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Crypto Com Whitepaper

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0% found this document useful (0 votes)
656 views

Crypto Com Whitepaper

crypto paperb

Uploaded by

kty
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 79

Crypto.com Whitepaper 1.

04
February 2022

Version 1.04 - February 2022


This whitepaper is a working document that is subject to review and changes
Crypto.com 2

Contents
Disclaimers 4

Executive Summary 9

Mission & Vision 9

Future of the Internet : Web3 10

Problem Statement and Our Strategy 11

Key Challenges in Driving Crypto Adoption 11

Our Strategy 12

Commitment to Security & Compliance 13

Crypto.com Solutions Overview 15

Crypto.com Solutions - Payment 24

Crypto.com Pay (powered by Crypto.org) 24

Visa Card 27

Crypto.com Solutions - Trading 30

Crypto.com App 30

Crypto.com Exchange 32

Crypto.com Tax 35

Crypto.com Solutions - Financial Services 36

Decentralized Financial Services 36

Crypto.com DeFi Wallet 36

Crypto Earn (part of the Crypto.com App) 39

Crypto Credit (part of the Crypto.com App) 40

Crypto.com Solutions - Metaverse 41

Crypto.com NFT 41

Crypto.com Solutions - Blockchain Infrastructure 42


Crypto.com 3

Contents
Crypto.org Chain 42

Cronos 44

Crypto.com Solutions - Other Services & Benefits 45

Crypto.com Private 45

Exchange VIP Program 46

Referral Program 47

Research & Insights 48

Crypto.com Partnerships and Investments 50

Global Brand Campaign 50

AEG Partnership 51

Strategic Partnerships 53

Climate Commitment 64

Crypto.com Capital 65

Cronos (CRO) Token 66

Token Creation and Basic Information 66

Token Distribution and Planned Use 67

Token Utility 68

Crypto.com Team & Organization 69

Management Profile 69

Board of Advisors 77

Further Information 79
Crypto.com 4

Disclaimers
Licences and approvals are not assured in all jurisdictions

CRO Protocol Labs (“Crypto.com”) intends to operate in full compliance with


applicable laws and regulations and use its best endeavours to obtain the
necessary licences and approvals. Regulatory licences and/or approvals are likely
to be required in a number of relevant jurisdictions in which relevant activities
may take place. This means that the development and roll-out of all the initiatives
described in this whitepaper are not guaranteed. It is not possible to guarantee,
and no person makes any representations, warranties or assurances, that any
such licences or approvals will be obtained within a particular timeframe or at
all. As such, the initiatives described in this whitepaper may not be available in
certain jurisdictions, or at all. This could require restructuring of these initiatives
and/or its unavailability in all or certain respects. In addition, the development
of any initiatives is intended to be implemented in stages. During certain stages
of development, the project may rely on relationships with certain licensed third
party entities. If these entities are no longer properly licensed in the relevant
jurisdiction, this will impact the ability of Crypto.com to rely on the services of
that party.

No advice

This whitepaper does not constitute any investment advice, financial advice,
trading advice or recommendation by Crypto.com, its affiliates, or its respective
officers, directors, managers, employees, agents, advisors or consultants on the
merits of purchasing CRO tokens nor should it be relied upon in connection
with any other contract or purchasing decision.

Not a sale of security

This whitepaper does not constitute a prospectus or financial service offering


document and is not an offer to sell or solicitation of an offer to buy any
security, investment products, regulated products or financial instruments in
any jurisdiction. CRO tokens are not being structured or sold as securities in
Crypto.com. Owners of CRO tokens are not entitled to any rights in Crypto.com
or any of its affiliates, including any equity, shares, units, royalties to capital,
profit, returns or income in Crypto.com or any other company or intellectual
property associated with Crypto.com.
Crypto.com 5

No representations

No representations or warranties have been made to the recipient of this


whitepaper or its advisers as to the accuracy or completeness of the information,
statements, opinions or matters (express or implied) arising out of, contained
in or derived from this whitepaper or any omission from this document or of
any other written or oral information or opinions provided now or in the future
to any interested party or their advisers. The CRO tokens, as envisaged in this
whitepaper, are under development and are being constantly updated, including
but not limited to key governance and technical features. If and when the CRO
tokens are completed, they may differ significantly from the description set out
in this whitepaper. No representation or warranty is given as to the achievement
or reasonableness of any plans, future projections or prospects and nothing in
this document is or should be relied upon as a promise or representation as
to the future. To the fullest extent possible, all liability for any loss or damage
of whatsoever kind (whether foreseeable or not and whether or not Crypto.
com has been advised of the possibility of such loss or damage) which may
arise from any person acting on any information and opinions contained in this
whitepaper or any information which is made available in connection with any
further enquiries, notwithstanding any negligence, default or lack of care, is
disclaimed.

Third party data

This whitepaper contains data and references obtained from third party sources.
Whilst the management believes that these data are accurate and reliable, they
have not been subject to independent audit, verification, or analysis by any
professional legal, accounting, engineering, or financial advisors. There is no
assurance as to the accuracy, reliability or completeness of the data.

Translations

This whitepaper and related materials are issued in English. Any translation is for
reference purposes only and is not certified by any person. No assurance can be
made as to the accuracy and completeness of any translations. If there is any
inconsistency between a translation and the English version of this whitepaper,
the English version shall prevail.
Crypto.com 6

Restricted transmission

This whitepaper must not be taken or transmitted to any jurisdiction where


distribution or dissemination of this whitepaper is prohibited or restricted.

Views of Crypto.com

The views and opinions expressed in this whitepaper are those of Crypto.
com and do not reflect the official policy or position of any government,
quasi-government, authority or public body (including but not limited to any
regulatory body) in any jurisdiction. This whitepaper has not been reviewed by
any regulatory authority.

Third party references

References in this whitepaper to specific companies, networks and/or potential


use cases are for illustrative purposes only. The use of any company and/
or platform names and trademarks does not imply any affiliation with, or
recommendation or endorsement of/by, any of those parties.

All references to ‘dollars’, USD or ‘$’ are references to the United States Dollars
unless otherwise stated.

Graphics

All graphics included in this whitepaper are for illustrative purposes only. In
particular, graphics with price references do not translate into actual pricing
information.

Risk statements

Purchasing CRO tokens involves substantial risk and may lead to a loss of a
substantial or entire amount of the money involved. Prior to purchasing CRO
tokens, you should carefully assess and take into account the risks, including
those listed in any other documentation.
Crypto.com 7

A purchaser should not purchase CRO tokens for speculative or investment


purposes. Purchasers should only purchase CRO tokens if they fully understand
the nature of the CRO tokens and accept the risks inherent to the CRO tokens.

Cryptographic tokens may be subject to expropriation and/or theft; hackers


or other malicious groups or organizations may attempt to interfere with our
system/network in various ways, including malware attacks, denial of service
attacks, consensus-based attacks, Sybil attacks, smurfing, and spoofing which
may result in the loss of your cryptographic tokens or the loss of your ability
to access or control your cryptographic tokens. In such event, there may be no
remedy, and holders of cryptographic tokens are not guaranteed any remedy,
refund, or compensation.

The regulatory status of cryptographic tokens and digital assets is currently


unsettled, varies among jurisdictions and subject to significant uncertainty. It
is possible that in the future, certain laws, regulations, policies or rules relating
to cryptographic tokens, digital assets, blockchain technology, or blockchain
applications may be implemented which may directly or indirectly affect or
restrict cryptographic token holders’ right to acquire, own, hold, sell, convert,
trade, or use cryptographic tokens.

The uncertainty in tax legislation relating to cryptographic tokens and digital


assets may expose cryptographic token holders to tax consequences associated
with the use or trading of cryptographic token.

Digital assets and related products and services carry significant risks. Potential
purchasers should take into account all of the above and assess the nature
of, and their own appetite for, relevant risks independently and consult their
advisers before making any decisions.

Professional advice

You should consult a lawyer, accountant, tax professional and/or any other
professional advisors as necessary prior to determining whether to purchase
CRO tokens.
Crypto.com 8

Caution Regarding Forward-Looking Statements

This whitepaper contains certain forward-looking statements regarding the


business we operate that are based on the belief of Crypto.com as well as certain
assumptions made by and information available to Crypto.com. Forward-looking
statements, by their nature, are subject to significant risks and uncertainties.

Forward-looking statements may involve estimates and assumptions and


are subject to risks, uncertainties and other factors beyond our control and
prediction. Accordingly, these factors could cause actual results or outcomes
that differ materially from those expressed in the forward-looking statements.

Any forward-looking statement speaks only as of the date of which such


statement is made, we undertake no obligation to update any forward-looking
statements to reflect events or circumstances after the date on which such
statement is made or to reflect the occurrence of unanticipated events.
Crypto.com 9

Executive Summary
Mission & Vision
Crypto.com was founded on the belief that everyone has control over their
money, data and identity. We believe that decentralization holds the key to
empowering people around the world to better safeguard their rights, and that
we are helping the world move in this direction by accelerating the transition to
adopting cryptocurrency.

Mission:
Accelerate the World’s Transition to Cryptocurrency

We believe that by accelerating the transition to adopting cryptocurrency, we


can help people globally to:
Control their money - ability to access their funds anytime and anywhere;
Safeguard their data - cryptography-secured blockchain makes data-
tempering highly unlikely;
Protect their identity - no central entity can compromise your identity.

Vision:
Cryptocurrency in Every WalletTM.

In our journey to achieve this vision, we are:


Redefining how money is being moved, spent and invested, and

Democratizing blockchain technology by designing beautiful, simple
and useful financial services that have a lasting, positive impact on
people’s lives.
Crypto.com 10

Future of the Internet : Web3


Crypto.com is committed to building the future of the internet : Web3.
Powered by cryptocurrency, Web3 will be more fair and equitable, owned by
the builders, creators and users. We build day by day, block by block, to give
everyone control over their money, data and identity. The journey to build
Web3 will be long and hard, but we will all look back at this moment and know
“it was all worth it”.

Our first global brand campaign : Fortune Favours the Brave (with more
details in the section on Crypto.com Campaign and Partnerships), which
stars Matt Damon, is directed by Oscar winner Wally Pfister and produced
by David Fincher, highlights the company’s own ethos, while inspiring those
who want to change the course of history with a timeless phrase first uttered
thousands of years ago.
Crypto.com 11

Problem Statement and Our Strategy


Key Challenges in Driving Crypto Adoption

We see the following key challenges in driving crypto adoption:

Poorly designed user experience does not delight


User Experience
or satisfy mainstream users

Weak value propositions do not incentivize people


Value Proposition to use crypto for purposes other
than speculative trading

Difficult to understand and


Complexity
invest for new-to-crypto users

Damaged user confidence from crypto-related


Security
fraud and theft
Crypto.com 12

Our Strategy

To tackle the challenges above, we are offering products along four verticals:
1. Payment
2. Trading
3. Financial Services
4. Metaverse

Our strategy is to leverage payment solutions as the primary tool for driving
adoption and user acquisition, while building trading and financial services
solutions as the major sources of revenue. Our NFT platform is a value added
service that enables users to access the metaverse experiences. This strategy
creates and self-sustains a virtuous cycle: payment channels bring users onto
the platform, whereas trading and financial services generate revenue that can
be reinvested into payment and used to build the ecosystem to offer full-suite
crypto services.

Our product solutions across four verticals are building up a sustainable


ecosystem that serves our mission: Accelerate the World’s Transition to
Cryptocurrency.

Metaverse
User Experience

Payment
User Acquisition

Trading &
Financial Services
Revenue Engine
Crypto.com 13

Commitment to Security & Compliance

Building trust is the cornerstone of our commitment to our customers - we


believe that security and compliance are the foundations of achieving mainstream
cryptocurrency adoption.

Crypto.com is the first cryptocurrency company in the world to have Singapore


Data Protection Trust Mark, SOC 2 Compliance, ISO/IEC 27001:2013, ISO/IEC
27701:2019, PCI:DSS 3.2.1 Level 1 compliance.

Singapore DPTM (Data Protection Trust Mark) is an


enterprise-wide certification demonstrating the highest
level of sound data protection practices.

SOC (Service Organization Control) 2 certification is a


common standard in the traditional financial industry,
which affirms the information security practices, policies,
procedures, and operations meet the SOC 2 standards
for security, availability, confidentiality and privacy (the
audit was conducted by Deloitte, a globally recognized
audit and consulting firm).

ISO/IEC 27701:2019 Certification is the “Gold Standard”


for privacy risk management (the audit was conducted
by SGS, a leading inspection verification and certification
company recognized globally).

ISO/IEC 27001:2013 Certification is the “Gold Standard”


for information security management (the audit was
led by SGS, a global leader in Testing, Inspection
and Certification).

ISO 22301:2019 Certification is the internationally


recognized standard for Business Continuity Management
(BCM).
Crypto.com 14

PCI:DSS (Payment Card Industry: Data Security Standard)


outlines a set of strict requirements set by the payment
card industry and is designed to ensure that organizations
which process, store or transmit credit card data maintain
a highly secure environment, and uphold the highest data
security and privacy standards. Level 1 is the highest level
of certification.

We have completed a detailed security


assessment, which included external penetration
testing, threat modeling through to risk control
reviews. In addition to our own extensive analysis,
we have also engaged the Kudelski Blockchain
Security Center to conduct a thorough external security test and full threat
modeling exercise to ensure the completeness of their security controls.

We have also been rated “Adaptive (Tier 4)” – the highest level possible for
the National Institute of Standards and Technology (NIST) Cybersecurity
Framework and the latest NIST Privacy Framework, developed by the US
Department of Commerce. The NIST Cybersecurity Framework, originally
released in 2014, provides a framework of security guidance for how
private sector organizations can develop, assess and improve their ability
to identify, protect, detect, respond and recover from cyber attacks.

All of users’ cryptocurrencies are held offline in cold storage. Crypto.com has
secured a total of USD 750M in cold storage insurance against physical damage
or destruction, and third-party theft.

For more information on our security & compliance standards,


please visit our website.
Crypto.com 15

Crypto.com Solutions Overview


Below is an overview of the products we offer along three verticals:
1. Payment - Crypto.com Pay, Visa Card
2. Trading - Crypto.com App, Crypto.com Exchange
3. Financial Services - D
 ecentralized Finance Products, Crypto Earn,
Crypto Credit
4. Metaverse - Crypto.com NFT
5. Blockchain Infrastructure - Crypto.org Chain, Cronos
Crypto.org Chain, our native blockchain solution, is the key tech that powers the
payment pillar and will later support our trading and financial services products.
In particular, the Crypto.org Chain blockchain protocol is the backbone behind
Crypto.com Pay, our mobile payment solution.

Cronos (CRO) - the native token of Crypto.org Chain - will power all of our
products and offer rich token utility across different use cases (see section on
Token Utility below).
Crypto.com 16

1 Payment 2 Trading

Crypto.com VISA Card Crypto.com Crypto.com Crypto


Pay App Exchange Tax

Powered by
Crypto.org Chain

3 Financial Services 4 Metaverse

De-Fi Crypto Crypto


NFT GameFI
Offerings Earn Credit

Powered by
Crypto.org Chain

5 Infrastructure 4

Crypto.org Cronos
Chain

6 Security & Compliance 4

Certiflcations Licenses Insurance

Powered by Cronos (CRO) token

Since our founding, we have achieved the following milestones thanks to the
support of our community:
Crypto.com 17

Overall Milestones 2016

June
Founded Crypto.com

2017

February
Accepted into Hong Kong
Cyberport Incubation Program
2018

May
July Reached 100 mark for Crypto.com team size
Acquired the domain name Crypto.com

2019

April
September
Reached 200 mark for
Achieved the 1-million-user milestone
Crypto.com team size

2020

January
Announced Crypto.com Private program
March
Reached 300 mark for Crypto.com team size
April Launched Crypto.com Private membership
Published research in collaboration program
with The Economist Intelligence Unit
May
Achieved the 2-million-user milestone

July
Achieved the 3-million-user milestone
October
Achieved the 5-million-user milestone
Crypto.com 18

2021

February
Achieved the 10-million-user milestone March
Launched Crypto.com Capital, a venture
July fund with US$200m to invest
Reached 2,000 mark for Crypto.com
team size
October
November Launched Global Branding Campaign
Reached 3,000 mark for Crypto.com
team size

Payment Milestones
2016

September
Secured VISA card issuing capacity
2017

October
Received greenlight for Visa
Card in Singapore
2018

October
Started shipping Visa Card in Asia

2019
February
Announced additional cashback March
and new perks for Visa Card Launched Crypto.com Pay
checkout solution (powered by
May Crypto.org Chain)
Launched Crypto.org Chain sample
wallet on prototype testnet June
Launched Crypto.com Pay gift
July cards service
Started shipping Visa Card in the US
Crypto.com 19

2019

August
Launched Crypto.com Pay
“Pay Your Friends” function

2020

March

April Started shipping Visa Card


in the UK
Announced Ledger’s integration with
Crypto.com Pay checkout solution May
Launched Crypto.com Pay Airtime Top-Up
Started shipping Visa Card in the EU
December
Received greenlight for Visa Card in Canada
Started shipping Visa Card in Canada
Launched Visa Card White-Label Program

2021

March
November Announced Global Alliance Partnership
Started shipping Visa Card in and Principal Membership with Visa
Australia and Brazil

Trading Milestones Financial Services


2016
Milestones
October
Built the first prototype of
Crypto.com App
2017

August
Announced the go-live of
Crypto.com App
Crypto.com 20

2018

May
Launched the open beta program
for Crypto.com App

2019

May
November Launched Crypto Earn
Launched Crypto.com and Crypto Credit
Exchange beta version

December
Launched The Syndicate on
Crypto.com Exchange
2020

May
June Launched the Crypto.com
Completed key Crypto.com DeFi Wallet
Exchange infrastructure upgrades
September
Launched DeFi Swap

November November
Launched Margin Trading on Received a Class 3 VFA License
Crypto.com Exchange in Europe

December
Secured Australian Financial
Service Licence (AFSL)

2021

March
Launched Crypto.com Tax
July
Received an Electronic Money
Institution (EMI) License from
November the MFSA in Europe
Launched OTC Portal on
Crypto.com Exchange
Crypto.com 21

Metaverse Milestones
2021

March
Launched the Crypto.com NFT
September platform

Crypto.com NFT opened for all


users to mint their own NFTs

2022

February
Crypto.com NFT supports
Ethereum-based NFTs

Blockchain Infrastructure 2018 Security & Compliance


Milestones Milestones

November
Announced Crypto.org Chain
and CRO token

2019

May
July Achieved ISO/IEC 27001:2013
Announced first settlement Certification
agent and stablecoin partners
for Crypto.org Chain

September September
Launched Crypto.org Chain Thaler Alpha Achieved PCI:DSS 3.2.1 (Level 1)
Testnet Onboarded early-access validator Certification
partners for Crypto.org Chain
Crypto.com 22

2020

March
Revealed incentive mechanisms for
Crypto.org Chain Thaler Alpha Testnet

June June
Launched Crypto.org Chain Achieved the ISO/IEC 27701:2019
Block Explorer v2.0 Certification (as the first
cryptocurrency company in the world
to achieve this status)
October
Launched Crypto.org Chain
Croeseid Testnet
November
Achieved “Adaptive (Tier 4)” with the
December
NIST Cybersecurity Framework and
Launched Crossfire, the NIST Privacy Framework
the Crypto.org Mainnet dry run

2021

March
Launched Crypto.org Chain Mainnet

July
Launched Cronos September
(the Crypto.org EVM Chain) Testnet Expanded Insurance
Coverage to US$750m

November November
Launched Cronos Mainnet Achieved SOC 2 compliance

December
Achieved Singapore Data
Protection Trust Mark

2022

February
Achieved ISO 22301:2019
Certification
Crypto.com 23

We are excited and ready to continue building & improving solutions for our
users. Below is our product roadmap:

Crypto.com Ecosystem Roadmap

Trading Payments

Exchange Beta Goes Live Visa Cards Ship APAC

Project Fundraising Platform Visa Cards Ship EU


Goes Live

Exchange Margin Trading & Visa Cards Ship in Canada


Lending Launch

Exchange Derivatives Chain Mainnet Goes Live


Go Live

OTC Trading Launch Visa Cards Ship in LATAM

Pay Integrates Directly with


Large Merchants

Finance Pay Further Integrates with


Global Merchant Platforms
DeFi Wallet Goes Live

DeFi Swap Goes Live

Metaverse
Card Spending Power Goes Live  NFT Platform Goes Live

Blockchain
Infrastructure GameFi Goes Live

Crypto.org
Mainnet Launches

Cronos (EVM Chain)


Mainnet Launches
Crypto.com 24

Crypto.com Solutions - Payment

(powered by Crypto.org)

Value Proposition

Crypto.com Pay is a mobile payment service that lets you pay in and/or receive
cryptocurrency anywhere, anytime for free. This product is powered by Crypto.
org Chain, our native blockchain solution (see section below for details).

Crypto.com Pay delivers the following value propositions:


A.
Low fees. Merchants pay minimal fees for settlements in crypto or fiat,
saving up to 80% on fees versus typical payment processors;
B.
Low volatility & low risk offered by letting merchants accept
cryptocurrency and get paid in their preferred crypto or fiat currency;
C. Easy to set up, view and manage payments in a matter of minutes;
D.
For developers. By developers. We’ve made it easy to start accepting
cryptocurrencies with just a few lines of code.

Crypto.com Pay comes with a suite of offerings, which are introduced in details
in the following pages:
1. Pay Checkout
2. Pay Gift Cards
3. Pay Airtime Top-Up
4. Pay Your Friends

User Experience

Pay Checkout lets customers check out and pay in crypto and / or merchants
to receive crypto as an additional payment option. It delivers the following
benefits for merchants and customers:
Crypto.com 25

Merchants Customers

Reduced Transaction Costs compared Ability to spend any cryptos


Cost
with other payment methods online for free

Additional revenues
Strong incentives for purchase
Traffic New set of high-value customers
Cashback rewards
Customer incentives to drive transactions

Easy integration withdocumentation guide


Smooth 2-tap mobile payment
Experience Merchant dashboard to track/reconcile
with Crypto.com App
transactions

Instant transaction settlement Instant payment confirmation and debit


Settlement
in crypto Secure and compliant platform
/Compliance
Highly compliant way to receive crypto to pay with crypto

Pay Checkout is easy and intuitive to use for merchants and customers:
1. The customer pays in crypto by choosing “Crypto.com Pay” on the
checkout page at the merchant’s.
2. The customer is presented with a QR code and scans to pay - either
with Crypto.com App or with a supported decentralized wallet.
3. The customer’s account is debited.
The merchant receives payment instantly in fiat currency or
cryptocurrency of their choice in their business account with Crypto.com.

On one hand, the customer experience is


designed to be effortless, and each payment
can be completed with a few taps on their
mobile phone. On the other hand, merchants
can implement Crypto.com Pay with a few lines
of code from our SDK and have flexibility in
accepting both fiat and cryptocurrencies.

Our team is working to expand the list of merchants that integrate with Crypto.
com Pay, with our selected partners below:
Crypto.com 26

Pay Gift Cards


With Pay Gift Cards, Crypto.com App users can shop at
worldwide prominent brands with crypto and get cashback in
CRO with each purchase.

We offer gift cards from brands in different categories including


airlines, hotels, games, fashion, food and beverage, general
retail, telecommunication, gas and diesel, entertainment, taxi
services, and grocery. Users can find renowned brands such
as iTunes, Google Play, Amazon, Starbucks, Nike etc.1 with
more brands around the world being added to the catalogue
continuously.

Pay Airtime Top-Up


Pay Airtime is a feature that enables Crypto.com App users
to pay for mobile airtime top-up via Crypto.com Pay in
cryptocurrencies such as BTC, ETH, LTC and CRO.

With a few clicks in the Crypto.com App, users can top up


airtime for mobile numbers offered by over 400 prepaid
mobile network operators, including T-Mobile, Vodafone, Airtel,
Orange, Verizon & others, in over 100 countries. Users also have
options to top up their mobile phone or for the others, anytime
and anywhere.

Pay Your Friends


Pay Your Friends allows users to pay back their friends in crypto
and earn rewards by doing so. Users can pay their friends in
any cryptocurrency for free. Alternatively, if a user pays friends
back in CRO tokens, the sender will be rewarded with up to 10%
cashback on this transaction.2

What we want to achieve with Pay Your Friends is to give our


users a reason to bring all their friends into cryptocurrency. The
user experience is instantaneous & free - the more users get a
chance to experience it, the closer we get to global adoption.

________________________________________________________________
1
The availability of gift card brands varies by jurisdiction. Crypto.com does not have any direct partnership
with the brands/merchants offered.
2
Cashback limits apply
Crypto.com 27

Visa Card
Value Proposition

Customers typically face the following pain points when trying to buy & spend
with cryptocurrencies:
1. Lack of places to transact with crypto;
2. Having to endure long lead times (3-4 days) for processing;
3. Being charged significant FX fees (up to 5% of purchase amount) by
financial institutions when spending abroad with regular fiat debit or
credit cards.

The Visa Card addresses these pain points by allowing cardholders to:
A.
Transact without annual fees at 80+ millions VISA merchant locations
worldwide;
B. Enjoy instant top-up and payment completion without waiting time;
C. Spend overseas at interbank exchange rates without markups;
D. Benefit from amazing perks associated with the card.
Crypto.com 28

User Experience

The Visa Card offers benefits that challenge the world’s best credit cards. Users
can apply for different tiers of VISA cards that offer different perks, including
CRO cashback, access to Crypto.com Private and so on. For more detailed
information about Card benefits and limits, please refer to Crypto.com Visa Card

The Visa Card could be managed via the Crypto.com App (see section below
for details). In the app, users could complete card application, view card details,
track card spending records, receive eligible card rewards etc.
Crypto.com 29

Crypto.com Solutions - Trading


Crypto.com App
Value Proposition

Crypto.com App delivers the following value propositions:

A. One-stop shop to buy, sell, store, send & track cryptocurrency in a


secure and convenient way with a few taps on their mobile phones;

B. The only place to buy crypto at true cost - Crypto.com’s proprietary


Vortex Trading Engine pools liquidity from major exchanges globally
and routes orders to them to ensure the Best Execution Price. Coupled
with our increasing coverage of fiat top-up channels and convenient app
interface, this makes Crypto.com App the best place to buy crypto.
Crypto.com 30

User Experience

Buy & Sell Crypto


Users can buy crypto with their fiat wallets and/ or with a credit or debit card.
The Crypto.com App supports 20+ fiat and 200+ cryptocurrencies.

Send Crypto
Users can send crypto to Crypto.com App users instantly without fees, or
withdraw crypto to external wallet addresses with minimal fixed fees.

Track Crypto
Users can monitor 200+ coins at their fingertips in the coin tracking tab.
Metrics available include prices, volume, market cap, % change and more that
are refreshed frequently and up-to-date. The app also presents charts in dual
currencies (USD, BTC) and different time frames (8H, 1D, 1W, 3M, 6M).

Manage the Visa Card


The Crypto.com App enables users to apply for and manage their Visa Card
and enable spending of their cryptocurrency in the online and offline world
at more than 80 million VISA merchants worldwide. Supported app functions
include:
Convert cryptocurrency into fiat ready for spending (including USD, EUR,
GBP, SGD, HKD, JPY, AUD)
Enable card withdrawal, freeze/ unfreeze card
Upgrade card tier etc.
Crypto.com 31

Crypto.com Exchange
Value Proposition

Crypto.com Exchange lets users trade crypto at ease with the following value
propositions:

A. Deep liquidity at attractive fees, with discounts available for users who
stake CRO;
B. Comprehensive product offerings including spot trading, margin
trading, derivatives and more;
C. Smooth UI available on both desktop and mobile;
D. Engaging events provided such as discounted token distributions
(Syndicate) and trading activity-driven competitions (Trading Arena);
E. Institutional-grade infrastructure that powers high-availability, fully-
resilient and horizontally-scalable components.

Crypto.com Exchange debuted with the spot trading functionality, with more
features & promotions being added to the platform to deliver a suite of trading-
related services for retail & corporate users alike.

Furthermore, Crypto.com Exchange helps to facilitate CRO liquidity with CRO


trading pairs and CRO-related activities (see section below for details).
Crypto.com 32

User Experience

Spot Trading
Crypto.com’s proprietary Vortex Liquidity Engine ensures that customers have
access to deep liquidity pools and best execution prices on the Crypto.com
Exchange. Retail & corporate users can trade on the exchange via the desktop
interface or via the exchange API.

Crypto.com Exchange supports trading pairs for cryptocurrencies with leading


market capitalization and volume such as BTC, ETH, LTC, USDC and more, as
well as CRO token - the native currency of Crypto.org Chain (see section below
for more details on the CRO token).

The fees on the exchange are based on trading volume and CRO staking. The
higher the volume and / or the higher the amount of CRO staked, the lower the
trading fees. In addition, users enjoy trading fee discounts if they pay the fees
in CRO. Please refer to this webpage for our detailed fees & limits schedule.

Margin Trading
Margin trading on the Crypto.com Exchange allows you to borrow
cryptocurrencies on Crypto.com Exchange to trade on the spot market.
Eligible users can use the margin loan as leverage to open a position that is
larger than the balance of your account.

Derivatives Trading
The first derivatives product offered on Crypto.com Exchange is perpetuals.
Perpetuals enable traders to buy or sell the value of their ‘assets’, whereby the
underlying asset itself is never traded—allowing them to better manage risk.
Perpetuals do not expire or have a settlement date, and users can hold their
positions for as long as needed.

OTC Portal
Crypto.com Exchange OTC Portal allows institutional VIP and retail VIP clients to
get instant and custom quotes on block trades for over 10 trading pairs. Large-
volume traders can buy or sell trading pairs at a pre-approved price. Besides
lower transaction fees, traders can also avoid slippage at the time of purchase.
Crypto.com 33

Crypto.com Lending
Crypto.com Lending allows you to borrow against your cryptocurrencies
without selling them. You can deposit them as collateral and take out crypto
loans to fulfill your financial needs, use for Margin Trading on the Crypto.com
Exchange, or hedge on other exchange platforms.

If you are an institutional user and require more flexible loan terms, you can
apply for Lending Pro on Crypto.com Lending. Once your application has been
approved, you can enjoy a higher borrowing limit and apply for loans with
customised terms when they are available.

Syndicate
The Syndicate is a discounted token offering platform on Crypto.com Exchange,
powered by the CRO token.

The Syndicate helps projects raise awareness and drive user education. The
listing project can provide an allocation of their own token for distribution on
the Crypto.com Exchange users with up to a 50% discount. All proceeds from
the sale are passed back to the projects. CRO holders receives priority token
allocation for these events.

Staking Benefits
Crypto.com Exchange users can enjoy benefits provided by two types of staking
services:

1. CRO stake-and-earn:
Users can stake CRO for 180 days on the Exchange and earn up to 10% in
interest annually.

2. Soft-staking for idle balance:


Crypto.com Soft Staking offers users a new way to earn rewards up to 4%
in interest annually on cryptocurrencies held in the Exchange. Rewards
are offered on a flexible term - no “lock-up” is required. The soft-staking
maximum limit varies depending on the currency, and users with more
CRO staked on the Exchange are eligible for higher limits.

Other Features & Promotions


Crypto.com Exchange will continuously expand its product offerings for retail
& institutional users.
Crypto.com 34

Crypto.com Tax
Value Proposition

With its intuitive interface and country-specific tax calculation formulas, Crypto.
com Tax makes it easy to file complicated crypto taxes:
A. Full integration with popular exchanges & wallets and easy-to-use
interface that gets the job done in no time;
B. Entirely free services. No matter how many transactions you have in the
past years, we’ll handle the calculation for you at no cost, making us the
first free crypto tax product on the market;
C. Simple and intuitive interface, aiming to create the best user experience
when dealing with tax matters. All results are transparent for review prior
to getting your final results generated.

User Experience
Users can import crypto transaction records from supported exchanges
and wallets by uploading a CSV file, or using API synchronisation with major
platforms like the Crypto.com App.

In a matter of minutes, Crypto.com Tax is able to provide users with an estimation


of taxable gains/losses on relevant crypto transactions, which can then be
downloaded for tax filing.

Current supported jurisdictions include the UK, Australia, the US, Canada and
Germany, with more jurisdictions to be added.
Crypto.com 35

Crypto.com Solutions - Financial


Services

Decentralized Financial Services


Crypto.com DeFi Wallet

Value Proposition
To take one more step towards letting users better safeguard their money, data
and identity, we have launched the Crypto.com DeFi Wallet, which is a non-
custodial wallet app that allows users to gain full ownership of their private keys.

Crypto.com DeFi Wallet offers the following value propositions:


A. Decentralized product giving users full control of crypto assets, private
keys (and crypto) are placed in the hands of users;s
B. Easy management of top tokens and NFTs , allowing import of existing
wallets;
Secure wallet protected by private keys encryption in the user’s device,
C.
combined with passcode, biometrics, and 2-factor authentication;
Flexible transactions setup, with customizable confirmation speed and
D.
network fees;
E. Convenient connection to the Crypto.com App to easily access the
diverse crypto financial services offered by Crypto.com.
Crypto.com 36

Note: Crypto.com DeFi Wallet (non-custodial) and Crypto.com App (custodial - see section
above) are two mobile applications that target different use cases.

Crypto.com Wallet Crypto.com App


(Non-custodial Wallet) (Custodial Wallet)

If crypto transfers are made within


You have 100% control over your
Crypto.com ecosystem, you will not be
crypto and your private keys
charged any fees
Advantages

We do not require you to prove No major effect if you lose your private
your identity so risk of data branch keys or recovery phrase, easy to regrain
is lower access again via our support team

You need to pay transaction fee


You need to prove your identity and
as the transactions are on-chain
perform KYC (know your customer,
and you have to wait for the
ID verification)
transaction to be confirmed
Disadvantages

If you lose your recovery phrase,


Your wallet is not fully decentralized as
you will not be able to access your
Crypto.com is the wallet custodian
wallet and crypto

User Experience
Crypto.com DeFi Wallet is designed for all level of crypto users - beginners will
feel at ease as they are gently guided towards making their first transaction,
while experienced users will notice significant improvements to common
features found on other crypto wallets (in particular, backup recovery phrase
and sending/receiving crypto).

The wallet supports 100+ coins, including BTC, ETH, CRO, ATOM, DOT, LTC, with
more tokens to be progressively added. Users can purchase their favorite coins
with Credit Card by connecting the Wallet to their Crypto.com App account, via
Crypto Purchase feature, which is an easy and convenient way to purchase all
coins directly in DeFi Wallet. Users can also view their NFTs held in their wallets,
not only the image, but also their description, attributes, drop and creator
information.

Within the DeFi Wallet, users have access to Cronos Bridge, the safest, fastest
and most secure way to transfer assets to and from Cronos. Users can also
Crypto.com 37

easily access the dApps within Cronos, Ethereum and Binance Smart Chain
ecosystem by a simple click. Popular dApps include Tectonic, VVS Finance
and so on.

DeFi Swap is fully integrated with the DeFi Wallet, allowing users to exchange
tokens directly in the DeFi Wallet app. It’s designed to be the best place to
swap and farm DeFi coins at the best available rate, leveraging proven and
audited protocols. Users can easily swap and trade selected tokens on Cronos,
Ethereum, Crypto.org and Cosmos.

Users can also access DeFi Earn in the DeFi wallet, which allows users to
generate yield on 20+ selected tokens in multiple different dApps that are
integrated with DeFi Wallet.

To get started, users could download the


Crypto.com DeFi Wallet mobile app and
follow these simple steps:
1. Select a wallet creation method:
a. Create a new wallet
b. Import an existing wallet (for users
who already have an existing wallet
created on other applications, they
can easily import such wallets with a 12/18/24-word recovery phrase)
c. Connect to Crypto.com App (for existing Crypto.com App users)
2. Accept our Legal Terms & Conditions and Privacy Notice
3. Set up a passcode and enable biometrics authentication and 2FA
4. Back up the recovery phase
Crypto.com 38

Crypto Earn (part of the Crypto.com App)

Value Proposition
Crypto Earn is a product that lets users who want to capitalize on their holdings
while retaining ownership. Crypto Earn gives users the freedom to grow their
crypto assets and earn up to double-digit interest rates annually on different
cryptocurrencies.

User Experience
Crypto Earn is offered within the Crypto.com App.
Users can deposit cryptocurrencies and earn interest. Selected supported
deposit tokens are shown in the picture below and more assets will be added
regularly.8

Selected Tokens in Crypto Earn

There are three holding term options for users to choose at the time of deposit:
Flexible holding term
1-month fixed term
3-month fixed term

Once the deposit is confirmed, interest will start to accrue immediately. Please
check the Crypto.com App for the latest rates. Users with CRO staked will
receive preferential interest rates.

8
Token availability varies by jurisdiction
Crypto.com 39

Crypto Credit (part of the Crypto.com App)

Value Proposition
Crypto Credit gives users spending power by enabling them to monetize their
crypto assets without the need to sell it:
Get the credit limit you want, not what you’re given.
A.
B. Instant credit deposited in your crypto wallet and is ready to spend.
Pay whenever you want with no statement deadlines.
C.
No credit check required.
D.

User Experience
Crypto Credit is offered within the Crypto.com App.

Users can deposit cryptocurrencies as collateral to borrow a crypto loan.


Supported collateral currencies include 30+ coins, including BTC, ETH, CRO,
LTC and more.

Selected Collateral Tokens

Selected Loan Tokens

After depositing the required collateral, the user will receive the loan instantly
in their crypto wallet in the Crypto.com App. Supported loan currencies include
USDT, TUSD, USDC, USDP.

Users with CRO staked will receive preferential loan interest rates. Please check
the Crypto.com App for the latest rate information.
Crypto.com 40

Crypto.com Solutions - Metaverse


Crypto.com NFT

Value Proposition
Crypto.com NFT is a platform dedicated to delivering unique content from
popular artists, musicians, athletes, and sports:

A. Curated roster of mainstream and digital artists, including: Aston


Martin Cognizant Formula One Team, Axel Mansoor (the King Of The
Clubhouse), Bag Raiders, BossLogic, Boy George, Jonathan Monaghan
with Nathan Evans (of #1 single Sea Shanty ‘Wellerman’ fame), KCamp,
Klarens Malluta with Lionel Richie, KLOUD, Mr. Brainwash, OPUS, Snoop
Dogg, among others;
B. Open platform, that all users can become a creator and mint their own
artworks into NFTs on the platform. They can also list their collectibles
in the Marketplace;
C. User-friendly experience, allowing users to buy NFTs using their credit
or debit card;
D. Integration with Crypto.com Pay, offering users the ability to pay with
over 40 cryptocurrencies including Bitcoin, Ethereum, and Dogecoin.
E. Multi-chain Support, including Crypto.org and Ethereum

User Experience
Users have the option to 1-click buy using their credit or debit card or with
cryptocurrency via Crypto.com Pay.

Collectors or fans will be able to acquire and trade (resell) NFTs through the
platform.
Crypto.com 41

Crypto.com Solutions - Blockchain


Infrastructure
Crypto.org Chain

Value Proposition

Crypto.org Chain is the next-generation public blockchain that enables


transactions worldwide between people and businesses. It is also the technology
that powers Crypto.com Pay, our mobile payment solution (see section above),
and will be used to revolutionize the world of payments, DeFi and NFT.

Crypto.org Chain has the following key value propositions:


1. Secure: Fault-tolerant design making the Chain resilient and safe;
2.
Instant & Low-Cost: Chain delivers Instant transaction confirmation
coupled with minimal fees;
3.
Permissionless: Chain is an open-sourced project that welcomes any
party to join the network and/ or contribute to the code development.

Roles & Incentives


Different parties will be able to join & use Crypto.org Chain with different
incentives:
Crypto.com 42

Participant Roles in the network Incentives

discounts: pay with crypto and receive


generous cashback funded by the network
access (time): instant access to cryptocurrency
To make payments in
Customers access (distribution): ability to spend cryptocurrency
cryptocurrency
directly from their customer crypto-exchange
account / wallet at millions of merchants, both
online or offline, without moving to fiat

reduced costs: zero processing fees;


business growth: acquire high quality customers
To receive payments in with substantial spending power;
Merchants
cryptocurrency marketing: offer customers network-funded
discounts and demonstrate abilityto move with a
new trend

Settlement To settle between different


revenue: earn fees for activities performed
Agents currencies

To validate and commit blocks


Validators
(containing transaction info) revenue: earn fees for activities performed
(Council Nodes)
to the chain

Technology

Please refer to below the documents for more information & useful tools
about Crypto.org:

Crypto.org Chain Website : https://crypto.org/


Crypto.org Chain Documentation : https://crypto.org/docs/
Crypto.org Chain Explorer : https://crypto.org/explorer/
Crypto.org Chain Github : https://github.com/crypto-com
Crypto.org Chain Gitter : https://gitter.im/crypto-com/community
Crypto.com 43

Cronos

Value Proposition

Cronos is an Ethereum Virtual Machine (EVM) compatible chain running in


parallel to Crypto.org Chain. Cronos is supported by Particle B’s $100m EVM
fund with access to the 10M+ user base of the Crypto.com ecosystem. The base
settlement currency of Cronos is CRO, the native currency of the Crypto.org
Chain.

Its value proposition are as follows:


1. EVM Compatibility: Cronos is built on Ethermint, which supports
rapid porting of apps & smart contracts from Ethereum and other EVM-
compatible chains.
2. Scalability: Cronos can process more transactions per minute than
Ethereum, making it faster, cheaper, and greener to execute smart
contracts.
3. Interoperability: The Inter Blockchain Communications (IBC) protocol
enables interoperability and bridging to the Crypto.org Chain, as well as
other IBC-enabled chains, such as Cosmos Hub.
4. Proof of Authority (POA): Utilizing POA as a more streamlined and
scalable consensus mechanism, consensus protocol while still
maintaining security through a range of experienced & carefully vetted
validators that many different parties run.
5. Open Source: Welcoming high involvement of the community is
welcomed to proactively review and provide suggestions to strengthen
Cronos.

The Mainnet launched on 19 Oct 2021.

Technology

Please refer to below the documents for more information & useful tools about
Cronos:

Cronos Website : https://cronos.crypto.org/


Cronos Documentation : https://cronos.crypto.org/docs/
Cryonos Chain Explorer : https://cronos.crypto.org/explorer
Cronos Chain Github : https://github.com/crypto-org-chain/cronos
Crypto.com 44

Crypto.com Solutions -
Other Services & Benefits
Crypto.com Private

Crypto.com Private is a package of premium rewards and benefits tailored for


our Obsidian, Rose Gold and Icy White VISA cardholders. This builds on our
existing benefits for these cardholders which include up to 8% cashback on all
spending, unlimited LoungeKey™ Airport Lounge Access with a guest, Airbnb
and Expedia rebates among other benefits (see section above on Visa Card for
detailed description on the card product).

Benefits for All Private Members


All Crypto.com Private Members will have access to a set of crypto-related
services:
OTC block trades of CRO
Priority access to research reports published by Crypto.com
 Inheritance service i.e., assistance with estate handling related to
Crypto.com assets
 Top industry events access (with priority access for Obsidian cardholders)
Priority customer service
Crypto.com 45

VISA Card-Related Benefits


Icy White, Frosted Rose Gold and Obsidian cardholders will now enjoy:
 Crypto Earn additional interest of 2% annually on fixed-term deposits
(paid in CRO; not applicable to CRO deposits);
 Crypto Earn increased account limits of USD $2m for Obsidian and
USD$1m for Icy White/Frosted Rose Gold; US$0.5m for the remaining
card tiers;
Amazon Prime rebate of up to US$12.99/month in membership fees;
Expedia Rebate of up to US$50/month in membership fees;
Welcome Pack with exclusive Crypto.com branded merchandise.

In addition, Obsidian cardholders will exclusively enjoy the Airbnb rebate of up


to US$100/month in membership fees and private jet service (special perks
when travelling with our preferred private jet partner).

Exchange VIP Program

The Crypto.com Exchange VIP Program rewards VIP retail clients with exclusive
trading incentives and perks.

VIP Tier 30D Trading volume(USD) Maker Fee Taker Fee


Eligibility and Exclusive Trading Fees for Spot Trading
VIP 1 > 1% of monthly exchange volume 0.020% 0.040%
VIP Tier 30D Trading volume(USD) Maker Fee Taker Fee
VIP 2 > 2% of monthly exchange volume 0.010% 0.030%
VIP 1 > 1% of monthly exchange volume 0.020% 0.040%

VIP 3 > 3% of monthly exchange volume 0.000% 0.020%


VIP 2 > 2% of monthly exchange volume 0.010% 0.030%

VIP 3 > 3% of monthly exchange volume 0.000% 0.020%

Eligibility and Exclusive Trading Fees for Derivatives Trading

VIP Tier 30D Trading volume(USD) Maker Fee Taker Fee

VIP 1 > 1% of Derivatives exchange volume 0.010% 0.030%


VIP Tier 30D Trading volume(USD) Maker Fee Taker Fee
VIP 2 > 2% of Derivatives exchange volume 0.005% 0.020%
VIP 1 > 1% of Derivatives exchange volume 0.010% 0.030%

VIP 3 > 3% of Derivatives exchange volume 0.000% 0.010%


VIP 2 > 2% of Derivatives exchange volume 0.005% 0.020%

VIP 3 > 3% of Derivatives exchange volume 0.000% 0.010%


Crypto.com 46

Additional Perks:
 Early access to new product launches (beta testing)
 Dedicated VIP account manager and API tech engineer
 OTC Block Trades
 Exclusive research reports
 50% commission on net trading fees from your referrals
 VIP swag*
 Complimentary Crypto.com Visa Card**

*After 3 consecutive months of meeting the requirements for VIP 1 level or higher
**After 3 consecutive months of meeting the requirements for VIP 3 level and with 3 VIP 1 referrals

For more information about the VIP program, please refer to Crypto.com Exchange VIP Help Center.

Referral Program

Crypto.com App Referral Program Refer & Get $25 USD


Our referral program provides some of the
richest rewards ever seen in the industry.
Both referrers and their referred friends
receive a $25 USD bonus (in CRO) with
each successful sign-up and CRO-staking
for any metal VISA card on the Crypto.
com App.

All eligible Crypto.com App users can participate in the referral program, with
no limits on the number of referrals. Bonuses of the referral program are credited
instantly - your referred friends can use their sign-up bonus immediately after
they make a valid transaction.

Crypto.com Exchange Referral Program


The Crypto.com Exchange referral program offers rewards to both eligible new
referred users and the referrers. New users that pass verification and stake a
certain amount of CRO are eligible to receive up to USD$50 equivalent in CRO.
Eligible referrers can receive up to US$2,000 equivalent in CRO and 50% of the
referee’s NET trading fees (after all staking and trading volume discounts are
applied) for a 12 months trading fee commission.
Crypto.com 47

Research & Insights

We have an in-house Research & Insights team dedicated to publishing articles,


reports and research with the aims to educate more people about the crypto
space and establish thought leadership with insightful analysis. The offerings of
our research team include:

Crypto.com University (link here) - educational materials about blockchain


and cryptocurrencies, suitable for people who are new to the industry and/
or are looking to level up their knowledge;
Crypto.com Research Hub (link here) - free, online repertoire where we
share our independent views on diverse topic suitable for audiences of
different levels of knowledge and/ or interest. We offer a wide range of
materials that cater to industry veterans, trading enthusiasts or new joiners
alike;
Crypto.com Private Feature Articles - Crypto.com Private members get
privileged access to our monthly feature articles, along with other exclusive
benefits (see the section on Crypto.com Private for more details).

Our research team conducts in-house research, as well as collaborates with


research partners on certain topics. For example, we supported The Economist
Intelligence Unit (EIU) on a piece of research to dig deeper into the general
public’s behaviors and opinions around digital payments - such as drivers,
barriers and trust factors - and the evolution of a cashless future. A new
interactive digital currency hub is now being hosted on The Economist (https://
digitalcurrency.economist.com/) alongside a white paper titled Digimentality
—Fear and Favouring of Digital Currency, which outlines the findings from our
research on consumer attitudes towards digital currencies. We also co-published
a report on Decentralized Finance with Boston Consulting Group (BCG), titled
The Sudden Rise of DeFi: Opportunities and Risks for Financial Services. Most
recently, we collaborated with Financial Times to launch a new interactive NFT
hub hosted on FT.com, which takes a deep dive into the market sentiment and
outlook of the emerging NFT market.
Crypto.com 48
Crypto.com 49

Crypto.com Partnerships and


Investments
Global Brand Campaign

In Oct 2021, Crypto.com rolled out a global ad campaign supported by recent


sponsorship announcements, to formally introduce the platform to consumers
around the world.
Crypto.com is committed to building the future of the internet: Web3. Powered
by cryptocurrency, Web3 will be more fair and equitable, owned by the builders,
creators and users. The new ad, “Fortune Favours the Brave”, which stars Matt
Damon, is directed by Oscar winner Wally Pfister and produced by David
Fincher, highlights the company’s own ethos, while inspiring those who want to
change the course of history with a timeless phrase first uttered thousands of
years ago.

Crypto.com also partnered with Water.org, the global nonprofit organization


co-founded by Mr. Damon that brings safe water and sanitation to people in
need. Crypto.com made a $1M direct donation to the nonprofit to support their
mission, and is launching initiatives to encourage their more than 10M users
around the world to support the cause. Together, Crypto.com and Water.org
believe in equal access to the platforms and life changing resources that support
self-determination. Through this unique partnership, crypto users across the
globe can join in to support this mission.
Crypto.com 50

AEG Partnership

Crypto.com and AEG, the world’s leading sports and live entertainment
company, have launched a historic, 20-year naming rights agreement that will
rename the AEG-owned and operated STAPLES Center, one of the most iconic
and globally recognized sports and entertainment arenas in the world. Effective
25 Dec 2021, the multi-purpose arena, which hosts hundreds of annual marquee
events and serves as the official home of the NBA’s Los Angeles Lakers and
LA Clippers, the NHL’s LA Kings and the WNBA’s Los Angeles Sparks, will be
known as Crypto.com Arena. This agreement also makes Crypto.com an official
cryptocurrency platform partner of the Los Angeles Lakers and the LA Kings.
Crypto.com 51

LeBron James and the LeBron James Family


Foundation Club Partnership

In Jan 2022, Crypto.com announced the partnership with LeBron James and the
LeBron James Family Foundation (LJFF) to support educational and workforce
development opportunities focused on Web3. Building on a strong basis of
educational empowerment, the partnership will give students and families
connected to the I PROMISE program access to the tools and educational
resources needed to participate and succeed in building Web3, the future of
the internet.
Crypto.com 52

Strategic Partnerships

Crypto.com has developed a world-class strategic partnership portfolio,


partnering with UFC, Formula 1, Lega Serie A, Paris Saint-Germain, Fnatic, NBA’s
Philadelphia 76ers, Twitch Rivals, CONMEBOL Libertadores, among others.
Crypto.com also acts as NFT partners for most of the brands. In early 2021,
Crypto.com launched Crypto.com NFT, the premier platform for collecting and
exchanging NFTs, carefully selected from the worlds of art, design, entertainment,
and sports.

VISA Aston Martin Cognizant Formula One™ Team


Principal Membership and Global Alliance Global Partnership Global
Partnership

Formula 1® NFT Partner Paris Saint-Germain NFT Partner

Global Partner and Inaugural Partner of the Cryptocurrency Platform Partner


F1 ‘Sprint’ series

UFC NFT Partner


Fnatic NFT Partner

Global Official Fighter Kit Partner and Global Cryptocurrency Partner


Official Cryptocurrency Platform Partner

Lega Serie A NFT Partner Philadelphia 76ers NFT Partner

Innovation and Technology Partner Official Jersey Patch Partner

Twitch Rivals CONMEBOL Libertadores NFT Partner


Official Global Cryptocurrency Platform Official Partner
Partner and Official Global Marketing Partner

Angel City FC NFT Partner Australian Football League


Founding Partner and Official Official Cryptocurrency Exchange and
Cryptocurrency Partner Official Cryptocurrency Tranding Platform

Adelaide Football Club


Multi-Year Partnership
Crypto.com 53

Visa Principal Membership

In March 2021, Crypto.com announced a global partnership with Visa that also
includes principal membership in Visa’s network in Australia. The partnership will
advance Crypto.com’s ambition to accelerate the adoption of crypto payment
solutions around the world by expanding the reach of the Crypto.com Visa Card.
In addition, Crypto.com is announcing plans to roll out fiat lending with crypto
collateral via the Crypto.com Visa Card.

Having been granted Visa principal membership, Crypto.com will begin direct-
issuance of the Crypto.com Visa Card in Australia, allowing Crypto.com to have a
direct relationship with cardholders. Crypto.com has also started offering virtual
cards in Europe, allowing users to instantly start spending without waiting for
the physical card to be in-hand.
Crypto.com 54

Formula One Partnership

In June 2021, Crypto.com announced a leading global partnership with Formula


1® as a Global Partner and Inaugural partner of the new Sprint series for 2021.
As F1® continues to explore new ways for fans to engage and become more
immersed in the sport, Crypto.com also becomes the Official Cryptocurrency
Sponsor and NFT Partner of F1®. With the aim of democratizing the world of
cryptocurrency for fans through education and experiences in the partnership,
Crypto.com will continue to grow our brand awareness on an international stage.

In Feb 2022, Crypto.com announced as official title partner of the Formula 1


Crypto.com Miami Grand Prix. The prestigious deal will see Crypto.com become
an integral part of the newest Formula 1® event on the calendar, with its brand
incorporated into the official event title and logo, in addition to exposure across
the Miami International Autodrome.
Crypto.com 55

UFC Partnership

In July 2021, Crypto.com announced a historic long-term partnership with UFC®,


which represents an evolutionary step in the branding of both companies and
our latest strategic move to connect with mainstream consumers. Crypto.com
becomes first-ever global Official Fight Kit Partner of UFC, gaining meaningful
visibility in front of UFC’s global fan base of more than 625 million people and
over 150 million social media followers. Also, Crypto.com is named First-Ever
Official Cryptocurrency Platform Partner, creating a new sponsorship category
for UFC.

Lega Serie A Partnership

In August 2021, Lega Serie A and Crypto.com announced a multi-year partnership


that Crypto.com will become the first Innovation & Technology Partner of Italian
Football. Crypto.com will be integrated in each broadcast moment where
technology enhances the match, as the presenting partner of Virtual Assistant
Referee (VAR) and Goal Line Technology. Lega Serie A’s VAR Center in Lissone
will also be co-branded as the Crypto.com VAR Center. In addition, Crypto.com
will present the Lega Serie A Goal of the Month.
Crypto.com 56

Twitch Rivals Partnership

In Nov 2021, Crypto.com partnered with Twitch Rivals, the #1 destination for
live competitive entertainment on interactive live streaming service Twitch, to
become the first Official Global Marketing Partner of Twitch Rivals, and the first-
ever Official Marketing Partner for Twitch Rivals in Asia Pacific. Through this
multi-year partnership, Crypto.com also became the first Official Cryptocurrency
Platform Partner of Twitch Rivals, bringing the expanding cryptocurrency
market to the forefront of esports.

As a Twitch Rivals Official Marketing Partner, Crypto.com will have category


exclusivity, in-stream branded segments, media placement, activations at Twitch
events, and more.
Crypto.com 57

Aston Martin Cognizant Formula One™ Partnership

Aston Martin Cognizant Formula One™ Team has announced a global partnership
with Crypto.com in March 2021. The partnership brings together two dynamic
brands which share a passion for technology and speed, and places Aston Martin
Cognizant Formula One Team™ at the forefront of cryptocurrency innovation.
Over the course of the multi-year deal, the brands will collaborate to bring
exclusive experiences and opportunities to traders and fans of the sport.

Paris Saint-Germain Partnership

In Sep 2021, Paris Saint-Germain (PSG) announced a multi-year partnership


agreement with Crypto.com. Crypto.com will become the Official Cryptocurrency
Platform Partner of the Parisian club and the partnership will also include the
release of exclusive NFTs on Crypto.com’s native NFT platform. In addition,
for the first time ever for an agreement of such a scale, Crypto.com paid a
significant portion of the sponsorship fee using the cryptocurrency token CRO.
Crypto.com 58

Fnatic Partnership

In Sep 2021, London-based global esports performance brand Fnatic revealed


Crypto.com as its inaugural Global Cryptocurrency Partner. The multi-year deal
is worth more than US$15m.

The multi-faceted partnership will see Crypto.com’s logo featured on the


collarbone of Fnatic team jerseys. Fnatic will also offer fans numerous rewards
and money-can’t-buy experiences - including with existing Crypto.com partners
- for Crypto.com users purchasing Fnatic goods. The partners will also launch
new digital products, such as exclusive Fnatic NFTs.

Philadelphia 76ers Partnership

The Philadelphia 76ers designated Crypto.com as the team’s official jersey patch
partner in Sep 2021. The partnership is also Crypto.com’s first in the NBA. To
tip off the partnership, the 76ers will be launching their first-ever non-fungible
token (NFT), available for fans to purchase through Crypto.com NFT.

All four versions of the 76ers uniform this upcoming season will feature the
Crypto.com patch on the left shoulder of the jersey. Jerseys featuring the new
Crypto.com patch will be available for purchase via SixersShop.com at the
Official Team Store at the Center in Philadelphia.

Crypto.com will also appear in-arena on the baseline apron and courtside LED
screens, be present within the 76ers Fan Hub, sponsor rewards for fans and
Crypto.com 59

present a Crypto.com school to educate fans on cryptocurrency. In addition,


the deal includes a substantial presence across all platforms including regional,
national and global television broadcasts, digital channels such as Sixers.com,
Facebook, Instagram, Twitter and YouTube, player branding (uniforms) across
digital, print and out-of-home advertising, team and league websites, team
collateral and all team publications and photos. Crypto.com will also have rights
to the 76ers’ name and marks in marketing and advertising as well as be an
official international marketing partner of the team.

CONMEBOL Libertadores Partnership

In Nov 2021, the South American Football Confederation (CONMEBOL) and


Crypto.com announced a multi-year partnership whereby Crypto.com will
become an Official Partner of CONMEBOL Libertadores for the 2023-2026 cycle.
Crypto.com will also be one of the Official NFT Licensees of the CONMEBOL
Libertadores from 2022.

Thanks to this long-term alliance and as Official Partner of CONMEBOL


Libertadores for the 2023-2026 cycle, Crypto.com will be the first brand
integrated into the Virtual Assistant Referee (VAR) feature. Additionally, Crypto.
com will benefit from brand exposure in stadiums, activations and broadcasts
of the CONMEBOL Libertadores, as well as digital assets. CONMEBOL and
Crypto.com will develop NFT's associated with the Intellectual Property of the
CONMEBOL Libertadores Competition on Crypto.com's NFT platform.
Crypto.com 60

Angel City Football Club Partnership

In Dec 2021, Crypto.com announced alignment with Angel City Football Club
(ACFC) as a founding partner and the team’s official cryptocurrency and NFT
partner. Deepening their relationship with Los Angeles and LA sports fans, the
partnership is the first direct sponsorship of a professional women’s sports team
by a major cryptocurrency platform.

The partnership will increase access and awareness of cryptocurrencies,


blockchain, and Web3 technologies among LA soccer fans, ACFC players, and
across the broader ACFC organization. This is in an effort to foster financial
education, independence, and financial empowerment. ACFC is mission-driven
to create a different kind of football club that levels the playing field in women’s
sports, mirroring Crypto.com’s mission to level the playing field financially
through cryptocurrencies.
Crypto.com 61

Australian Football League Partnership

In Jan 2022, the Australian Football League (AFL) announced a landmark five-
year partnership with Crypto.com as a major partner of both the Toyota AFL
Premiership Season and NAB AFLW competitions.

The new partnership will see Crypto.com become the Official Cryptocurrency
Exchange and Official Cryptocurrency Trading Platform of AFL and AFLW.
Crypto.com will also feature as the exclusive naming rights partner of the
‘Crypto.com AFL Score Review’ for all Toyota AFL Premiership Season and Final
Series matches. The agreement sees the AFL become the first Australian sports
league Crypto.com has partnered with, while AFLW will become the first elite
women’s sports competition Crypto.com has sponsored world-wide.
Crypto.com 62

Adelaide Football Club Partnership

In Jan 2022, the Adelaide Football Club has partnered with Crypto.com with a
multi-year agreement encompassing the men’s and women’s teams. The Crypto.
com logo will appear on the back of the home and clash guernseys, while the
agreement will bring to life other engagement initiatives.
The partnership takes Crypto.com’s commitment to Australian sports a step
further by cementing our position as a leader in the Australian market.
Crypto.com 63

Climate Commitment

Crypto.com announced the goal of becoming carbon negative in 2023 in May


2021. We commit to offsetting more carbon than is generated by all activities
across the organization through a multi-phased approach:

First Phase - Assessment of the carbon generated through


cryptocurrency trading, deposit and withdrawal activities across all of
Crypto.com’s platforms;
Second phase - Identifying the most effective ways to offset the carbon
generated, with the support of accredited organizations specializing in
carbon offsetting and sequestration;
Third phase - Focusing on carbon generated through all of the business
activities conducted by Crypto.com which fall outside of trading

Crypto.com targets at building a Crypto.org Chain Ecosystem that offers the


industry a path towards clean crypto.
Crypto.com 64

Crypto.com Capital

Crypto.com Capital is the venture capital arm of Crypto.com. It is a USD 500


million fund aiming to accelerate the growth of early-stage crypto startups by
leading Seed and Series A rounds.
The operating principle of Crypto.com Capital is ‘Founders First’. As
entrepreneurs, Crypto.com Capital understand how hard it is to bring game-
changing ideas to life. Founders can count on Crypto.com Capital to move fast
and provide the most valuable assets a new business needs: capital and access
to a global user base.

The company invests in long-term partnerships with entrepreneurs in every


sector of the industry to advance it together. With Crypto.com Capital, startups
choose a reputable lead investor with a strong portfolio and priority of launch
on the world’s fastest-growing crypto platform.
Below are the featured investments of Crypto.com Capital:

Defining the future of the crypto industry


Crypto.com 65

Cronos (CRO) Token

Token Creation and Basic Information

Token name Cronos

Token ticker CRO

Issuing entity CRO Protocol Labs

Token total supply 30,000,000,000 CRO

Secondary distribution only.


Distribution mechanisms No pre-sale, no public sale, and no ICO
100% circulating supply, 100% decentralized
Focused on revolutionizing payments, DeFi and NFTs
(See section below for details on distribution & planned use)

Token ERC20 contract and daily distribution smart contract


Audit & assessment were successfully audited by Quantstamp and Certik

In Feb 2022, Crypto.org announced that “Crypto.org Coin” ($CRO), the utility
token of the Crypto.org Chain and the Cronos EVM Chain, has been re-
branded to Cronos ($CRO). The new name properly reflects the decentralized
nature of CRO and recognizes the explosive growth of the Cronos ecosystem.
The Cronos ecosystem represents the next major phase in the adoption and
utilization of Web3 by hundreds of millions of users.
Crypto.com 66

Token Distribution and Planned Use


In February 2021, Crypto.com announced updates to the CRO token distribution,
with the goal of 100% decentralization in preparation for Crypto.org Mainnet
launch.

Crypto.com has pledged to burn 70 billion CRO (reducing the total supply of
the token to 30 billion CRO), with the remaining 5.9 billion CRO to be used
as Mainnet block rewards for Chain validators and allocation to Particle B for
ecosystem development.

Current
Wallets Token Burn & Allocation
Holding

Capital Reserve
0x22e4f709fd5e7fe246fbf7e 20 bn 100% Burned (20 bn)
714ae89bdab7e2a5d

Community Development
0x67703f7d089f3ac7c8c13a1 5.5 bn 100% Burned (5.5 bn)
8b2381cbd7ee3eded

Secondary Distribution &


100% Burned (10.4 bn)
Launch Incentives
10.4 bn (as it gets minted by the
0x20a0bee429d6907e55620
smart contract)
5ef9d48ab6fe6a55531

Ecosystem Grants 96% Burned (19.1 bn)


0xdda508f9f3c1b4ca39c879 20 bn 4% Allocated to Particle B
4df3a080298ebe9c55 (0.9 bn)

Network Long-Term Incentives 75% Burned (15 bn)


0x71507ee19cbc0c87ff2b5e05 20 bn 25% Allocated to Chain
d161efe2aac4ee07 Block rewards (5 bn)
Crypto.com 67

Token Utility
The Cronos (CRO) token is the utility token of Crypto.org Chain and the Cronos
EVM Chain - our next-generation public blockchain solution. CRO also powers
the overall Crypto.com ecosystem, with utility across payment, trading and
financial services use cases:

Cronos (CRO) Utility

ts Tra
en ding
ym
Pa

Crypto.com Pay & Crypto.com App


Crypto.org Chain
Receive token rewards for
Earn cashback paying Fin
an
selected token listings on the
merchants online and offline ce
Crypto.com App based on CRO
Token staked in app
Earn cashback on major brands
gift-cards and p2p transfers to
Receive higher staking rewards
friends
for selected tokens based CRO
Token staked in app
Stake CRO as Validator on the
Crypto.org Chain and earn fees
on the network

Crypto.com DeFi Wallet


Use CRO to settle transaction
fees on the Crypto.org Chain Unlock DeFi features in
non-custodial wallet app
Get better staking rewards
Crypto.com Exchange
with CRO tokens staked
Stake CRO and earn on
Crypto.com Earn Crypto.com Exchange
Get a better interest rate
with CRO tokens staked. Get discounted trading fees
Visa Card
when staking & paying with
Earn an additional reward on
Reserve a metal Visa Card CRO on Crypto.com Exchange
fixed term deposits (paid in
CRO) with staking equivalent
Receive up to cash back with
to Icy White / Rose Gold or
each transact on the Visa Card
Obsidian Visa card tiers

Receive rewards on staked CRO Crypto.com Credit Get priority discounted


for selected-tier Visa Cards token allocation when new
Lower annual interest rate coins list via The Syndicate
Exclusive Crypto.com Private (APR) fundraising platform
rewards and benefits for
Crypto.com DeFi Swap
cardholders of Icy White / Rose Stake CRO to enjoy
Gold and Obsidian cards while Receive & boost bonus preferential interest rates in
they have CRO staked for yield for providing liquidity Crypto.com Soft Staking on
their cards with CRO tokens staked Crypto.com Exchange
Crypto.com 68

Crypto.com Team & Organization

Management Profile
Crypto.com was founded and is being led by a team of seasoned management
with a proven track record and rich experience:

Co-Founders
Kris Marszalek | Co-Founder & CEO
A seasoned company builder based in Hong Kong, Kris has grown multiple
companies from $0 to $100m in revenue. Kris served as CEO at Ensogo,
and Founder of BEECRAZY (sold for a reported US$21mm to iBuy Group
in 2013).

Rafael Melo, CPA | Co-Founder & CFO


15 years’ experience in finance, deep understanding of risk, compliance
and Mobile Payments ecosystem in Asia. Led fundraising efforts as CFO
at ASX-listed Ensogo, securing strategic investment from VIPSHOP
(NYSE:VIPS) and raising over A$50m from blue chip institutions like
Fidelity, Goldman Sachs and BlackRock.

Gary Or | Co-Founder & Founder of Particle B


Hacker, Product Designer, Entrepreneur, 9 years of full stack engineering
experience (RoR, Elixir, Golang), keen interest in Machine Learning and AI.

Bobby Bao | Co-Founder & Head of Crypto.com Capital

Extensive experience in investment banking, corporate development,


investor relations. Head of Corp. Development at Ensogo, investment
banker at China Renaissance (华兴), Deloitte, Merrill Lynch. While at China
Renaissance he worked on landmark deals, including merger of Didi and
Kuaidi (now Didi Chuxing) as well as Strategic Corporate Development
Projects for JD.com (Nasdaq: JD).
Crypto.com 69

Other Senior Management


Eric Anziani | Chief Operating Officer
12 years of experience in strategy, partnerships and innovation in Financial
Services, Retail and Technology. Previously at Goldman Sachs, McKinsey,
and PayPal in London, Paris, Singapore, and Tokyo. Most recently, Eric
led the Strategy team at Global Fashion Group and drove significant
cross-regional strategic programs across its 24 markets with over 9000
employees.

Jason Lau | Chief Information Security Officer


Jason Lau is a multiple award winning cybersecurity professional with over
20 years of experience spanning multiple regions across the globe. Jason
was selected as a member to the World Economic Forum expert network,
Forbes Technology Council, UN ITU Security and Assurance working group,
Centre for Information Policy Leadership, and holds an official position on
the Standing Committee for the HK Office of the Privacy Commissioner
for Personal Data. Jason is also the Regional Leader and Co-Chair of the
International Association of Privacy Professionals, Asia Board Member of
IAPP, ISACA Academic and Certification Committee. Jason is an Adjunct
Professor of Cybersecurity and Data Privacy at one of Asia's leading
Business Schools for their Masters in FinTech program, and sits on the
Business School’s industry advisory board. Jason has completed Executive
Programs at Stanford and holds certifications such as, CGEIT, CRISC, CISM,
CISA, CDPSE, CISSP, CIPP/E, CIPT, CIPM, CEH, CNDA, HCISPP, as well as
being an ISO27701 Senior Lead Auditor, ISO27701 Senior Lead Implementer,
ISO27001 Lead Auditor, an IAPP Fellow of Information Privacy. Finally,
Jason has won numerous industry awards including Business Magazine's,
“Cybersecurity Executive of the Year 2020”, and voted by industry peers
to the, “Global CISO 100" list.

Matthew Chan | Chief Technology Officer


Matthew brings with him over 15 years of experience as an executive in IT
strategy and cybersecurity. As former CTO of a multinational enterprise
software company focused on monitoring, cybersecurity and compliance,
he led the organization to win multiple back-to-back industry awards.
He is also a former CIO of a multi-strategy asset management company
regulated by the HK SFC, and has experience advising international
clients such as Baker McKenzie, RBS, Credit Suisse and Honda.
Crypto.com 70

Antonio Alvarez | Chief Compliance Officer


Prior to joining Crypto.com, Antonio led a successful Anti-Money
Laundering (AML) program that was deployed across European and Asian
markets at Coinbase. Antonio also served as senior business leader at
Visa and has held senior roles at a number of other payments companies
including Western Union. During a 13-year tenure at American Express,
Antonio served in several different roles where he was responsible for
leading the business transformation and compliance governance programs
across multiple business lines and geographies.

Brent Diehl | Chief Business Officer


20 years of experience in international payments, including MD of Alliance
Payment Solutions, a payments consultancy; head of Visa’s AP-CEMEA
prepaid consultancy division; Western Union, where he led international
expansion efforts for prepaid cards; and Home Depot, where he was
responsible for its international card portfolios.

Steven Kalifowitz | Chief Marketing Officer


Steve began his career at ABC Television before joining HBO, where his
work as a producer earned him industry recognition with four Emmy Award
nominations & two Emmy Awards. He has served as a juror and speaker
at multiple industry events including Cannes Lions, SXSW, Spikes Asia,
Festival of Media and Dubai Lynx. Steve was most recently the president
of Localize.city and prior to that, he drove growth and led business for R/
GA and Twitter across 20 countries throughout APAC & MENA.

Matt David | Chief Communications Officer


Matt David’s experience as an external affairs strategist includes work for
corporations, successful electoral campaigns, and service in federal and
state government. He has held senior positions on presidential campaigns,
and led communications strategies for the state of California, global fortune
500 companies, technology companies, celebrities, and politicians.
Crypto.com 71

Abhi Bisarya | EVP, Product


Abhi brings more than 20 years of experience leading product teams at
Google, PayPal, and Visa, building innovative products used by hundreds
of millions of users worldwide. Before joining Crypto.com, Bisarya was a
product lead for Google Pay’s global product team and responsible for
launching the new and reimagined Google Pay app.

Mariana Gospodinova | EVP, Operations


In her previous role as COO of Binance Europe, she headed the operations
in Malta and looked after the successful launch of the crypto to fiat
exchange and other local initiatives. Mariana has solid experience in
the payment industry in Europe, with leadership roles in operations at
companies including Paysafe and SysPay.

Henrik Johansson. | EVP, Growth and Gaming


15 years of experience scaling internet services and digital products and
leading product development, marketing and growth teams across APAC,
the Americas and Europe. Henrik spent 7 years in the mobile and social
gaming industry including 5 years at DeNA in Tokyo, where he played
a key role in the company's global expansion. After DeNA Henrik spent
8 years managing growth teams for Spotify, serving most recently as
the Global head of User Growth. While at Spotify Henrik developed and
launched new markets, products and growth strategies, accelerating the
world's shift to streaming media and growing the service to 350M+ users.

Weiyi Zhang, Ph.D. | EVP, Head of Trading


Formerly Vice President, Quantitative Trading at AP Capital Management in
Hong Kong, Weiyi led the development of an algorithmic trading platform
and managed the Asian market arbitrage portfolio. Prior to that, Weiyi
was Vice President of Electronic Market Making at JP Morgan, where he
led volatility trading strategy and arbitrage strategy development in the
automated market making business; and Quantitative Trading Strategist
of Equity Derivative Trading at Deutsche Bank.
Crypto.com 72

Cerulean Hu | EVP, Blockchain Engineering


Former lead engineer at Equichain, implemented blockchain solutions at
FINCOVA, and led finance and trading systems development at ANX. Prior
to that, she was responsible for developing trading algorithms at HSBC.

Chloe Yung | EVP, Head of Legal


Prior to transiting into the world of crypto, blockchain and payment, Chloe
was formerly a regional legal counsel at BNP Paribas Asset Management
and a practising solicitor at a US law firm. Chloe has extensive experience
in handling legal matters relating to initial public offerings, mergers and
acquisitions, regulatory and licensing, fund formation and distribution and
corporate and commercial transactions.

Giuseppe Giuliani | MD, Exchange


Giuliani brings to Crypto.com extensive experience in both legacy
finance and cryptocurrency to the company. He comes to Crypto.com
from Kraken where he was global head of institutional relationships &
services leading the global sales team for nearly four years and has held
a range of roles at early stage, high-growth startups and in traditional
finance.

Alex Yu | Chief Architect, Head of Derivatives


Alex is the architect behind the Crypto.com Derivatives Exchange.
Over the past 17 years, he has led the development of equity trading
systems and real-time risk management platforms for leading financial
institutions, including Merrill Lynch, J.P. Morgan, Morgan Stanley, and
BFAM Partners. Alex is passionate about building high-performance
teams, and designing scalable, ultra low-latency systems using
mechanical sympathy and agile principles.

Ivan Stefanov | SVP. Risk & Operations


With more than 11 years of experience in risk management in the online
payments ecosystem. At Skrill and NETELLER, he managed teams across
multiple markets enhancing fraud prevention and payments setup. Ivan
also cofounded NOTOLYTIX, an innovative data processing startup that
caters to all aspects of risk management.
Crypto.com 73

Mike Warriner | SVP, Engineering


Warriner brings to Crypto.com more than three decades of experience
creating and leading cutting-edge technology teams. Before joining Crypto.
com, Warriner was most recently Chief Technology Officer at metasearch
engine and travel agency, Skyscanner Ltd, where he led an engineering
team of more than 650 people focused on product development and data
management.

Kevin Wu | SVP, Engineering


Kevin is a seasoned technology professional with over 20 years of
experience in the Financial Market, Retail Banking, and FinTech industry,
across China, Hong Kong, and the US. With his technology and cross culture
background, he has helped many organizations pioneering, building &
managing Technology Centers in China to support the company's global
business growth plan, including Standard Chartered Bank, Nomura
Security and Lehman Brothers.

Sunny Fok | SVP, Head of Exchange


Over 20 years of experience in architecting world-class financial and
trading platforms at global firms such as JP Morgan, UBS CLSA, UBS,
HSBC, BOCI, OSL and first-tier brokerages. With prior Java consulting
experience from Sun Microsystems, Sunny is specialized in leading top
talent, using innovative and cutting-edge technologies to build and run
mission-critical, low-latency and scalable trading and exchange systems
for cryptocurrency, equity, forex, futures, options and bullions.

Joe Anzures | Head of Global Business Solutions, North America


Joe brings over 20 years of experience in financial services and the
global payments industry. He has a broad experience with leading class
companies including Western Union, Hyperwallet a PayPal Service, and
Charles Schwab. Joe held senior level positions bridging the gap between
business and sales teams fostering innovation and delivering customer
centric products while consistently delivering outstanding results in areas
that are critical to a company’s movement towards growth and operational
excellence.
Crypto.com 74

Filomena Ruffa | General Manager, Latin America


Filomena brings with her deep relationships and experience in the region,
including her role as VP of innovation and strategic partnerships for Visa
Latin America, where she helped banks and merchants adopt disruptive
solutions to onboard new consumers in an increasingly digital world.
Prior to Visa, Filomena held top positions at global payments companies
including Cardinal Commerce, a Visa company, where she was GM of the
LAC region, and SafetyPay, where she was VP of strategic partnerships
and alliances.

Nobuyuki Nagahama | General Manager, Japan


Originally from Japan, Nagahama began his career in the broader consumer
payment space, including merchant acquisition. Nagahama also spent time
at consulting firm PricewaterhouseCoopers, where he led various projects
and solution development within the Strategy group. Nagahama then
spent 14 years as Head of Global Network Processing at Visa International
Asia-Pacific LLC, where he was responsible for leading strategic initiatives
in the Japanese market, including the payment processing business and
the development of the company's debit and prepaid offerings as well as
value-added-services of Visa's payment network. Most recently, he held
leadership roles at Capgemini Japan.

Patrick Yoon | General Manager, South Korea


Throughout his career, Patrick is a strong advocate for driving local
relevance and partnerships. He brings with him a wealth of payments and
banking experience in leading global organisations to drive sustainable
business growth in Korea. Prior to joining Crypto.com, Patrick was formerly
Country Manager, Visa Korea and Mongolia where he was responsible
for securing strategic partnerships with leading banks, fintechs and
ecommerce companies to establish market leadership. Earlier in his career,
Patrick spent over 12 years with Standard Chartered Bank and served as
Country Head of Retail Banking, Standard Chartered Bank, Seoul, Korea
and other senior roles in Singapore, Taiwan and the United Kingdom.
Crypto.com 75

Karl Mohan | General Manager, Asia Pacific (APAC)


Karl joins Crypto.com with over two decades of experience in financial
services, payments and business consulting, including work on the launch
of ZipPay globally. He had also served in various senior roles at National
Australia Bank (NAB), including as its Head of Growth and Partnerships.

Cormac Dinan | General Manager, Ireland


Cormac has over 20 years of strategy and operations experience in
international financial services. Before joining Crypto.com, Cormac served
in senior roles in Deloitte Consulting and Citibank Europe, and also led
business delivery teams at State Street and GAM Fund Management
building trusted relationships and developing high performing teams.

Stuart Isted | General Manager, Middle East & Africa


Stuart has over 20 years of experience in payments and financial services.
He brings deep experience and expertise in payment technologies,
business development, client management and commercial partnerships.
Before joining Crypto.com, Stuart has served in senior level positions in
Visa, First Data, Euronet and Network International and has accumulated
a deep understanding and appreciation of the business landscape in the
Middle East & Africa region.
Crypto.com 76

Board of Advisors
To support us on the path forward, we have invited industry-recognized leaders
to serve as our Board of Advisers, who bring a track record of success and
expertise in areas ranging from AI, trading technology, product to operations
and talent.

Antoine Blondeau | Chairman of the Advisory Board


Antoine Blondeau is Founder and Managing Partner of Alpha Intelligence
Capital, a global venture capital fund focused on deep Artificial
Intelligence/Machine Learning technology companies. Antoine has
25 years of experience in the technology industry, having held senior
leadership positions at Good Technology, Salesforce.com and Sybase.
Antoine’s career highlights include founding Sentient Technologies,
as well as leading Dejima as CEO, the company that powered DARPA’s
foundational CALO project that later evolved into Apple’s Siri. Antoine
was also COO of Zi Corporation, whose smart text input software was
embedded in hundreds of millions of devices.

Rob Bier | Organisation Design & Scaling


Rob Bier is Founder and Managing Partner of Trellis Asia, helping
entrepreneurs develop high-performing teams and build hyperscaling
organizations. Rob also serves as the non-executive chairman of
MoneySmart. Rob began his business career at Monitor Group, where he
rose to Senior Partner and head of their London office. He co-founded
antfactory, one of Europe’s first digital venture capital firms, and founded
and led SPARCK. After the acquisition by Citigroup, Rob became an
Operating Partner at TowerBrook Capital Partners, a US$10b private
equity Firm.
Crypto.com 77

Chris Corrado | Trading Technology


Chris Corrado is Group Chief Operating Officer and Group Chief Information
Officer of London Stock Exchange Group (LSEG). Prior to this, he was a
Managing Director at MSCI, responsible for technology, data services and
program management, CIO/CTO, since 2013. Chris has held a variety of
senior CTO roles in leading banks, including Morgan Stanley, Deutsche Bank,
Merrill Lynch and UBS. He has also worked for high growth technology
companies such as eBay as CTO and AT&T Wireless as CIO.

Dimitri Tsamados | Talent


Dimitri Tsamados is Partner at Eric Salmon & Partners, a leadership advisory
and executive search firm. Drawing from over 20 years of experience in Asia
and a long history of working with high growth companies Dimitri advises
technology players across Asia. Before joining Eric Salmon & Partners,
Dimitri was a founding partner of DTCA and a partner at CTPartners. He also
founded Amhurst Gordon International, a search firm which he grew across
East Asia and sold in 2005.
Crypto.com 78

Further Information
Crypto.com Homepage : www.crypto.com
Crypto.org Chain Website : https://crypto.org/
Crypto.org Chain Github : https://github.com/crypto-com
Crypto.org Chain Gitter : https://gitter.im/crypto-com/community
Cronos Website : https://cronos.crypto.org/
Cronos Github : https://github.com/crypto-org-chain/cronos
Blog : blog.crypto.com
Twitter : @cryptocom www.twitter.com/cryptocom
Facebook : www.facebook.com/CryptoComOfficial
Instagram : www.instagram.com/CryptoComOfficial
LinkedIn : hk.linkedin.com/company/cryptocom
YouTube : youtube.com/c/CryptoComOfficial
Telegram : t.me/CryptoComOfficial
Reddit : www.reddit.com/r/Crypto_com/
Crypto.com 79

© Copyright 2021. For information, please visit crypto.com

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