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    Introduction and Conclusion

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    Ikey zamri
    Social media marketing uses social media platforms like Facebook, Instagram, and Twitter to increase website traffic and recruit customers. It allows businesses to share engaging content with their target audiences. While traditional marketing used print, television, and radio ads, social media gives businesses a wider reach at a lower cost. It allows constant interaction with customers to influence purchasing behaviors. New businesses especially benefit from social media marketing as it provides an alternative way to advertise when search engine rankings are still developing. The popularity of online shopping through mobile apps and websites gives companies like Shopee enormous potential for growth, especially during the COVID-19 pandemic when online shopping has become more important.

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    Introduction and Conclusion

    Uploaded by

    Ikey zamri
    227 views2 pages
    Social media marketing uses social media platforms like Facebook, Instagram, and Twitter to increase website traffic and recruit customers. It allows businesses to share engaging content with their target audiences. While traditional marketing used print, television, and radio ads, social media gives businesses a wider reach at a lower cost. It allows constant interaction with customers to influence purchasing behaviors. New businesses especially benefit from social media marketing as it provides an alternative way to advertise when search engine rankings are still developing. The popularity of online shopping through mobile apps and websites gives companies like Shopee enormous potential for growth, especially during the COVID-19 pandemic when online shopping has become more important.

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    INTRODUCTION AND CONCLUSION

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    Social media marketing uses social media platforms like Facebook, Instagram, and Twitter to increase website traffic and recruit customers. It allows businesses to share engaging content with their target audiences. While traditional marketing used print, television, and radio ads, social media gives businesses a wider reach at a lower cost. It allows constant interaction with customers to influence purchasing behaviors. New businesses especially benefit from social media marketing as it provides an alternative way to advertise when search engine rankings are still developing. The popularity of online shopping through mobile apps and websites gives companies like Shopee enormous potential for growth, especially during the COVID-19 pandemic when online shopping has become more important.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    227 views2 pages

    Introduction and Conclusion

    Uploaded by

    Ikey zamri
    Social media marketing uses social media platforms like Facebook, Instagram, and Twitter to increase website traffic and recruit customers. It allows businesses to share engaging content with their target audiences. While traditional marketing used print, television, and radio ads, social media gives businesses a wider reach at a lower cost. It allows constant interaction with customers to influence purchasing behaviors. New businesses especially benefit from social media marketing as it provides an alternative way to advertise when search engine rankings are still developing. The popularity of online shopping through mobile apps and websites gives companies like Shopee enormous potential for growth, especially during the COVID-19 pandemic when online shopping has become more important.

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    INTRODUCTION

    Social media marketing is a method of increasing website traffic or recruiting viewers


    and consumers using social networking websites such as Facebook, Instagram, Pinterest,
    LinkedIn, and Twitter. Digital marketing includes social media marketing as a subset
    component. All social networking sites allow for the sharing of material, but not all of them are
    used for digital marketing. For the instance, Facebook and Instagram encourages personal
    sharing, Twitter encourages quick messaging about one's thoughts or emotions, LinkedIn
    encourages professional networking, and Pinterest encourages people to advertise their ideas and
    online companies. As individuals across the world enjoy to interact and share their unique
    moments, issues, thoughts, and suggestions with others, social media has grown to be the most
    popular result of the Internet. They also like learning about interesting places to visit, new craft
    projects, recipes, or languages. Social networking platforms allow you to share information of
    your choosing with the appropriate audience at your leisure. Because of the popularity of social
    media, business brains all over the world have been motivated to start tiny internet firms. A store
    can be opened on Amazon, eBay, or any other bespoke platform such as Shopify or Etsy.

    However, it takes a long time for a new firm with established rivals to get a high ranking
    in the search results. Social networking services are an excellent answer to this problem. The
    primary strategy here is to publish engaging posts and relevant material developed for the target
    audience. The audience then contributes by sharing the information, which expands its reach. As
    a result, another alternative is to advertise the goods, services, or ideas on social networking
    platforms where there is less competition. Before the Internet has be the major thing in our
    world, all the marketing use a traditional way. Generally, traditional marketing entailed firms
    selling their products or services using print media, radio and television ads, business cards,
    billboards, and a variety of other comparable methods where the Internet or social media
    websites were not used for promotion. Traditional marketing policies had a restricted reach to
    customers and a limited capacity to influence their purchasing behaviors. Nowadays, everyone
    around the world has using digital marketing. The word "digital marketing" refers to the targeted,
    quantifiable, and interactive marketing of products or services through the use of digital
    technology to reach viewers, convert them into customers, and keep them.
    CONCLUSION

    In conclusion, apps and websites that provide everything that can be buy or can be shop
    online offer several advantages to the customers. Companies in other sectors are already using
    mobile applications to improve their customer experience, and the shopping market industry
    should follow suit. When combined with the complexity of the internet and technical
    advancements today, it is enough to have a significant influence on the company such as Shopee.
    Because most people spend the majority of their days on the internet, Shopee has enormous
    potential in the business industry. Not to mention that Shopee has been one of the best online
    shopping platforms not only in Malaysia but around the world. By using the websites and the
    others platform to improve and increase their revenue will be a great deal to the company. We
    feel that in an ever-changing environment, with the prevalence of the Covid19 pandemic
    impacting many parties, including the retailers and so on, company must always seek solutions
    and the best ways that allow consumers to purchase the item that they need. As a result,
    consumers would undoubtedly choose Shopee as the best online shopping platform and services
    since they are more convenient and most likely by the customers.

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