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    Q1 - L2 The Evolution of Traditional To New Media

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    Trisha Anthony Cortaz
    The document discusses the evolution of media from traditional to new media. It describes four main eras: pre-industrial age where people used tools like cave paintings; industrial age where printing press allowed mass production; electronic age brought transistors and computers; and now information age with digital technology and internet allowing global access to information. Key developments include telegram, telephone, movies, computers, web browsers, social networks, and mobile phones. Media plays important roles like entertainment, education, and acting as watchdog.

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    Q1 - L2 The Evolution of Traditional To New Media

    Uploaded by

    Trisha Anthony Cortaz
    697 views56 pages
    The document discusses the evolution of media from traditional to new media. It describes four main eras: pre-industrial age where people used tools like cave paintings; industrial age where printing press allowed mass production; electronic age brought transistors and computers; and now information age with digital technology and internet allowing global access to information. Key developments include telegram, telephone, movies, computers, web browsers, social networks, and mobile phones. Media plays important roles like entertainment, education, and acting as watchdog.

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    Q1_L2-The-Evolution-of-Traditional-to-new-Media

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    The document discusses the evolution of media from traditional to new media. It describes four main eras: pre-industrial age where people used tools like cave paintings; industrial age where printing press allowed mass production; electronic age brought transistors and computers; and now information age with digital technology and internet allowing global access to information. Key developments include telegram, telephone, movies, computers, web browsers, social networks, and mobile phones. Media plays important roles like entertainment, education, and acting as watchdog.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    697 views56 pages

    Q1 - L2 The Evolution of Traditional To New Media

    Uploaded by

    Trisha Anthony Cortaz
    The document discusses the evolution of media from traditional to new media. It describes four main eras: pre-industrial age where people used tools like cave paintings; industrial age where printing press allowed mass production; electronic age brought transistors and computers; and now information age with digital technology and internet allowing global access to information. Key developments include telegram, telephone, movies, computers, web browsers, social networks, and mobile phones. Media plays important roles like entertainment, education, and acting as watchdog.

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    of 56

    LESSON 2: THE EVOLUTION OF MEDIA:

    TRADITIONAL TO NEW MEDIA


    M A I N TO P I C S
    P O I N T S TO TA L K A B O U T:
    In the previous lesson, you have learned about the introduction of media and information literacy. To test
    your understanding of the lesson, I want you to determine the word/words being described by
    rearranging the letters to form the correct word/s.

    1. It is the capacity of an individual to comprehend the


    functions of media and determine the relevant use and
    worth of media platforms

    IDAME CERATILY
    MEDIA LITERACY
    2. It involves a thorough way of gathering
    information, data, or facts which relate to
    the use of media information

    MIONATONFRI CERATILY

    INFORMATION LITERACY
    3. It refers to the skill of an individual to manipulate
    technology independently or with the assistance of
    others in using technology in an efficient and suitable
    way.

    CHOLOGYTEN CERATILY

    TECHNOLOGY LITERACY
    4. It covers the necessary skills that let a
    person interact using different media platforms
    and get access to information around the globe.

    IDAME AND MIONATONFRI CERATILY

    MEDIA and INFORMATION LITERACY


    5. This refers to a person who has huge followers
    who share their posts on social media to reach more
    people.

    IALSOC IDAME ENCERINFLU

    SOCIAL MEDIA INFLUENCER


    MEDIA
    Channels or ways we
    use to transmit or
    communicate
    messages:
    communication tools
    WHY IS MEDIA SO IMPORTANT ?

    Media fulfills several roles in society, including the


    following:
    1. Entertaining and providing an outlet for the imagination,
    2. Educating and informing,
    3. Serving as a public forum for the discussion of important
    issues, and
    4. Acting as a watchdog for government, business and other
    institution.
    THE EVOLUTION OF MEDIA

    Pre-Industrial Age Industrial Age Electronic Age Information Age

    People discovered fire, People used the power of The invention of the transistor The Internet paved the way for
    developed paper from steam, developed machine ushered in the electronic age. faster communication and the
    plants, and forged tools, established iron People harnessed the power creation of the social network.
    weapons and tools with production, and the of transistors that led to the People advanced the use of
    stone, bronze, copper and manufacturing of various transistor radio, electronic microelectronics with the
    iron products (including books circuits, and the early invention of personal computers,
    through the printing computers. In this age, long mobile devices, and wearable
    press). distance communication technology. Moreover, voice,
    became more efficient. image, sound and data are
    digitalized. We are now living in
    the information age.
    Pre-Industrial Age
    Before 1700s

    People discovered fire, developed


    paper from plants, and forged
    weapons and tools with stone,
    bronze, copper and iron
    EXAMPLES:

    Cave paintings (35,000 BC), Pictographs and petroglyphs


    EXAMPLES:
    Clay tablets in Mesopotamia (2400 BC)
    EXAMPLES:
    Acta Diurna in Rome (130 BC)
    EXAMPLES:
    Papyrus in Egypt (2500 BC)
    EXAMPLES:
    Dibao in China (2nd Century)
    EXAMPLES:
    Codex in the Mayan region (5th Century)
    Industrial Age

    People used the power of steam,


    developed machine tools, established
    iron production, and the manufacturing of
    various products (including books
    through the printing press).
    EXAMPLES:
    Printing press for mass production (19th century)
    EXAMPLES:
    Newspaper Production - The London Gazette (1640)
    EXAMPLES:
    Typewriter (1800)
    EXAMPLES:
    Telegraph
    EXAMPLES:
    Telephone (1876)
    EXAMPLES:
    Motion picture photography/projection (1890)
    EXAMPLES:
    Motion picture with sound/Sound Films (1926)
    EXAMPLES:
    Punch Cards
    Electronic Age

    The invention of the transistor ushered in the electronic


    age. People harnessed the power of transistors that led
    to the transistor radio, electronic circuits, and the early
    computers. In this age, long distance communication
    became more efficient.
    EXAMPLES:

    Transistor Radio
    EXAMPLES:

    Commercial Television (early to mid 1940s)


    EXAMPLES:

    Large electronic computers (early to mid 1940s to 1050s)


    EXAMPLES:

    Large electronic computers (early to mid 1940s to 1050s)

    EDSAC (1947) UNIVAC I (1951)


    (Electronic Delay Storage (UNIVersal Automatic
    Automatic Calculator) Computer 1)
    EXAMPLES:

    Personal Computers (late 1960s)


    EXAMPLES:

    Personal Computers (late 1960s)

    Apple 1 (1976)
    Hewlett Packard 9100A (1968)
    EXAMPLES:

    Over Head Projectors - OHP (late 1950s – early 1960s)


    EXAMPLES:

    LCD Projectors (late 1950s – early 1960s)

    before Latest Version


    Information Age

    The Internet paved the way for faster communication and the
    creation of the social network. People advanced the use of
    microelectronics with the invention of personal computers,
    mobile devices, and wearable technology. Moreover, voice,
    image, sound and data are digitalized. We are now living in
    the information age.
    Web Browsers
    EXAMPLES: Different Web Browsers
    Search Engine
    EXAMPLES: Search Engine in different regions
    Blogging Sites
    EXAMPLES: MicroBlogging sites
    SOCIAL NETWORKS
    EXAMPLES: SOCIAL NETWORKS
    Photo and Video Sharing Websites
    EXAMPLES: Photo and Video Sharing Websites
    EXAMPLES: Instant Messaging and Video Conferencing
    EXAMPLES: Portables Computers
    Mobile Phones
    Evolution of Mobile Phones
    Wearable Technology
    EXAMPLES: Wearable Technology
    REFERENCES

    • Media and Information Literacy - DepEd Modules


    • https://youtu.be/vdXBwTlBdIc
    • https://www.youtube.com/watch?v=VE8GHioR1YU
    • https://www.youtube.com/watch?v=Ko6J9v1C9zE
    • https://www.youtube.com/watch?v=rDkxsNmKDGk
    • https://www.youtube.com/watch?v=Ha3dHchSZDQ

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