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Healthy Food Order App-Case Study Deck by Neha Goyal

The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

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Neha Goyal
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363 views17 pages

Healthy Food Order App-Case Study Deck by Neha Goyal

The document outlines the design thinking process for developing a mobile app to help users order healthy food. It describes conducting user research through interviews and empathy maps to understand target users' needs. The primary user group identified wants to save time by not cooking and order customized meals. The design process involved creating personas, storyboards, user journeys and prototypes to design an intuitive app experience that helps users easily find and order healthy customized meals.

Uploaded by

Neha Goyal
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Order food for someone who is very

cautious about fitness and health

Neha Goyal
Assignment overview

The problem: The goal:


A user wants to order food who is very Design a mobile app for user to order healthy
cautious about fitness and health food
Design Thinking Process

Empathize Define Ideate Prototype Test


● User Research
● Personas
Understanding ● Storyboard

the user ● User Journey


● User Flow
● Competitive Analysis
User research: Questions

1. Can you describe your current schedule and how you balance your responsibilities with healthy
meal planning?
2. How often do you a healthy order meals from a restaurant?
3. How many healthy options you see in the ordering process?
4. What challenges do you face in the ordering process? How does this make you feel?
5. Is there any way in which you feel these challenges could be resolved?
User research: summary

I want to understand common challenges people face trying to manage a busy schedule and meal planning. I want to identify frustrations people
experience during the process of ordering healthy food online. I conducted interviews and created empathy maps to understand the users I’m
designing for and their needs. A primary user group identified through research was adults who wants to save time by not cooking food or they don’t
know how to cook. The most important need is customisation of food. They want to customise their foods according to their taste and calories needs.

This user group is being tired of typical diet food fast and doesn’t like to throw food if ordered but hasn’t eat. Some user like to order all healthy meal
combo for a particular time along with tracking calories. A customisable meal which is combination of all desired nutritions.
Persona: Emily Cooper

Problem statement:
Emily is a fitness instructor
who prefers healthy diet and
vegetarian menu wants to
order high quality food. She
also wants to customise her
food.
Big Picture Storyboard
Scenario: Emily is a fitness instructor who prefers healthy diet and vegetarian menu wants to order high quality food.

Emily is frustrated about not finding Emily opens the app to look for Emily is happy that app is showing
healthy food options for dinner healthy dinner to order options according to meal time

Emily customize a healthy meal for Emily’s healthy dinner meal order is Emily happily eats her healthy and
dinner and checks out confirmed customised meal for dinner
User journey map

Mapping Emily’s journey


revealed how helpful it
would be for users to have
Image of user
access to a dedicated journey map

healthy food app.


User Flow
Customise Go to
meal Checkout
Order Preview

Open
app

Add
Details/
Payment
info

Customise Order
Screen
Home Screen

Order
N Y this item

Select Order
item this item
N
Y
Order Confirm
● Paper Wireframes
Starting the ● Digital wireframes

design ● Low-fidelity prototype


● Mockups
● High-fidelity prototype
Paper wireframes

Taking the time to draft primary


flow of ordering healthy food.
Paper wireframes helps to
ideate on different iteration of a
single screen quickly. For home
screen, I prioritize a quick and
easy ordering process to help
user save time.
Digital wireframes

As the initial design phase, I


made sure to design a base
screen on the feedback and
findings from user research.
Low Fidelity Prototype

View Healthy food order app prototype:


https://www.figma.com/proto/jDrbhuxBfIPMkBAbtnqQkr/Healthzone--Nagarro?node-id=116
%3A393&scaling=scale-down&page-id=115%3A122&starting-point-node-id=115%3A124
Mockups
High Fidelity Prototype

View Healthy food order app


prototype:
https://www.figma.com/proto/jDrbhu
xBfIPMkBAbtnqQkr/Healthzone--Naga
rro?node-id=121%3A36&scaling=scale
-down&page-id=115%3A123&starting-
point-node-id=121%3A36
Let’s connect!

Neha goyal
User Experience Visual Designer
goyalneha.design

Contact
Gurugram, India
+91 8005952175
goyalneha0192@gmail.com

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