Corporate Governance Ratings - Concept, Methodology and Practice
Corporate Governance Ratings - Concept, Methodology and Practice
Corporate Governance Ratings - Concept, Methodology and Practice
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By
K. Sukumaran
Dean, National Institute of Securities Markets, Vashi, Navi Mumbai
Abstract
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 1
Shareholder Services (ISS), Standard & and explore the possibility of putting in
Poor’s etc. are engaged in providing place a right corporate governance
corporate governance rating services. In structure. A comparison of corporate
Indian context, Credit Rating Information governance ratings, revealed from
Services of India Ltd (CRISIL), ICRA, secondary data analysis would be helpful
and Care Ratings are currently involved in to the students and scholars working on the
corporate governance rating. Each theme- corporate governance.
organisation has relied on certain corporate
governance principles and accordingly Key Words: Corporate Governance,
devised the ratings. Corporate Governance Ratings, Board
Structure, Shareholder Rights
Objective: This paper traces into the
meaning and concept of the corporate Introduction
governance rating, the methodology
involved in construction of the corporate Corporate governance has assumed much
governance index structure, and how it is significance in all countries across the
implemented. In analysing these issues – globe, thanks to the growing expectations
concept, methodology and practice, both from the shareholders, stakeholders and
national and international practices are the general public. The liberalization,
probed and documented. The issues and competition, privatization and
challenges in implementing the scoring globalization have thrown many
model are also scribed. opportunities to the corporate world to
enter into new areas, diversify the
Methodology: The methodology involved operations and to seek possible mergers
in writing this research paper is literature and acquisitions. In this journey forward,
review. The literature on governance ethics and corporate governance norms
ratings appeared in national and built in organizations would make the
international publications would be functioning and expectations moving in
reviewed. Further, the rating methodology the same direction. Measuring to what
of national and international rating extent the corporate governance norms
agencies on corporate governance would have been implemented in organisations is
be analysed through looking into their the concern of the rating agencies. This
element of structurising each sub sector paper traces the importance of corporate
index to the overall corporate governance governance, the concept and implications
score. of corporate governance ratings, the
methodology adopted in putting forth a
Scope: The study would trace out the right corporate governance rating system,
corporate governance rating practice the significance of the ratings etc.
devised by countries and how it is Corporate Governance
practised in adhering to corporate entities.
The various methodologies involved in Corporate governance refers to the set of
rating exercise would be helpful for the systems, principles and processes by
corporate entities to look into in advance which a company is governed. It provides
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 2
the guidelines as to how the company is protection. Narayana Murthy Committee
directed or controlled such that it can fulfil Report on Corporate Governance (2003)
its goals and objectives in a manner that speaks about the rights of shareholders and
adds to the value of the company and governance norms ensure commitment to
beneficial for all stakeholders. Prof Bob values, and ethical business conduct.
Ian Tricker is considered as the father of Institute of Company Secretaries of India
Corporate Governance and in his book – (ICSI) defines corporate governance in a
‘Corporate Governance’ released in 1984 more practical sense – “the application of
brought the theme for the first time and management practices, compliance of law
referred it as the way corporate entities are in true letter and spirit and adherence to
governed, distinguishing from the ethical standards for effective management
management of the companies. While and distribution of wealth and discharge of
putting the corporate governance on a social responsibility for sustainable
wider perspective, he distinguishes the role development of all stakeholders”.
of board vis-a-vis the management. While
the management runs the enterprises to Corporate governance is based on the
meet the various organisational objectives, principles such as
the board or governing body ensures that it conducting the business with all
is being run well and in the right direction. integrity and fairness
Mr. James D Wolfenson, past president of being transparent with regard to all
World Bank defined the concept Corporate transactions
Governance in terms of promoting making all the necessary
fairness, transparency and accountability disclosures and decisions
in organisations. OECD (1999) defines complying with all the laws of the
corporate governance as a system by land
which business corporations are directed accountability and responsibility
and controlled. Cadbury Report U K towards the stakeholders and
(1992) views corporate governance as a commitment to conducting
system of structuring, operating and business in an ethical manner
controlling a company with the aim of
achieving long term goals and protecting Corporate governance in organisations is
the interest of all stakeholders. justified as sound governance norms
Confederation of Indian Industry (CII) contribute to improved corporate
defines corporate governance as a means performance, enhanced investor trust,
of maximising long term shareholder value better access to capital market, reducing
and towards achieving this objective, corruption practices, enhancing
procedures and practices are to be put in shareholder value, reduced risk of
place to take informed decisions. Kumar corporate crisis and scandals etc.
Mangalam Birla Committee Report on In India, the corporate governance
Corporate Governance (1999) relates movement in India began in 1997 with a
corporate governance as indispensable for voluntary code formed by Confederation
a resilient and vibrant capital market and of Indian Industry (CII), followed by about
acts as an instrument of investor 30 largest listed companies accounting
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 3
over 25 per cent of market capitalization the adherence to corporate governance
voluntarily adopting the CII code. principles.
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 4
are GMI Ratings, Institutional Shareholder governance risks to institutional investors,
Services (ISS), Standard and Poor’s etc. In issuers and corporate decision makers.
this literature, the methodology of these GMI Ratings has specialised in two types
international rating institutions along with of ratings - ESG Rating and AGR Ratings.
three agencies in India involved in ESG (Environmental, Social and
corporate governance ratings are explored. Governance) rating evaluates the
sustainable investment value of public
GMI Ratings: GMI Ratings is formed in companies. The ESG ratings are based on
2010 through the merger of three 150 key risk factors organised into six
independent ratings institutions viz. categories to ensure consistency,
Governance Metric International (GMI), transparency and structural integrity. The
Corporate Library, and Audit Integrity. ratings are expressed in two forms viz.
These institutions were involved in percentile scores ranging from 1 to 100
governance rating business. The focus and as letter grade (A to F) based on the
areas on governance adopted by GMI are percentile scores. AGR (Accounting and
Board accountability, financial disclosure Governance Risk) rating scores are based
and internal controls, executive on risk factors organised into categories
compensation, market for control and such as revenue recognition, expense
ownership base, reputational and socially recognition, asset-liability valuation, high
responsible investment issues, corporate risk events etc. The AGR ratings help
behaviour, and shareholder rights. These investors and public in predicting adverse
resultant variables on these focus areas are events such as litigation, enforcement
ascertained from data base related to actions etc. Investors can integrate GMI’s
securities regulations, stock exchange AGR ratings into their financial models to
listing requirements, compliance report to identify and mitigate portfolio risks. GMI
various corporate governance codes and Ratings publish their ESG ratings on 6400
principles disseminated by various companies worldwide, while the AGR
governance authorities. GMI Ratings ratings are published on 29000 companies.
provide the most extensive coverage of
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 5
Institutional Shareholding Services four pillars – Board Structure, Shareholder
(ISS): Institutional Shareholding Services Rights, Compensation/Remuneration, and
started corporate governance rating Audit & Risk Oversights. The score
business since June 2002 and the rating is focuses on qualitative aspects of
known as ISS Governance Quick Score. governance and allow investors to
The score provides investors with the tools understand the issues potentially affecting
and insights they need to assess company performance and enhance their
governance attributes categorised under analysis of portfolio of companies.
Quick Score uses a numeric, decile based indicates relatively higher governance risk.
score that indicates a company’s Under the four pillars there are about 200
governance risk relative to their index or factors analysed. Each governance factor is
region. A score of 1 indicates relatively assigned a weight based on the observation
lower governance risk and a score of 10 of team of governance experts.
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 6
BOARD COMPENSATION/ SHAREHOLDER AUDIT
STRUCTURE REMUNERATION RIGHTS PRACTICE
Board Pay for Performance One Share One Vote External Auditor
Composition
Composition of Principle of Equity Takeover Defences Audit controversies
Committees
Board Policies Communications & Voting Issues & Accounting
Disclosure Voting formalities controversies
Related Party Termination Other shareholder Compliance of
Transactions Controversies rights issues audit reports
Standard and Poor’s: In July 2002, report covering the main elements of the
Standard & Poor’s, the leading credit analysis and arrive at the corporate
rating agency in the world announced its governance score. The corporate
entry into corporate governance ratings. governance score is assigned on a scale of
S&P’s corporate governance score 1 (lowest) to 10 (highest).
assesses a company’s governance practices
and policies and the extent to which these CRISIL: CRISIL is the leading credit
serve the interests of the company’s rating and information services
stakeholders. The focus areas on organisation in India and it has developed
governance rating adopted by Std & corporate governance ratings – titled
Poor’s are CRISIL GVC i.e. CRISIL Governance and
Value Creation Rating. The broad
Ownership structure and external objective of corporate governance rating of
influences CRISIL is to measure governance quality
Shareholder rights and stakeholder and provide an indicator to companies so
relations as to accelerate the pace at which
Transparency, disclosure and audit, companies develop and implement best
and practices in corporate governance.
Board structure and effectiveness
The governance rating of CRISIL is
S&P relies on the OECD principles of known as CRISIL GVC (Governance &
good governance viz. fairness, Value Creation) Ratings. CRISIL GVC
transparency, accountability and assesses corporate governance practices at
responsibility. The methodology used by a company in respect of their impact on all
S&P is to form a committee of specialists stakeholders – employees, suppliers,
and conduct interviews for the company shareholders, lenders, society etc. The
being evaluated. The committee also rating indicates the capacity of the
would inspect company documentation, company in creating wealth for all its
regulatory filings, internal governance shareholders.
records, meeting minutes etc. Once the
interview and assessment are completed,
the committee will prepare a detailed
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 7
CRISIL METHODOLOGY OF GOVRNANCE INDEX
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 9
ICRA’s METHODOLOGY OF GOVERNANCE INDEX
Assessment Description
factors
Wealth creation & Shareholders: Return on Networth, Return on Capital employed;
Management Dividend policy etc.
Debt Holders: Level of credit rating, Indicators for debt service etc.
Financial Business segments and rationale for strategy, return on capital
Discipline employed in each business line, history of equity dilution, reliance
on debt funding, dividend policy, subsidiaries and its rationale etc.
Transparency & Accounting quality and compliance with accounting standards,
Disclosure changes in accounting policies, quality and level of details on loans
Standards and advances, inter corporate advances, contingent liabilities etc.,
transactions with subsidiaries etc.
Stakeholder Conduct of AGMs and extent of disclosures, procedures for transfer
Relations and registration of shares, company’s response to investor
complaints, timeliness of release of any market sensitive
information, history of penalties levied by regulators etc., human
resources and compensation policies, customer satisfaction,
contribution to community development etc.
Shareholding Ownership pattern of shares, extent of cross holdings, extent of
Structure shares held by promoter/promoter groups etc.
Board Structure Compliance of legal and statutory requirements, constitution of
and Processes Board Committees, frequency of board meetings etc.
Governance Clarity in decision making powers of Board, CEO, line managers
Structure & etc.
Management
Processes
CARE: CARE Ratings under their auditors, lenders, major shareholders etc.
corporate governance rating exercise The assessment exercise is taken keeping
assesses seven key parameters classified in mind the evaluation to the extent of
under Board composition & functioning, value creation and balanced distribution of
Ownership structure, Organization wealth.
structure and MIS, Shareholder
relationship, Disclosure & transparency, The process involved in CARE Ratings
Financial prudence, and Statutory & begins with the client submitting a request
regulatory compliance. for rating along with the required
information – operational and financial in
CARE scrutinises the various documents respect of the client company. The
of the assesse company like agenda papers, officials of the client company interacts
minutes of the Board and Committee with the CARE Rating team and responds
meetings, minutes of the Annual General to queries and provides additional data
Body Meetings, Annual return and other necessary for the analysis. The rating team
documents filed by the company with within CARE analyses the information and
regulatory agencies. The assessment team data, interacts with various stakeholders
would also interact with the CEO, key and finally the rating committee awards
officials of the company, statutory the rating. The rating is conveyed to the
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 10
clients and the clients accept the rating or of all stakeholders – shareholders,
in certain occasions, appeal for review of debtholders, employees, customers,
the rating. suppliers, and society at large. The rating
quotient accorded quantifies the value
A review of the methodologies of the created on account of good governance
corporate governance rating practices of practice. A good corporate governance
all the six rating agencies reveal that the rating recognises the crucial role of
rating methodology involves in taking into stakeholders in value creation.
account the quantitative indicators as well
as the qualitative aspects of management ADB Corporate Governance Score
of companies. A comprehensive gap Card: Asian Development Bank has
analysis of the governance practices of created the ASEAN Corporate Governance
companies is undertaken. A reliable and Score Card in 2011 and the same was
independent view is taken by the rating administered on countries – Indonesia,
agencies in arriving at the rating. The Malaysia, Philippines, Singapore, Thailand
rating agencies look at the actual practices and Vietnam. The OECD principles of
prevalent in the company through an corporate governance, because of its global
interactive process instead of conducting acceptance by policy makers, investors and
an audit on regulatory compliance. All the other stakeholders were used as the main
agencies take into account the perspective bench mark for the score card.
The assessments of corporate governance emerging good practices and (b) negative
standards of companies were based on items reflecting actions and events that are
publicly available and accessible indicative of poor governance.
information such as annual reports,
corporate websites, circulars etc. The score Sarkar et.al (2012) uses information on
card uses two levels of scoring in order to four important corporate governance
capture the implementation of good mechanisms viz. the Board of Director,
corporate governance practices. In level Ownership Structure, Audit Committee,
one, the questions deployed are related to and the External Auditor to arrive at the
items that are in essence of indicative of Corporate Governance Index of 500 large
(a) the laws, rules and regulations of the listed firms in Indian corporate sector.
concerned party and (b) basic expectations Country Governance Score – India’s
of OECD principles. Level two consists of Corporate Governance Score
(a) positive items reflecting other
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 11
The corporate governance scores of Asian providers of capital. In dealing with
countries have been evaluated by Asian creditors, the companies are in a
Corporate Governance Association and comfortable position with sound ratings.
CLSA, a leading brokerage and investment The rating improves strategic thinking at
group. India’s corporate governance score the top by inducting independent directors
has remained seventh on the eleven nation who bring a wealth of experience. The
list, which is topped by Hongkong. India’s ratings have long term reputational effects
score has improved three percentage points among key stakeholders – employees,
to 54 in 2014 from 51 in 2012. The clients etc. Maintaining a company’s
parameters used in the rating process are corporate governance practices is another
practices followed in the countries in way for shareholders and other
respect of corporate governance rules and stakeholders to keep management honest.
practices, enforcement, political and There is evidence that good governance
regulatory environment, accounting correlates with increased shareholder value
procedures and corporate governance and bad governance is a red flag for
culture. Increasing shareholder activism increased risk. Through providing
and stringent disclosure requirements benchmarks in corporate governance
under the new companies act have helped criteria, scandals and frauds in companies
India improve its corporate governance can be prevented. Companies with good
score. corporate governance quotient are widely
accepted by the public on account of the
Significance of CG Ratings good disclosure and transparency that
Corporate Governance Ratings have come comes with corporate governance. The
to stay. Investors and the public at large companies can track improvements on its
are depending on independent scoring of own governance practices. Higher rating
rating institutions for effective decision is taken as an additional marketing tool for
making. The corporates, itself, find in a investor relations departments. Sarkar et.al
positive way to get rated and get (2012) in their study of 500 large listed
advantage. Strong Corporate Governance companies in India find that companies
rating maintains investors’ confidence, as a with better corporate governance structure
result companies can raise financial appear to earn substantially higher rates of
resources efficiently and effectively. return in the market and conclude that
Further, CG ratings attract foreign capital good governance practices are rewarded
as foreign institutional investment is based by the market which provides an added
on the good governance of companies. incentive to companies to carry out
Such investments make a positive governance reforms.
influence on the share price of the
Challenges
company. Companies can source capital at
a low cost when such companies are rated The providers of rating services appear to
high on corporate governance. Corporate have a conflict of interest as the rating
Governance Ratings lays down the service is chargeable from the companies.
framework for creating long term trust To get the business of ratings, it is an
between companies and the external observation from the public and investor
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 12
community that the CG rating agencies Conclusion
lure the companies for their business and
in that way even dilute their quality in The paper has aggregated the meaning and
rating process. implications of the concept – corporate
governance as viewed by practitioners. It
Bhasin (2009) opines that the CG score is the application of sound management
has found good acceptability by national practices and adherence to ethical
and international corporates as the score standards and benchmarks to create and
provides a useful benchmark for the sustain shareholder value and ensuring
majority of investors as they often relate sustainable development of all
good CG ratings with well-run and well stakeholders including society. The need
managed companies. Strongly rated for corporate governance rating in light of
companies are less prone to cronyism and the growing expectations of the society to
its effects on corporate wealth. However, a treat it as a benchmark in decision making
study by Stanford law and business faculty is well recognised. The methodology of
members raises doubts on the value of the the corporate governance rating of six
ratings of the governance rating agencies. majors in the field – both international and
The faculty at Rock Centre for Corporate national is dealt. Each rating agency
Governance have conducted an extensive brings forth a score card or a quotient to
study of the corporate governance ratings interpret the extent of complying with
of four agencies viz. GMI, ISS, Audit governance standards. The rating agencies
Integrity, and The Corporate Library and resort to public domain information,
examined more than 15000 ratings of interaction with key functionaries within
6,827 firms from late 2005 to early 2007. the organisation, discussion with auditors
In the case of ISS, the results were and creditors etc. to arrive at the final
shocking as there was no correlation rating. Due weightage is given to each
between its Corporate Governance factor in the score card to arrive at the final
Quotient (CGQ) ratings and the key quotient. Generally the factors looked into
performance parameters. This raises the by governance rating agencies are Board
key question that the governance rating structure and accountability, Executive
institutions should follow strict code of compensation, Audit practices,
conduct and streamline its methodology to Management control procedures,
trace out the real worth of governance of Shareholder rights, Disclosure policies etc.
institutions. The significance of corporate governance
ratings has been summed up and the issues
Gupta (2013) argues that explicit and and challenges in the rating services are
implicit elements in organisations should summarised.
be taken in assessing the governance of
institutions. Often explicit information are The recent corporate failures witnessed
viewed and screened by assessing agencies world over has reinforced the importance
as these are written documents. Implicit of corporate governance and corporate
elements such as behavioural and cultural governance ratings. It is significant for
issues n organisations also got a say in stakeholders to differentiate on companies
arriving at the corporate governance rating. on the basis of governance principles to
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 13
identify good from the bad. Successful directors, the effectiveness of board, the
rating depends on information based on accountability and transparency of the
company’s approach to the rights of company etc.
shareholders, the presence of independent
References
Asian Development Bank (2014): ASEAN Corporate Governance Scorecard: Country Report
and Assessments 2013-14, ISBN 978-92-9254-538-3
Gupta, Dipankar (2013): Ethics Incorporated – Top Priority and Bottom Line, Sage
Publications, ISBN.13:978-81-7829-685-2
Mallin, A, Christine (2013): Corporate Governance, Oxford University press, 4th edition,
ISBN 978-0-19-870263-4
Sarkar, Jayati, Sarkar, Subrata, and Sen Kaustav (2012): A Corporate Governance Index for
Large Listed Companies in India, Indira Gandhi Institute of Development Research, WP-
2012-009
Tricker, Bob (2012): Corporate Governance – Principles, Policies and Practices, Oxford
University Press, ISBN:978-0-19-968272-0
Paper presented in the Third National Research Conference organized by Indian Institute of Corporate
Affairs (IICA) at New Delhi during 25-26 February, 2015 Page 14