window blinds are
delivered.
Recovery itself (9 cases)
Two cases have been found on disassembly that deal with the sequence in
which products should be disassembled as well as the method and degree
of disassembly, i.e. the choice between destructive and nondestructive dis-
assembly and the extent of the disassembly. Krikke et al. [165] discuss the
disassembly of PC monitors, where it appears difficult to determine in advance
the level of disassembly. This is due to the heterogeneity of the products to
be recovered. Kobeissi (2001) determines the optimal disassembly plan for
washing machines.
Bentley et al [22] mention that Morrison-Knudsen uses MRP II to plan the
remanufacturing of subway/transit overhaul, but the authors do not explain
exactly how. The latter also holds for Robinson [215] who mentions the use of
MRP by Detroit Diesel Remanufacturing West, that remanufactures Detroit
Diesel engines.
Driesch et al [85] describe the car engine recovery network set up by
Mercedes-Benz For Europe, including the actual planning and control of the
recovery activities in the plant in Berlin. Among other things it is mentioned
that the disassembly, cleaning, test, remanufacturing and reassembly activi-
ties are dealt with in lots, and that the number of engines that are disassem-
bled is related to the number of reconditioned engines that are reassembled.
No further details are given, nor is explained how these lot sizes have been
determined.
Guide and Spencer [124] and Guide and Srivastava [125], [126] discuss
a method for rough cut capacity planning to the Air Force overhaul de-
pot. Guide and Srivastava [127] discuss a method to determine the inven-
tory buffers between the disassembly and the remanufacturing shop, and the
inventory buffer between the remanufacturing and the reassembly shop.
Thomas Jr. [249] mentions that the Pratt Whitney Aircraft remanufac-
turing facility in West Virginia uses MRP to schedule inspection and rebuild
of military and commercial aircraft engines. The batch size is one because
104 Chapter 3. Reverse Logistics: a review of case studies
• recovery (9 cases)
- separate recovery (Krikke et al. [165], Bakkers and Ploos [14],
Bentley et al. [22], Robison [215], Guide and Spencer [124]; Guide and
Srivastava [125]- [126]-Guide and Srivastava [127], Thomas Jr, [249],
Spengler et al. [234]).
- recovery combined with production (Gupta and Chakraborty [134],
Teunter et al. [246]).
Quite a number of planning and control concepts for product recovery have
been presented in academic literature. However, the supply of recoverables
3.8. Case studies on IT for Reverse Logistics 105
Manufacturing (2 cases)
Regarding the phase of product development and manufacturing there are two
variables to consider within the what dimension: material content and product
structure. The materials that are used and how they are combined determine
the degree and the type of a potential recovery once the product is at the
end of its life. Marking parts with manufacture identification are also helpful
when a product has to be pulled out of the market due to defect, i.e. in case
of product recalls (see Smith, 1996). Many companies have already in place
product development programs encompassing design for the environment, for
recovery, for disassembly, and so on: generally called as Design for X, or just
DfX. This is the case for Xerox Europe as reported by Maslennikova and Foley
[183]. Xerox has an extensive Design-for-the-Environment program in place.
The design of each new component has to be accompanied with instructions
for the end-of-use.
106 Chapter 3. Reverse Logistics: a review of case studies
Nagel and Meyer [201] report real software development by the German
recycler Covertronic to read the configuration of a computer and to compute
costs and revenues of subsequent recovery. Based on this, an appropriate
bonus is offered to the final user when the computer is returned. Covertronic
operates this software in tandem with Vobis, a large computer retailer in Ger-
many. Another technology available is the so-called Electronic Data Loggers
(EDL, see also EUREKA, 2003). These devices are able to store data on
physical parameters, which can be retrieved later. The idea is to put them
into products or equipment (as is done for some coffee machines) and to reg-
ister information about heat or other parameters as they are used. Thus, at
the point of recovery, one could make use of this information to decide which
destiny to give to a certain product without first investing resources in disas-
sembling and testing components. Klausner et al. [155] have investigated the
benefits of collecting information via this chip technology in electric motors.
Likewise Simon et al. (2001) apply both steady state and transient models to
evaluate the benefits of using a data logger in washing machines.
Table 3.10: Case studies: IT tools, requirements and benefits for reverse
logistics
Figure 3.1: IT support for Reverse Logistics in different phases of the life-cycle
of the product.
3.9. Overall insights 111
- Among the return flows that may occur during manufacturing, there are
three cases of manufacturing leftovers, and two cases of manufacturing
by-products. They are all associated with materials or chemicals and
therefore the corresponding recovery option is recycling.
- The B2C commercial returns are associated with re-sale and with direct
re-use. The latter is a form of internal returns, as the customers belong
to the same organization as the supplier of the products.
- Service returns are mainly associated with repair, and to a lower degree
refurbishing, and remanufacturing. Let us recall that service returns
occur in the first place, because customers need it to be serviced. This
usually means ‘restore it to working order’.
112 Chapter 3. Reverse Logistics: a review of case studies
Table 3.12 exhibits the cases organized by driver vs. recovery option.
114 Chapter 3. Reverse Logistics: a review of case studies
- There are not so many cases where the driver is corporate citizenship,
but all of them appear consistently associated with recycling. They can
be divided into community services and private initiatives.
2. provide a reference guide for researchers that look for case support.
This review was also a means to improve the quality of the framework (Chap-
ter 2). Both projects were carried out simultaneously and in an interactive
way. This means that on the one hand, the case studies review is a means
to ground the framework on empirical evidence, and on the other hand, the
framework is a means to further analyze the case studies. The analysis of
the case studies allowed us to establish relations between attributes of reverse
logistics. We come back to this later in this section.
We presented the case studies according to the following decision-making
focus: Network Structures, Relationships, Inventory Management, and Plan-
ning and Control. We remarked particular issues and latent questions, for
which we proposed topics for future research. For each group, some of the
aforementioned questions gain a dominant role, as summarized below. Fur-
thermore, there was an overview of Information and Technology (IT) for re-
verse logistics.
Reverse Logistics Networks
The section on Reverse Logistics Network Structures was organized around
the typologies on the how and the who (see Section 2). In more detail, we
presented cases for
Here, most of the cases fell under ‘Re-distribution’ and ‘Recycling - Public
Networks’. Only a few cases relate to private networks, but at this time we
do not know to which degree private networks for recycling are successful.
Reverse Logistics Relationships
The cases report quite different incentive tools to stimulate/enforce a certain
behavior of other players in the supply chain (see Section 3.5):
3.10. Summary and research opportunities 117
• Deposit fees
• Trade-in
• Acquisition price
• Power
• Environmental responsibility
• Social responsibility
Some incentives are also part of sales contracts, while others require the cus-
tomer to buy another product in exchange. There are also tools that are not
directly coupled to a selling activity like a gift to a non-profit organization.
Furthermore, it seems that only deposit fees are specific for product recov-
ery. The other mentioned tools are also used to attract or keep customers in
general.
Inventory Management for Reverse Logistics
We have grouped the presentation of the cases according to the why-returning
typology. The cases covered:
• Functional returns,
• Commercial returns,
• Service returns,
• End-of-use,
• End-of-life
We did not find cases for all the return reasons. Omissions can mainly be
explained, because some return reasons are treated in different contexts, like
production planning (see Section 3.6).
One of the complicating factors in Inventory Management is the uncer-
tainty in the quality of reverse flows. Many have defended that product data
are essential for the efficient handling of returns. This offers various research
opportunities (see the next section).
118 Chapter 3. Reverse Logistics: a review of case studies
• recovery
- separate recovery
- recovery combined with production
• Manufacturing
- dfX
- labels
• Distribution
- software
- track & tracing
• Customer
- software
- decision support systems
For each of the above decision-making areas, some of the dimensions of the
framework (see Chapter 2) are predominantly important (see Sections 3.4–
3.8). We summarize the predominant dimensions per decision-making area as
follows
Besides the analysis per decision-making area, we also presented the cases
organized by return reason (why-returning) vs. recovery option (how ), and the
cases organized by driver vs. recovery option (see Section 3.9). This analysis
revealed some relations and issues. For instance, end-of-life returns appear
to be highly correlated with recycling. If products or their modules would
be designed for remanufacturing, however, remanufacturing would likely be
more attractive, even at the end of life. The main driver for recycling is
legislation. Actually, current legislation does not seem to be able to stimulate
other forms of recovery. However, if legislation would also pro-actively focus
on product design issues, rather than dealing with recovery in a reactive way,
other recovery options than recycling would likely be more stimulated.
The majority of the case studies deal with one aspect of a real reverse
logistics situation but they do not give the overall business environment, which
makes insights rather one-dimensional. Thus, there is a need for conducting
3.10. Summary and research opportunities 121
more integral case study research, by mapping the business context together
with more broad information on critical factors, trade-offs and implications.
Besides this, the lack of theory for reverse logistics (see Dowlatshahi, 2000)
or even for supply chain management (Croom et al., 2000) adds to companies’
inability of knowing what matters in reverse logistics. Therefore the devel-
opment of theory should be on top of the research agenda to support reverse
logistics decisions.
Chapter 4
Return Handling:
decision-making and
quantitative support
4.1 Introduction
Return rates can be very high and very costly if not handled properly (see
Meyer, 1999 and Morphy, 2001). In spite of this, some managers have dis-
regarded product returns or they handle returns extemporarily (see Meyer,
1999). The fact that quantitative methods barely exist to support return
handling decisions adds to this. In this chapter those issues are bridged, as
we
With respect to the second item, we often depart from existing quanti-
tative models on general material handling. This is because of the lack of
quantitative methods dedicated to return handling.
123
124 Chapter 4. Return Handling: decision-making and quantitative support
• Receipt,
• (Interim/Stock) Storage,
• Shipping.
Here we do not consider the last process in detail, since shipping is similar
to forward flows. In general, operations can differ per return type (see Chapter
2 for a description of return processes and operations). For instance products
that come back in an as-good-as-new state can be restocked to be sold again
(see De Brito and Dekker, 2003), while end-of-life products may only need
interim storage until they are sold to a recycling company.
Material handling is among the most recent research issues within reverse
logistics, which in itself is a relatively new topic. Therefore, material handling
aspects (e.g. receipt, and storage) have not been dealt with in the literature
in great detail.
Yet, the coercion of re-use and recycling quotas in Europe (see EUROPA,
2003) has served as impetus for specific research on subsequent consequences
for return handling. For instance, Anderson et al. (1999) have investigated
how firms are coping with EU legislation for packaging recovery and Fernie
and Hart (2001) have considered the required assets to carry out the European
packaging regulations.
Furthermore, very recently, De Koster et al. (2002) investigated and dis-
cussed the return operations of nine retailers. This research is also reported
in Chapter 5.
the customer. This also holds for the delivery cost, unless the customer buys
at least one item. Thus, to suggest multiple sizes may still lead to lower costs
for CTC than when the customer places multiple orders of one unit each,
keeping only one of them.
The home delivery of customer orders is outsourced to a Third Party
Logistics Provider (3PL) with a very dense network. When a customer wants
to return an item, CTC informs the 3PL, which schedules the pick-up in a
route carried out in the area of the customer (who-actors). If such a route is
not planned yet, the pick-up is delayed, or the customer can decide to bring
it to a nearby post office and send it back herself. Pick-ups go back again via
the sorting centers with large trucks to CTC. The same trucks are used for
pick-ups of the new orders at CTC’s warehouse.
The return handling operations of the warehouse of fashion and small
appliances is further described in more detail. The focus is on collection,
inspection and recovery (storing for re-sale) (how-processes).
• The forward storage differs from the regular receipts. For regular re-
ceipts, one product carrier (usually a pallet) consists of one product.
Returns on the other hand are regularly brought to the storage area in
rolling bins.
• long-term decisions
• medium-term decisions
• short-term decisions
Outsourcing
In the illustrative case, CTC keeps the warehousing operations in-house. In
this case, outsourcing would be difficult since the activities take place within
the warehouse and are closely related with order picking and storage activities.
A determinant factor is whether, or not, the return process can be clearly
separated from the forward process. If so, return handling may be out-
sourced. Examples include Albert Heijn (the return warehouse in Pijnacker,
the Netherlands) and Sears and Kmart in the US, where the returns are han-
dled by Genco (see De Koster and Neuteboom, 2001; Chain Store Age, 2002).
Other determinant factors are the value and type of product as well as the
availability of experienced third parties. At this moment such companies are
emerging. Examples include Genco and Universal Solutions Incorporated (see
e.g. Chain Store Age, 2002). The advantage of outsourcing is that one can
focus on its own competence and let other matters to proper professionals.
On the other hand, when outsourcing, a company will always lose a certain
degree of control over the return handling operations.
4.4. Return Handling: a framework of decisions 129
Long-term decisions
• Outsourcing
Medium-term decisions
• Integrated operations
• Inventory Management
• Information Systems
Short-term decisions
- route selection
Integrated Operations
Here we consider mainly two sets of decisions,with respect to i) return policy,
and ii) reusable packaging.
Actors in the chain are assigned with responsibilities for returns. In the
case of chain stores, either a central facility (often the distribution center)
collects and processes the products and materials that have been returned
from the stores, or the stores take care of it themselves.
According to IGD (2002), in the UK all major food retailers recycle pack-
aging materials in a central facility: either a distribution center or a separate
recycling unit. Actors in the chain also have to establish whether different
types of returns incur different levels of accountability. For instance, the man-
ufacturer takes the responsibility for all the processes related with end-of-life
returns but no responsibility for reimbursement returns.
Another issue to decide upon is the rules for the return policy. For in-
stance, stores have to know which products can or must be returned to the
warehouse, in which situations, or how to grant permission for this. In the il-
lustrative example, the mail-order-company does not have much freedom with
respect to the return policy, as it is a legal requirement to allow for returns.
The urge to reduce packaging materials leads to the decision whether,
or not, packaging materials are going to be replaced by reusable packages.
Reusable packages will demand a higher initial investment, but have the in-
herent benefit of the repetitive use. Many industries choose to reduce pack-
aging waste by using standardized boxes (Schiffeleers, 2001), or by replacing
packaging materials by other materials involving less material handling.
Some retailers opt to start recycling their own packaging materials. Albert
Heijn, for example, recycles wrap foil into plastic bags, integrating the forward
and reverse flows for a practical purpose. Yet, this demands changes in its
operations as follows. Stores have to separate the wrap foil, to put it in roll
cages, and store it until collection. After recycling by a third party, bags are
re-sent to the warehouse to be integrated with the distribution.
4.4. Return Handling: a framework of decisions 131
Inventory Management
Returned products may have a quality status that differs from new ones.
Depending on the status and the timing, they may be, or not, sold in the
same market. Both newly supplied and as-good-as-new returned merchandize
are going to be stored for future sales as long as the season runs and taking
into account the shelf life of the product. The two streams can be stored
separately or the merchandize can be consolidated in the same location.
In the case of CTC, returned items are stored together with new mer-
chandize. In the comparative analysis of Chapter 5, other retailers than mail-
order-companies have mixed and hybrid storage policies. For instance, one
retailer would first store returns at a separate location and consolidate them
only when the location’s capacity would be exceeded. The analysis led to the
conclusion that separate storage policies are mainly found among retailers
that wish for a high degree of control over returns. Returns can be consoli-
dated if the future market is the same as for newly supplied merchandize. The
‘future market’ is also a critical factor for other returns than the ‘as-good-
as-new’ ones. Unsold products are usually consolidated in interim storage
locations per vendor or potential ‘customer’. A well-known example is unsold
books that go back to their respective publishers. End-of-life returns are also
usually separated and held together by potential brokers.
Information Systems
One has to determine which information system is going to be used to register
product returns. Kokinakki et al. (2004) examine the overall needs and ex-
isting supporting technology for managing information in the reverse logistics
context.
Commercial software particularly designed for supporting return handling
is lacking (Caldwell, 1999). The commonly used ERP packages generally
lack the ability to properly deal with returns (De Kool, 2002). At this stage
decision-makers may consider the in-house development of dedicated software.
This has been the case at CTC and Estée Lauder (see Meyer, 1999). In the
latter case, the specialized software system checks returns for expiration date
and damages, speeding up return handling. Besides this, the software is linked
to an automatic sorting system, which has lowered labor costs.
In general, the type and the horizon of information to be registered has
to be determined, as well as how decisions with respect to returns can be
supported. Also attention can be given to potential abusive returns (see
Schmidt et al, 1999) and how this affects warehousing operations.
In the case of CTC, though law enforces accepting returns, returned mer-
4.5. Models and research opportunities 133
chandize is first checked and only then it is decided whether or not the client
should be credited for it.
The list of the main research areas in warehousing with respect to return
handling can be drawn from the previous section (see also Van den Berg and
Zijm, 1999). For information systems for return handling, see Kokkinaki et
al., 2004. Models for the remainder of the topics are now discussed. For a
more detailed discussion, see De Brito and De Koster (2004).
Outsourcing
Literature on process outsourcing is mostly of a qualitative or quantitative em-
pirical nature. Although much literature deals with outsourcing of warehous-
ing and transport to logistics service providers (see for example Rabinovich
et al., 1999; Van Laarhoven et al., 2000), academics have not thoroughly
addressed the outsourcing decision of return handling so far. Among the ex-
ceptions are the works by Krumwiede and Sheu (2002) and Meade and Sarkis
(2002). In the first, a model is presented to aid third-party logistics providers
to decide whether, or not, to enter the reverse logistics market. Meade and
Sarkis (2002) address the selection of third-party logistics providers. The au-
4.5. Models and research opportunities 135
thors claim that the factors to take into account when selecting a third-party
reverse logistics provider, differ from traditional factors for supplier choice.
• ch , handling/warehousing costs,
• y, quantity returned,
For the retailer, the decision variables are t, csc , crc and p, while ch , crh are
input variables, and x and y are output variables.
The utility functions of customers i= 1,..., m, here identified as ui will
depend of factors, such as:
Naturally, customers will mostly prefer low prices, a long return period,
high quality products, and low shipping charges. Based on these factors, each
customer i decides on
All the actors involved intend to maximize their utility function. The
retailer is the leader as he/she sets a priori some of the parameters, such as t,
p, csc and crc . In turn, customers will react to the values of these parameters
and maximize their utilities.
The problem can be written in the following general form:
maxp,t,csc ,crc Ur (p, t, csc , crc ; y, x, ch , crh )
s.t.
y = summi=1 argmax ui (yi ; p, t, xi , q, csc , crc )
x = summi=1 argmax ui (xi ; p, t, yi , q, csc , crc )
xi ≤ yi
Summing up, for a given strategy that the retailer may choose, customers
will have a ‘best’ strategy to follow. The retailer has to anticipate these
reactions while setting the decision variables.
The aforementioned model gives a holistic approach to return policies by
giving plenty of room to incorporate multiple critical factors. The format of
the problem resembles a Mathematical Programming problem with Equilib-
rium Constraints (MPEC), see Luo et al., 1996.
The MPEC is closely linked to the Stackelberg game-theoretical models
(see e.g. Debo et al., 2004 on coordination of closed-loop supply chains).
Solving the MPEC, demands first proper estimation of the utility functions
and inherent relations between individual factors. The following literature
on return policies can assist on this. The model by Hess et al. (1996) com-
prises price, the value that the product has to the consumer, and the ship-
ping costs. The authors infer from the results that the seller has an incen-
tive to set a non-refundable charge to avoid opportunistic behavior and that
higher prices will have higher non-refundable charges. Moorthy and Srini-
vasan (1995) investigate the role of return policies in signaling quality (e.g.
customers may associate a priori high quality products with tolerant product
policies). The authors consider the following variables: price, matching prob-
ability (between customer’s wishes and product), depending on quality and
various costs both for the retailer and for the costumer. Somewhat opposed
to Hess et al. (1996)’s point of view, Moorthy and Srinivasan (1995) suggest
that high quality sellers (in principle associated with high prices) should con-
sider taking up buyer’s transaction costs. This puts into evidence the need
for more research in this area. Davis et al. (1998) have specifically computed
the optimal level of ‘hassle’ for return policies. They included factors such as
the trial value of the product. They concluded that a retailer tends to offer
a low-hassle return policy when the product cannot be consumed during the
trial period, when there are opportunities of cross-selling, and the returned
138 Chapter 4. Return Handling: decision-making and quantitative support
merchandize has high salvage value. Though in these references, the maxi-
mum contractual return period has not been included as a decision variable,
the references are still helpful to draw relations between other variables.
Furthermore experiences similarly to the ones described by Wood (2001)
can be conducted to tune the parameters’ relations. Wood (2001) carried
out experiences with undergraduate students for two types of return policies:
lenient vs. restricted. The author examined the deliberation time for the
decisions of 1) order, and 2) keep-or-return. The author further examines
the consumer’s evaluation of quality and the likelihood of continued search
while waiting for the product. The study shows that continued search is more
probable in the case of restricted policies rather than lenient policies. One
can judge this to be contradictory. Yet, the author explains it by defending
that product ownership is more a perception than the factual possession.
Concluding, the point is that setting a return policy is a complex matter
because of the many hidden elements that can influence profitability. Quan-
titative support on the topic is more than welcome.
Inventory Management
If return rates are high, such as in distant selling businesses, it becomes nec-
essary to manage return stocks explicitly. One can also look at this from a
completely different perspective: remote sellers are overselling to customers
that return merchandize (and possibly underselling to customers that do not
return merchandize).
One can think about making two categories of customers: the ones that
(systematically) return merchandize vs. the ones that do not. Or better, to
4.5. Models and research opportunities 139
discriminate between less and more profitable customers taking into account
purchased and returned merchandize.
The above is an obvious simplification of reality since many other cat-
egories can be distinguished. For instance, catalog companies carry large
amounts of historical customer data that can be employed to draw the profile
of each customer class.
Existing inventory models with priority customers can be stretched to
this new application (see Kleijn and Dekker, 1999). Research has showed
that ‘... in some cases it is optimal to ... reserve inventory for possible orders
from higher-margin customers’ (Cattani and Souza, 2003). In other words, it
may be optimal to reserve inventory for customers that do not systematically
return merchandize. This nurtures confidence in the opportunities that this
sort of models can offer to retailers like catalog companies. Return-handling
costs can be explicitly utilized to draw the line between the two classes. In this
way, return-handling costs are plugged in explicitly, bringing more realism to
inventory management with product returns.
There are many other issues on inventory management with product re-
turns for instance in remanufacturing settings. Recent reviews can be found
in Dekker et al. (2004).
Information systems
On this we refer to Kokkinaki et al. (2004).
140 Chapter 4. Return Handling: decision-making and quantitative support
Table 4.3 summarizes the research opportunities and the literature that
can be supportive for medium-term decisions.
size is, the more efficient the storage process becomes, while on the
other hand the buffer space may become overcrowded and the stock is
not available in time.
• Storing returns versus order picking: how to sequence and route both re-
turn storage with order picking? In many occasions, return job schedul-
ing issues play a role, since picks can only be carried out when the
(returned) products are at their location (this is the case at CTC, see
section 4.3). On the other hand picks are much more urgent, because
of due times for shipment. This problem has received no attention from
researchers so far.
Table 4.4 summarizes the research opportunities and the literature that
can be supportive for short-term decisions.
In conclusion, there is a shortage of quantitative models to support return
handling decisions. At the same time, there are many opportunities to extend
existing forward models or to initiate new research paradigms. Presumably,
these quantitative models will not be straightforward and more has to be
learned on return processes before they can be developed and implemented
successfully.
• Long-term decisions
144 Chapter 4. Return Handling: decision-making and quantitative support
• Medium-term decisions
• Short-term decisions
Note that the decisions cannot be taken in isolation, because the many
interdependencies.
Explicit models, to support the return handling decision-making process in
the warehouse, have been largely ignored up to now. For a number of research
areas, we highlighted in Section 4.5 how forward models can be extended, or
how new models can be launched, to include return handling. We identified
several research gaps that can be turned into a research agenda, as described
next.
Return Handling: an
exploratory study
5.1 Introduction
According to the Material Handling Industry of America (MHIA, 2002), ma-
terial handling is the movement, storage, control and protection of material,
goods and products throughout the process of manufacturing, warehousing,
consumption and disposal. The focus is on the methods, mechanical equip-
ment, systems and related controls used to achieve these functions, usually
internal, within the company (see, for example, Tompkins et al., 1996). Ac-
cording to research of ELA (1999), 7.7% of the expenses of 500 interviewed
European companies consists of logistics costs, of which 2% is in warehousing
and 3.1% is in transport (1.2% administration and 1.4% inventory costs).
Return handling is even more costly. In some businesses return rates
can be over 20% (for example in the catalogue industry and online sales),
and returns can be especially costly when not handled properly (see Meyer,
1999 and Morphy, 2001). As reported by O’Neill and Chu (2001), Forrester
Research concludes that in 1999 the value of returned goods purchased online
147
148 Chapter 5. Return Handling: an exploratory study
was 600 million US dollars, and the cost of processing them was $468 million.
On top of this, this year, these numbers are likely to augment steeply.
Return flows affect all the actors in the supply chain. Figure 5.1 illustrates
those flows, where the flows with origin at the consumer are represented in
more detail. Used products may enter the reverse chain when collected to be
repaired, refurbished, remanufactured or recycled (see Chapter 2 for more on
recovery options). Next to used products, packaging and waste are sometimes
moved upstream between the chain actors. In addition, take-back agreements
between parties result in reverse flows of non-used products. The focus of this
chapter will be on retail logistics. In this case the reverse flows are mainly
due to commercial agreements or obligations towards suppliers or customers,
i.e, B2B and B2C commercial returns (see the framework in Chapter 2).
The systematic study of return flows has gained increasing attention, either
with respect to manufacturing or retail logistics (see RevLog, 2003). In spite
of all the literature dedicated to return flows (see Chapter 1), the details of
5.2. Handling returns 149
retail return operations and financial aspects of storage, handling and trans-
portation have been overlooked. Some exceptions are the studies by Beullens
et al. (1998), Dethloff (2001) and Beullens et al. (2004). These contributions
are in the area of vehicle routing when both forward and reverse flows are
taken into account. Yet, in the retail environment, the studies are practically
absent. As put by Tibben-Lembke and Rogers (2002): “Although much has
been written about many specific aspects of reverse logistics, or specific ac-
tivities, the collection and disposition of reverse logistic product, in the retail
context have been largely ignored.” Tibben-Lembke and Rogers (2002) pro-
vide an overview of overall differences between forward and reverse logistics
for retailers. The authors remark that the reverse process is less transparent
and accordingly reverse logistics costs are less visible than in forward logistics.
In this chapter we consider the handling of return flows and its relation
with forward logistics. The factors contributing to the decision whether or
not to combine inbound and outbound flows during the handling process of
product returns are investigated. That is done by comparing nine retailer
warehouses. This leads to the identification of key factors contributing to the
different practices. The analysis brings further insights about the complicat-
ing issues, possible simplifying solutions and practical implications. Finally,
propositions are put forward feeding future studies on return handling effi-
ciency. The analysis and results were reported in De Koster, De Brito and
Van Vendel (2002).
The remainder of the chapter is structured in the following way. Sec-
tion 5.2 reports relevant operational issues regarding the handling of returns.
Subsequently, Section 5.3 presents the cases and the methodology. After that,
Section 5.4 analysis the nine case studies and compares them. The discussion
and implications are put forward in 5.5, and Section 5.6 is dedicated to overall
conclusions, recommendations for practice and research opportunities.
In the first stage companies have to decide if they are going to simultaneously
pick up returns and distribute new goods. The trade-off here is between the
5.3. The case studies: brief description and design 151
also increasing its role as a market channel. As case candidates the main
players in the Netherlands were elected.
In the case of food-retailers however, also all national players have full-line
regional warehouses with assortment and sizes comparable to regional players
(see De Koster and Neuteboom, 2001). Thus, for this study of warehouse
operations, it is indifferent to choose national or regional players in the food
sector.
In the first stage of the methodology design, more companies were con-
tacted by phone in order to evaluate the feasibility of the research. Data
availability and willingness to cooperate during the planned research period
were decisive factors on whether, or not, to include a concrete case in this
study. In total nine retailer warehouses became suitable for research. In ad-
dition to detailed interviews at each distribution center with logistic and other
specialist managers, field surveys were carried out on site to gain an appreci-
ation of the issues involved. After that, phone calls followed to clarify aspects
when necessary. Subsequently, interviewees had the opportunity to check the
information collected. The field research took place in 1999/2000. Informa-
tion about the handling process (transport, receipt and storage regarding each
warehouse) was gathered.
In addition and to facilitate the understanding of the conditions in which
decisions are taken, the following additional data was collected: type of prod-
uct and materials being returned (what-type, see Chapter 2), return policy,
and return volume. Moreover, an estimative of the space and manpower as-
signed to return handling, as well as the associated costs are given. This data
will help as a criteria to evaluate the performance of the retailers, with respect
to return handling (see 5.5). Below we list all the elements.
Contextual factors
• Type of returned product or material (goods, carriers, materials)
• Return volume (per return flow, and compared with total outgoing flow)
The process
(focus: separation vs. combination of reverse and forward flows)
• Space for receipt and storage (the area devoted to return handling)
The costs of stocking and handling returns were estimated on the basis of
the space used for return handling and storage processes. The estimation
was carried out as follows. In the case there were areas dedicated to returns,
these areas were simply measured. The same was done when return stor-
age was combined with outbound storage. Next, the yearly facility costs for
returns were obtained by depreciating the total investment costs of the facil-
ity in 30 years and taking a part of this amount proportional to the space
for returns. In addition, personnel costs were considered, with an average of
approximately 27,300 annual euros per employee (this is an estimated value
based on the salaries in the Netherlands, 2002). These are not the total costs
of handling returns, since transportation costs and inventory holding costs
are not included. However, building/renting the warehouse and manpower
costs represent the large slice of total costs (presumably above 50% and 25%
respectively, see De Koster, 1996). In addition, substantial investments in
information systems for returns usually have to be made (Olsen, 2000; Linton
and Jonhston, 2000), which have a much shorter depreciation period than
30 years. Finally, it is very difficult to include costs of internal transporta-
tion personnel (for instance forklift truck drivers), since they are not solely
dedicated to return handling. In the next section and for clarity purposes,
information on other particularities, retailer specific, or directly related to the
handling of product returns is added.
goods, from dry groceries, dairy products, beverage and meat, to vegetables,
fruit, and frozen products have to be stored in the warehouse.
FR1 has one central distribution center (DC). The national market share is
about 2%, and the 30 supermarkets are served from the DC. The supermarkets
are totally owned and exploited by the FR1 organization. The majority of
the 8,000- 9,000 stock keeping units (SKUs) are mainly shipped to the 30
supermarkets via the DC. Fresh dairy products, bread and cheese are directly
shipped from the suppliers. The distribution center of FR1 deals with the
following what-type of returns: i ) consumer goods (supermarket stock), ii )
distribution items (various carriers such as roll cages, crates, pallets), iii)
other (waste) materials (such as paper and plastic).
The food retailer FR2 is also a regional chain with a single DC. The na-
tional market share is 1.4% and the 30 supermarkets are served from the
DC, including the bread and the meat that are manufactured in in-house in-
tegrated factories. In total, this supermarket organization deals with about
11,000 SKUs. FR2 deals with return types identical to FR1 i.e. products, dif-
ferent carriers and other (waste) materials. The warehouse has two buildings,
one for cold store, return handling and waste, and the other for the remaining
activities including bread and a meat factory. The food retailer FR2 deals
with the same type of returns as FR1 (see previous paragraph).
FR3 is actually a wholesaler with about 500 franchised supermarkets, for
which the operations of storage and distribution are similar to those of FR1
and FR2. The national market share is 10.6% with an assortment of 12,000
products including tobacco and cosmetics. FR3 has several warehouses. For
this study, the newest warehouse is considered, from which 134 supermarkets
are served. FR3 receives back few products and little waste material because
the supermarkets are responsible for disposing the packaging materials and
waste. If the supermarkets wish the DC to handle it, they have to pay for
it. Therefore, the returns are mainly product carriers. The warehouse has a
two-floor structure, with the top floor dedicated to freeze and cold storage.
Table 5.1. shows quantitative data concerning the return flows (expressed
in roll cages) at the three food retailers. It is clear that the majority of
returns at the food retailers consist of empty carriers, e.g. empty roll cages
and crates (more than 60% of the returns in all cases). Actually, almost all
returns at FR3 are empty carriers because independent entrepreneurs have to
pay if they want the DC to handle their returns. Materials (like paper and
plastic) and waste handling is significant only at FR1 and FR2, both having a
policy to centrally collect and handle returns and waste. Furthermore, at all
food retailers, FR1, FR2 and FR3, return products have to be authorized to
obtain money restitution (see Chapter 4 on integrating operations, medium-
5.4. The case studies: analysis and comparison 155
Table 5.1: Outgoing and return flows (in roll cages, per week) at the food
retailers.
Description FR1 FR2 FR3
Outgoing flow 17,000 14,950 28,000
Returned
distribution items 6,500 38% 5,600 37% 8,400 30%
other materials 4,000 24% 3,000 20% 255 0.9%
consumer products 100 1% 100 1% 20 0.1%
Total returns 10,600 63% 8,700 58% 8,675 31%
term decisions).
Table 5.2: Outgoing and return flows (in roll cages, per year) at SC1, SC2
and SC3.
Description SC1 SC2 SC3
Outgoing flow 4,500,000 18,000,000 55,000,000
Total returns 630,000 14% 1,700,000 9.4% 4,000,000 7.3%
other two retailers is that SC1 does not have hanging garments. For the
other two retailers this requires special storage and handling systems such as
overhead conveyors (see Chapter 4, on warehousing internal transportation,
medium-term decisions). The main return decision is taken centrally by the
DC, giving the DC more control over the returns (see Chapter 4 on integrating
operations, medium-term decisions). For instance, the DC may decide that
packaging material is returned on Thursdays, product returns on another day
and so on. SC1 tries actively to find the best sales outlet for the products and
reallocates products to different stores. These are special stock adjustments,
which sometimes in practice are referred as to condensation returns. All the
DC’s have considerable amounts of product returns, varying between 7.3% to
14% of outgoing flows (Table 5.2).
temperature compartments. Usually there are three deliveries per day per
supermarket, giving opportunities to pick up the empty carriers. The re-
turns are received in both floors of the warehouse, while the empty carriers
are received through special dock-doors at the top floor. There is a special
shuttle truck that moves returns between the two storeys, to make sure that
the returns are handled at the proper dock. Crates are sorted and palletized
through an automated system. All transport is daily and self-executed. How-
ever, when excess capacity is needed, transport is outsourced.
later replenishment (small quantities) and for returns (Table 5.4). In order to
handle the large number of returns, each of the three mail order companies
uses dedicated software.
Food retailers
Table 5.5 exhibits quantitative data on the manpower and dedicated space to
handle returns in the warehouse as a percentage of total area and manpower
employed. In matters of space, FR3 needs almost the triple of area for the
returns than FR1, and one third of the space used by FR2 (Table 5.5). One
must recall that on the one hand FR3 deals with little waste and FR1 has
outsourced disposal, while FR2 integrates the treatment of bread and meat
waste. The absolute estimated yearly costs to handle returns are 304, 320 and
394 thousand euros respectively for FR1, FR2 and FR3. In percentages, these
correspond to 6.5%, 12% and 5.8% of the total warehousing costs. Recall that
FR1 has to handle somewhat fewer crates and bins than FR3, but much more
waste. FR2 handles less returns than FR1, no matter what type (see Table
5.1), but the relative costs are much higher. Costs per returned roll cage vary
between 45 and 90 euro cents, with FR1 at the low end and with FR3 closest
to 90 euro cents.
Table 5.5: Manpower (in FTE) and space (m2 ) at the retailers with stores.
Description FR1 FR2 FR3
Manpower in the DC 149 70 198
Manpower for returns 10 6.7% 7 10.0% 12 6.0%
Total DC area 15,000 35,000 43,000
Return area 770 5.1% 6,000 17.1% 2,108 4.9%
SC1 SC2 SC3
Manpower in the DC 50 240 ±50 temporary 170
Manpower for returns 5 10.0% ±8 ±2.8% 10 5.9%
Total DC area 15,000 45,000 33,000
Return area 1,850 12.3% ±4, 500 ±10% 3,000 9.1%
162 Chapter 5. Return Handling: an exploratory study
Figure 5.3: The process of handling returns, with and without returns.
Table 5.6: Simple estimation of the costs for mail order companies, with and
without returns in euros (see Figure 5.3).
with return without return
Forward Process
Receipt 0.15 0.15
Inspection/Sorting 0.15 0.15
Storage 0.15 0.15
Transport 1.50 1.50
Return Process
Transport 1.50
Receipt 0.15
Inspection/Sorting 0.15
Storage 0.15
Transportation paid by the customer −1.50
Total costs 3.90 0.45
164 Chapter 5. Return Handling: an exploratory study
when a return occurs, but due to the financial construction (the customer only
pays for transportation costs when he/she keeps merchandize), the “net cost”
increases by more than a factor 7 (from 0.45 to 3.90). These numbers are not
surprising as in many industries, moving products back from the customer to
the producer costs between 5 to 9 times more than moving the same product
forward (Stock and Lambert, 2001).
More costs are involved on top of those discussed above, as all the three
mail order companies had a separate module in the Warehouse Management
System dedicated to return handling. These systems demand substantial
investment costs since it is hardly found as a standard functionality. This
software helps to monitor returns as for instance the number of times an item
has been returned.
Reverse Logistics has been associated with high uncertainties on time, quan-
tity and quality (see Dekker et al., 2004).
The empirical research allows us to state that not only when, how much
and the state of products, but that also the product diversity is a central
source of uncertainty (see also conjecture P5). Moreover, one can expect
that different combination scenarios of those four factors are more or less
problematic for return handling. For instance more of the same, i.e. large
volume of similar type of products is likely to be handled more efficiently than
a group of products with very different characteristics.
Indeed, we could notice that all retailers had mechanisms to reduce the
aforementioned uncertainty while steering the return scenario as much as
possible. Every retailer with stores centralized the return authorization. Al-
though with limitations, this gives the possibility to determine the instant
(time) for certain types and amounts of returns (quantity, quality and diver-
sity) being collected. For example, a retailer may determine that only one
stream of waste is being returned, or that complaint returns are collected
alone on Thursday, and so on.
Mail order companies have somewhat less chance of reducing uncertainty,
especially the ones that use P.O. services. Yet, MO2 integrates the delivery
route with return pick-ups at customers. In this case, the customer phones
the retailer requiring a pick up, to which the retailer proposes the pick up
date. Although customers are entitled by law with the right of returning
products, the mail order companies formally restrict the return period from
one to four weeks after the customer has received it. Still, there is evidence
that customers do not always respect the time of the return constraint (see
Chapter 6 and Schmidt et al., 1999).
Though mail order companies have limited control over returns, all in-
vested in information systems to register return data. Mail order companies
showed concern in limiting the number of times a returned item goes back to
the market and in recognizing customers that repeatedly return merchandize.
From the interviews it was not possible however to assess which action is
taken in the case of customers that frequently return products. Nonetheless,
each retailer was clearly involved in reducing uncertainty on quality, quantity,
time, and product diversity of returned products.
P3: Return handling has special warehousing requirements that are fun-
damentally different from those of forward flows, being of importance for
efficient handling.
Both academics and practitioners have pointed out that Reverse Logistics
is likely to have different basic requirements than forward logistics either in
166 Chapter 5. Return Handling: an exploratory study
Table 5.7: Material flow per manpower (in FTE): forward vs. return flow.
Description FR1 FR2 FR3 SC1 SC2 SC3
FORWARD flow
(1) Flow per FTE 122 237 150 1,800 1,358 6,471
RETURN flow
(2) Flow per FTE 1,060 1,243 723 2,520 3,400 8,000
RETURN relative to FORWARD (flow per FTE)
Another aspect is that for almost all retailers with stores an FTE handles
several times the flow, when it is reverse than when it is forward (see Table
5.7). One should keep in mind that in the case of the food retailer, the bulk
of returns are crates, bins, followed by wrap materials and waste. The DC of
each of the food retailers handles less than 1% of products (see Table 5.1).
In the case of the store chains, the return types were not discriminated (see
Table 5.2). Since the goods are mainly clothing, it is not unreasonable to
think that the shops already performed the initial check. Besides this, some
5.5. Discussion and implications 167
Table 5.8: Material flow per area (in m2 ): forward vs. reverse flow.
Description FR1 FR2 FR3 SC1 SC2 SC3
FORWARD FLOW
of these returns result from stock adjustments, basically not needing thorough
inspection. However, when space is considered, for some retailers products
require more average space for return handling than the space required for
outbound products (see Table 5.8, which was built with data from Table
5.1, Table 5.2 and Table 5.5). This occurs with retailers SC2 and SC3 that
indeed have hybrid storage strategies (see the discussion on the process in the
previous section).
Apart from these mixed facts the point is that a retailer may have a very
good relative performance in forward flow, but the opposite relative perfor-
mance with the reverse flow. As mentioned before, a FTE in FR3 handles
more forward flow than a FTE in FR1, but the opposite happens with the
reverse flow (similarly when comparing SC1 and SC2). All the above fits
in the context of our conjecture: return handling has different warehousing
requirements than those of forward flows. Indeed, return handling encom-
passes operations as inspection, which is not part of forward handling. Yet,
this implies that there is room for research to identify potential specific needs
that matter in efficient warehousing handling. As put by Tibben-Lembke and
Rogers (2002), “... and much future research is needed to discover how to
best structure reverse logistics operations.”
Table 5.9 sums up the decisions of combining (C) vs. separating (S) the
forward from the reverse flows during the three stages of return handling:
transport, receipt, and storage. All the retailers with stores (food and non-
food store chains) combine the transport of product returns with outbound
flows. All the warehouses have a separate area to receive returns. On storage,
168 Chapter 5. Return Handling: an exploratory study
Table 5.9: Decision on whether to combine (C) vs. to separate (S) the forward
and the reverse flows.
the majority of the retailers combine the flows, one separates and three retail-
ers have a mixed or hybrid arrangement. Below we discuss three conjectures
with these facts in mind.
P4: For retailers that supply (a sufficient number of) stores it is most
efficient to collect the returned material to the DC with the same truck that
delivers the products.
The rationale behind this is very simple. The truck returns to the warehouse
anyway and it also saves precious space for the stores, which are often placed
in urban areas with little expansion possibility and very high land prices. In
addition, in the case of waste or obsolete products, a number of stores should
be included in the return route to have economies of scale (Stock, 1992). Yet,
one should notice that when more than one store is included per route, the
loading of return material complicates the unloading of purchased products
at the stores that follow in the route. This is the case for FR2 and SC1.
Nevertheless, FR2 was able to simplify the operation by allowing each store
to return material only when the store is the last in the route, which happens
maximally twice a week. This emphasizes the importance of self-executing the
truck route planning. Actually most of the retailers considered in this study
kept control of the route planning. FR1, FR2, FR3 and SC3 self-execute the
transport operations. The store chains SC1 and SC2 outsource the transport
but they keep the route planning in-house. MO2 uses a delivery service but
also keeps the route planning in-house.
P5: For retailers that handle a high volume of returns, it is more efficient
to unload and sort returns in a separate area of the DC.
All the warehouses separate the inbound and outbound flows during the re-
ceipt phase and all the retailers deal daily with large volumes of product and
material returns. Product returns demand operations additional to those of
purchased products, such as inspection. If the volume of returns is not sub-
stantial it could still be reasonable to combine the forward and reverse flows,
5.5. Discussion and implications 169
but in the converse situation it is not likely. A complicating factor for return
handling is the diversity of products. Yet, handling of large homogeneous
flows may be automated. For instance at FR3 all empty crates are auto-
matically unloaded from roll cages, sorted per type and stacked on pallets. In
practice the design of the warehouse layout has to take into account the return
handling. Comparing the numbers for return costs as part of total warehous-
ing costs enforces this. They vary from 3.6% at SC2 to 12% at FR2. The fact
that FR2 uses two separate buildings to receive product and material returns
demanding transportation between the buildings is likely to contribute to this
relatively higher relative cost.
Separating vs. combining storage is related with the market for returns,
as follows:
P6 a: If the market for returns is different from the original market
then product returns are stored in a different area from those of purchased
products.
P6 b: If the market for returns is the same then storage of product returns
is likely to be combined with purchased products. Exceptions will be found
in the case of high-intended control over returned products.
For food retailers all returned products in good condition are stored together
with new products and they are sold in the same market. The same holds
for mail order company MO2. Department store SC2 combines storage apart
from off-season products, which are sold in another market. SC3 mainly sells
returns in “budget” outlets so they separate storage. This retailer only com-
bines the storage for expensive articles, which are sold in the original market.
SC1 is an exception in the sense that it separates storage but returned prod-
ucts go back to the same market. This is related to the fact that SC1 is very
concerned about keeping track of returns. This comes along with the active
role of SC1 in finding the best store to reallocate product returns. MO1
stores returns at first in a separate location from which orders are picked
first. This goes with MO1’s aim of giving priority to returned products for
shipment to customers. Such an approach provides a quick means to learn
more about the market, the product, and even the process. For instance,
repeated returns may indicate that some aspect is being overlooked during
return check or that customer expectations are not being met at all. When
capacity is reached in the temporary location, product returns are put to-
gether with purchased products. MO3 uses a hybrid solution: small amounts
of received products, including returns, are stored in a single bin (max 10
SKUs) on one location. For MO3 the control over returns is an issue of great
importance. Mail order companies have an additional difficulty because they
170 Chapter 5. Return Handling: an exploratory study
5.6 Conclusions
This exploratory study facilitates the development of theory for return han-
dling and supports both recommendations for practice and academic research.
Return handling contributes considerably to operational costs. When prod-
ucts are meant to be put again in inventory, they have to pass a close inspec-
tion and inevitable reconditioning procedures, which are manpower-intensive
and therefore expensive. Not only quantity, quality and timing are relevant
sources of uncertainty in the reverse stream but also product diversity, as this
study showed. Reducing these four fronts of uncertainty streamlines return
handling operations, increasing efficiency. However, to master forward han-
dling does not seem enough for efficient return handling. There is actually
empirical evidence for the existence of different basic requirements in return
handling vs. forward handling, also in the warehouse scene. Among the
studied companies, retailers having a good relative performance in handling
forward flows were not always able to perform as well with respect to reverse
flows.
Regarding the focus on factors contributing to combine vs. to separate
the reverse and forward flows, three conjectures were put forward. In those
we established relations between the following issues (see also Figure 5.5):
Table 5.10: To combine (C) vs. to separate (S) the forward and the reverse
flows: critical factors and implications.
• If the market for returns is different from the original market then prod-
uct returns are stored in a different area from those of purchased prod-
ucts (P6a).
• If the market for returns is the same then storage of product returns
is likely to be combined with purchased products. Exceptions will be
found in the case of high-intended control over returned products (P6b).
Table 5.10 refers to these findings during all the three stages of return
handling. One can notice that the retailers do not diverge much in some
172 Chapter 5. Return Handling: an exploratory study
of the particular decisions. This finding has been one of the inputs for the
aforementioned conjectures and it constitutes a valuable guideline for future
research. Besides that, some associated recommendations for practice and
research opportunities derived from the detailed information about all the
cases follow below.
Inventory Management: a
critical analysis of
assumptions
6.1 Introduction
As mentioned in the previous chapter, Inventory Management and Control is
one of the key decision-making areas while managing product returns. Fleis-
chmann et al. (2002), van der Laan et al. (1999) and Inderfurth and van der
Laan (2001) are recent examples of scientific literature on inventory control
with product returns. From a modelling perspective, one of the consequences
of reverse flows is the loss of monotonicity of inventory levels between replen-
ishments of new products. That is, the inventory level does not only decrease
because of demand but it may also increase in the case of returns. Since
this makes the analysis much more difficult than traditional inventory con-
trol, authors use simplifying assumptions regarding the return process. These
assumptions typically are 1) the demand flow is a (compound) homogeneous
Poisson process; 2) the return flow is a (compound) homogeneous Poisson
177
178 Chapter 6. Inventory Management: a critical analysis of assumptions
process, and 3) the return process is independent of the demand process (see
Fleischmann et al., 1997; Dekker and van der Laan, 1999). However, there
is nearly no (scientific) literature providing empirical analysis of data on re-
verse flows. Thus, in this chapter we explore the validity of these common
assumptions by means of real data. First of all, we present a methodology
to check the assumptions empirically. We describe actual practice in compa-
nies with respect to information storage on returns and to inventory control.
Moreover, we apply the methodology to real data and we discuss practical
implications of our findings, for instance with respect to information man-
agement on inventory systems with returns. We employ data from three
companies here referred to as CERN, MOC and RF. Both CERN, the Euro-
pean Organization for Nuclear Research (see Cern, 2000) and RF, a refinery
in the Netherlands, deal with internal material returns. MOC, a mail-order
company, handles customer product returns. The results of this study have
appeared in De Brito and Dekker (2003b).
The remainder of the chapter is organized as follows. The next section is
dedicated to a review of the main assumptions in the literature when it comes
to inventory models with return flows. Then, in Section 6.3 the methodology
is put forward and the statistical analysis and tests are described. In Section
6.4 the data of the three companies is described. The data analysis can be
found in Section 6.5. The last section sums up the conclusions, practical and
theoretical implications and research needs.
the used cameras and reuses the flash circuit board of every camera in the
manufacturing of new ones. A closed queueing network model is applied to
decide on periodic ordering decisions. Custom demand is treated as a Homo-
geneous Poisson Process (HPP) from which a known percentage is returned.
The time the cameras are with respectively the customer and the lab are mod-
elled by a queueing system with two infinite servers with general processing
times. These two servers together model the time until the camera returns to
Kodak. Another important feature of this paper is the identification of the
information’s value according to different scenarios. Kiesmüller and Van der
Laan (2001) develop a periodic review inventory model where product returns
depend on the demand process. Both the demand and the return streams fol-
low a Poisson distribution. All returns depend on previous demands through
a constant time until return, and two probabilities: the return probability
(when demand occurs, it is assumed to be known whether, or not, an item
returns) and the probability that a returned item is in a sufficiently good
condition to be remanufactured. The authors compare this model with the
situation of independent demands and returns. The outcome supports that it
is worth using information about the dependency structure between demands
and returns. Mahadevan et al. (2002) model a hybrid manufacturing and
remanufacturing system with independent demand and return Poisson pro-
cesses. The authors employ a push policy to combine the decision of when
and how much to (re)manufacture. Teunter and Vlachos (2002) inquire the
necessity of a disposal option for a similar model. The independent demand
and return processes are modelled according to a Poisson or a Normal distri-
bution. The conclusion is that only under certain circumstances the disposal
option brings economic benefits.
A special case of periodic review models is the newsboy model, where only
a single period is considered. Two newsboy models with returns have been
respectively proposed by Vlachos and Dekker (2000) and Mostard and Teunter
(2002). In the first, a constant fraction of the the sold items is returned and
can be re-sold only once. In the second, each item that is sold has a constant
probability of being returned and once returned it has a constant probability
of being recovered. Returned items can be re-sold more than once. Both
articles investigate the optimal order quantity for the single period. These
models are inspired by the order size decision that mail-order-companies and
e-tailers face every season.
6.2. Inventory models with returns: a literature review 181
Table 6.1: The assumptions of the literature on inventory models with returns.
Demand process Return process Processes’ rela-
tions
Deterministic models
Schrady (1967) Continuous Continuous Independent
Teunter (2001) (constant) rate (constant) rate
Richter (1996) Idem (Periodic) Independent
constant rate
Minner and Kleber Continuous Continuous Independent
(2001) (dynamic) rate (dynamic) rate
Stochastic periodic review
Simpson (1978) General General Dependency
Inderfurth (1997) non-stationary non-stationary allowed in same
period only
Buchanan and Random variable A stochastic fraction of demand comes back
Abad (1998) after an exponentially distributed time
Toktay et al. HPP Partial returns and Dependency com-
(2000) general distribu- prised through a
tion queueing system
Kiesmüller and van HPP HPP Returns depend on
der Laan (2001) demand by a con-
stant return proba-
bility and time un-
til return
Mahadevan et al. HPP HPP Independent
(2002)
Teunter and Poisson or Poisson or Independent
Vlachos (2002) Normal Normal
Vlachos and Stochastic A fraction Independent
Dekker (2000) of the demand
Mostard and Idem Partial Each item
Teunter (2002) returns is re-sold with con-
stant probability
Stochastic continuous review
Heyman (1977) Compound re- Compound re- Independent
newal process newal process
(explicit expressions for Poisson distribution)
Muckstadt and HPP HPP Independent
Isaac (1981)
Van der Laan et al. HPP HPP Independent
(1999)
Fleischmann et al. (Compound) HPP Independent
(2002) Poisson Process
Yuan and Cheung HPP A constant fraction of demand comes back
(1998) after an exponentially distributed time
Bayindir et al. HPP HPP Independent
(2003)
182 Chapter 6. Inventory Management: a critical analysis of assumptions
6.3 Methodology
The statistical analysis encompasses the demand process, the return process,
and the relation between these two processes. Before developing a testing
framework for the demand and return processes, first the notation is intro-
duced. Let P (t) be a counting process that at time t ≥ 0 equals
N (t)
X
P (t) = Q(k) (6.1)
k=1
where N (t) ∈ Z is the number of customer arrivals in the time interval (0, t),
and Q(k) is the amount of items ordered (or returned) by client k. P (t) is a
Homogeneous Compound Poisson Process (HCPP) if (see Tijms, 1994):
Let the subscript D refer to a demand process and the subscript R to a return
process and let T be the random variable indicating the time to return. It
is clear that if the return probability p = 1 and T is negative exponentially
distributed, then PD (t) being an HCPP implies that PR (t) is an HCPP which
is independent of PD (t). However, in the case p < 1, PR (t) is not a homo-
geneous compound Poisson process given PD (t). To understand the latter
consider a demand y time units ago. The probability that this demand will
trigger a return is equal to
p · e−λ·y
(6.2)
p · e−λ·y + (1 − p)
where λ is the scale parameter of the exponential distribution of the random
variable T , which represents the time to return. Since Equation 6.2 depends
on y, we are not in the presence of an HCPP.
184 Chapter 6. Inventory Management: a critical analysis of assumptions
that one may pool over multiple products, when the return lag is likely to
be the outcome of a logistical process rather than being a product specific
process. Inherently, one can expect that the process affects the outcome of
the tests. The exponential assumption also appears in the literature (see
Section 6.2). So, indirectly it is tested how dependent returns are of previous
demand occurrences. The outcome has important consequences for inventory
management, which are discussed later in this chapter.
The time until return is the period from the moment a product is acquired
until it is returned. A goodness-of-fit statistical test, k 2 , constructed by Gan
and Koehler (1990), is used for this investigation. According to the authors,
this test fairly detects the non-exponentiality in the presence of data from
a Weibull, a LogNormal, or Normal truncated, among two dozens of other
distributions.
Test hypothesis:
1A) N (t), t ≤ 0 follows a Poisson distribution;
The procedure is as follows (see Bain and Engelhardt, 1994). First, one has
186 Chapter 6. Inventory Management: a critical analysis of assumptions
to divide the whole potential outcome space into c intervals A1 , A2 ..., Ac ; Let
oj be the number of observations within interval j and pj the probability of
an observation falling in Aj and ej = n ∗ pj the expected number in the j th
interval with n being the sample size. For an error Type I equal to α (i.e. with
the probability of rejecting the hypothesis given that it is valid being equal
to α) we reject the hypothesis if the value of test statistic is larger than the
(1 − α) quantile of a Chi-squared distribution with c − 2 degrees of freedom,
i.e. if
c
X (oj − ej )2
≥ χ1−α (c − 2) (6.3)
ej
j=1
To have an accurate test ej should be larger or equal than 5, or so, for each
interval Aj . To have as many cells as possible is desired because it increases
the degrees of freedom. For the test on the demand process we observed
the number of arrivals per month, and for the return process the number of
returns per year. After that, the chi-squared test was employed.
Ljung-Box Q-test
Test hypotheses:
1B) N (t) has independent increments;
2A) Q(k) is independently distributed;
The test is based on a chi-squared test statistic (Box et al., 1994), which is an
approximated distribution of the autocorrelations. The MINITAB statistical
package was employed to carry out this test.
Wald-Wolfowitz test
Test hypothesis:
2B) Q(k) is identically distributed.
To apply this test (see Walpole et al., 1998), one has to divide the sample
into two mutually exclusive categories, e.g. above and below the median. The
test statistic is the number of runs, i.e. groups of one or more observations
of the same category. The test detects deviation in randomness and it may
suggest non-randomness due to trends or periodicity. To test the hypothesis,
one may rather divide the sample into two and then test if the distributions
are identical. However, these tests are only suitable for large enough samples
(Kanji, 1999).
6.3. Methodology 187
Test of independence
Test hypothesis:
3) N (t) and Q(k) are independent.
The test is based on Pearson’s correlation coefficient (see Bain and Engel-
hardt, 1994). The time between arrival of clients and the amount ordered
(or returned) constitute the samples. In this way, it can be tested whether
the demand process is independent of the ordered quantities (and similarly to
the return process). For very small sample sizes, less than 10 observations, a
non-parametric rank test is preferable, e.g. the Spearman’s rank correlation
test.
k 2 goodness-of-fit test
Test hypothesis:
Time until return has an exponential distribution
The test is based on the P − P probability plot (see Gan and Koehler, 1990).
This plot is built drawing Zi = F (Xi /λ̂) versus pi , where
The degree of fit is decided based upon the linearity featured in the graph.
The statistic proposed is based on measures of linearity:
Pn
2 ((Zi − Z̄)(pi − p̄))2
k = Pi=1n 2 2
(6.4)
i=1 (Zi − Z̄) (pi − p̄)
Approximations for the lower pth percentile are obtained through the formula
below:
1
1 − kp 2 = (6.5)
λp + n · βp
A table with the coefficients λp and βp can be found in Gan and Koehler
(1990).
188 Chapter 6. Inventory Management: a critical analysis of assumptions
In the case of products issued to scientists, the date of order placement, date
of planned and actual delivery, budget number and client code are in principle
registered.
In the case of a return, the date of transaction, the budget number and
client code can also be registered. Originally, an attribute was created in
CERN’s database to register the reason for returning the product, but in
practice it is not used. The main return reason is actually reimbursement
(see Chapter 2). In addition, the database had reason’s codes for wrong
deliveries, technical faults, delivered too late or even never ordered by the
client.
If the transaction is a replenishment, the supplier code and name is recorded
in the database. CERN’s data is not only extraordinary by its dimension and
life span, but also due to the individual registration of transaction occurrences,
including the identification of returns, client codes and budget numbers. In
most other commercial packages, transaction data are stored only for a short
6.4. The data 189
time and are aggregated to e.g. monthly or yearly demand figures. When
a product is returned at the CERN, it is possible to trace back its date of
purchase.
The procedure we used to trace back returns is as follows. If the client
number is registered, the return is associated with the most recent purchase
by this client whose amount is larger than the quantity returned. If not,
but the budget number is known, the inspection is now done through the
issues purchased under this budget number. The rationale behind this is that
sometimes the client who receives the product is not the one who returns it.
Still, it is most likely that it is a client within the same project, i.e. with the
same budget number.
In several cases of return occurrences it is not possible to make a link
with any previous delivery, because the client and budget identification are
missing. In other cases, there is no registration of previous deliveries to these
clients. Possible explanations are that the products are being returned under
another project, or that they were purchased before the implementation of
the database.
Case 3 - Refinery RF
The third case concerns a refinery in the Netherlands. The warehouse keeps
thousands of materials in stock. The warehouse owns the majority of these
materials while “customers” own the rest. In the latter situation, though
materials are kept in stock in the warehouse of the refinery, there are no
monetary exchanges directly associated with a particular demand or material
return. Nevertheless, the transactions are registered in the database. We
consider the spare parts inventory, which mainly consist of slow movers with
consumption in a maximum of four months per year. Product returns consist
of spares that maintenance personnel did not need for a given maintenance
job or rotable spare parts previously repaired to an as-good-as-new condition.
Thus, the returns reason correspond to the service returns category of the
framework of Chapter 2.
The company uses the SAP R/3 material management module for their in-
ventory control. In this system information on demand is stored on a monthly
basis. Accordingly, the immediate returns are netted. Only returns that occur
in future months are visible (unless they have been netted with new demands).
The return lag is determined by identifying for each return the latest month
with a positive (netted) demand. Unlike the CERN case, we did not have
client or budget codes for tracing. So, the tracing cannot be done with the
certainty of the CERN’s case. Yet, since in this case we are dealing with
slow-movers, the extracted data is credibly very close to the real process.
The inventory control policy of SAP employs basically the net demand and
ignores returns. The database consists of data from the last 4 years. We have
analyzed data from some 800 materials.
sets of data are considered: data on demand and in-company returns of the
warehouse of CERN in Switzerland and of two companies in the Netherlands,
a mail-order company and a refinery. Other products than the ones discussed
here were investigated. However, it was not always possible to trace back all
the return occurrences (see Section 6.4), and sometimes there were insufficient
observations to pursue satisfactory testing. In spite of these difficulties, the
process of data analysis and the findings have both academic and practical
implications, as discussed later.
The decision to reject, or not, in each of the tests is based on a Type I error,
α = 0.05, i.e. the probability of rejecting the hypothesis given that it is
valid, equals 0.05. The results of the analysis of two products can be found in
Table 6.2. One of the products is a stabilizer gas, and the other is catalogued
as a large agenda. Both of these products have return rates around 5% of
the issued quantities and a large number of issues. One of the reasons these
192 Chapter 6. Inventory Management: a critical analysis of assumptions
quent individual orders, justifies that the demand follows a Poisson Process
(Tijms, 1994). Therefore, the statistical analysis deals with the time until
return alone. Group 1 consists of several gases, Group 2 of products with
traceable returns, and Group 3 includes Group 2, as well as the returns of the
product ‘large agenda’ (Table 6.3).
Table 6.3: Outcome of the investigation whether, or not, time until return is
negative exponentially distributed.
Group 1 Group 2 Group 3
A B B C
No. obs. 18 40 37 53 35
For Group 3 of products, the very large observations were put aside in
analogy to the analysis of Group 2. Still, it is not statistically acceptable that
these products come back after an exponentially distributed lag. There is one
aspect that has not been considered until now. From an inventory perspective,
when products come back almost immediately, it is like the demand did not
occur in the first place. Therefore, one can distinguish between short-lag
returns and longer lag returns. The longer lag returns are the ones likely to
have more impact on inventory control, since they may suggest annulment of
order replenishments by the warehouse. The short-lag returns can be simply
subtracted from the demand process.
ate whether, or not, the demand behaves as an HCPP. MOC provided the
estimated values for the average return percentage per period both for fash-
ion and hardware for the years 2000 and 2001. For example, the estimated
returns for fashion products in the year 2000 are spread over the first five pe-
riods after sales as follows: 5%, 70%, 22%, 2% and 1%. The absolute values
are confidential.
Because MOC protects detailed information on product demands and re-
turns, the testing samples are constructed based on the information provided
by MOC, i.e. the estimated return rates per time unit. Four samples were
put together, namely: fashion- 2000; fashion- 2001; hardware- 2000; hardware-
2001. The size of the sample is 100, which is not an unreasonable number of
returns in this setting. In other words, 100 return-lag occurrences were put
together according to the estimated return rates per period. It was tested
whether the time elapsed between return and demand occurrences followed
an exponential distribution.
For all the four cases tested (fashion-2000; fashion-2001; hardware-2000; hardware-
2001) the hypothesis has been rejected. Figure 6.7 is a histogram of the
return lag for Fashion in the year 2000. A tentative explanation for non-
exponentiality is the presence of the short-lags. However, when the long-lags
198 Chapter 6. Inventory Management: a critical analysis of assumptions
are tested the hypothesis is still rejected. This is because of the thick tail
spread in time as manifested in Figure 6.7, even without the short-lags.
We found that for some products the common assumptions on the theo-
retical models fit reasonably well. However, we also found products for which
they do not. Regarding the (non-)validity of the common assumptions, we
empirically observed the following.
systems this means that the server is always busy, so the output flow
depends on the service process rather than the demand process.
C) In some cases we did not reject that the time to return behaves
according to a negative exponentially distribution (e.g. stabilizer gas
and Group 1- CERN). So, for these cases the assumption that the time
to return is negative exponentially distributed appears to hold.
D) There are products for which the time to return did not seem to
behave as an exponential distribution. This is likely caused by a thick
tail (e.g. see RF analysis) or due to many short-lag returns (e.g. Fashion
2000- MOC).
Inventories for seasonal products with returns are very difficult to manage.
Especially at the end of the season it is important to consider the product
returns, as the product’s value drops rapidly at the end of the season. This
should be considered in research on inventory modelling with product returns.
Anyway, researchers can be more explicit about the situations in which their
assumptions hold or not.
Chapter 7
7.1 Introduction
Products and packaging return into the supply chain for a diversity of rea-
sons (see Chapter 2). For instance, beverage containers are returned by the
consumer to the retailer against reimbursement, single-use photo cameras are
turned in for the film to be developed, and now millions of products pur-
chased through mail-order-companies, e-tailers and other distant sellers, are
being returned every day.
There is a lot of money involved with the handling of product returns
(Rogers and Tibben-Lembke, 1999). One of the difficulties in handling re-
turns efficiently is that return flows are often characterized by a considerable
uncertainty essentially regarding time and quantity. If one could exactly know
how much is going to be returned and when, one would certainly benefit from
incorporating this perfect information a priori in the management of produc-
tion, inventory, and distribution. In many cases this is far from feasible (see
205
206Chapter 7. Inventory Management with product returns: the value of information
Trebilcock, 2002). Nevertheless, one may attempt to forecast the timing and
the amount of product returns. To do so, one has to hypothesize about the
return flow properties based on historic demand and return data.
There are not many papers that investigate the impact of information on
inventory management with product returns. The ones that do so assume
known return probabilities or consider specific cases where the most-informed
method leads to the best forecast. However, in environments where data is
scarce or unreliable, or in environments that are volatile, information may
be misleading. This study reports on the impact that such (mis)information
has on inventory management. This chapter identifies situations in which
the most informed method does not necessarily lead to the best performance.
Furthermore, the impact on inventory related costs of having inaccurate es-
timates of the time-to-return distribution is investigated for a wide range of
parameters. In addition, the implications for the practice of inventory man-
agement with returns will be discussed. This work has been reported in De
Brito and Van der Laan (2003).
The remainder of the chapter is structured as follows. First, Section 7.2
illustrates that estimates of the return rate can be massively erroneous in
practice. Next Section 7.3 reviews the literature on the topic. Subsequently
Section 7.4 elaborates on procedures to estimate the net demand. By means of
an exact analysis, Section 7.5 identifies situations in which more information
does not necessarily lead to better performance. Section 7.6 then presents
a simulation study to quantify the impact of misinformation with respect
to inventory related costs. In Section 7.7, the managerial implications are
discussed and Section 7.8 concludes by giving recommendations for future
research.
systems has for long been studied. Bodt and Van Wassenhove (1983) ex-
plained how firms could see the advantages of using Material Requirements
Planning (MRP) being drastically reduced due to misinformation. Gardner
(1999) showed how important is to choose an adequate forecasting tool while
investing in customer service levels. Some misinformation mechanisms are
well-known in inventory management, like the bullwhip effect, as introduced
by Lee et al. (1997). Misinformation is a general phenomenon, not specific for
systems with product returns. Yet, academics and practitioners agree that
managing systems with product returns is very demanding with respect to
neat information, which is sparsely available (see Gooley, 1998; Guide, 2000b;
De Brito et al.,2003; Kokkinaki et al., 2004).
for each line of products. Since there is however no data available on the sales
of the coming season, the forecast is not much more than a rough estimate.
In particular, a mail-order-company in the Netherlands uses estimates that
on average are more than 20% off the real return rate and sometimes even
more than 80%. The above illustrates that large mis-estimation of the return
rate does occur in practice. This chapter analyzes its impact on inventory
management.
ability of return. The most-informed one calls for individual tracking and
tracing of containers. The authors evaluate the forecasting methods taking
the most-informed method as a benchmark. The analysis, however, applies
only to the case of perfect information on the return parameters. This chapter
employs the methods proposed by Kelle and Silver (1989) but it elaborates
on the potential impact of (mis)information.
Toktay et al. (2000) consider the real case of new circuit boards for Ko-
dak’s single use remanufactured camera. The goal is to have an ordering pol-
icy that minimizes the procurement, inventory holding and lost sales costs.
A six-node closed queueing network is employed to represent Kodak’s sup-
ply chain. Accordingly, the returns of cameras depend on past sales by a
return probability and an exponential time lag distribution. Some of the pro-
cedures of Kelle and Silver are used to predict the unobservable inventory
at the customer-use network node. The authors compare several forecasting
methodologies with different levels of information. This chapter provides an
exact and more general analysis of the impact of (mis)information. Further-
more, the four methods of Kelle and Silver are compared numerically for a
wide range of parameter values with respect to misinformation. Therefore,
besides an intra-method comparison, here an inter-method analysis is also
presented.
Marx-Gómez et al. (2002) consider a case of photocopiers that may re-
turn to the producer after being used. The authors put forward a method
to forecast the number and time of returned photocopiers. Firstly, data is
generated according to two scenarios: successful vs. not so successful return
incentives. These scenarios, together with expert knowledge, constitute the
basis for developing a set of forecasting rules. The expert evaluates factors,
such as demand and life cycle parameters. An extended approach of the
model is suggested by allowing a follow-up period to self-learn the rules. This
neuro-fuzzy process calls for data on demands and returns. Besides this, one
should notice that the method of Marx-Gómez et al. depends on a priori
knowledge on product returns, which have been acquired by the producer.
Overall one can conclude that the proposed procedures are very demand-
ing with respect to reliable data. This chapter takes the more realistic per-
spective of misinformation and analyzes its impact.
with E[N DL (t)] and Var[N DL (t)] being the expectation and variance of the
net demand during lead time. The safety factor k is determined according to
some desired performance level (see e.g. Silver et al., 1998).
In order to estimate E(N DL (t)) and Var[N DL (t)], the four methods first
put forward by Kelle and Silver (1989) are used. Apart from the expecta-
tion and variance of the demand during lead time (E[DL (t)] and Var[DL (t)]
respectively), each method requires a different level of information for esti-
mating the lead time returns. Below, in increasing order of information needs,
the four methods, denoted A–D, are listed (see Appendix 1 for details).
7.4. Forecasting methods 211
Figure 7.2: Method A (it uses the overall return probability to compute the
expected returns coming from demand during the lead time.
This method is an approximation in the sense that all the returns during
the lead time are assumed to be perfectly correlated with the demand during
that same lead time and independent of previous demands (see Figure 7.2).
Returns during the lead time are estimated through the overall return prob-
ability (it is like if a product is to return, it returns instantaneously). Then,
demand and returns during the lead time are simply netted (see also Chapter
6). No historical information is used with respect to demands and returns, so
in a static environment the resulting base stock level is constant in time.
This method makes use of the return probabilities to determine the num-
ber and moment of the returns during the order lead time (see Figure 7.3).
212Chapter 7. Inventory Management with product returns: the value of information
Figure 7.3: Method B (it uses past demand and return probabilities p0j s to
compute returns coming from past demand and it employees expected values
for returns coming from demand during the lead time).
This method updates the number of items that have returned, which are
observed, and takes this into account to compute future returns (see Figure
7.4). Thus, Method C aims at improving Method B by taking into account the
Figure 7.4: Method C (it uses information on past demand and past returns to
compute the returns coming from past demand; it uses information on current
demand to compute returns coming from period t; and it uses expected value
to compute returns coming from demand during the lead time).
7.4. Forecasting methods 213
To employ this method, one has to be able to trace back the returns, i.e. to
know from which order period each specific return is coming from (see Figure
7.5).
Given perfect information this method makes optimal use of all relevant
information.
Figure 7.5: Method D (it uses information on past demand and observed
returns from each past demand to compute the returns coming from past
demand; it uses information on current demand to compute returns coming
from period t; and it uses expected value to compute returns coming from
demand during the lead time).
214Chapter 7. Inventory Management with product returns: the value of information
Summarizing, all four methods for estimating the net demand during the
order lead time, make use of the expectation and variance of demand. Ad-
ditionally, each method has different requirements with respect to product
return information. Method A is the least demanding: only an estimate of
the return rate is needed. Apart from the return rate, Method B requires the
return time distribution. On top of that, Method C also needs a record of
the aggregated returns per period. Finally, to employ Method D one needs
to invest in a system that allows to scan individual returns and track them
back to the period in which they were originally sold.
Given perfect information one expects that the method that uses more
information outperforms the methods that use less. The remainder of the
chapter investigates how the various methods perform in presence of misin-
formation. First, Section 7.5, identifies situations in which Method B may
outperform the most informed method, Method D. Then Section 7.6 com-
pares Methods A–D with respect to inventory related costs and confirm the
findings of Section 7.5 by means of a simulation study.
n o
F{E} = ER|D E [N D (t)] − E [N D (t)] − E [N D (t)] − E [N D (t)]
b b
B L D L D L D L
(7.2)
Note that if F{E} < 0 then, on average, Method B outperforms Method D
with respect to the expected net leadtime demand and vice versa if F{E} > 0.
Similarly, the performance measure with respect to the variance of the lead
time net demand is
n o
F{V } = ER|D V (< t)B − V (< t)D − V (< t)D − V (< t)D (7.3)
b b
From cases EXP1–EXP4 it is also clear that the difference between the
methods increases as the Ri get bigger. In other words, for higher return
rates the differences between the methods are also larger (with respect to the
forecasts of the expected lead time net demand).
h i
aRi 1−πi
φ1,i = aRi (1 − aRi ) − 1 − 1−aπi 1−aπi (VAR1)
φ2,i = −φh1,i (VAR2)
i
φi = φ3,i = R i 2 1 − Ri
− a 1 − aRi 1−πi
− a(1 − aR i )
1−πi 1−aπi 1−aπi
(VAR3)
φ4,i = −φ3,i (VAR4)
Figure 7.6 gives an example of how the preference regions are constructed
through ν{BD},i , ν{DD},i , and φi in terms of a and Ri . Note that the boundary
7.5. Forecasting performance 217
Not all the combinations of Ri and a in Figure 7.6 are feasible, since
Ri ≤ p − πi and a ≤ 1/p. Figures 7.7a-f depict the preference regions for the
feasible area only and for various values of p and πi . From these figures it
appears that Method B performs better as Ri gets smaller, πi gets larger or
p gets smaller, particularly if a < 1. Note that the Ri tend to be small if the
base of the time-to-return distribution, n, is large compared to the lead time
L. At this time we would like to stress that the analysis of this section does
not depend on time t, since equations (7.12)–(7.3) do not depend on t, nor
did we make any assumptions on realizations of the demand process {ui } and
observed returns {Zi }.
In summary, we conclude that it is not at all obvious that Method D,
which is the most informed method, performs better than Method B. In fact,
we have identified situations in which Method B performs better, on aver-
218Chapter 7. Inventory Management with product returns: the value of information
age, with respect to the expectation and variance of lead time net demand.
In particular, when all return probabilities are underestimated or all return
probabilities are overestimated Method B has opportunities to outperform
Method D. In the next section we will quantify the impact of misinformation
with respect to costs.
Perfect information
Comparing the four methods in the case of perfect information (Tables 7.2–
7.3) we observe here that method D is indeed superior to the other methods,
although the differences with respect to methods B and C are not significant
for p ≤ 0.8 (less than 1 percent). The performance of Method A is extremely
poor. It uses the assumption that all lead time returns are correlated with the
lead time demands. This causes a systematic underestimation of the variance
in the lead time net demand, especially for high return rates and large lead
7.6. Cost performance 221
Methods
A B C D
relative difference∗ costs
Base case:
p = 0.5, T = 1.67, cvD = 0.2
L = 4, h = 1, , b = 50 24.9% 0.2% 0.0% 26.07
p = 0.8 111.8% 0.9% 0.4% 22.85
p = 0.9 129.3% 3.1% 0.6% 21.24
T = 2.50 35.7% 0.3% 0.1% 27.98
T = 5.00 56.7% 0.4% 0.0% 30.70
cvD = 0.4 36.3% 0.0% 0.0% 44.80
cvD = 0.8 24.8% 0.0% 0.0% 83.00
L=8 10.6% 0.2% 0.1% 32.94
L = 16 4.1% 0.1% 0.0% 43.37
b = 10 11.0% 0.1% 0.2% 19.18
b = 100 36.7% 0.1% -0.2% 28.69
Methods
A B C D
relative difference∗ costs
Base case:
p = 0.5, T = 2.50, cvD = 0.2
L = 4, h = 1, b = 50 44.9% 0.3% 0.2% 28.59
p = 0.8 171.4% 2.4% 1.1% 26.23
p = 0.9 181.4% 4.3% 1.8% 24.83
n = 4.50 59.6% 0.7% 0.3% 31.14
n = 8.50 65.0% 0.3% 0.1% 32.68
cvD = 0.4 65.0% 0.2% 0.1% 50.22
cvD = 0.8 48.3% 0.2% 0.1% 93.61
L=8 18.2% 0.3% 0.2% 34.93
L = 16 8.6% 0.2% 0.0% 44.80
b = 10 24.1% 0.6% 0.2% 21.07
b = 100 68.2% 0.6% 0.2% 31.33
Methods
B C D
p̂ error rel. difference∗ costs
Base case: 0.40 -20% -1.9% 0.3% 35.15
p = 0.5, T = 1.67, 0.45 -10% -0.9% 0.2% 29.07
cvD = 0.2, L = 4, 0.55 +10% -5.2% 0.7% 35.54
h = 1, b = 50, k = 2.054 0.60 +20% -17.9% 2.4% 84.33
0.64 -20% -5.3% 1.2% 42.45
p = 0.8 0.72 -10% -3.9% 1.3% 31.18
0.88 +10% -43.1% 8.5% 92.26
0.96 +20% -67.1% 6.6% 692.04
0.40 -20% -3.1% 0.5% 37.10
T = 2.50 0.45 -10% -1.5% 0.3% 31.06
0.55 +10% -7.7% 1.2% 37.13
0.60 +20% -26.7% 4.4% 86.12
0.40 -20% -0.6% 0.0% 90.71
cvD = 0.8 0.45 -10% -0.2% 0.0% 85.39
0.55 +10% -0.8% 0.0% 87.21
0.60 +20% -3.5% 0.2% 101.41
0.40 -20% -0.8% 0.1% 87.60
L = 16 0.45 -10% -0.7% 0.1% 61.95
0.55 +10% -5.1% 0.5% 170.99
0.60 +20% - 6.9% 0.6% 902.68
0.40 -20% -1.7% 0.3% 38.11
b = 100 0.45 -10% -0.8% 0.2% 31.79
(k = 2 .326 ) 0.55 +10% -5.7% 0.8% 40.11
0.60 +20% -19.8% 2.9% 105.85
224Chapter 7. Inventory Management with product returns: the value of information
Methods
B C D
p̂ error rel. difference∗ costs
Base case: 0.40 -20% -2.1% 0.3% 37.23
p = 0.5, T = 2.50, 0.45 -10% -0.7% 0.3% 31.45
cvD = 0.2, L = 4, 0.55 +10% -4.9% 0.4% 36.63
h = 1, b = 50, k = 2.054 0.60 +20% -18.5% 1.1% 76.85
0.64 -20% -4.9% 0.9% 45.24
p = 0.8 0.72 -10% -2.4% 1.2% 34.08
0.88 +10% -34.0% -1.0% 72.54
0.96 +20% -56.5% -3.8% 394.72
0.40 -20% -3.6% 0.6% 39.97
n = 4.50 0.45 -10% -1.5% 0.4% 34.21
0.55 +10% -7.4% 0.9% 39.01
0.60 +20% -28.6% 2.8% 79.98
0.40 -20% -0.6% 0.0% 100.03
cvD = 0.8 0.45 -10% -0.1% 0.0% 95.47
0.55 +10% -0.4% 0.0% 97.04
0.60 +20% -2.8% 0.1% 107.60
0.40 -20% -1.0% 0.1% 88.86
L = 16 0.45 -10% -0.7% 0.1% 63.27
0.55 +10% -5.7% 0.3% 164.27
0.60 +20% -7.9% 0.3% 857.01
0.40 -20% -1.9% 0.3% 40.39
b = 100 0.45 -10% -0.6% 0.4% 34.40
(k = 2 .326 ) 0.55 +10% -5.3% 0.4% 41.05
0.60 +20% -20.5% 1.4% 93.51
7.6. Cost performance 225
D and sometimes it is the other way around. From the numerical results we
conclude that the effect of the expected lead time net demand dominates the
effect of the variance.
1/q̂ − 1/q q
relative error = × 100% = ( − 1) × 100%
1/q q̂
and for the uniform distribution we have
(n̂ + 1)/2 − (n + 1)/2 n̂ − n
relative error = × 100% = × 100% .
(n + 1)/2 n+1
According to Tables 7.6–7.7, misinformation of the conditional expected
time-to-return has little effect if the return probability is small. For p = 0.8
though, both Methods B and C perform much better than the benchmark and
are far more robust with respect to misinformation (Figure 7.4). Again the
relative differences with respect to the benchmark is positively correlated with
the return probability and expected time-to-return, and negatively correlated
with the lead time and demand variation.
Methods
B C D
T̂ error rel. difference∗ costs
Base case: 1.33 -20% -6.5% -7.0% 25.34
p = 0.8, T = 1.67, 1.50 -10% -0.9% -2.0% 23.56
cvD = 0.2, L = 4, 1.83 +10% -0.2% -1.1% 23.18
h = 1, b = 50, k = 2.054 2.00 +20% -3.8% -5.1% 24.33
1.33 -20% -0.4% -0.6% 26.46
p = 0.5 1.50 -10% -0.1% -0.3% 26.20
1.83 +10% 0.1% 0.0% 26.05
2.00 +20% -0.5% -0.2% 26.13
2.00 -20% -12.6% -13.3% 30.69
T = 2.50 2.25 -10% -2.3% -3.8% 26.96
2.75 +10% 0.0% -2.0% 26.41
3.00 +20% -4.8% -6.2% 27.88
1.33 -20% -2.9% -3.0% 39.95
cvD = 0.8 1.50 -10% -0.4% -0.8% 38.50
1.83 +10% -0.2% -0.7% 38.30
2.00 +20% -2.3% -2.9% 39.46
1.33 -20% -3.0% -3.6% 32.63
L = 16 1.50 -10% -0.5% -1.2% 31.65
1.83 +10% 0.1% -0.7% 31.35
2.00 +20% -3.4% -4.3% 32.63
1.33 -20% -7.8% -8.6% 28.30
b = 100 1.50 -10% -0.8% -2.3% 25.86
(k = 2 .326 ) 1.83 +10% 0.4% -0.8% 25.37
2.00 +20% -4.1% -5.4% 26.75
7.6. Cost performance 227
Methods
B C D
T̂ error rel. difference∗ costs
Base case: 3.50 -22% -32.4% 5.3% 48.03
p = 0.8, T = 4.50, 4.00 -11% -7.8% 2.7% 34.58
cvD = 0.2, L = 4, 5.00 +11% -4.6% -6.6% 33.40
h = 1, b = 50, k = 2.054 5.50 +22% -16.5% -18.0% 38.45
3.50 -22% -3.4% 0.6% 32.75
p = 0.5 4.00 -11% -0.4% 0.4% 31.57
5.00 +11% -0.3% -0.7% 31.49
5.50 +22% -2.6% -3.0% 32.30
3.50 -22% -12.7% 2.0% 63.38
cvD = 0.8 4.00 -11% -1.9% 0.8% 55.29
5.00 +11% -3.1% -3.9% 56.38
5.50 +22% -9.8% -10.7% 61.25
3.50 -22% -24.4% 4.5% 54.86
L = 16 4.00 -11% -6.7% 2.3% 43.69
5.00 +11% -4.6% -6.4% 42.66
5.50 +22% -16.5% -18.4% 49.24
3.50 -22% -3.4% 0.7% 36.21
b = 100 4.00 -11% -0.7% 0.4% 34.84
(k = 2 .326 ) 5.00 +11% -0.2% -0.6% 34.56
5.50 +22% -2.6% -2.9% 35.48
228Chapter 7. Inventory Management with product returns: the value of information
Extensions
Here we present a new adaptation of Method A and an extension of Method
B. The disappointing performance of Method A is mainly due to the assump-
tion that all returns during the lead time are correlated with the demands
during the lead time. The other extreme, which we propose here, is to as-
sume that all lead time returns are independent of the lead time demand. The
expectation of lead time demand does not change, but the variance is then
given as VarA [N DL (t)] = (1 + p2 )Var[DL (t)]. This method, denoted Method
A0 - Average behavior with independence - will overestimate the variance in
the lead time net demand, but it will generate less (costly) backorders (see
Figure 7.5). Only if p is close to 1, Method A outperforms Method A0 .
Figure 7.9: Performance of Method A both under perfect correlation and zero
correlation (Geometric time-to-return distribution, p = 0.5, q = 0.6, µD =
30, cvD = 0.2, L = 4, h = 1, b = 50).
It was seen that Method B was rather robust under imperfect information
of the time-to-return distribution. This suggests that Method B could be
applied as a standard with a simple uniform distribution. The information
requirement is then reduced to parameters p and n and there is no need to
forecast the pi ’s individually. This has significant managerial implications (as
we stress below).
The expectation and variance of lead time net demand according to Method
A are equal to
VarA [N DL (t)] = (1 − p)2 VarA [DL (t)] + p(1 − p)E[DL (t)] (7.5)
Proof:
By definition, we have that,
Let us first compute EA [RL (t)] and VarA [RL (t)] (Part A of the proof) and
later the covariance, i.e. cov[DL (t), RL (t)] (Part B of the proof).
Part A
RL (t) is a mixed binomial random variable, with a random number DL (t) of
trials and known success probability p. Let each trial be called Xm , m =
232Chapter 7. Inventory Management with product returns: the value of information
P[Xm = 1] = p
P[Xm = 0] = 1 − p
and
var(Xm ) = p(1 − p)
Since
DP
L (t)
RL (t) = Xm
m=1
Part B
Let us now compute the covariance, cov[DL (t), RL (t)].
By definition, we have that
cov[DL (t), RL (t)] = EA [DL (t)RL (t)] − EA [DL (t)]EA [RL (t)] (7.10)
with
∞
i P
i!
pk (1 − p)i−k
P
EA [DL (t)RL (t)] = iGDL (t) k (i−k)!(k−1)!
k=1 i=1
∞ i
i!
pk (1 − p)i−k
P P
= iGDL (t) k (i−k)!(k−1)!
i=1 k=1
P∞
= [iGDL (t) ][ip]
i=1
∞
i2 GDL (t)
P
= p
i=1
2
= p [E
A [DL (t)]]
= p VarA [DL (t)] + [EA [DL (t)]]2
7.8. Summary of conclusions and further research 233
To finalize the proof, let us substitute 7.8, 7.9, and 7.11 in 7.6 and 7.7 as
adequate. We get that
The expectation and variance of lead time net demand according to Method
B are
t t+L−1
" #
X X
EB [N DL (t)] = L · µD − ui Ri + µD Ri (7.12)
i=im i=t+1
t
X
2
VarB [N DL (t)] = σD + ui Ri (1 − Ri )
i=im
t+L−1
X
2
(1 − Ri )2 + µD Ri (1 − Ri )
+ σD (7.13)
i=t+1
0,
for i < t − n + 1
Pjm
Ri = p
j=1 t−i+j , for im ≤ i ≤ t
Pjn p ,
for t < i < t + L
j=1 j
Proof:
Let zi,j be the number of products sold in period i and returned in period j,
j = 1, ..., n. The zi,j , j = 1, ..., n are a sequence of multinomial trials with the
respective distribution as follows:
n
P
P (zi,1 = k1 , ..., zi,n = kn , zi,∞ = ui − kj )
j=1
n
P
ui − kj
ui !
pk11 ...pknn p∞
j=1
= n
P
k1 !...kn !(ui − kj )!
j=1
where zi,∞ represents the number of products sold in period i that will never
return.
We are interested in computing the total number of returns during the lead
time. Let Wi be the total number of returns during the lead time periods, i.e.
t + 1, ...t + L, coming from ui . We have that
First part: i ≤ t
The ui , for i ≤ t, are observed values. Thus the expected value and
variance of the correspondent total number of returns, that come back during
the lead time, are as follows:
7.8. Summary of conclusions and further research 235
t t
EB [RL (t)](1)
P P
= E[Wi ] = u i Ri
i=1 i=im
t t
VarB [RL (t)](1) =
P P
Var[Wi ] = ui Ri (1 − Ri )
i=1 i=im
with im = max{1, t − n + 1}
t+L−1 t+L−1
EB [RL (t)](2)
P P
= E[Wi ] = µD Ri
i=t+1 i=t+1
t+L−1 t+L−1
VarB [RL (t)](2) = Ri2 σD
2 + µ R (1 − R )
P P
E[Wi ] = D i i
i=t+1 i=t+1
Finally, the expected value of the net demand during the lead time is given
as follows:
with y = (yt , yt−1 , ..., yt−n+2 ) the vector of recent aggregated returns, T the
covariance matrix of vector y and T −1 its inverse matrix; and c a vector of
covariances defined, for j = 1, 2, . . . , n − 2, by
P
t−1
cj = Cov i=im W i y t−j+1
Pt−j
ut−n+i pn−j+1−i jm=1
Pm
= − i=i m
pn−i+m
Proof: This method makes use of the observed total amount returned in
each period up to t, i.e. yt , yt−1 , ..., yt−n+2 . Recent aggregated returns are
7.8. Summary of conclusions and further research 237
correlated with the returns during the lead time. Thus, this method makes
use of the conditional expectation and variance of these returns as follows:
t−1
X
EC [RL (t)(1) ] = E Wi | yt , yt−1 , ..., yt−n+2 (7.16)
j=im
t−1
X
VarC [RL (t)(1) ] = V ar Wi | yt , yt−1 , ..., yt−n+2 (7.17)
j=im
t−1
X
EC [RL (t)(1) ] = E( Wi ) + c T −1 (y − E(y)) (7.18)
j=im
t−1
X
VarC [RL (t)(1) ] = V ar( Wi ) − c T −1 c† (7.19)
j=im
with y = (yt , yt−1 , ..., yt−n+2 ), T , and c as defined before, and T −1 being the
inverse matrix of T, and c† being the transpose of vector c.
Thus, the expected value and variance of the total returns during the lead
time corresponds to
Please note that EC [RL (t)] is as EB [RL (t)] but corrected with the term
c T −1 (y − E(y)). Similarly, VarC [RL (t)] is as VarB [RL (t)] but corrected
with the term c T −1 c† . Therefore, we have that the expected value and the
variance of the net demand during the lead time is as given next.
238Chapter 7. Inventory Management with product returns: the value of information
ED [N DL (t)] = L · µD
" t−1 t+L−1
#
X X
− (ui − Zi )Qi + ut Rt + µD Ri (7.22)
i=im i=t+1
t−1
X
2
VarD [N DL (t)] = σD + (ui − Zi )Qi [1 − Qi ] + ut Rt [1 − Rt ]
i=im
t+L−1
X
2
+ σD [1 − Rt ] + µD Ri [1 − Ri ] (7.23)
i=t+1
Ri
with Qi = Pt−i , the success probability associated with the binomial
1− j=1 pj
conditional random variable Wi given Zi , the returned amount from past
demand ui , i ≤ t.
t−1
X
2
VarD [N DL (t)] = σD + (ui − Zi )Qi [1 − Qi ] + ut Rt [1 − Rt ]
i=im
7.8. Summary of conclusions and further research 239
t+L−1
X
2
+ σD [1 − Rt ] + µD Ri [1 − Ri ] (7.24)
i=t+1
Proof:
As before, we are interested in computing the expected value and the variance
of the net demand during the lead time. For returns coming from the demand
during the lead time itself, the expected value and variance of these returns is
given as in Method B, i.e. by EB [N DL (t)(2) ] and VarB [N DL (t)(2) ] (also used
by Method C, for these returns). For returns coming from previous demand,
Method D makes use of conditional return probabilities, as it observes the
returns of any particular period up to time t.
The Wi , total return during the lead time, is conditioned by Zi , the ob-
served total number of product returns from each ui . We have, for i < t,
E[Wi | Zi ] = ui − Zi
Ri
Var[Wi | Zi ] = Pt−i
1 − j=1 pj
t−i
X
ED [RL (t)] = (Ui − Vi )Qi + ut Rt + EB [N DL (t)(2) ] (7.25)
i=im
t−1
X
VarD [RL (t)] = [(Ui − Vi )Qi (1 − Qi )] +
i=im
= ut Rt (1 − Rt ) + EB [N DL (t)(2) ] (7.26)
with
Ri
Qi = Pt−i
1− j=1 pj
Finally, we obtain
t−1
X
2
VarD [N DL (t)] = σD + (ui − Zi )Qi [1 − Qi ] + ut Rt [1 − Rt ]
i=im
t+L−1
X
2
+ σD [1 − Rt ] + µD Ri [1 − Ri ]
i=t+1
t t+L−1
" #
X X
EB [N DL (t)] = L · µD − ui Ri + µD Ri
i=im i=t+1
ED [N DL (t)] = L · µD
" t−1 t+L−1
#
X X
− (ui − Zi ) Qi + ut Rt + µD Ri
i=im i=t+1
we have
b B [N DL (t)] − ED [N DL (t)]
E{BD} = E
Xh i
= (ui − Zi ) Qi − ui R
bi (7.27)
b D [N DL (t)] − ED [N DL (t)]
E{DD} = E
X
= (ui − Zi ) Qi − Qbi (7.28)
7.8. Summary of conclusions and further research 241
Now we analyze the cases EXP1–EXP4 as defined in section 7.5.1 with respect
to the performance measure F{E} as defined in relation (7.2). Let X % Y
denote that method X performs at least as good as method Y.
Case EXP1: E{BD} > 0 and E{DD} > 0
Proof:
We have that
Xh i
F{E} = (ui − Zi ) Qi − ui R bi − (ui − Zi )(Qi − Q
bi )
Xh i
= (ui − Zi )Q b i − ui Rbi
Xh i
= (ui − Zi )Q b i − ui Rbi
" #
X R
bi
= (ui − Zi ) − ui R bi
(1 − π bi )
" #
X R
bi
= (ui − ui πi ) − ui Rbi
(1 − π bi )
X (1 − π)
= (ui Rbi − ui R bi (7.29)
(1 − πbi )
X
(1 − π)
= (ui Ri
b −1 (7.30)
(1 − π bi )
Qi > Q
bi (7.31)
because Zi , the observed total number of product returns from past demand
ui , is by definition smaller or equal than ui (so ui − Zi is always larger or
equal than 0).
It follows immediately from 7.31 that it is infeasible to consistently overes-
timate the return probabilities pj 0 s. In the opposite case (to consistently
underestimate the return probabilities pj 0 s) it follows that F{E} ≤ 0 meaning
that B % D.
Case EXP2: E{BD} < 0 and E{DD} < 0
Proof:
242Chapter 7. Inventory Management with product returns: the value of information
Ph
bi 1 − (1−π)
i
F{E} = (ui R (1−b
πi ) (7.32)
Qi < Q
bi (7.33)
bi (1 + (1 − π) ) − 2Ri
X
F{E} = ui R (7.34)
(1 − π
bi )
Qi > Q
bi
P (1−π) b
F{E} = ui 2Ri − (1 − πi ) )Ri
(1−b (7.35)
7.8. Summary of conclusions and further research 243
Qi < Q
bi
8.1 Introduction
The field of Reverse Logistics has been expanding fast with many technical
contributions, case studies and some theoretic literature arising from research
(see previous chapters). Yet, it remains an academic field in formation, where
concepts and theories are not as vivid as in better established research fields
like supply chain management (see Melissen and De Ron, 1999).
In this chapter, we propose a reflection on the future development of
reverse logistics, mainly as an academic field. In this way, we assist in giving
priorities to research in the field. At the end we evaluate reverse logistics
issues with respect to research impact and complexity.
We carried out a Delphi Study with an international panel of academics
working on reverse logistics issues as a means to reflect on the future of reverse
logistics as an academic field. The Delphi study consisted of two rounds of
anonymous questionnaires with an intermediary feedback phase. In short,
245
246 Chapter 8. Reverse Logistics research: what does the future bring?
8.2 Methodology
The employed methodology for the main investigation was a Delphi study,
which is described in more detail below. Prior to the Delphi study, we carried
out an exploratory study, which brought awareness to the potential pitfalls of
the main study. For the exploratory study, we employed the Nominal Group
Technique (NGT).
Both NGT and Delphi are techniques to structure communication among
a group of individuals. The NGT is appropriate for the exploratory phase
as it allows us to follow the process in loco at the same time that helps
communication to flow in a structured way. By following the process, insights
are gained on how to structure communication in follow-up studies. In our
case, we obtained insights on how to build up the Delphi questionnaire. The
Delphi itself is a suitable method to reflect on the future of a field, as it calls
upon the views of experts.
8.2. Methodology 247
In the literature, many have pointed out the advantages over face-to-face
meetings. For instance, in face-to-face meetings, winning an argument is
sometimes more important than to look for a better understanding of the
problem. With the Delphi, since anonymity is guaranteed, a participant can
quietly change his/her mind without losing face (see Martino, 1972). Besides
this, other advantages are (see Kenis, 1995): to balance participation (avoid-
ing the follow-the-leader effect); to avoid a reactive chain of ideas (avoiding
stagnation around the first welcomed idea); and to make participants free
of the burden of interpersonal relationships (being free from social-emotional
concerns and accordingly behavior). Sceptics of the Delphi study have also
exposed the disadvantages, especially directed to the original Delphi format.
The critics accuse the method of being illusorily over simplistic and an easy
temptation for being sloppy (see Slackman, 1975). Two pillars of the Del-
phi study are 1) the concept of expert; 2) the questionnaires and respective
summarized feedbacks. Thus the researcher(s) carrying out Delphi studies
has to be extremely careful with respect to the sampling process and the
constructing of the questionnaires and follow-up summaries.
For this study, experts on reverse logistics and related areas were chosen,
based on their relevant scientific research and other experts’ judgement. The
exploratory study, carried out a priori, delivered us helpful input on potential
traps, and guided the questionnaire as well (see Section 8.3). Furthermore,
it helps to check the questionnaire by posing for instance the following ques-
tions: are the questions too vague?; are the questions too precise?; or, perhaps
biased?; is the question by any chance too demanding, or is it within reach
for an expert? (see Dillman, 1978). It is imperative to fine-tune the question-
naire with the expert panel. Besides this, the validity of Delphi cannot be
guaranteed if the feedbacks do not represent the true answers of the panel.
ally renowned scientific journals. The senior researchers of the RevLog group
did not participate. This was thought to be more adequate. RevLog senior
researchers are experts in Reverse Logistics, who would dominate the results,
even by only causing unintentional inhibition in the more junior researchers.
Since this phase had an exploratory character, we favored to give freedom to
the more junior researchers. An earlier report on this study has appeared in
De Brito (2003).
Three groups of 5 people each, were put together. In each group, a mod-
erator was nominated. In making the groups we aimed to have a diversity of
research backgrounds in each group. During the workshop, each group met
at the same time, but in separate rooms. The moderators welcomed the par-
ticipants stating that the meeting would serve to gain insights on the future
of reverse logistics research. The discussion followed the general four steps of
the NGT. The moderators did also participate in all the steps; they count as
participants as well.
The moderators met before the workshop to discuss the formulation of
the question. The questions were brought down to the following two:
The moderators auto-tested the question. The test showed that the second
question would lead to highly individually-centered research subjects while
the first would give more room for other research subjects than the ones each
respondent is individually involved with. Since this was important to the
objective of discussing promising areas for future research on reverse logistics,
and some were invited participants (not members of RevLog) the first question
was chosen.
Figure 8.1 represents the sheet of paper given to the participants. Partic-
ipants were instructed to list any idea on promising ideas for future research
on reverse logistics, on a sheet of paper. They were instructed to synthesize
their ideas in a few words (one short statement). The participants were given
5 minutes to generate ideas individually and in silence, which was respected.
After that, the ideas were recorded in a round-robin fashion. This means
going around the table asking for one idea from one member, recording it
on a flip-chart, and then another idea from the next participant, and so on.
Arguments for/against a given idea, or the motivation for it, should not be
given at this point in time. It is also up to the participant that gives the idea,
the wording of his/her own idea.
250 Chapter 8. Reverse Logistics research: what does the future bring?
Every group generated between 12 to 25 ideas for promising areas for future
research on reverse logistics. After the round robin, there was a clarification of
the ideas listed in the flip chart. Everyone should understand what is meant
by it. Arguments in favour/against could be expressed (not necessarily by
who has suggested it). The participants used diverse arguments against/in
favor of each item. Table 8.1 lists just a few
During the voting phase, participants were first asked to write down the
five most important items and rank them from 1 to 5 (1 being the most
important). A At this point, an opportunity was given to re-discuss some
of the items that are perceived as receiving “too many” or “too few” votes.
Finally participants were once again asked to pick the five most important
items and to rate them in a 0 to 10 scale (being 10 the most important).
When two or three participants considered an item as of rank 1 or 2,
8.3. An exploratory study 251
later more participants rated this item. To this may have contributed, on
the one hand, valid arguments during the second round of discussion, and, on
the other hand, an inherent search for group consensus. In contrast, we also
observed that some items were highly but single-rated. This seems to indicate
that some participants do not give up from the subjects that are most dear
to them.
question were handed over, varying between 8 and 22 items depending on the
degree of concordance. At this stage, the participants were generally asked
to rank and rate, the top answers, with respect to importance. Regarding
trends, the panel was asked to rank them first and then rating them with
respect to impact. A similar procedure was asked to breakthroughs, which
were rated with respect to likelihood. Concerning pedagogy, the panel was
asked to rate the answers according to the priority that they should have.
Out of the initial 35 panellists, 26 filled-out the 2nd questionnaire.
• the junior
• the senior
• the accidental
Table 8.3 describes the main strengths and the foremost weakness of these
three research-types. Please note that this is rather a caricature-approach
than a rigorous characterization.
The panel was constituted by 35 invited academics, 16 associated with
European universities and 19 with North American universities. From the two
continents, both senior and more junior researchers participated in the Delphi
study. These researchers are experienced in teaching and they publish in
internationally renowned journals like Management Science, Harvard Business
Review, California Management Review, Operations Research and so forth.
Most of the researchers have a strong background in operations research and
operations management. Among the panel there were also other researchers of
which much of their work is focused on supply chain management, industrial
ecology, systems dynamics and environmental management, among others. In
sum, the panel incorporated the three types researchers (Table 8.3).
254 Chapter 8. Reverse Logistics research: what does the future bring?
• future opportunities
- modelling,
This actually reflects the way the field of reverse logistics has germinated.
The bulk of academic literature on reverse logistics is in quantitative modelling
(see Dekker et al., 2004 for a recent compilation of quantitative approaches for
reverse logistics). Network design, acquisition, inventory control, production
planning and transportation were the most mentioned modelling items by
the panel. This is not at all surprising since most quantitative work concerns
these items (see e.g. Fleischman et al, 2004; Guide and Van Wassenhove.,
2001; Van der Laan et al, 2004; Inderfurth et al., 2004; Beullens et al., 2004).
The initial quantitative approach has put forward the complexity of re-
verse logistics problems and the way they differ from the ones in traditional
logistics. This has helped to the recognition of the importance of the field.
Besides that, researchers have backed up their insights with realism by car-
rying out empirical work (see Chapter 3). Researchers working in reverse
logistics are comfortably familiar with the practice and the panel gives top
weight to that.
Other items like coordination, environmental aspects of reverse logistics,
value of information, advanced planning systems, information technology (IT)
were also mentioned by the panel. This acknowledges that :
- Methodology
256 Chapter 8. Reverse Logistics research: what does the future bring?
Research Opportunities
According to the panel the top opportunities for future research on reverse
logistics are:
- modelling,
- empirical work.
The way to do it, was also pointed out by the panel. On the one side,
by stopping being so narrow and therefore making links with other disci-
plines and with practice. The highlighted disciplines/theories were market-
ing, design, and the extended product concept. This hints that the field is
stretching itself, accompanying developments like the extended supply chain
management concept (already noticed in the exploratory study, see Section
8.3).
Regarding modelling, the panel pointed at more holistic optimization tak-
ing into account ecological, informational, technological, and public matters.
The call for links with other disciplines, in particular through holistic mod-
els is consistent with the previously identified limitation of mono-disciplinary
procedures. On the other side, researchers have to work in the inner-self of
the field to strengthen it. Some directions to do that as referred by the panel
include clearly identifying the drivers for reverse logistics, the advantages over
traditional forms of logistics, and urging on theoretical build-up for reverse
logistics.
Table 8.5: Top research trends and breakthroughs with high impact and
likelihood.
Intensification of
tactic-operational
issues;
8.6. Reverse Logistics: past, present and future 259
impact. However, the field by no means can aim at such integration with-
out proper consideration of behavior of parties and respective co-ordination,
which are as well identified as top trends with high impact. Indeed, the panel
considers a set of models explaining behavior of parties as a high research
breakthrough, and attainable. Moreover the panel expects that bringing a
holistic perspective to reverse logistics by integrating most relevant disciplines
is plausible.
The development of a coherent theory is contemplated as a top trend,
with high impact. It is interesting to note that the panel trusts that to put
together a coherent theory is only a matter of time, and it will be a valuable
breakthrough for the field. Other weighty breakthroughs and within reach are
to identify the critical factors for reverse logistics and showing competitive-
ness. The panel is therefore confident that academics will be able to point out
and announce how to manage the barriers and the stepping stones of reverse
logistics.
8.6.3 Pedagogy
Table 8.6 condenses the top challenges in teaching reverse logistics, for which
the panel considers that high priority should be given. In addition, it exhibits
top utilities that would extenuate the difficulties of this task.
Table 8.6: Top pedagogic challenges and utilities with high priority.
Top Challenges Top utilities
verse logistics has been very much at the ad hoc level with teachers having to
start from scratch while preparing their own material for classes. Textbooks
on logistics begin to present a few pages dedicated to reverse logistics, but
exercises and in-depth cases are nearly non-existent. Finding interesting cases
and few good materials are two challenges deserving high priority. Accord-
ingly, the panel suggests that top priority is given to instruments like textbooks
with exercises and case material. Two overview books to be published this
year are specifically mentioned (see Guide and van Wassehove, 2003; Dekker
et al., 2004). Reverse logistics issues are many times taught as an appendix
of another course like logistics, supply chain, operations, production, and en-
vironmental management. Time is thus a pressure factor, contributing to
difficulties, as identifying clear lessons without going into much details and
to establish the significance/motivating the students. The panel believes that
material demonstrating strategic impact on firms would relieve some of the
pressure.
In the questionnaire, we also included a question on which case studies
or real examples researchers use when they teach about reverse logistics. In
another part of the questionnaire we also asked the panel to name 2 or 3 suc-
cessful examples of reverse logistic practices. For those that answered both
questions, around 60% mentioned examples from car industry and the reman-
ufacturing of single-use cameras (mostly associated with Kodak). Around
40% also mentioned the remanufacturing of photocopiers (associated with
Xerox and Océ). However, when compared with the cases that they use in
class, there was some discrepancy with an average 20% decrease in teach-
ing the 3 aforementioned successful reverse logistics practices. Partially the
panel explained this discrepancy by affirming that they use in class “their
own cases.” Possibly some of these cases are carried out by Master students
for their final thesis. That researchers want to use them in class is under-
standable because they will be far more familiar with their own cases, than
someone else’cases. And, since time is a pressure factor, as mentioned before,
the “successful cases” are likely to be sacrificed. But, when this happens, it
is not surprising that business students will be easily motivates. Ironically,
“motivate (business) students” is considered by the panel as a top challenge
in teaching reverse logistics and “case material” as a top utility. These issues
are among those that should have top priority, according with the panel.
How can we then give top priority to these issues? An approach is to
increase the knowledge of teachers on “successful cases.” As one researcher
stated “I would use Kodak camera and Xerox asset management cases if
they were available in detail.” To facilitate the accessibility to “successful
cases,” we suggest the organization of educator’s days/sessions in workshops
8.7. The senior, the junior and the accidental 261
Table 8.7 exhibits the average ratings of the items, by type of researcher,
i.e. senior, junior and accidental.
One can observe that there are no perfect clusters of researcher type and
rated research opportunities. Yet, we observe the following:
Concluding, the senior researcher is likely to bring more realism than any
other type, the junior will put more rigor into the research, and what the
accidental type has most to offer are the links with other disciplines.
262 Chapter 8. Reverse Logistics research: what does the future bring?
For the North American participants the current top limitation of reverse
logistics research is the lack of ties with practice followed by methodology
and the other way around for the European panel. The lack of theory is
more emphasized by the Europeans, who have been for long investigating
reverse logistics issues. Therefore, they presumably have waited longer for
the theoretical development of the field giving more weight to it (see Figure
8.3).
The central opportunities according to the North American panel are the links
with other fields of research (actually, also for Europeans, see Figure 8.4). By
doing that, North American researchers increase the chance of drawing atten-
tion to reverse logistics, granting further recognition (a matter not entirely
resolved in North America). The favored discipline to establish a link was
264 Chapter 8. Reverse Logistics research: what does the future bring?
marketing, followed by the extended product concept. This goes along with
important values in North America like market, and service. The questions
here associated are: What about the marketing of recovery products? Is the
consumer receptive to recovered products? How recovered products can com-
pete with brand new ones? Can we serve customers better if we offer them
recovered products?; and so on.
The links with other fields is also looked upon by the European panel as
the upmost topic for future research, where design, extended product concept
and strategy were often mentioned topics. For the European panel modelling
is still a prominent opportunity (very much attached to their core compe-
tencies). Within modelling, they mentioned IT tools to a high degree. This
indicates that Europeans believe to be prepared to support reverse logistics
with advanced tools. Such confidence is certainly lifted up by the prolonged
contacts that European researchers have with the practice of reverse logistics.
Empirical work is considered to be more of a research opportunity for the
North American panel, than for the European (relatively to other items).
In the past, North American research on reverse logistics has been very
much theoretically driven. For instance, as put by Drejer et al. (2002), U.S.
research has sacrificed realism to be more focused on precision and general-
izability. However, North American researchers are willing to deviate from
this traditional research paradigm, as they reasonably rate field research as a
research opportunity.
· Theoretical development;
· Theoretical development; High · More on behavior of parties ;
· Shift from operational to strate- and co-ordination
gic
issues; Impact · Shift from operational to strate-
gic issues;
·Multidisciplinary approaches; · IT tools;
· Coupling reverse and
· Intensification of tactic- forward logistics
operational issues;
· Intensification of tactic-
operational issues;
8.8. European vs. North American researchers 265
Table 8.9: Top research breakthroughs with high likelihood: North America
vs. Europe.
Table 8.8 presents the top trends with high impacts and Table 8.9 presents
top breakthroughs with high likelihood. The items that are mentioned alone
by the European or by the North American researchers are underlined. As
mentioned before (Section 5), more on behavior of parties and co-ordination
is a natural consequence of coupling reverse with forward logistics. The North
America participants also agree that these two items are a top research trend
but they attribute it a lower relative impact. The North American panel
accredits to multidisciplinary approaches more impact than to e.g. theoretical
development of the field. IT Tools is thought to be a top trend with high
impact for Europeans but not for North American researchers.
The European panel is more condescending with respect to the plausibility
of top research breakthroughs. The long experience of the European research
community is likely to contribute to this.
material in the glass industry as from the 1950’s and China (including Hong
Kong) imports more than 90% of the total plastic waste traded internationally,
which is recycled. The author discussed recycling from the perspective of
international trade and how governmental entities (re)act on it. For instance,
during the nineties, India increased the import tax on paper waste putting
the paper recycling industry in trouble. Similarly and around the same time,
China prohibited the import of waste plastics. Both actions were later revised
as they were not sustainable for the recycling industry. The conclusion by
the author is that there is a lack of understanding on international trade
of secondary materials, leading to a overemphasis of negative aspects rather
than looking to the positive ones. The same applies to other regions in the
world.
Wamiti (2001) defends the great potential that reverse logistics has in
Kenya. The author goes over several examples: 1) the collection of barley
spent grains in the beer industry for further use in farming ; 2) the imports
of second-hand shoes and clothing; 3) replacement of engines in used cars; 4)
rethreading of tyres. Only the first example is considered really successful.
The other cases suffer from governmental policy to protect the (inefficient)
local industry.
successful reverse logistics cases and the examples discussed in class. A plau-
sible reason is that teachers lack of in-depth familiarity with those successful
practices.
Aligned with this, we suggest the organization of educators’ days/sessions
in workshops or conferences on the topic with special attention for the dis-
semination of successful reverse logistics practices. These sessions should aim
to support reverse logistics teaching. Therefore, it is expected that the format
will be somewhat different from the traditional workshop/conference presen-
tations.
In addition we indicated how close the views of the European and North
American participants are. The North American research community is start-
ing to accept the importance of the field, giving appreciable importance to
recognition of the field, description of practice, and modelling as past contri-
butions. The Europeans, who have been for long investigating reverse logistics
issues, have waited longer for the theoretical development of the field giving
more weight to it as a current limitation. As the top research opportunity,
both North American and European agree that it is to link reverse logistics
with other fields. The favored discipline to establish a link for the NA re-
searchers is marketing, followed by the extended product concept, reflecting
how important values like market, and service are in North America. Euro-
peans give also substantial weight to future modelling as an opportunity, and
within it they often mentioned IT. This indicates that Europeans believe to
be prepared to support reverse logistics with advanced tools. Such confidence
is certainly a result of their a long history of contacts with practice.
In the past, North American research on reverse logistics has been very
much theoretically driven. However, North American researchers are willing
to deviate from this traditional research paradigm, as they reasonably rate
field research as a research opportunity. Finally, the European panel was more
condescending with respect to the plausibility of top research breakthroughs.
Again, the long experience of the European research community with reverse
logistics is likely to contribute to this.
We have assessed which future academicians expect for reverse logistics
as a research field. In essence the panel claimed for
• more realism,
• more rigor, and
• more links with other disciplines.
These are undoubtedly ambitious aspirations. The question that remains
is: how can we work so this becomes reality? First of all, the fact that there is
8.10. Summary and conclusions 269
willingness and belief is very positive. This especially because the panel had
the representation of the three types of researchers: the senior, the more junior
and the accidental (see Section 8.5). We would like to advance that as a matter
of fact only a coordinated exploitation of the three research types can bring
through the desired future for reverse logistics research. Putting it plane,
the senior researcher will bring realism, the junior rigor, and the accidental
researcher will further facilitate the links with other disciplines. Especially if
this takes place in a inter-continental fashion, we foresee relevance (see Figure
8.5).
Concluding remarks
The research presented in this thesis was designed to provide a better under-
standing of reverse logistics. We brought insights to reverse logistics decision-
making and we laid down a theoretical ground for the development of reverse
logistics as a research field.
This thesis aimed at
• structuring reverse logistics as a research field,
• a better understanding of reverse logistics practices,
• structuring and supporting reverse logistics decision-making, and
• conjecturing about the future development of reverse logistics as a re-
search field.
In the remainder of this chapter, we summarize the main findings. Besides
that, we go over the limitations and put forward opportunities for further
research.
271
272 Chapter 9. Concluding remarks
• economics,
• legislation, and
• corporate citizenship.
We have also stressed that the economic gains can either be direct or
indirect. Furthermore, the three drivers are also interlinked and boundaries
are sometimes blurred, as reverse logistics is often carried out for a mix of
motives.
The return reasons were organized according to three supply chain stages:
9.1. Summary and conclusions 273
• the use-pattern.
• civil objects,
• consumer goods,
• industrial goods,
• spare-parts, and
• opportunistic players.
With respect to their roles, we detected 1) actors that are actually re-
sponsible for operations in the reverse logistics chain; 2) others, that set up
or combine operations, they have a role of an organizer ; 3) many parties are
busy carrying out the processes, like the collectors, so they play an executer
role; 4) there is the sender/giver that facilitates the product for recovery and
the future client that will acquire recovered products, without which recovery
would not make practical sense, so they have an accommodator role.
We stressed that the combination and characterization of the five dimen-
sions determine to a large extent the kind of issues that arise in implementing,
monitoring and managing such a system. This was illustrated with a collec-
tion of typical cases.
The cases showed that there are quite different incentive tools to enforce
certain desired behavior: 1) deposit fees; 2) buy back options; 3) trade-in’; 4)
acquisition price; 5) timely and clear information; 6) power; 7) appealing for
environmental responsibility; 8) appealing for social responsibility.
Some incentives are also part of sales contracts, while others require the
customer to buy another product in exchange. There are also tools that are
not directly coupled to a selling activity like a gift to a non-profit organization.
Actually, it seems that only deposit fees are specific for product recovery. The
other mentioned tools are also used to attract customers in general.
Concerning Inventory Management, the why-returning typology seemed a
natural way of grouping and discriminating the reverse logistics issues raising
from the cases. We found cases for
• Commercial returns,
• Service returns,
• End-of-use, and
• End-of-life.
Besides the analysis per decision-making area, we also presented the cases
organized by return reason (why-returning) vs. recovery option (how ), and
the cases organized by driver vs. recovery option. This analysis revealed some
relations and issues. For instance, end-of-life returns appear to be highly cor-
related with recycling. If products or their modules would be designed for
remanufacturing, however, remanufacturing would likely be more attractive,
even at the end of life. The main driver for recycling is legislation. Actually,
current legislation does not seem to be able to stimulate other forms of recov-
ery. However, if legislation would also pro-actively focus on product design
issues, rather than dealing with recovery in a reactive way, other recovery
options than recycling would likely be more stimulated.
In addition, we reported on cases describing the use of IT to support
reverse logistics. We found cases reporting evidence for IT support in all
the stages of the life-path of a product: product development, the supply
chain loop, and at the customer. For instance the data logger technology (see
EUREKA, 2003) is very promising regarding the need of a quick access of
the state of the product. In this way uncertainty on quality can be reduced
and savings can be made on activities, as e.g. disassembling. The cases
also show that though the technology to process and to transmit information
with promising benefits for reverse logistics seems to be available, the lack
of appropriate data is in still a bottleneck in the implementation of decision
support systems.
We observed a lack of cases on reimbursement returns. However, with the
growth of the catalogue industry (also in the Internet), posing new challenges.
Ergo, field research in this area is likely to growth as well.
The majority of the case studies dealt with one aspect of a real reverse
logistics situation but they did not give the overall business environment,
which made insights rather one-dimensional. Thus, we pointed out the need
for conducting more integral case study research, by mapping the business
context together with more broad information on critical factors, trade-offs
and implications.
Besides that, the lack of theory for reverse logistics (see Dowlatshahi,
2000) or even for supply chain management (Croom et al., 2000) adds to
companies’ inability of knowing what matters in reverse logistics. Therefore
the development of theory should be on top of the research agenda to support
reverse logistics decisions.
9.1. Summary and conclusions 277
• If the market for returns is different from the original market then prod-
uct to store returns in a different area from those of purchased products
is preferable.
• If the market for returns is the same then storage of product returns
is likely to be combined with purchased products. Exceptions will be
found in the case of high-desired control over returned products
Before we started this specific research project we suspected that the com-
bination of volume and product diversity would have an impact on the storage
decision. From the analysis though it came out that the complicating factor
was the decision of controlling returns. Yet, both volume and product diver-
sity can be a point of further research since they might not be a complicating
factor alone but be so when combined with other factors. Furthermore, to
have a relevant degree of return monitoring and control, a separate module
for returns in the warehouse management system is desirable as it is already
the case for mail order companies.
With the developed methodology it was possible to carry out the desired
testing including small (below 20) sample sizes. Only for extremely small
sample sizes, the methodology does not work. It is unambiguous that in
the last case, either the proposed or any other statistical framework cannot
9.1. Summary and conclusions 279
We identified situations in which the most informed method does not nec-
essarily lead to the best performance. This is the case when one consistently
overestimates or underestimates the return rate per period.
Both for misinformation on the return rate and on the return distribution,
the differences between the methods become smaller with decrease of the
return probability and an increase of the lead time.
The most robust method given misestimation of the return rate is Method
B. Method B systematically outperforms Methods C and D if the return rate
is misestimated by merely 10%,or more. The cost differences are particularly
high if return rates are overestimated. With respect to misestimating the
conditional time to return distribution, Method C and again Method B are
much more robust than Method D.
The findings strongly suggested that Method B has a sufficient level of
sophistication both in the case of perfect estimation and imperfect estimation.
In the latter case Method B is far more robust than the most informed method,
Method D.
9.1. Summary and conclusions 281
fields. The favored discipline to establish a link for the NA researchers is mar-
keting, followed by the extended product concept, reflecting how important
values like market, and service are in North America. Europeans give also
substantial weight to future modelling as an opportunity, and within it they
often mentioned IT. This indicates that Europeans believe to be prepared to
support reverse logistics with advanced tools. Such confidence is certainly
a result of their long history of contacts with practice. On this, and in the
past, North American research on reverse logistics has been very much theo-
retically driven. However, North American researchers are willing to deviate
from this traditional research paradigm, as they reasonably rate field research
as a research opportunity. Finally, the European panel was more condescend-
ing with respect to the plausibility of top research breakthroughs. Again, the
long experience of the European research community with reverse logistics is
likely to contribute to this.
We assessed which future academicians expect for reverse logistics as a
research field. In essence the panel claimed for more rigor, more realism and
more relevance of the field at the same time that links should be made with
other disciplines. These are undoubtedly ambitious expert aspirations. We
also stressed how we can work to make this happen. First of all, the fact that
there is willingness and belief is very positive. This because the panel had the
representation of the three types of researchers: the senior, the more junior
and the accidental. We advanced that as a matter of fact only a coordinated
exploitation of the three research types can bring through the desired future
for reverse logistics research. Putting it plainly, the senior researcher will
bring realism, the junior rigor, the accidental researcher will facilitate the
links with other disciplines: all together produces relevance.
This thesis was carried out throughout three phases: 1) design, 2) data col-
lection and analysis, and 3) reflection. During the design phase a careful
plan was put together with input both from experts on reverse logistics and
from the literature of the field. The next phase, data collection and analysis
was organized in several projects, tuned with the pre-set objectives. In each
of these projects, there was collaboration with one or more researchers from
the European Working Group on Reverse Logistics, RevLog . This provided
triangulation with respect to the role of the researcher. Triangulation is in
essence a plural approach to research, aiming at diminishing research biases.
This thesis benefited not only from investigator triangulation, but also from
9.2. Raising questions and further research 283
We would like to recall that this research project benefited from co-
operation with many European researchers in this topic (especially within
the RevLog group). This in itself is an added-value, and we hope that other
researchers can benefit from similar working groups in the future. On the
other hand, this gives the research a remarkable European flavor, which can
be seen by some sort of limitation. A way to reduce geographic bias is to
establish bridges with researchers in other continents. Between Europe and
North America, there is already a semi-formal and structured collaboration
on the field, as the recent book of Guide and van Wassenhove (2003) attests.
Besides that, in the conferences on the field, contributions from colleagues
from other continents are not unusual. Reverse logistics is a worldwide phe-
nomenon (see Chapter 8) and we can be optimistic with respect to a wider
collaboration especially embracing areas that systematically lag behind. For
instance the European Association of OR Societies (EURO, 2003) is helping
African researchers to revive scientific research in Africa. A living example is
the set up of AORN, 2003, the African Operational Research Network.
As reverse logistics stretches out worldwide, in all the layers of the supply
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the other, reverse logistics is a key competence in modern supply chains.
Thus, in managing reverse logistics, one also has to be able of reversing
traditional logistics management:
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Samenvatting
In het verleden zorgden supply chains voor de logistieke fine-tuning van de
voorwaartse goederenstromen van grondstof tot de uiteindelijke klant. Van-
daag de dag echter vloeit een groeiende stroom producten terug in de keten.
Bedrijven moeten dus ook de retourlogistiek beheren. Toch denken managers
voornamelijk in ‘voorwaartse’ termen, waarbij de nadruk ligt op het leveren
van goederen aan de klant. De vraag is of bedrijven door kunnen gaan met
deze benadering of dat de focus meer moet worden gericht op retourlogistiek.
In andere woorden: Is het een zaak van ‘managing reverse logistics’ of van
‘reversing logistics management’ ?
Dit proefschrift draagt bij aan een beter begrip van retourlogistiek en wel
met betrekking tot de volgende hoofdlijnen:
Voor het raamwerk gebruiken we drie bronnen van input: selectieve liter-
atuur die het onderzoeksgebied structureert, een bespreking van case stud-
ies (Hoofdstuk 3), en de kennis van retourlogistiek die is geaccumuleerd
gedurende het gehele onderzoekstraject.
De dimensies en typologieën van het raamwerk voor retourlogistiek geven
niet alleen context voor retourlogistieke situaties. Ook hun combinatie bepaalt
voor een groot gedeelte het soort issues dat een rol speelt bij het imple-
menteren, beheersen, en controleren van zulke situaties. Dit wordt geïllustreerd
aan de hand van een verzameling typische situaties in de retourlogistiek.
De analyse laat zien dat tot nog toe expliciete modellen voor beslissing-
sondersteuning ten behoeve van de afhandeling van retouren in het magaz-
ijn zijn veronachtzaamd. Voor een aantal onderzoeksgebieden geven we aan
hoe voorwaartse modellen kunnen worden uitgebreid, of hoe nieuwe modellen
zouden kunnen worden opgezet, om retouren mee te nemen. Verscheidene
onderzoekshiaten worden geïdentificeerd en gevat in een onderzoeksagenda.
Het spreekt voor zich dat retourlogistiek ook een vorm van logistiek is, zodat
a priori lessen uit de traditionele logistiek ook kunnen worden doorgetrokken
naar retourlogistiek. Aan de andere kant denken traditionele managers voor-
namelijk in termen van voorwaartse stromen. In de toekomst zal dit niet
voldoende blijken. Aangezien retourlogistiek zich wereldwijd uitspreidt in
alle lagen van de supply chain, worden sommige actoren in de keten gedwon-
gen om producten terug te nemen, terwijl anderen dit pro-actief doen De
laatsten worden ofwel aangetrokken tot de waarde die gebruikte producten
nog vertegenwoordigen, ofwel aangetrokken door hun institutionele verant-
woordelijkheid. Hoe dan ook, retourlogistiek is een cruciale competentie in
moderne supply chains.
11. Matthijs J.J. Wolters, The Business of Modularity and the Modularity
of Business
Promotor(es): Prof.mr.dr. P.H.M. Vervest, Prof.dr.ir. H.W.G.M. van Heck
Defended: February 8, 2002, ISBN: 90-5892-020-8
14. Iris F.A. Vis, Planning and Control Concepts for Material Handling
Systems
Promotor(es): Prof.dr. M.B.M. de Koster, Prof.dr.ir. R. Dekker
Defended: May 17, 2002, ISBN: 90-5892-021-6
18. Andrea Ganzaroli, Creating Trust between Local and Global Systems
Promotor(es): Prof.dr. K. Kumar, Prof.dr. R.M. Lee
Defended: October 10, 2002, ISBN: 90-5892-031-3
Bibliography 323
ERIM
The Erasmus Research Institute of Management (ERIM) is the Research
School (Onderzoekschool) in the field of management of the
Erasmus University Rotterdam. The founding participants of ERIM are
the Rotterdam School of Management and the Rotterdam School of
Economics. ERIM was founded in 1999 and is officially accredited by
the Royal Netherlands Academy of Arts and Sciences (KNAW). The
research undertaken by ERIM is focussed on the management of the
firm in its environment, its intra- and inter-firm relations, and its
business processes in their interdependent connections. The objective
of ERIM is to carry out first rate research in management, and to
offer an advanced graduate program in Research in Management.
Within ERIM, over two hundred senior researchers and Ph.D. candi-
dates are active in the different research programs. From a variety of
academic backgrounds and expertises, the ERIM community is united
in striving for excellence and working at the forefront of creating
new business knowledge.